The document discusses the principles of user experience (UX) and its integration with lean startup methodologies, emphasizing the importance of understanding user needs and iterative design processes. It highlights the evolving role of design and the collaborative nature of modern product development, made effective through agile practices. Notable contributors to these concepts include figures like Jeff Gothelf and Eric Ries, who advocate for rapid prototyping and customer engagement in the design cycle.

1. User
Experience
&
Lean
Startup
Los
Angeles
UX
Meetup
March
5,
2013

2. Tweet
it!
Lane
Halley
@thinknow
@LAUXmeetup

4. Lean
Design
&
Agile
Development
for
Web
&
Mobile
www.carbonfive.com

5. flickr
|
Oskay

6. What
is
User
Experience?
All
the
aspects
of
how
people
use
an
interacRve
product:
the
way
it
feels
in
their
hands,
how
well
they
understand
how
it
works,
how
they
feel
about
it
while
they’re
using
it,
how
well
it
serves
their
purposes,
and
how
well
it
fits
into
the
enRre
context
in
which
they
are
using
it.
-­‐
Lauralee
Alben
(1996)

7. UX
contains
many
disciplines
USER EXPERIENCE ARCHITECTURE MECHANICAL
DESIGN ENGINEERING
Signage INFORMATION
ARCHITECTURE
INDUSTRIAL
DESIGN
ELECTRICAL
ENGINEERING
CONTENT CREATION
(Text, Data,Graphics)
INTERACTION
DESIGN
Ubicomp
VISUAL DESIGN Controls
Interactive
Environments
Info Viz USABILITY
ENGINEERING
HUMAN-COMPUTER
INTERACTION
Navigation INTERFACE DESIGN
Credit
|
Dan
Saffer

8. UX,
IA,
IxD?
Credit
|
Andy
Budd

9. UX
is
a
hot
topic
New
devices
Web-­‐connected
world
Every
business
an
e-­‐business
Social
media
revoluRon
Low
switching
cost

10. Opportunity
knocks
Source
|
LinkedIn

11. Every
product
has
a
user
experience,
whether
you
plan
it
or
not.

12. Every
product
decision
you
make
is
a
design
decision.
-­‐
Josh
Seiden

13. You
can’t
just
“hit
it
with
the
predy
sRck”
Flickr
|
Caro'H
13

14. Focus
on
the
problem,
not
the
soluRon
Flickr
|
woodleywonderworks

15. PEOPLE
NEEDS
Business
vision
USES
UI
design,
wireframes,
visual
design
FEATURES

16. Hooray!
UX
has
a
seat
at
the
table
CC
BY-­‐NC-­‐SA
Boy
Flickr
|
Walter
16

17. UX
must
adapt
Image:
Michael
K
Bergman

18. The
origin
of
SW
development
Flickr
|
zoutedrop

19. Back
in
the
day…
PLAN
–
BUILD
–
TEST
–
SHIP
–
T-­‐SHIRT

20. We
tried
to
fit
in
PLAN
–
BUILD
–
TEST
–
SHIP
–
T-­‐SHIRT
^
DESIGN
RESEARCH
–

21. The
Web
grew
up
Web
services
Web
apps
Web
analyRcs
Web
speed

22. Agile
caught
on
www.scrumalliance.org/learn_about_scrum

23. hdp://agilemanifesto.org/

24. The
changing
role
of
design
Design
as
team
responsibility
Cross-­‐funcRonal
pairing
Designer
as
facilitator
Product
owner
team

25. What
is
“Lean
UX?”
Image
|
@thinknow

27. Jeffrey
Liker

28. Mary
Poppendieck

29. Eric
Ries

30. Lean
Startup
influences
Customer
Short
cycles,
Reduce
risk
Development
iteraRve
development

31. Janice
Fraser

32. Josh
Seiden,
Jeff
Gothelf

33. User
Experience
&
Lean
Startup
Image
|
iStockPhoto

34. AssumpRons%and%Experiments%
Great%idea!% 3"MONTHS?" Well,%that%
didn’t%work%
3"HOURS!!"
Credit%|%Janice%Fraser%

35. Small,%frequent%correcRons%
UnVvalidated%
assumpRons%
RISK% %
(design%debt)%
Time%
Credit%|%Janice%Fraser%

36. Talking
to
customers
shouldn’t
be
a
special
occasion
Flickr
|
...love
Maegan

37. What’s
the
most
lightweight
thing
you
can
make
to
test
your
idea?
Flickr
|
vivekkhurana

38. The
Lean
Startup
cycle
Credit
|
The
Lean
Startup

39. The
Lean
Startup
(UX)
cycle
Personas,
needs
and
uses
Customer
Prototypes
&
ConversaRons
Experiments
QualitaRve
evaluaRon
Credit
|
The
Lean
Startup

40. Quick
Visual
CollaboraRve
ConRnuous

41. Team
interview
planning
Image
@thinknow
|
Atomic
Object

42. Interview
guides
Image
@thinknow
|
LUXr

43. Visual
radiator:
interview
planning
Image
@thinknow
|
Lean
Startup
Machine
43

44. Pair
interviewing
Image
@thinknow
|
Atomic
Object

45. Visual
radiator:
interview
debrief
Image
@thinknow
|
LUXr
45

46. Personas
before
interviews
Image
@thinknow
|
LUXr

47. Personas
aver
interviews
Image
@thinknow
|
Atomic
Object

48. Team
sketching
Image
@thinknow
|
AED
Meetup

49. Visual
radiator:
team
sketches
Image
@thinknow
|
LUXr

50. Feedback
on
paper
prototype
Image
@thinknow
|
Lean
Startup
Machine

51. Results
of
collaboraRve
design
Image
@thinknow
|
LUXr

52. Cross-­‐funcRonal
pairing
Image:
Flickr,
danicuki

53. Just
enough
documentaRon
Image
@thinknow
|
Knowsy
53

54. Thank
you!
Lean
Design
&
Agile
Development
for
Web
&
Mobile