Digital Master Class: What I have learned
Geneva, 21 November 2013
St. Peter’s Square 2005

2
St. Peter’s Square 2013

3
Would you trust someone with only 5 followers?

4
Would you trust someone with 451 followers?

5
Would you trust someone with 5000 followers?

6
@Twiplomacy

7
@BMdigital #TwitterTips

8
@BMdigital #TwitterTips

9
@BMdigital #TwitterTips

10
@BMdigital #TwitterTips

11
@BMdigital #TwitterTips

13
@BMdigital #TwitterTips

14
@BMdigital #TwitterTips

15
Quote the Journalist

16
She might follow you…

17
@BMdigital #TwitterTips

18
@BMdigital #TwitterTips

19
@BMdigital #TwitterTips

20
21
@BMdigital #TwitterTips

22
@BMdigital #TwitterTips

23
Who to Follow?

24
Who to Follow?

25
Managing Connections

26
Follow Twitter Lists

27
Create Private Twitter Lists

28
Twitter Direct Message Campaign
Facebook Groups

30
Facebook Groups

31
Facebook Groups

32
What’s the plus point of Google+?

33
What’s the plus point of Google+?

34
What’s the plus point of Google+?

35
Disable Email notifications on all accounts

36
Browse Multiple Windows

37
Turn off your computer

38
http://bur.sn/r2vsj

Thank you
Matthias.Luefkens@bm.com @Luefkens @BMdigital
Digital Master Class - November 2013
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Digital Master Class about what I have learned on social media. Prepared for a charity event at Burson-Marsteller Switzerland on 21 November 2013.

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  • Private Twitter lists come in handy in order to do Direct Message campaigns on Twitter.
  • Digital Master Class - November 2013

    1. 1. Digital Master Class: What I have learned Geneva, 21 November 2013
    2. 2. St. Peter’s Square 2005 2
    3. 3. St. Peter’s Square 2013 3
    4. 4. Would you trust someone with only 5 followers? 4
    5. 5. Would you trust someone with 451 followers? 5
    6. 6. Would you trust someone with 5000 followers? 6
    7. 7. @Twiplomacy 7
    8. 8. @BMdigital #TwitterTips 8
    9. 9. @BMdigital #TwitterTips 9
    10. 10. @BMdigital #TwitterTips 10
    11. 11. @BMdigital #TwitterTips 11
    12. 12. @BMdigital #TwitterTips 13
    13. 13. @BMdigital #TwitterTips 14
    14. 14. @BMdigital #TwitterTips 15
    15. 15. Quote the Journalist 16
    16. 16. She might follow you… 17
    17. 17. @BMdigital #TwitterTips 18
    18. 18. @BMdigital #TwitterTips 19
    19. 19. @BMdigital #TwitterTips 20
    20. 20. 21
    21. 21. @BMdigital #TwitterTips 22
    22. 22. @BMdigital #TwitterTips 23
    23. 23. Who to Follow? 24
    24. 24. Who to Follow? 25
    25. 25. Managing Connections 26
    26. 26. Follow Twitter Lists 27
    27. 27. Create Private Twitter Lists 28
    28. 28. Twitter Direct Message Campaign
    29. 29. Facebook Groups 30
    30. 30. Facebook Groups 31
    31. 31. Facebook Groups 32
    32. 32. What’s the plus point of Google+? 33
    33. 33. What’s the plus point of Google+? 34
    34. 34. What’s the plus point of Google+? 35
    35. 35. Disable Email notifications on all accounts 36
    36. 36. Browse Multiple Windows 37
    37. 37. Turn off your computer 38
    38. 38. http://bur.sn/r2vsj Thank you Matthias.Luefkens@bm.com @Luefkens @BMdigital

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