Stalking for Links

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Given at LinkLove Boston & London 2012 - the idea is not just about "stalking" the real value is in HELPING people - just use these tactics to figure out the multiple ways you can help people in areas …

Given at LinkLove Boston & London 2012 - the idea is not just about "stalking" the real value is in HELPING people - just use these tactics to figure out the multiple ways you can help people in areas where you have expertise.

GO DO IT!

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  • [twitter]A whole new world of data waiting to be scraped - http://bit.ly/rss-everywhere[/twitter]
  • [twitter] Some of my favorite RSS feeds to subscribe to crunchbase, gmail, quora [/twitter]
  • [twitter] Use igoogle to build your dashboard – simple - http://www.google.com/ig[/twitter]
  • [twitter] Take Google Plus updates into your iGoogle dashboard http://bit.ly/gplus-to-rss[/twitter]
  • [twitter] Super advanced tip….meet people in real life to build links[/twitter]
  • [twitter] Lets all beg @aimclear to share more mozenda awesomeness, follow him[/twitter]
  • [twitter] Bring Google Analytics into Google Docs - http://mz.cm/thanks-jamie thanks @jamies [/twitter]
  • [twitter] Now lets bring in @seomoz data http://bit.ly/moz-data TY for building this @djchrisle[/twitter]
  • [twitter] get smarter about who you follow, its not about follower/follow ratio, drop a + after their bit.ly’sty @mediadonis[/twitter]

Transcript

  • 1. StalkingHow you land the links you want 1
  • 2. Become a link stalker The easy way@wilreynolds 2
  • 3. STOP BEGGING In 5 Minutes@wilreynolds 3
  • 4. You need this: http://bit.ly/rss-everywhere@wilreynolds 4
  • 5. Sites w/ RSS for the takin’@wilreynolds 5
  • 6. Step 1@wilreynolds 6
  • 7. Target the BIG SHOTS 7
  • 8. Influential,doesn’t follow me 8
  • 9. Cars = Topgear guys@wilreynolds 9
  • 10. Target Acquired@wilreynolds 10
  • 11. @wilreynolds 11
  • 12. @wilreynolds 12
  • 13. iGoogle easy? hard?@wilreynolds 13
  • 14. Step 2 SET GOALS@wilreynolds 14
  • 15. SET GOALS < Measurable < Expiration http://bit.ly/igoogle-goals@wilreynolds 15
  • 16. Step 3 JFDI@wilreynolds 16
  • 17. JFDI < Priority < Deadlines http://bit.ly/igoogle-todos@wilreynolds 17
  • 18. Step 4 Twitter@wilreynolds 18
  • 19. TWITTER PROBLEM@wilreynolds 19
  • 20. @wilreynolds 20
  • 21. @wilreynolds 21
  • 22. http://api.twitter.com/1/statuses/user_ti meline.rss?screen_name=thenextweb@wilreynolds 22
  • 23. 23
  • 24. Make a twitter profile gadget@wilreynolds 24
  • 25. http://www.google.com/ig/directory?type=gadgets&u rl=twitter.com/statuses/user_timeline/17795099.rss@wilreynolds 25
  • 26. http://bit.ly/twitter-ids@wilreynolds 26
  • 27. Step 5 News Stalking@wilreynolds 27
  • 28. GOOGLE NEWS Big Targets are in the news@wilreynolds 28
  • 29. RSS from Google News@wilreynolds 29
  • 30. @wilreynolds 30
  • 31. @wilreynolds 31
  • 32. http://news.google.com/news?q=%22seer+interactive%22&SUBMIT=Search@wilreynolds 32
  • 33. @wilreynolds 33
  • 34. Step 6 Blog Stalking@wilreynolds 34
  • 35. BLOG Stalking Stalk their blogs@wilreynolds 35
  • 36. Step 7 Google+ Stalking@wilreynolds 36
  • 37. NO RSS for Google+@wilreynolds 37
  • 38. http://bit.ly/gplus-to-rss@wilreynolds 38
  • 39. Google+ Stalking Stalk their G+@wilreynolds 39
  • 40. Step 8 Stalking questions@wilreynolds 40
  • 41. @wilreynolds 41
  • 42. Quora Stalking@wilreynolds 42
  • 43. @wilreynolds 43
  • 44. @wilreynolds 44
  • 45. Who are they following Be more like them@wilreynolds 45
  • 46. Who do they follow Part #2@wilreynolds 46
  • 47. https://api.twitter.com/1/friends/ids.xml ?cursor=-1&screen_name=wilreynolds@wilreynolds 47
  • 48. @wilreynolds 48
  • 49. Not very useful@wilreynolds 49
  • 50. http://bit.ly/free-follower-export@wilreynolds 50
  • 51. VS@wilreynolds 51
  • 52. Stalking a publication@wilreynolds 52
  • 53. Want to get in tech news??@wilreynolds 53
  • 54. IRL FTW@wilreynolds 54
  • 55. @wilreynolds 55
  • 56. @wilreynolds 56
  • 57. Super Advanced Tip Coming@wilreynolds 57
  • 58. Have coffee with them@wilreynolds 58
  • 59. When is your mark coming to you?@wilreynolds 59
  • 60. http://search.twitter.com/search. atom?q=from%3Adharmesh%20p hilly%20OR%20philadelphia@wilreynolds 60
  • 61. And when twitter takes that away…@wilreynolds 61
  • 62. F em@wilreynolds 62
  • 63. otter.topsy.com/search date.rss?type=tweet& q=philadelphia+from% 3Adharmesh@wilreynolds 63
  • 64. @wilreynolds 64
  • 65. IfTTT – send me a text message when Dharmesh says philly@wilreynolds 65
  • 66. Or any other area of expertise I have (beer, linking, SEO)@wilreynolds 66
  • 67. Excel Junkies@wilreynolds 67
  • 68. @wilreynolds 68
  • 69. @wilreynolds 69
  • 70. RSS Feed Here@wilreynolds 70
  • 71. @wilreynolds 71
  • 72. @wilreynolds 72
  • 73. @wilreynolds 73
  • 74. Who is Miranda Miller?@wilreynolds 74
  • 75. Wow she has been busy lately!@wilreynolds 75
  • 76. Someone I should know@wilreynolds 76
  • 77. @wilreynolds 77
  • 78. Let’s ask Quora@wilreynolds 78
  • 79. Journalist + Question = research for a story@wilreynolds 79
  • 80. When she asks a question BOOM! GO ANSWER IT!@wilreynolds 80
  • 81. Stalker tip…@wilreynolds 81
  • 82. When you don’t know the answer RT the Question!@wilreynolds 82
  • 83. Stalk a list of authors in minutes@wilreynolds 83
  • 84. @wilreynolds 84
  • 85. F Smartsheet F Mech Turk F Interns@wilreynolds 85
  • 86. MOZENDA h/t @aimclear@wilreynolds 86
  • 87. @wilreynolds 87
  • 88. @wilreynolds 88
  • 89. Mozenda vs. scrape similar@wilreynolds 89
  • 90. Export your followers from followerwonk@wilreynolds 90
  • 91. @wilreynolds 91
  • 92. Vlookup Target vs Your Followers@wilreynolds 92
  • 93. @wilreynolds 93
  • 94. Stalker Scoreboard@wilreynolds 94
  • 95. @wilreynolds 95
  • 96. @wilreynolds 96
  • 97. Who do they follow that I know well?@wilreynolds 97
  • 98. Who do we know in common? Faces make it easier@wilreynolds 98
  • 99. Faces make it easier@wilreynolds 99
  • 100. Stalk people who send you GOOD traffic@wilreynolds 100
  • 101. Pull in GA referrers then Pull in seomoz@wilreynolds 101
  • 102. @wilreynolds 102
  • 103. GA in Google Docs http://mz.cm/thanks-jamie @jamies@wilreynolds 103
  • 104. @wilreynolds 104
  • 105. SEOmoz in G Docs http://bit.ly/moz-data @djchrisle@wilreynolds 105
  • 106. Dirty Tip@wilreynolds 106
  • 107. Fake it till you make it buy followers@wilreynolds 107
  • 108. H/t @mediadonis drop in their bit.ly urls and add a +@wilreynolds 108
  • 109. Proof@wilreynolds 109
  • 110. @wilreynolds 110
  • 111. ME Dharmesh@wilreynolds 111
  • 112. If you need followers Inboxq.com@wilreynolds 112
  • 113. 1 more ifttt recipe for you@wilreynolds 113
  • 114. If you think this is about building links@wilreynolds 114
  • 115. THEN you missed the entire point@wilreynolds 115
  • 116. If you try to UNDERSTAND people@wilreynolds 116
  • 117. & if you are there to help them@wilreynolds 117
  • 118. Then you make friends@wilreynolds 118
  • 119. Stalking? Helping?@wilreynolds 119
  • 120. Worse case scenario@wilreynolds 120
  • 121. Friends > Links SEER Interactive @wilreynolds@wilreynolds 121