1. Music Video Purposes Analysis
Comment on the following aspects in relation to PURPOSES and BENIFITS for artist/band and target audience
Provide an explanation in relation to benefits
(promotion, extension of income & outlets,
synergy opportunities and strategies used by
producers to benefit label and artist)
Provide any research evidence you can find that supports explanations of
benefits for artist, record label and audience
Promotional The band “N-Dubz” promote themselves by
having an official website, Facebook and Twitter
page. On these they are able to update fans on
any news, gigs or album realeses. They can then
also interact with their fans more.
http://ndubz.com/home
Extension of income N-Dubz will create an income through
album/singles sales as well as tours and
concerts tickets. However the band have also
realesed products as a band as well as
individually.
http://www.ticketmaster.co.uk/NDubz-tickets/artist/45493
Extension of outlets N-Dubz singles are more likely to be played on
music channels such as AKA, however once
their songs have reached the top 10/20 they
will be played on the majority of the stations
and channels promoting themselves even more.
Synergy N-Dubzwere originally signed to ‘Polydor
Records’ before then signing to ‘All around the
world records.’ The different label they were
signed was intended to help their career as the
two lables with different in fame.
http://www.aatw.com/