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INBOUND15
Scaling Behavior
Ignore This At Your Peril!
Andrew Quinn
Director – Training and Development
@andrewtquinn
INBOUND15
HubSpotter since 2009
By day I run the training &
development operation at
HubSpot; by night I…
INBOUND15
ROCK THE HOUSE!
Psst…I’m a member
of Wildside, and we’re
playing as part of
Inbound Rocks
tomorrow!
oThe hidden scaling problem
oWhat does it mean to scale behavior
oThe foundational models that scale behavior
oPutting the models to work
What we’re going to talk about
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The hidden scaling problem
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There’s the math…
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What about the
behaviors that
drive it?
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That’s the messy part
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What does it mean to
scale behavior?
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Not leaving to
chance the behaviors
necessary to scale
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Know you are
being watched
The team is taking
their behavioral
queues from you,
the leader
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Accurate but Not Consistent
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Not Accurate but Consistent
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Not Accurate & Not Consistent
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Accurate and Consistent
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Behaviors are the
building blocks
of culture
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The foundational models
that scale behavior
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 DiSC
 Situational Leadership
 Coaching by Asking
 S.B.I. Feedback
The four models
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 DiSC
 Situational Leadership
 Coaching by Asking
 S.B.I. Feedback
The four models
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Becomes impatient
and demanding
Becomes aggressive,
overpowers others
Becomes overly
critical
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Why this matters when
scaling behavior
DiSC provides visibility into the behavioral
drivers team members will lean on when
executing your business model processes
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 DiSC
 Situational Leadership
 Coaching by Asking
 S.B.I. Feedback
The four models
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new
hire
crushing
it
getting
the
job
done
attitude
problem
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Communicating Progress
Prioritizing Tasks
Managing Time
Executing Project Tasks
Meeting Deadlines
getting
the
job
done
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DevelopingDeveloped
D4
Achiever
D1
Beginner
D2
Learner
D3
Capable
Performer
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Communicating Progress
Prioritizing Tasks
Managing Time
Executing Project Tasks
Meeting Deadlines
getting
the
job
done
D4
D4
D2
D1
D3
Achiever
Beginner
Capable
Performer
Achiever
Learner
INBOUND15
Direction
Support
S1
S2S3
S4
Leader
decides…
Let’s talk,
Individual
decides…
Individual
decides…
Let’s talk,
Leader decides…
INBOUND15
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Communicating Progress
Prioritizing Tasks
Managing Time
Executing Project Tasks
Meeting Deadlines
getting
the
job
done
D4
D4
D2
D1
D3
S4
S4
S2
S1
S3
Achiever
Beginner
Capable
Performer
Achiever
Lerner
INBOUND15
Why this matters when
scaling behavior
Situational Leadership ensures you provide
the right level of direction and support for each
goal or task which drives the right behaviors
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 DiSC
 Situational Leadership
 Coaching by Asking
 S.B.I. Feedback
The four models
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Support
S1
S2S3
S4
Leader
decides…
Let’s talk,
Individual
decides…
Individual
decides…
Let’s talk,
Leader decides…
Direction
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Connect
and Clarify
Compare
Perceptions
Consider
Obstacles
Construct
to Remove
Obstacles
Commit to
Action
rapport &
neutral purpose
Their perceptions,
your perceptions
and check for
agreement
They identify
obstacles, you
provide your
perception of
obstacles and
check for
agreement
They talk solve for
removing the
obstacle, you add
value, check for
agreement,
decide on actions
and practice
You both agree on
action steps and
timeline, you
summarize,
provide support
and
encouragement
INBOUND15
Support
S1
S2S3
S4
Leader
decides…
Let’s talk,
Individual
decides…
Individual
decides…
Let’s talk,
Leader decides…
Direction
INBOUND15
Why this matters when
scaling behavior
Using the right coaching approach lets you
develop people that can stand on their own two
feet and overcome their obstacles to success
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 DiSC
 Situational Leadership
 Coaching by Asking
 S.B.I. Feedback
The four models
INBOUND15
Feedback…the breakfast of champions
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Most managers dislike giving feedback because it’s
hard, it’s emotional and it takes practice…
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Those on the receiving
end say they don’t get
enough feedback they
can actually use.
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S.B.I.
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Situation
Behavior
Impact
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Why this matters when
scaling behavior
Using a deliberate feedback model increases the
likelihood feedback will be effective and drive the
behaviors necessary to scale
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Putting the models to work
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S.B.I.
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Key Take Aways
o Leaving scaling behaviors to chance is risky business
o Consistent and accurate behaviors drive scale
o DiSC lets you connect better
o Situational Leadership lets you lead effectively
o Coaching by Asking builds independence
o SBI ensures feedback is effective for scale
INBOUND15
Don’t forget to
go to Inbound
Rocks!!!
INBOUND15
questions?
INBOUND15
thanks.

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