1. Promotional package analysis
The film thatI havechosen to do my analysisof is ‘Bridesmaids’,Iwill be analysing thefilm trailer
and the film poster.
Bridesmaid’sfilmposter
Thisis the posterthat I will be usingtocompare againstthe ‘Bridesmaids’filmtrailer.
2. Filmtrailer
https://www.youtube.com/watch?v=FNppLrmdyug
Both of the fontsusedare sans
serif. Theyalsouse the same
twocoloursto contrast against
each other,howevertheyare in
the opposite place.
Thisimage showsthat the
same actressesusedforthe
filmposterfeature inthe
trailer,thisgivesthe effect
that theyare the main
characters andmost
recognisable stars.
Thisscreenshotfrom the
filmtrailershowsone of
the characters wearinga
weddingdress,thisisthe
same as the filmposter,
thismake the two
productslinktogether
and alsorelate toone
another.
3. Justlike the filmposter,the
'Bridesmaids'filmtrailerdoes
have a colour scheme which
isthe same and mainly
consistsof pinkand white.
thiscreatesa house style.
Anothersimilaritybetween
the trailerand the postis
that theymentionwhenthe
filmisdue to release.
On the top of the film posterwe
see that itmentionsthree films
producedbythe same company
as 'Bridesmaids'.Onthe film
trailerwe have a similarsection
howeveritonlymentionstwo
filmsproducedbythe same
company,these filmsare
'KnockedUp' and 'The 40-year-
oldvirgin'.
