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“In the name of Allah, who is
the most beneficent and the
most merciful.”
Hassan Shahid
Roll# 013
MC-3
Principles of Management
ASSIGNED TOPIC:
Organizational
Communication
ORGANIZATION
“An organization is a deliberate arrangement of
people to accomplish some specific
purposes.”
COMMUNICATION
“Exchange of ideas, plans, knowledge and
informat.ion is known as communication.”
ORGANIZATIONAL
COMMUNICATION
“All the pattern, networks and systems of
communication within an organization.”
FORMS OF COMMUNICATION
 Formal communication
 Informal communication
FORMAL COMMUNICATION
“Communication that takes place within
prescribed organizational work
arrangements.”
For example: Manager asks his/her employee
to do a task.
INFORMAL COMMUNICATION
“Communication that is not defined by an
organization structural hierarchy.”
For example: employees conversation during
lunch.
Purpose of informal Communication:
1. Social interaction
2. Enhance organizational performance
DIRECTION OF
COMMUNICATION FLOW
 Downward communication
 Upward communication
 Lateral communication
 Diagonal communication
DOWNWARD COMMUNICATION
“Communication that flows downward from a
manager to employee.”
UPWARD COMMUNICATION
“Communication that flows upward from
employee to manager.”
LATERAL COMMUNICATION
“Communication that takes place among any
employees on the same organizational level.”
DIAGONAL COMMUNICATION
“Communication that cuts across work areas and
organizational levels.”
ORGANIZATIONAL COMMUNICATION
NETWORK
Communication networks:
“The variety of patterns of vertical and
horizontal flows of organizational
communications.”
THE GRAPEVINE
“The informal organizational communication
network.”
WORK PLACE DESIGN AND
COMMUNICATION
The environment of work place and way of
downward, upward,lateral and diagonal
communication is known as work place
design and communication.
THANKS YOU!

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Organizational Communication Principles