Science in Society
f or?
Science in Society
Science in Society
      w ith
You are free to:
           Copy, share, adapt, or re-mix;
           Photograph, film, or broadcast;

           Blog, live-blog, or post video of;

This presentation. Provided that:
     You attribute the work to its author
     and respect the rights and licenses
     associated with its components.
http://twitter.com/CameronNeylon/status/2325135458
http://twitter.com/hooHar/statuses/2325316519
http://twitter.com/larsjuhljensen/statuses/2315036730
...so do great things right?
But what are the risks...?
If a million postdocs
                                    repeat a few million
                                    experiments…




http://flickr.com/photos/heymans/480396810/
And 25% of those
  don’t work…




http://flickr.com/photos/cliche/120070310/
…how much taxpayer’s
                           money is that?




http://flickr.com/photos/luismimunoznajar/2093185804/
more science funding...?
...or another hospital?
http://www.flickr.com/photos/27337026@N03/3088172200 CC-BY
UK scientists spend £12B
                        of the taxpayer’s money




http://www.flickr.com/photos/joeshlabotnik/2143212474 CC-BY
...and government expects a
return on that investment...
.....personal risks



http://www.flickr.com/photos/sharif/2435403527/ CC-BY
...failure
...stress




http://www.flickr.com/photos/stuartpilbrow/3345896050 CC-BY-SA
Everyone wants the same thing.
Maximum impact...




http://www.flickr.com/photos/amardilo/3231427553 CC-BY
...for minimum effort




http://www.flickr.com/photos/cane_rosso/2166990212 CC-BY
How do you maximise
 efficiency in generating
impact for your research?
What is...




ttp://www.flickr.com/photos/schnurrbart/43568532/ CC-BY-SA   ...?
Too much to read...



http://www.flickr.com/photos/orinrobertjohn/2188277801 CC-BY
...making the right connections



http://www.flickr.com/photos/mararie/3313582639/ CC-BY-SA
In the last five years...?




http://flickr.com/photos/stewart/461099066/ CC-BY
...in the past 24 hours?
http://twitter.com/lostmoya/statuses/2314980897
http://is.gd/thMB
http://is.gd/thMB
Open record...




http://onschallenge.wikispaces.com/Exp026
...free services...anyone
         can participate....




http://tinyurl.com/ons-challenge-spreadsheet
...and people do, bringing
new skills and ideas
    http://oru.edu/cccda/sl/descriptorspace/ds.php
http://oru.edu/cccda/sl/descriptorspace/ds.php
http://slurl.com/secondlife/Drexel/165/178/24
The Polymath Project
27 January 2009




http://gowers.wordpress.com/
27 January 2009

                 February 1 2009




http://gowers.wordpress.com/
27 January 2009

                 February 1 2009


                               March 10 2009




http://gowers.wordpress.com/
http://twitter.com/EvoMRI/statuses/2316110674
http://friendfeed.com
http://tinyurl.com/dku869
Pay it forward...
...build your network
What about the public?
“...I worked at a 300-person nonprofit research
institute with a small library. So there I was—a
scientist and a taxpayer—desperate to read the
results of work that I helped pay for...And yet either
I could not get the papers or I had to pay to read
them without knowing if they would be helpful...”

   Eisen JA (2008) PLoS Biology 2.0. PLoS Biol 6(2): e48
http://reddit.com/top 10:46 GMT 27/1/09
Public engagement...?




 http://www.flickr.com/photos/danielmorris/271592974/ CC-BY-SA
http://www.flickr.com/photos/rbowen/2261256961/




   What if she wasn’t just looking?
Not just papers, but ideas, web
pages, data, materials, software
And if the cited objects are
 not open and available?
Research impact
       =
Google PageRank
High PageRank
      =
Wired into the
   network
=
Available
You can follow...
...or lead
http://twitter.com/kjhaxton/statuses/2315252690
Enormous challenges...
Problems...




http://www.flickr.com/photos/wili/1999071010 CC-BY
...opportunities




http://www.flickr.com/photos/traveleden/3172237692 CC-BY
Make your work available
Let others build...
...to increase your impact
Be clear..and in context
You are free to:
           Copy, share, adapt, or re-mix;
           Photograph, film, or broadcast;

           Blog, live-blog, or post video of;

This presentation. Provided that:
     You attribute the work to its author
     and respect the rights and licenses
     associated with its components.
Build your network...
...its your most valuable asset
http://twitter.com/lorddrayson/statuses/2346918193
NESTA - Science in Society

NESTA - Science in Society