9. MEDIA DURATION PARTICULARS
RADIO 15 DAYS • 10 SPOTS PERDAY
5 RJ MENTIONS
• CONTEST
DIGITAL 90 DAYS
(PRE EVENT, SHOW DAY & POST
EVENT PROMOTIONS)
• EXCLUSIVECONTENT UPLOADS
• CROSS PROMOTIONS THROUGH ARTIST PAGE
• DIGITAL AND SOCIAL MEDIA ADVERTISING
PAYTM INSIDER 90 DAYS • PUSH NOTIFICATIONBANNERS
• EMAILERS
• SOCIAL MEDIA POST
• SPONSORED POST ON INSTAGRAM,
FACEBOOK AND GOOGLE ADS
OUTDOOR 10 DAYS • BILLBOARDS
• BUS SHELTERS & BUS WRAPS
OUTLET
ACTIVATIONS
15 DAYS • CLUBS AND BARS
• COLLEGE ACTIVATIONS
INFLUENCERS 30+ INFLUENCERS FOR 15 DAYS
MEDIA PLAN
10. PRE EVENTMEDIA TITLE PRESENTEDBY POWERED BY
PRINT MEDIA
OUTDOOR
LOGO ON CREATIVE
RADIO
SOCIAL MEDIA TITLE PRESENTED BY POWERED BY
TAGGING ON ALL SOCIAL MEDIA POSTS
BRANDING ON BOOKMYSHOW FOR TICKETS
EXCLUSIVE CONTEST – SOCIAL MEDIA
CONTENT TITLE PRESENTED BY POWERED BY
ARTIST MEETAND GREET
RIGHT TO SHOOT AFTER MOVIE
PRE EVENT CONTENT
11. EXCLUSIVE BRANDING OPPORTUNITIES (COST TO BE BORNE BY
SPONSORS)
TITLE PRESENTED BY POWERED BY
HOARDINGS AND STANDEES
TVC AND AV
EXPERIENCE ZONE 15*15 10*10
ON SCREEN BRANDING AT EVENTS (LOGO ANNIMATIONS ONLY)
ON GROUND MC ANNOUNCEMENTS
OTHERS TITLE PRESENTED BY POWERED BY
CATEGORY EXCLUSIVITY
RIGHTS TO RUN ACTIVATIONS (BEFORE & AFTER THE EVENTS)
RIGHT TO RUN CONTESTS AND PROMOTIONS
ON GROUND TITLE PRESENTEDBY POWERED BY
ILU
CHECKERED BACKDROP
TICKETS (15% OF THE
SPONSORSHIP VALUE)
(10% OF THE
SPONSORSHIP VALUE)
(10% OF THE SPONSORSHIP
VALUE)
12. TITLESPONSOR
POWERED BY CO-POWERED SPONSOR ASSOCIATESPONSOR
HOSPITALITY PARTNER
BEVERAGE PARTNER
DIGITALPARTNER
TICKETING PARTNER
MEDIA PARTNER
RADIO PARTNER
FOOD PARTNER
RADIO PARTNER
MUL
TIPLEX PARTNER
COVERAGE PARTNER OUTDOOR PARTNER REAL
TY PARTNER
SPONSORSHIP CATEGORIES
13. WHATS IN FOR THE BRAND
INCREASED VISIBILITY &
BRAND AWARENESS
Associating with our event
can expose the brand to a
wider audience, especially if
the event garners significant
coverage or social
media
media
helps
buzz. This exposure
in increasing brand
recognition and awareness
CONTENT CREATION
& SOCIAL MEDIA BUZZ
PRODUCT/SERVICE
SHOWCASE
Sponsorship can generate
user-generated content,
photos, and videos related to
the event that participants
share on social media. This
user-generated content can
amplify the brand's reach and
create a buzz around its
involvement
Sponsoring brands often
have the opportunity to
showcase their products or
services at the event. This
firsthand experience can
leave a lasting impression on
attendees and potential
customers
ENGAGEMENT
OPPORTUNITIES
Sponsorship
avenues for
provides
direct
engagement with the event
attendees. Brands can set up
booths, organize interactive
activities, distribute
promotional material, or offer
samples, allowing them to
engage with the audience in
a more personal way
14. TICKETS
THROUGH SERVICE FEES AND
COMMISIONS ON TICKETS SOLD
ALSO THIS WILL INCREASE THE
USER BASE
LACS WHICH RESULTS TO HUGE
TRANSACTION VALUE IN SINGLE DAY
DURING THE CONCERT
ARE PROMOTED ALONGSIDE THE
EVENT, INCREASING EXPOSURE,
VISIBILITY AND USER
ACQUISITION.
INCREASE IN USER BASE
PAYTM WILL BE EARNING
REVENUE
F&B SALES
INCREASE IN TRANSACTIONS
AVERAGE TOTAL F&B SALES IS RS
25
MARKETING
INCREASE IN VISIBILITY
PAYTM INSIDER'S NAME AND
SERVICES