The document provides details for two print advertisements for the Sound Wave Festival. It describes using long and close-up shots of the festival with high key lighting. It also notes casting teenager Jessica Blundell wearing headphones, which are stereotypically associated with music. Her height and look fit stereotypes of someone who would attend a music festival. The shoot will take place on January 20th in school to capture her wearing a coat, casual branded jumper and jeans, with natural hair and makeup including eyeliner, foundation, and powder.
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1. Unit 15 – Print Based Advertising
Project title:
Project Description: being able to produce two print based advertisements for
“Sound Wave Festival”
Photographer:
I am going to be the photographer
I will be using different camera shots such as long and close up shots to
demonstrate that I am using different camera techniques within the festival.
I have used high key lighting, I will not add any affect to the image as it will
already be at a high quality.
Reference images and ideas:
2. Unit 15 – Print Based Advertising
Casting:
I have chosen to use Jessica Blundell for my poster and advert as she is in her
teenage years and is at a stereotypical age to go to festivals where it is targeted
at teenagers. I have chosen for her to wear headphones in the image as it is a
music festival and stereotypically headphones are associated with music.
Model requirements:
Jessica Blundell is 5ft 3 which is a stereotypical height for a teenager and she
looks like someone that would stereotypically go to a music festival.
Wardrobe and Look:
In the image she is wearing a coat as it is stereotypical cold in England and a coat
is needed. She is also wearing a branded jumper and jeans, which are a casual
look a teenager, would wear to a festival.
Hair and Make up:
Eyeliner
Foundation
Powder
Face accessories
Paint
Hair down
3. Unit 15 – Print Based Advertising
Where: In school because I will be taking the background out of the image in
Photoshop
When: January 20th
