UGC NET Paper 1 Mathematical Reasoning & Aptitude.pdf
Album Advert Analysis 2: Halsey - Badlands
1. Album Advert Analysis 2: Halsey - Badlands
The artist made
heralbum
“Badlands”a place
one could
hypothetically
visit.Forthe
advertisement,the
posterincludesthe
frontand back of a
postcard from
someone visiting
the place.
As part of the
advertisement,
Halseyopened
up an exhibition
called
“Badlands”for
hr fansto visit.
She playeda
concert there as
an album
release party.
White,boldfontcontrastedby darkerpinkbackground.
Albumtitle “Badlands”isinthe centre of the top artwork.
Helpsto focusthe viewer’sattentionthere.
Artworkfitswiththe “Badlands”theme,
rocks to symbolisehard‘rocky’times.The
artworkalso makesBadlandsseemmore
realisticasthere isa place to go withthe
name.
Stampsand added‘hand-writing’tomake the Badlandsexperience
more realisticforthe fans.The “sendhelp”givesasneak-peekto
whatmightbe comingupon the album, makesfansexcited,so
theybuyit and findout.
Colourscheme
compliments
each other,
pink,white and
blue throughout
the adverthelps
the viewer’s
visiontoflow
across the
piece.
Retro-style
picture onthe
frontof the
postcard. Links
to the genre of
music
(indie/alternati
ve) andthe
artist’sown
personal style.
Previousmini-
albumRoom
94 had a
similarbut
darker
concept.
Blank
space
looks
obscure,
fitsinwith
the
Badlands
theme.