2. Cover page
• The aim of the cover page was to really
advertise the fact that NTLS had just released
a new debut album.
• It forced the viewer to look at the information
and was a pop up that they had to close
before they could access the website. This was
similar to Lewis Watson’s website page, which
we took influence from.
3. ‘Enter Site’ will force people to
look at the page in order to find
how to progress onto website
Album cover artwork creating a
stronger brand for artist
Quick and easy to process information
5. Home Page
• The home page we designed to keep the
bands debut album branding consistent
• By using the album cover’s graphic containing
images of both artists we promoted them and
the album at the same time, similar to
SBTRKT’s website homepage
• The background for the website would also be
the image from the album cover
7. Band logo for
consistent branding
Easy to navigate menu bar
Album cover graphic and
background image
8. Album Tracklist
• This page was for fans following the release of
the album more, although it was a nice
feature to include regardless of release date
• The page would contain links to sites where
the album was available for purchase
• Also a visual of the final album cover would
appear again
9. NTLS logo
Album cover artwork Links to sites to but / stream the
songs from the album
10. About The Artists
• This page was designed with the fans in mind, where
they could read up about and feel more involved
with the artists
• We took influence from online interviews with
AlunaGeorge and FKA Twigs, similar artist to NTLS in,
and wrote a short bio about their character and
background
11. Profile pictures of the artists
would contain links which
when clicked would contain
their page
12. A link to the artists twitter page would
allow users to follow them for more
frequent updates
13.
14. Video
• The Video feature was to advertise the single
that was released prior the debut albums’ to
generate hype about the product.
• This was a plain YouTube video link that could
be played on the website for an easy to use
experience
• The fact the video could be played on the
website also meant people would stay,
potentially leading to sales of the album
16. Gallery
• The gallery contained images of the artist for
the more hardcore fans, which meant they
could review ‘exclusive’ photos of NTLS from
their shoot on set for the ‘Heart Skipped a
Beat’ video.
18. Store
• The store would contain unisex merchandise
available directly through the website’s shop.
• The merch available would have the logo on
as to strengthen the brand, and would only be
available in black and white (The colours the
artists wear in the ‘Heart Skipped a Beat’
video) as to stick with the band’s image
