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PAYING ATTENTION
By: Waquas Ahmed
BEFORE ENTERING STORE
 The  store was quite big
 The store had automatic door
 The sign board are very attractive
 Sign boards showing some offers
 It seems that the store has low prices
 Food court was in the beginning of
  store
 Security arrangements was good
ENVIRONMENT
 Color   scheme was blue
 It did not attract me
 Ceiling was about 10 to 11 feet high
 I felt comfortable
 The store was bright
 It gave me a chance to view the things
  clearly
 It was quite environment
ENVIRONMENT
 Slow    music was played
 I felt good while listening the music
 The store was moderate (Neither
  cold nor warm)
 It cash counter was located near main
  gate
 I stayed in the store for 3 hours
 Yes (I prefer to come once again and
  shop in quite nice environment)
PERSONNELS
 They  are deputed quite near to each other
 No they do not trade differently

 Because the pricing was mentioned &
  tagged
 Per 50 customers 1 salesman

 The age was between 20 to 25 of
  employees
 All had uniform with the logo

 Yes they are very cooperative
PRODUCTS
 White  coffee was the product which
  attract me first
 For sale it was in the middle of the
  store
 The products are arranged by
  functions
 Free stall for green tea
 Sales and discount were at eye level
 Drinks and sodas
PRODUCTS
 Least expensive items are decorated
  in center of each block
 Every product had price tagged
 Yes these are situated near the cash
  counter
CUSTOMERS
 Most   of them were accompanied by
  relatives
 Most of them were young
 Mostly the customers are women
 Yes because the sings were visiable
 Average of the stay in store was 2-3
  hours
 The customers are encourage to touch
  the items
CUSTOMERS
 Mostly seems to have mission to buy
  something
 98% of the customers purchase from
  the store
Paying attention

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Paying attention

  • 2. BEFORE ENTERING STORE  The store was quite big  The store had automatic door  The sign board are very attractive  Sign boards showing some offers  It seems that the store has low prices  Food court was in the beginning of store  Security arrangements was good
  • 3. ENVIRONMENT  Color scheme was blue  It did not attract me  Ceiling was about 10 to 11 feet high  I felt comfortable  The store was bright  It gave me a chance to view the things clearly  It was quite environment
  • 4. ENVIRONMENT  Slow music was played  I felt good while listening the music  The store was moderate (Neither cold nor warm)  It cash counter was located near main gate  I stayed in the store for 3 hours  Yes (I prefer to come once again and shop in quite nice environment)
  • 5. PERSONNELS  They are deputed quite near to each other  No they do not trade differently  Because the pricing was mentioned & tagged  Per 50 customers 1 salesman  The age was between 20 to 25 of employees  All had uniform with the logo  Yes they are very cooperative
  • 6. PRODUCTS  White coffee was the product which attract me first  For sale it was in the middle of the store  The products are arranged by functions  Free stall for green tea  Sales and discount were at eye level  Drinks and sodas
  • 7. PRODUCTS  Least expensive items are decorated in center of each block  Every product had price tagged  Yes these are situated near the cash counter
  • 8. CUSTOMERS  Most of them were accompanied by relatives  Most of them were young  Mostly the customers are women  Yes because the sings were visiable  Average of the stay in store was 2-3 hours  The customers are encourage to touch the items
  • 9. CUSTOMERS  Mostly seems to have mission to buy something  98% of the customers purchase from the store