1. Proposal
1
Working Title:
Fashion print
Audience:
The audience would be younger adults / older teenagers (~16 - 28). The main appeal
would be towards women however the magazine would showcase many male inspired
outfits too. The product would cater to the ABC1 social grades as many branded /
designer clothes are showcased that would appeal to people who value materialistic gain.
Rationale (approx. 100 words)
Throughout the year I have used photoshop multiple times to create game worlds,
animate, create adverts etc. I plan to use photography as well as a mixture of my
photoshop skills to create the magazine front cover and double page spread. I have
recently learned how to cut objects from and image, as well as edit them and other layers
with filters and image adjustments and use clipping masks. I intend to use these skills to
create a uniquely designed magazine with a fresh, new look to it trying not to make it look
too bland. My last project felt very empty and I want to try and make this project feel as
lively as possible.
Project Concept (approx. 200 words)
In this project I plan to create a magazine that covers branded and designer fashion. I will
be using one model that I will photograph myself to showcase a variety of different outfits.
I will need to research different covers and double page spreads looking at styles, colour
combinations and the layout of images and text.
Evaluation (approx. 50 words)
I plan to analyse my work as I go looking at production experiments, research, etc and
offering to myself improvements and areas to work on as the project goes on. At the end
of the project I will make some broader judgements on how my work turned out and what
my time management was like as well as technical and visual qualities.
