This document contains textual analyses of advertisements for three artists: Christina Perri, Beyoncé, and Michael Jackson. The analyses describe the genres of each artist, examine visual elements of the advertisements like colors and poses, and note unique selling points like "never before released" material. Overall, the analyses consider how the advertisements represent the artists' brands and genres to attract audiences.

1. Textual analysis of
advert
By Georgina Caddy

2. Examples of adverts

3. Christina Perri textual analysis
The genre of
serif this artist
alternative rock
and soul
headline
The shot used is a mid-
long shot which shows
she is dancing around The black and white poster
having fun which makes doesn’t jump out at you but
the audience want to see that isn't what alternative
her as they see her rock or soul genres are
having fun they will want meant to do. The black and
to too. white creates the mood or
Banner deep lost love which is
typical for this genre.
However she is smiling
which implies that not all the
songs are sad and that there
is a happy ending.

4. Beyoncé textual analysis
The genre will be
Bold text as it is an dance as she is
iconic name so standing on a stage
people will in a dancing
recognize her name position
The gold and bright
colours of the outfit
and dress imply the
concert will be a
The simple glamorous event.
background of the
poster makes the
audience only
focus on Beyoncé
and the tour

5. Textual analysis of Michael Jackson
Bright colours
will make people
attracted to the
poster
Unique selling point:
Famous position will
make people want to
see the tour
Serif
Never before released
will make the audience
what too see it as is
something new and
different which fans
will want to see