Using social media to build your digital profile, Jon Tennant | OpenUP Training Workshop on Innovative Dissemination

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Social media are a critical part of any modern researcher’s toolkit, helping them to disseminate their research and reach new audiences. At the same time, this helps to enhance your career potential by diversifying your skillset and raising your public profile. Jon Tennant outlining the top social media platforms for researchers, and how to use them to maximise your research engagement and online presence. More information on the OpenUP Training Workshop on Innovative Dissemination & video presentations: https://www.openuphub.eu/community/blog/item/report-on-openup-innovative-dissemination-training-workshop-20th-june-2018-graz More information about OpenUP Website: http://openup-h2020.eu OpenUP Hub: https://openuphub.eu Twitter: https://twitter.com/ProjectOpenUP Facebook: https://www.facebook.com/projectopenup/

Science

2018-03-27 OpenUP OPR Workshop, London 2
Who am I?
• Procrastinate way too much on Twitter
• Extensive blogging and media experience
• Worked for a stint in science policy
• Freelance science journalist/consultant

2018-03-27 OpenUP OPR Workshop, London 3
So what is all the fuss about
• Science communication is at a tipping
point. For decades, we’ve making the
case for broader engagement. Whether
it’s framed as a moral imperative, a
financial obligation, or a pragmatic
undertaking, the question is settled.
“Should we?” Yes. The hard question
remains “How?”
http://blogs.nature.com/s
oapboxscience/2013/05/1
5/science-communication-
at-a-tipping-point

2018-03-27 OpenUP OPR Workshop, London 4
The key question
• What roles can social media play in the digital age
of science communication, while..
Enhancing your academic experience
Diversifying your skill-set
Furthering your career

2018-03-27 OpenUP OPR Workshop, London 5
What is social media?
• Whatever you want it to be
• A way to mobilise the power of networks
• Where everything happens
Not this..

How to reconcile these?
Two key points:
1. Think strategically
2. Don’t be stupid
2018-03-27 OpenUP OPR Workshop, London 7

2018-03-27 OpenUP OPR Workshop, London 10
Not just for hipsters
• Guest blogging and group blogs
• Practice writing skills
• Collect and share thoughts
• Science communication outlet
• Feedback and discussion forum
• Open up research
• Become recognised more

2018-03-27 OpenUP OPR Workshop, London 11
Twitter
• Contacts!
• Opportunities
• Up to date & fast
• Customisable
• Information source
http://www.andfaraway.net/blog/2010/06/
21/the-four-stages-of-getting-twitter/

2018-03-27 OpenUP OPR Workshop, London 12
Other potential outlets
• Academia.edu and
ResearchGate
• Figshare, Zenodo, Open
Science Framework,
ScienceOpen
• LinkedIn, ORCID
• Altmetric, ImpactStory,
Publons
https://twitter.com/SWoolzie/status/1008
999400696246272

2018-03-27 OpenUP OPR Workshop, London 13
ImpactStory

2018-03-27 OpenUP OPR Workshop, London 14
Publons

2018-03-27 OpenUP OPR Workshop, London 15
What does it all mean?
• As the open science movement is demonstrating,
the solitary genius of individuals is rarely superior to
the speed and power of expert networks. We are
stronger, wiser, and more creative as a community.
And we are going to need all of that. – Liz Neeley.

2018-03-27 OpenUP OPR Workshop, London 16
How to know if it’s worth it
• Impact assessment
• Blog statistics (hits, comments, shares)
• Altmetrics (social media shares)
• The stories and anecdotes
• Being part of a community
• Define your own path in life

Bilbo said it
best
It’s a dangerous
business, going out
your door. You step
onto the road, and if
you don’t keep your
feet, there’s no
telling where you
might get swept off
to.
2018-03-27 OpenUP OPR Workshop, London 17

2018-03-27 OpenUP OPR Workshop, London 18
Pro-tips
• Be patient. Don’t expect to become an expert or
viral overnight.
• This is a skill and takes training.
• Don’t self-promote, let your work do the talking.
• Be strategic.

Homework
2018-03-27 OpenUP OPR Workshop, London 19
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OpenUP project

The document discusses a conference on open peer review, innovative dissemination, and alternative metrics. It summarizes the objectives to explore the current landscape of altmetrics indicators, generate a taxonomy of scientific knowledge dissemination channels and altmetrics indicators, and suggest indicators to assess research impact and quality. It provides results of the conference including a bibliometric analysis of altmetrics research and a final taxonomy of linkages between dissemination channels based on expert interviews. It discusses challenges like normalization issues in altmetrics and outlines an outlook for making altmetrics more entrenched in the current value system of science.

Michela Vignoli & Tony Ross Hellauer - Welcome to the OpenUP Final Conferenc...

OpenUP project

This document outlines the agenda for a two-day conference on OpenUP, a Horizon 2020 project. Day 1 includes sessions on reviewing, disseminating and assessing research as well as online tools and platforms. Day 2 focuses on the future of open science in research policies. The document also provides an introduction to the OpenUP project which aims to promote responsible research and open science practices through developing frameworks for open peer review, innovative dissemination and impact assessment.

Sophie Scott - Science communication why bother? | OpenUP Final Conference

OpenUP project

Professor Sophie Scott talking about science communication at the OpenUP Final Conference. Professor Sophie Scott FMedSci is at University College London (UCL), where her special interest is in researching the neuroscience of voices, speech and laughter. Sophie is known for her public engagement work. She has been awarded a UCL Provost’s Award for Public Engagement. A few words about OpenUP Final Conference - Review | Assess | Disseminate OpenUP Final Conference is the final conference of the EU funded H2020 project OpenUP. In OpenUP Final Conference, key aspects and challenges of the currently transforming science landscape were showcased in different interactive sessions, including an Open Science Cafe and Marketplace for new and innovative tools, methods and ideas. Different Motivate and Meet sessions fostered interaction and exchange in the context of Open Science. It brought together different stakeholders who have a "stake" in the researcher lifecycle and helped them to learn about innovative methods for peer review, dissemination of research results and impact measurement, and get involved in shaping open science policies meeting their needs. More information about OpenUP Website: http://openup-h2020.eu OpenUP Hub: https://openuphub.eu Twitter: https://twitter.com/ProjectOpenUP Facebook: https://www.facebook.com/projectopenup/

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