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AREAS OF EXPERTISE
Market research
Data analysis
Consumer trends
B2B
Competitive Intelligence
B2C
Report writing
Field surveys
Competitor analysis
Angela White
Market research analyst
PERSONAL SUMMARY
A results orientated market research analyst with experience of conducting,
analysing and interpreting customer, competitor and market intelligence across
the marketing spectrum on customer segmentations and product categories.
Passionate about providing high quality, cutting edge research and have an
understanding of the complex profile of consumers and how business can tap
directly into their habits, aspirations and attitudes.
Now looking to continue as a market research analyst with a forward looking
company that has ambitions for growth.
WORK EXPERIENCE
Market Research Company – Coventry
MARKET RESEARCH ANALYST June 2008 - Present
Responsible for collecting market data and evaluating information from diverse
market sources. Analysing qualitative & quantitative information to support and
review new and existing marketing and sales strategies.
Duties:
Creating and produce market research reports on specific products and markets.
Making recommendations to senior managers based upon research findings.
Having to deal with press, trade and customer enquiries.
Defining target markets and opportunities within them.
Processing and analysing raw data into reports for senior managers.
Work with external data suppliers regarding data accuracy and integrity.
Responsible for the development of client reports on current trends.
Making sure that methods of data collection are effectively and accurate.
Designing effective questionnaires based on activity objectives and market
knowledge.
KEY SKILLS AND COMPETENCIES
Can coordinating qualitative research studies like one-on-one or focus groups.
Confident telephone manner and face to face skills when doing research.
Comprehensive knowledge of Word, Excel, PowerPoint, and SPSS/SAS.
Ability to work well with numbers and analyze complex data.
Following 'best practice' in research design and documentation.
Knowledge of consumer behaviour and why they buy certain brands.
In-depth knowledge of market research tools and databases.
Ability to work in a structured and organised manner.
Experience of quantitative and qualitative research.
Confidently communicate market research insights to influence business
decisions.
ACADEMIC QUALIFICATIONS
BSc (Hons) Mathematical Science with Statistics
Nuneaton University 2005 - 2008
A levels: Maths (A) English (B) Technology (B) Science (C)
Coventry Central College 2003 - 2005
REFERENCES – Available on request.
PROFESSIONAL
German speaker
Diploma in Statistics
PERSONAL DETAILS
Angela White
34 Anywhere Road
Coventry
CV6 7RF
T: 02476 888 5544
M: 0887 222 9999
E: angela.w@dayjob.co.uk
DOB: 12/09/1985
Driving license: Yes
Nationality: British
PERSONAL SKILLS
Strong analytical thinker
Communication skills
Goals orientated
Copyright information - Please read
© This CV template is the copyright of Dayjob Ltd August 2010. Jobseekers may download and use this CV example for their
own personal use to help them create their own CVs. You are most welcome to link to this page or any other page on our site
www.dayjob.com. However these CVs must not be distributed or made available on other websites without our prior
permission. For any questions relating to the use of this market research analyst CV template please email: info@dayjob.com.

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Market research analyst_cv

  • 1. AREAS OF EXPERTISE Market research Data analysis Consumer trends B2B Competitive Intelligence B2C Report writing Field surveys Competitor analysis Angela White Market research analyst PERSONAL SUMMARY A results orientated market research analyst with experience of conducting, analysing and interpreting customer, competitor and market intelligence across the marketing spectrum on customer segmentations and product categories. Passionate about providing high quality, cutting edge research and have an understanding of the complex profile of consumers and how business can tap directly into their habits, aspirations and attitudes. Now looking to continue as a market research analyst with a forward looking company that has ambitions for growth. WORK EXPERIENCE Market Research Company – Coventry MARKET RESEARCH ANALYST June 2008 - Present Responsible for collecting market data and evaluating information from diverse market sources. Analysing qualitative & quantitative information to support and review new and existing marketing and sales strategies. Duties: Creating and produce market research reports on specific products and markets. Making recommendations to senior managers based upon research findings. Having to deal with press, trade and customer enquiries. Defining target markets and opportunities within them. Processing and analysing raw data into reports for senior managers. Work with external data suppliers regarding data accuracy and integrity. Responsible for the development of client reports on current trends. Making sure that methods of data collection are effectively and accurate. Designing effective questionnaires based on activity objectives and market knowledge. KEY SKILLS AND COMPETENCIES Can coordinating qualitative research studies like one-on-one or focus groups. Confident telephone manner and face to face skills when doing research. Comprehensive knowledge of Word, Excel, PowerPoint, and SPSS/SAS. Ability to work well with numbers and analyze complex data. Following 'best practice' in research design and documentation. Knowledge of consumer behaviour and why they buy certain brands. In-depth knowledge of market research tools and databases. Ability to work in a structured and organised manner. Experience of quantitative and qualitative research. Confidently communicate market research insights to influence business decisions. ACADEMIC QUALIFICATIONS BSc (Hons) Mathematical Science with Statistics Nuneaton University 2005 - 2008 A levels: Maths (A) English (B) Technology (B) Science (C) Coventry Central College 2003 - 2005 REFERENCES – Available on request. PROFESSIONAL German speaker Diploma in Statistics PERSONAL DETAILS Angela White 34 Anywhere Road Coventry CV6 7RF T: 02476 888 5544 M: 0887 222 9999 E: angela.w@dayjob.co.uk DOB: 12/09/1985 Driving license: Yes Nationality: British PERSONAL SKILLS Strong analytical thinker Communication skills Goals orientated
  • 2. Copyright information - Please read © This CV template is the copyright of Dayjob Ltd August 2010. Jobseekers may download and use this CV example for their own personal use to help them create their own CVs. You are most welcome to link to this page or any other page on our site www.dayjob.com. However these CVs must not be distributed or made available on other websites without our prior permission. For any questions relating to the use of this market research analyst CV template please email: info@dayjob.com.