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Audience Profiles and Uses of Media Theory
- 2. Audience Profile Iron Man 3 • Primary Audience • Teenagers (16-24) • This would make sense as teenagers like action superhero type films. • Secondary Audience • Adults (25-40) • This would make sense as they can get dragged into watching the movie however they could have grown up with Super hero comics
- 3. Audience Profile Lego movie • Primary Audience • Children (6-12) • Most children would watch for the positive attitude and bright coloured animation. • Secondary Audience • Teenagers and adults (13-40) • Most people have grown up with Lego therefore a lot of people would want to see it.
- 4. Audience Profile Love actually • Primary Audience • Girls (16-40) • Would affect them as they want a bit of romance in their lives. • Secondary Audience • Boyfriends and Husbands (16-40) • They would get dragged into watching it as they are the romantic partner.
- 5. Hypodermic Needle • Definition • Something in the media which would force the audience to believe in it. • Example • They advertised the purge movie putting up banners and poster of a fake announcement warning.
- 6. Uses and Gratifications Information • Information • Trailers= TV/Youtube • Researching game online finding out what the game is about • Where to buy it • How to play it
- 7. Uses and Gratifications Personal Identity • Personal identity • Customize character • Weapon customization • Improve gameplay • Improve gameplay • Gamer tag • Customise weapon
- 8. Uses and Gratifications Integration and Social Interaction • Interrogation and social interaction • Talking within the game as in online • Conversation about the game • Competing within the game • Playing co-op with a friend
- 9. Uses and Gratifications Entertainment • Entertainment • Escapism • Relaxation • Competition • Enjoyment
- 10. Consumer Generated Content • Example Creating a web comic • What are the advantages to media producers? • It allows you to be creative in story making • Lets you become skill full with digital art such as photoshop • With enough recognition it will become popular and may get sponsors • Why would the audience generate content? • A lot of young audiences are interested in manga and comic now as they are becoming popular. • It also inspires audiences to create their own web comic • Many famous manga’s started from web comic
Editor's Notes
- Include a poster of a film of your choice and discuss the Primary and Secondary audiences referencing Gender and Age. Discuss audience appeal for each audience.
- Include a poster of a film of your choice and discuss the Primary and Secondary audiences referencing Gender and Age Discuss audience appeal for each audience.
- Include a poster of a film of your choice and discuss the Primary and Secondary audiences referencing Gender and Age. Discuss audience appeal for each audience.
- Provide a definition and example of the Hypodermic needle model
- Using the information below choose one example from each section and relate to your own life Example- Information > I use the BBC news website to find out information
- Using the information below choose one example from each section and relate to your own life Example- Information > I use the BBC news website to find out information
- Using the information below choose one example from each section and relate to your own life Example- Information > I use the BBC news website to find out information
- Using the information below choose one example from each section and relate to your own life Example- Information > I use the BBC news website to find out information