The movie title, review, and poster use similar bold fonts and white text to create consistency across media. Dark themes and a mysterious tone are present throughout the movie and reflected in the poster and review through dark borders and backgrounds. Key images from the movie, like an eye with a reflecting light, appear in both the poster and review to connect the narrative. Common references to a fictional movie review website are also included. The main antagonist's hair, important to his mysterious role, remains constant in the film, poster, and review to emphasize unity.