This is the deck for the Twitter 101 training at Organizing New York, March, 2013

1. Introduction to Twitter
or
You can say a lot in 140 characters
Beth Becker
Indigo Strategies/Progressive Congress
@Spedwybabs
Organizing 2.0
March, 2013
New York, NY

2. Creating an Account

3. Creating an Account

4. Creating an Account
Mention Hashtag
Shortened URL
Indicates a Retweet

5. Creating an Account

6. Creating an Account

7. Creating an Account

8. This is Twitter
Timeline
Basic
Profile
Info
Trends

9. Hashtags

10. Hashtags

11. Hashtags

12. This is Twitter
Who has followed you
Mention
List
notification
Conversation

13. Lists

14. Lists

15. Lists
Private

16. Lists

17. Uses for Lists
Information Curation

18. Uses for Lists
Find Interesting
People to Follow

19. Uses for Lists
Opp Research

20. Uses for Lists
Manage #
Following

21. Using Twitter in Organizing
Canvassing
Use Twitter w/a private account to
communicate w/volunteers in the
field
Ask canvassers to tweet positive
quotes from knockees via a
designated hashtag
Have canvassers upload pics on the
go using TwitPic
Have canvassers ask people to
make Vines

22. Using Twitter in Organizing
Rally or Event
Use Twitter to invite people to attend
Have someone live tweet the event using a designated hashtag
Use a projector onto a backdrop screen to make a twitter wall

23. Using Twitter in Organizing
Clearly Identify Host & Special Guest
Use a designated Hashtag
Take Questions in Advance if Possible
Answer unanswered questions
via video on You Tube or Vines
Twitter Townhall

24. Generic Twitter Best Practices
keep hashtags short
preferably under
10 characters

25. Generic Twitter Best Practices

26. Generic Twitter Best Practices
Always shorten links with a url shortener