Design Project #1 1• Symbolic Self-portrait Art Project:Typography and Logo Design (Branding):
• Graphic Design is made up of 3 main components• Typography• Image• Graphic Elements
Typography• Is the use of text in an image.• The term encompasses the Type face (font) layout and size.• Sometimes typography is all you need to communicate your ideas effectively.• Here are some examples....
Project Description:1. Create a logo design (textonly or text & symbol) thatincludes object(s) of symbolicsignificance that representsome aspect of who you are,your life, your opinions, and/oryour medium (GraphicDesigner, Fashion Designer,Photographer, Videographer,etc.)
Neville BrodyNeville Brody is a well know graphicdesigner who has created many of hisown typefaces within his work.He also is widely know for designing ‘TheFace’ magazine and fetish record label.His work inspired a whole generation ofgraphic designers.
Image.• Image in design is also important.• Image is there to back up the text and add dimension to the work.• Images can be literal or slightly subversive.
Task• Your task is to produce a hand made piece of graphic design.• You will create a logo design of symbolic significance that represent some aspect of who you are, your life, your opinions, and/or your medium. From this you will create a visual response.• It must convey who you are and be Visually exciting.
Week 1• Choose your words.• You need to brainstorm 6 ideas for your piece. Three purely typographic three image based.• Choose an appropriate typeface from the ones provided. ( if you wish to make your own you are welcome, use an existing one as a base)• Trace through the text onto the tracing paper.• THINK ABOUT COMPOSITION.
Home work• Find some visual resources for yourself.• Pictures, alternative typefaces, previous examples. Anything that will help you with your piece.• You will need them for next weeks lesson.
Week 2-3 Design & Print.• We are using large scale printer to print our imagery.• GOOD RESOLUTION NEEDED! 300 DPI• Plan out how you are going to apply your images.• (look back at your composition ideas)