Presented By
Neethu S Jayan
 Visual communication is
communication through a visual aid and
is described as the conveyance of ideas
and information in forms that can be read
or looked upon.
 Visual aids are often used to help audiences of
informative and persuasive speeches understand the
topic being presented.
 Visual aids can play a large role in how the audience
understands and takes in information that is
presented.
 It is necessary to choose a visual aid that is
appropriate for the material and audience. The
purpose of the visual aid is to enhance the
presentation
 Objects
 The use of objects as visual aids involves bringing
the actual object to demonstrate on during the speech.
 Models
 Models are representations of another object that
serve to demonstrate that object when use of the real
object is ineffective for some reason.
 Graphs and Charts
 Graphs are used to visualize relationships between
different quantities. Various types are used as visual
aids, including bar graphs, line graphs, pie charts etc.
 Maps
 Maps show geographic areas that are of interest to the
speech.
 They often are used as aids when speaking of
differences between geographical areas or showing
the location of something.
 Tables
 Tables are columns and rows that organize words,
symbols, and/or data.
 Poster
 A poster is a very simple and easy visual aid. Poster
can display charts, graphs, pictures or illustrations
 Power Point
 PowerPoint is a complete presentation graphics
package. It gives us everything we need to produce a
professional-looking presentation. PowerPoint offers
word processing, outlining, drawing, graphing, and
presentation management tools- all designed to be
easy to use and learn.
 Videos and Photographs
 Visual aids support our ideas
 Improve audience comprehension of our presentations
 Make us feel connected with the people
 Help in illustrating complex ideas
 Give audience a break for listening
 Can help people recall content (lasting impact)
 Can make a presentation entertaining
 Help the presenter to stick to the intended plan
 Enhance understanding and support claims
 Organize and demonstrate presentation
 Speed comprehension and interest
THANK YOU

Visual Aids in Communication

  • 1.
  • 2.
     Visual communicationis communication through a visual aid and is described as the conveyance of ideas and information in forms that can be read or looked upon.
  • 3.
     Visual aidsare often used to help audiences of informative and persuasive speeches understand the topic being presented.  Visual aids can play a large role in how the audience understands and takes in information that is presented.  It is necessary to choose a visual aid that is appropriate for the material and audience. The purpose of the visual aid is to enhance the presentation
  • 4.
     Objects  Theuse of objects as visual aids involves bringing the actual object to demonstrate on during the speech.
  • 5.
     Models  Modelsare representations of another object that serve to demonstrate that object when use of the real object is ineffective for some reason.
  • 6.
     Graphs andCharts  Graphs are used to visualize relationships between different quantities. Various types are used as visual aids, including bar graphs, line graphs, pie charts etc.
  • 7.
     Maps  Mapsshow geographic areas that are of interest to the speech.  They often are used as aids when speaking of differences between geographical areas or showing the location of something.
  • 8.
     Tables  Tablesare columns and rows that organize words, symbols, and/or data.
  • 9.
     Poster  Aposter is a very simple and easy visual aid. Poster can display charts, graphs, pictures or illustrations
  • 10.
     Power Point PowerPoint is a complete presentation graphics package. It gives us everything we need to produce a professional-looking presentation. PowerPoint offers word processing, outlining, drawing, graphing, and presentation management tools- all designed to be easy to use and learn.
  • 11.
     Videos andPhotographs
  • 12.
     Visual aidssupport our ideas  Improve audience comprehension of our presentations  Make us feel connected with the people  Help in illustrating complex ideas  Give audience a break for listening  Can help people recall content (lasting impact)
  • 13.
     Can makea presentation entertaining  Help the presenter to stick to the intended plan  Enhance understanding and support claims  Organize and demonstrate presentation  Speed comprehension and interest
  • 14.