3. Air-cooled Classics - VW & Porsche.
The front cover of this VW and Porsche magazine the color
scheme matches the Splitscreen Bus on the front, with the
exception of the orange. But the orange is used as a contrasting
color to the Bus and background to make the text pop. This is
especially important for the header because that will be the first
thing that you see when you pick it up. There is quite a minimal
amount of text on the front cover which tells me that the
audience of this magazine may not be interested in the reading
side of things and only be pulled in by the nice car on the front,
this will mean I will be more inclined to included a front cover
that is prominently a well kept car. In the top right you can see
an older model Porsche, which seems to be hidden away and
after visiting the website I can clearly see that VW’s take a pro
dominant interest in the magazine and overrule the Porsches.
4. Air-Cooled Classics - VW & Porsche Continued.
Here is a spread that I found in the magazine that caught my attention, not only does this take up 7 double page spreads but it also contains a varying
amount of different styles of presenting images and text. We have a photo that takes up the whole page with a lot of text overlaid on top. A white background
with small photos presented and one photo to break up the text. Also a huge photo filling the page with a small photo in the bottom left is included. And
finally a huge detailed photo with a small amount of text in the upper left. Not only do all these photos cover every single angle of the bus, as to not leave
the viewers asking questions about the car, but they also include lots of text to cover all the information an avid fan would be interested in. But at the same
time, the size of the pictures are still a suitable size to not drown out the text and they also work well for any reader that would just pick up the magazine to
look at the photos of the pretty van.
5. Air-Cooled Classics - VW & Porsche Continued.
When I loaded up the website I was greeted with 3 sets of photos that faded in
and out and change every few seconds and showed off some interesting cars.
The website follows the same style as the magazine with the very neutral
black and white color scheme and then the header being the one of the main
contrasting things to make it pop. Also the red tab on the photos that say
featured cars are something else that contrasts well against the black. Each
tab can be clicked on and it will then redirect you to a more detailed page
about the featured car. Although the website does claim to be a VW and
Porsche focused site, it is clear that it is mainly VW vehicles featured on the
website. When I create my magazine I would like it to focus on only VW
vehicles, I think with more then one focus it will be hard to cover both of them
in good enough detail.
Looking at the tabs running along the top of the website, each tab opens
into an expanded menu like shown above, to give more examples of
featured cars and such. Each tab has its own menu and once clicked on it
will take you to another page that is clearly tailored for the tab you
clicked on. I found the website really clear and easy to navigate but one
design flaw was some images of cars weren't the right size for the space
they were being place into so they either looked stretched or pixelated
and the photos didn't do the cars any justice. So when I create my
website I will make sure every photo looks good in the position it is put in
and if not then I will have to re think the layout of my website.
Link to the
website.
6. Volks America.
The front cover of Volks America is very different in
comparison to the Air-Cooled Classics Magazine. It has a
lot going on but if you break it down it is still very
similar. The color scheme reflects the name of the
magazine with a red white and blue theme. It also has
the link to other forms of social media and the website
that I will look at in the next slide. The photo of the
‘Dung Beetle’ on the front cover is a insight on what is to
come on the inside. Also along the bottom there is 4 more
smaller photos that are also a little insight on the inside
of the magazine.
7. Volks America
continued.
Here is an example of a double page spread in
Volks America. The name of the magazine
keeps showing up on every page, which I do
not think looks good, it obstructs the view of
the photo and also doesn't really fit in with the
color scheme. Also looking at the text on some
of the pages you can see that it is formed
around the photo, so it doesn’t obstruct it. But
then the title obstructs the photo anyway. I
like the way the article forms around the
photo, but if that technique is used it should be
used over every photo. Also I think because of
the ‘Dung Beetle’ being the main feature car on
the front of the magazine, there should be
some more photos including details of the car,
no interior is shown in any of these photos, so
we are left wondering what the inside looks
like. But on the other hand I do think that the
photos taken do look great and the studio style
of shooting really suits the car. The language
used throughout the article shows that the
writer knows how friendly and relaxed the
reader is, it is informal and refers directly to
the reader when giving advice.
8. Volks America Continued.
This website is following the same
color scheme as the magazine which
works really well. Also there is a
rolling slide show in the middle of
the site which showcases lots of
different issues of the magazine.
The font from the magazine has also
followed over to the website which
creates a really nice flow between
the two. Unlike the last website,
this one features a search bar which
is a useful feature, but will not be
used on my website because I will
not be creating a fully fleshed out
website like this one. I do think that
the use of the Logo and name ‘Volks
America’ is far too overused and
becomes difficult to look at after a
while.
Link to the
website.
9. Ultra vw issue 98.Out of all the magazines that I have looked at so far this one is
my favorite. When I think of car magazine this is the kind of
image I think of. The striking blue from paint job of the Beetle
has a hard contrast with the white coloring for the font, but
then the green also fits in with the featured convertible Beetle
that is displayed in the bottom left. The dotted line is a good
way to separate the header section from the rest of the cover,
but I also like the way the editor has emphasized the
importance of the blue Beetle by having everything layered and
having the beetle on top of it all. As well as a great color
scheme the creator clearly paid a lot of attention to the way the
magazines are stacked in the shops. The green band along the
top will be the only thing visible to the customer when flicking
through magazines to buy. And including such a bold statement
such as ‘Ultra VW – The Award Winning VW Magazine’ is more
than enough to catch the viewers attention. This cover also
makes a good use of leading lines, the way the dotted line takes
your eyes to the ‘Late Lust’ title then you begin to look at the
Beetle and see the bottom left of the cover, with the rest of the
information displayed. In terms of inspiration, I will definitely
be drawing a lot of my ideas from this magazine cover.
10. Ultra vw issue 98 continued. This double page spread is
mainly made of photos showing
the details of the mark 1 Golf.
And then a final shot of the
whole car. That nicely shows off
the interior at the same time
saves the need of extra photos
to be included on the spread,
meaning more text can be fitted
in. Also I really like the play on
words with the title ‘Black
Dated’ the car was a series 2
MK1 Golf but the owner back
dated and gave the car a shiny
black paint job. Which is where
the word play comes in. The
huge pillar of text on the right
have side is nicely broken up by
the large quote in the middle,
which gives the reader a nice
break from all of the text. Just
like the cover of this magazine,
leading lines also play a part,
the photos running along the
top lead the readers eyes nicely
to the block of text on the right
hand side.
11. Ultra vw issue 98 continued.
The Ultra VW website is a professional
looking site with a great color scheme and
a very well structured layout. At the top
you can see the long bus that spreads
across the whole top of the page and is
dressed with the logo. The wide range of
colors on the website all work really well
together. Even the display of all the new
magazines in the bottom ride work
together, with two red and two black. The
white background is also interesting
because when putting something on the
background it can be backed with black
and it will pop and catch your eye. The
banner that runs along the middle of the
site isn’t as common because it usually
runs along the top of the site. But with the
banner running through the middle it
nicely breaks up the sponsorships on the
website and the interesting banner of
different colored photographs.
Link to the
website.
12. Metal Hammer
This Metal Hammer magazine features Robb Flynn, the
lead from Machine Head, on the cover. He takes up the
whole front of the cover and even overlaps onto the Metal
Hammer logo. Not only does this give depth but it adds to
the dominance of Flynn. He's so powerful that he overlaps
the main title. Also the use of black and red in the cover
really makes the text pop. This is useful because just like
the last magazine, although aimed at completely different
people, the banner at the top will catch peoples eyes when
flicking through the magazines in the shop. Also it seems
that the same font on this cover page has been used for
everything but the main title. It is a very blocky large
font, which is very in your face. Similar to the genre of
Metal music, loud and in your face. The use of the explicit
language ‘Sh*t’ isn’t language that will be typically used
on the front of a magazine, but in this case it doesn’t
matter because the magazine producers know that the
people that read this magazine will not care about the use
of such language. It is also very characteristic of Flynn, so
fans of Machine Head will pick the magazine up and
think ‘Yeah that sounds like Flynn.’.
13. CONTINU
ED.
This double page
spread is a tribute to
Faith No More’s Chuck
Mosley. The simple
black and white photo
takes up the majority of
the page, which I think
makes a lot of sense
because it is a tribute.
The way this page is set
out is very interesting.
I like the ‘Holy Vision’
Grim Reaper in the top
left, although it is on
every page, its almost
ironic how it’s a tribute
and the Grim Reaper is
in the top left watching
over him. Also I am a
big fan of the fancy
finesse at the bottom of
the spread with the
fancy skulls.
14. METAL HAMMER
CONTINUED.
This website is very well put
together but also has a few
design flaws in my opinion.
The large banner add,
followed by a video add
underneath is more then
enough to put me off visiting
the website, and considering
that is the first thing you’re
greeted with, it isn’t great.
But on the other hand the
rest of the website is good.
It’s mainly a new outlet for
people to go read about what
is included in the magazines
that get published. The site
its self is very simple, with
the web address at the top in
a blocky font, similar to the
one we saw on the cover. This
font tends to stand out a lot
more then the other because
the rest of the fonts used are
incredible simple. The same
goes for the ‘Metal Hammer’
font in the top right.
Link to the
website.
15. Focus Skateboarding.
Focus skateboarding has taken a very
minimalistic approach to the front cover of this
issue. It doesn't contain any information about
the inside of the magazine or any preview of
photos inside. It is all just one photo of someone
back flipping on a mud bank, riding on mud
banks tends to be avoided on a standard board
because you wont get very far on it, so because
this is such an extreme stunt and it also on dirt is
makes for such a good cover photo. It grabs the
audiences attention and keeps them interested.
As well as a great cover photo, this magazine also
includes a QR code that will take you to a video
that the photo was taken from, which I think is a
great feature. Not only is the header on this
magazine on a tilt like the skater, but it also
includes the skater themselves. So when
displayed in a shop the skate boarder (or at least
half of them) will be sticking out and will grab the
attention of a fan if they see it.
16. Focus Skateboarding
Continued.
This segment of the magazine
is called Negative Fractions
and uses a black and white
color scheme to stick to the
negative theme of the page.
This page particularly caught
my attention because of the
striking images, the way the
photos look ruined but still
presentable. And I feel this
works so well because of the
color scheme chosen. Just like
the front cover the font on
this spread is very blocky, so
it seems to be reoccurring
that in a Skateboard
magazine, aside from the
adverts, a blocky font is used.
Also in this magazine a
reoccurring white line along
the left hand side is present.
Although it doesn’t pop as
much in the other segments,
in this one it works really
well because of the all black
background.
17. Focus Skateboarding
Continued.
I couldn't find a website that linked
directly to the magazine but I did find a
Focus Skatestore, so I felt like I could
compare fonts and other features back to
the magazine and see if I could find any
links between the two. The website is
structured in a very similar style to the
others that I have looked at, with a
horizontal menu going from left to right
with drop down menus for ease of
navigation. Not only do I like the way this
structures the website, but I like how easy
it makes using the website, so I think I will
use a similar style when creating mine.
One major flaw in this website is the size of
the overall logo, maybe a minimalistic
approach was being used but when it comes
to viewing a website I feel like the name
needs to be one of the first features you see.
Much like UltraVW or Volksamercia.
Although in some cases, too much of a logo
can be an eyesore.
Link to website.
18. Nash tackle.
The main focus of this cover is the huge carp, which
clearly is what is used to pull the viewers in. The whole
composition of this cover is very organized. And the font
used is incredibly bulky and blocky. Also on top of the
font the colors used are very symbolic of nature, with
the greens, but in contrast to the greens you have the
bright yellows to border back ground colors and provide
something to lay text over. Without the bright yellow
the text wouldn't be noticeable on the dark water. I
really like the composition of this cover, although simple
it proves effective.
19. Nash Tackle continued.
This double spread is one of the
many in this magazine, but this one
caught my attention because of the
huge photo that fills the page. In the
bottom right there is an interesting
overlay on top of the photo of the
carp. A white background could
have been used, similar to the one
in the top left, that way it will be
mirrored, but instead this is dark
grey horizontal lines to contrast the
white color of the quote. The
darkness of the photo and the carp
itself nicely contrast the white
background, also the font color of
the text itself match the carp and it
flows nice.
20. Nash tackle continued.
The Nash website is
again very well composed
like the cover. But it also
follows in the same style
as the other sites, with
the horizontal drop down
menu. After looking at
this last website, seeing
the drop down bar has
solidified my choice to
use a drop down menu in
my final website. Also I
like the centered use of
the Nash logo, that is in
the center of the page.
Link to the website.
25. Wiks Evaluation.
I really like the ease of use with Wiks. I found it really simple to
change the background of the whole website and I also like how easy it
is to change the text and to even add my own downloaded fonts. This
made it so much easier to have my title look exactly the way I want it
to. Although I did use a pre made template provided by the website
designer I felt like I could easily edit and change the features of the
page to exactly how I wanted it too look. The template definitely helps,
it gives me an idea of the layout of my site and helps me see what I
want my site to look like. So when I look at my next site I will be
looking for a good template for inspiration.
28. Yola evaluation.
Unlike Wiks I found Yola a little more complicated to navigate and use. In
terms of uploading my own custom fonts to use it was not as easy to as Wiks
and because it is my first time creating a website I feel like I should use the
easiest website builder possible. So because of this I will not be using Yola.
Although I liked the layout of this template, to unlock all the features of Yola I
needed to pay. So I will also be using Wiks so I can get the most out of the site.
30. Practise front cover.
Here is my front cover that I worked on in lesson as a
practise for the real thing. I used the Bugjam logo because
I couldn’t find the font that was used and after some
research I found it was hand drawn. Each year the
Bugjam festival gets a new number, corresponding to the
year. So because I didn’t have a font to write the number
in I took the 53 from the side of the well known Herbie
Beetle and colour changed it to look like it fitted into the
logo. The drop shadow also adds to the depth of the Title. I
added the 99p sticker because I felt my magazine had a
very vintage vibe about it, the classic beetle in the
foreground and the old fair ground ride made me make
this choice. I choose to include the ‘What's inside this issue’
on the front because it was similar to lots of magazines I
have previously looked at. The barcode at the bottom was
also added to give it more realism.
31. Practise double page spread. This double page spread was made in
InDesign, a program that I had never used
before so everything to me was new. My
first focus was finding a background image
that was big enough for what I needed and
I also needed something with enough
background space to fit all of my text in.
So I settled with this photo of the 6 vans
all lined up, with the background filled
with mountains. So because of the big
open space in the background I can fill it
in with my title. I used Photoshop to
create this but then imported it into
InDesign to use as a title. I then added my
text into the boxes and found that they
were flushed out when black and didn’t
have enough support behind them when
white, so I made rectangle boxes to back
the text and then color picked the buses
paint job to use as a backing color for the
white text. But I didn't want to completely
block out the buses so I changed the
opacity to 70% on all boxes. I also used a
pull quote to fill the space in the bottom
left corner. Instead of using another box to
back the pull quote I used some smaller
rectangle boxes then stretched them along
the quote. I think that the page looks very
bare with only the one photo on the page.
That’s also why I included the page
numbers and the VW badge.
33. Website Plan.
Main home page.
Previous
Editions.
Contact
Details &
Location.
About
Us.
Social
Media.
Portfolio
Showcase.
I will include
this into my
website to flesh
it out a lot
more. With
contact details
and a location
the website will
seem a lot
realer.
A section that
include
information
about the
writers
themselves and
there own
passions. How
the magazine
started, etc.
A link to all
social media
platforms,
using the
icons. Maybe
a show of
Facebook
comments on
the page?
This will show past
editions of the
magazine, I will
only do this if I
have the spare
time to create
other magazine
front covers.
This will be a
arrangement of
different shots
all set up in
either a slide
show format or
a collage set up.
34. Style Slide
This is a similar to what I would like to create for my front
cover. I included the Polo GTI photo because I wanted to see
how the colors matched with the red. It is typical for a car
magazine to pair the color scheme with the car that is
featured on the front cover. I had to use this Polo because as of
now I do not have a photo of my Lupo to work from. But the
Green Strip I included in the photo is the exact same color as
my car, so I can compare colors to that if needed. I would like
to have the header paired with the Red and Cream colors if
possible because I feel they work well with the actual name of
the magazine ’VW Classics’.
35. Flat Plan
This is a plan to what I would
like my double page spread to
look like. I feel it is simple
enough to work, especially
with good enough photos. The
photos will obviously be the
main focus of the page, but
the text will still be very
important. Filling the reader
in with any questions they
may have about the car.
36. How I will take my photos.
I will be using a tripod and a Canon Camera to take my own photos in my own
time. Because the cars I will be shooting are only located in a housing estate
street. I will take photos of them where they are currently and then move
them with my family's help to a empty car park to take some artistic shots of
them. Then hopefully I will have more then enough photos of each car.
37. Production Plan.
Week one.
Tuesday, finish off any leftover planning. Start laying out the front
cover.
Thursday, Upload all photos taken on Wednesday. Look over the
photos and find any flaws, evaluate and decide if a reshoot is needed.
Friday, Layout everything, add all the photos to the front page, and
DPS. Leave website until last.
Week two.
Tuesday, add the text into the magazine and make sure it all fits in.
Fine tune it and include the techniques learned when using InDesign.
Wednesday, start the layout of the website. Include all photos and text
needed.
Thursday, fine tune the website and identify any flaws, this then gives
time to ask a tutor for help on Friday if it is needed.
Friday, iron out all flaws identified on Thursday and then finish off all
outstanding work that isn’t completed.