1. This ad utilises a fairly bold
and very noticeable font
for the name of the artist:
Jessie J. This could mirror
the character of the artist,
being confident and
outspoken.
The album here is called “Who
You Are”, which either suggests
this a self-empowerment album
about self-discovery, or this a
debut album and she wants
people to know who she is.
The use of black and white
in stark contrast here, rather
than in unison as seen on
the next advert, implies she
may have two sides to her,
as well as the album: a wild
and crazy side, and a
subdued calm side.
The colour gold is often
associated with wealth and
could outline the artist’s
goal for the album. Gold is
also seen to be the colour
of the person who is 1st,
which could be the
message the artist trying to
send: that she is ahead of
everyone else.
2. The darker tones and
grayscale style in this ad
create a sophisticated
looking advert.This paired
with her more formal attire
suggest a more mature
take in this album. The
sharp input of a dark tone
of red amongst the black
and white suggests to
fans that there may be
some unexpected things
in the album.
The name of the album,
“Red” could connote that
many of the tracks on it, and
the album in general are
associated with the colour
red. Songs about love,
passion, desire and
determination.
The simplicity of the font on
the ad could represent the
artist being very forward
and candid with their
approach and concept for
this album. This also
matches the simple,
straightfoward colours used
in the rest of the ad.
3. This advert makes use
of a variety of bright
colours suggesting a
more playful and less
serious theme.
Includes multiple pictures
of him using comical outfits
or props(helmet,
megaphone, onesie) once
again reinforcing the
cheerful concept for this
album. The multiple
pictures themselves even
create an amusing effect
and further aid the funny
style he is going for
The font here is very
rounded out and gives off a
less formal feel and gives
the sense of simplicity and
bluntness for the aim of the
album.
The album was named
“Won’t Go Quietly” it
seems not only to reflect
his music but also the
artist himself. This is a
clever way of making
audiences feel like they’re
connecting with the artist
more.