Top 5 Breakthrough AI Innovations Elevating Content Creation and Personalizat...
Our journey into the Digital workplace world
1. 1
Our journey into the
Digital workplace world
Dennis Agusi
Brand, Communications and Digital
29 November 2016
2. 2
a year by 2025
We’re aiming to improve the lives of
three billion
people
We strive to make the world healthier and
more sustainable through innovation
3. 3
Present in more than +100 countries
Philips’ seven largest markets
United States
€7.5
billion
1 Seven largest markets by sales in 2015.
China
€2.8
billion
Germany
€1.4
billion
France
€806
million
India
€845
million
Netherlands
€639
million
Japan
€1.0
billion
4. 4
Present in more than +100 countries
Philips has 60 R&D sites and manufacturing in all continents
North America
Employees: 23,614
R&D centers: 20
Manufacturing sites: 29
EMEA
Employees: 39,903
R&D centers: 28
Manufacturing sites: 35
Latin America
Employees: 8,154
R&D centers: 3
Manufacturing sites: 11
Asia
Employees: 32,533
R&D centers: 9
Manufacturing sites: 20
1 Source: Philips Annual Report 2015.
5. 5
We target healthcare customer and consumer
needs along the health continuum
Healthy living
Health continuum
Prevention Diagnosis Treatment Home care
7. 7
The case for a new intranet
Facts speak louder than words
1.1h/day
Searching1
€570M
Searching every year2
+700Standalone Intranets
+123,000
Intranet pages
10+ MIntranet visits / month.
436,800h/y
Spent curating Intranet
content
1.5MYearly outsourced for
content curation
2,644Intranet content managers
70%
Customer agents lack
information3
+50%
Information not searchable3
+63%
Managers make decisions
without information3
1 The Digital Workplace by Infocentric: Studies by IDC, AIIM, MeriTalk, Canon, Artesian Solutions, Butler Group, YouGov, Recommind and Google.
2 Based on 210 worked per year and 40h per day.
3 Capgemini: The information opportunity report 2008
4Mc Kinsey: The social economy, Unlocking value and productivity through social technologies July 2012
Overall industry*Philips specific
19 %
Of a workweek is spent on
searching and gathering
information4
Confidential
8. 8
The intranet
At the center of an integrated internal communications landscape
Intranet
P-cast
Mass mails
and news
letters
(Teradata)
Philips
Community
Philips
news
platform
Bluetube
Intranet
Philips
Community
P-Cast
Live
streamingPhilips news
platform
(fully part of
intranet)
Mass mails
and news
letters
(Teradata)
BlueTube
Previous state – platforms and channels are
dispersed, there is little standardization across
content distribution methods and measurement.
Current state – platforms and channels are more centralized
with most content and functionality sitting on the intranet.
Delivery and measurement is more standardized and the
architecture has a holistic strategy.
Live streaming
9. A personal customizable launch page that enables employees to reach
their goals by providing the best access to data, information and tools
that they need to do their jobs in the best possible manner and with
high levels of engagement.
10. 10
Concept behind our intranet
From structured sites -> To information linked via Topics
Global intranet / pww Global intranet / www
11. 11
Roles and Responsibilities
Within Communications and outside Communications
The Communications function is
responsible to develop,
implement and maintain the new
intranet.
Content &Channels Center of
Excellence and Communication
Business Partners are responsible
for the transitioning on behalf of
the Businesses, Markets,
Functions and Locations and
govern the content on the
intranet.
16. 16
How does it work? And what
does it look like?
Live demo
17. 25
Our learnings
-Launch a minimal viable
product
-Invest in change
communications
-Ask the business for a
contribution to transition
the content
-Focus on business value.
This helps to end discussions
-Establish a multidisciplinary
team
“If you focus on results, you will neve
get change. If you focus on change,
you will get results. ~ Jack Dixon