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Hashtags, Retweets, and 140
Characters:
Finding Meaning in Twitter

Nell Eckersley
Agenda
•
•
•
•
•
•

What is Twitter?
Why Tweet?
Basics of Twitter
Finding People to Follow
Sending and Receiving Tweets
Helpful tools

2
https://twitter.com/

3
Why Tweet?
How do you get information?
You Search for it
• Magazines/Newspapers
• Books
• Google
• Google Image
• YouTube
• Wikipedia
• Amazon

Sent to You
• Magazines/Newspapers
• Email
• Google Alerts
• RSS Feed
• Saved searches
• Facebook
• LINCS Group
4
Why Tweet?

5
Why Tweet?
• Information is sent to me
• I decide who to follow
and un-follow
• Twitter is a one way street
• Constant feed of the
tweets from the people I
follow waiting for me
• Search by
hashtag, keyword, list
• Follow organizations

6
What Can You Say in 140 Characters?

7
Basics of Twitter
• Retweeting
• Hashtags
• Shortening Links for Tweets (and other
purposes)

8
Basics of Twitter
• Retweeting: RT @Twittername
• Hashtags: #word #AdultEd

9
Shortened Links

• http://ipadeducators.ning.com/profiles/blogs/preparing
-your-school-for-an (73 characters)
• Bit.ly/3FjhpX (13 characters)
Anatomy of a Good Tweet

Tips
• Include hashtags in content of tweet
• Include shortened links to more information
• Write a headline, leave out unnecessary words, but try
not to use texting shorthand
• Use common abbreviations
11
Shortening Links for Your Tweets
You can use BitLy to shorten URL’s without
creating an account

12
Customizing Your Shortened URL

But if you create an account on BitLy.com, you can
customize your shortened URLS
Go from http://bit.ly/vJrH91 to http://bit.ly/wiggiotips
13
http://bitly.com/16KMHab+

Analytics

With an account you can also track how many times
the URL you created has been clicked.

14
QR Code
And with or without an
account you can make
any of the shortened
URLS into a QR Code
by adding .qr at the
end

15
Finding People to Follow
• Search on https://twitter.com/search-home for
people, keywords or hashtags even if you don’t
have a Twitter account
Once you have a Twitter Account
• Search hashtags and words #AdultEd
• See who follows the people you follow
16
People to Follow
•
•
•
•
•
•
•
•

@LACNYCnell
@otan
@flatechgirl
@Edudemic
@Larryferlazzo
@JoyceHinkson
@ChipCarlin
@DrSarahEaton

•
•
•
•
•
•
•

@LINCS_ED
@usedgov
@Education_AIR
@WorldEdUS
@web20classroom
@ShellTerrell
@mcleod
@ReadWriteAct
• @NCLAdvocacy
17
Sending and Receiving Tweets
• Twitter.com
• Texts via your cell phone
• Applications on computers, tablets & smart
phones
o

HootSuite

18
HootSuite

19
http://tweetchat.com/

20
http://paper.li/LACNYCnell/1320940472

21
https://support.twitter.com/articles/64986-how-to-report-spam-on-twitter#

22
What to Do Right Now?
Before you create a Twitter account on
twitter.com
• Think of a good Twitter handle (short, easy)
• Find five people to follow and write down
their Twitter handles
Search for people using #AdultEd #EdTech
o Search for your favorite hobby, writer, singer, actor
o

23
What to Do in the Next Few Weeks
• Create your Twitter accoutn or log into your
exitsing twitter account
• Retweet one tweet and create one of your own
tweets. Remember to use hashtags
• Spend 15 minutes on Twitter every morning
o
o
o

reading
retweeting
following new people

• Try HootSuite or receiving tweets as sms text
messages
24
Nell Eckersley
• @LACNYCNell
• NellE@LACNYC.org
• http://www.scoop.it/t/twitter-in-adult-education

25
Literacy Information and Communication
System (LINCS)
LINCS provides you with the
information, resources, professional development
activities, and online network you need to enhance
your practice and ensure your adult students receive
high-quality learning opportunities.
http://lincs.ed.gov/

LINCS is funded by the U.S. Department of Education, Office of Vocational and Adult
Education. It is comprised of the Resource Collection, managed by Kratos Learning, the
Regional Professional Development Centers, and the Technical Contractor, Quotient, Inc.
26
LINCS Makes a Difference
How can LINCS help you with your work? It offers:


A Resource Collection containing high-quality, evidencebased materials in 16 topic areas;



An online Community of Practice where you can share and
collaborate with your peers;



A Learning Portal where you can engage in self-paced and
facilitated professional development courses; and



Four Regional Professional Development Centers
(RPDCs) that deploy evidenced-based PD trainings to states.

For a video overview of LINCS, visit:
http://www.youtube.com/watch?v=w3bq6Mdn2Qg
27
LINCS Technology Online Course


Title: Integrating Technology in the Adult
Education Classroom



Free, self-paced online course



Completion time: ~ 4 hours



Certificate received upon completion



Course accessible through the LINCS Learning
Portal: http://lincs.ed.gov/courses

28
Don’t Miss a Beat; Connect with LINCS


Join the Community:



https://community.lincs.ed.gov
Access the Learning Portal:
http://lincs.ed.gov/courses



Search the Resource Collection:
http://lincs.ed.gov/collections



Follow the latest updates: @LINCS_ED



Join our professional group: LINCS_ED



Watch webinar archives and more: LincsEd
29

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Basics of Twitter

  • 1. Hashtags, Retweets, and 140 Characters: Finding Meaning in Twitter Nell Eckersley
  • 2. Agenda • • • • • • What is Twitter? Why Tweet? Basics of Twitter Finding People to Follow Sending and Receiving Tweets Helpful tools 2
  • 4. Why Tweet? How do you get information? You Search for it • Magazines/Newspapers • Books • Google • Google Image • YouTube • Wikipedia • Amazon Sent to You • Magazines/Newspapers • Email • Google Alerts • RSS Feed • Saved searches • Facebook • LINCS Group 4
  • 6. Why Tweet? • Information is sent to me • I decide who to follow and un-follow • Twitter is a one way street • Constant feed of the tweets from the people I follow waiting for me • Search by hashtag, keyword, list • Follow organizations 6
  • 7. What Can You Say in 140 Characters? 7
  • 8. Basics of Twitter • Retweeting • Hashtags • Shortening Links for Tweets (and other purposes) 8
  • 9. Basics of Twitter • Retweeting: RT @Twittername • Hashtags: #word #AdultEd 9
  • 11. Anatomy of a Good Tweet Tips • Include hashtags in content of tweet • Include shortened links to more information • Write a headline, leave out unnecessary words, but try not to use texting shorthand • Use common abbreviations 11
  • 12. Shortening Links for Your Tweets You can use BitLy to shorten URL’s without creating an account 12
  • 13. Customizing Your Shortened URL But if you create an account on BitLy.com, you can customize your shortened URLS Go from http://bit.ly/vJrH91 to http://bit.ly/wiggiotips 13
  • 14. http://bitly.com/16KMHab+ Analytics With an account you can also track how many times the URL you created has been clicked. 14
  • 15. QR Code And with or without an account you can make any of the shortened URLS into a QR Code by adding .qr at the end 15
  • 16. Finding People to Follow • Search on https://twitter.com/search-home for people, keywords or hashtags even if you don’t have a Twitter account Once you have a Twitter Account • Search hashtags and words #AdultEd • See who follows the people you follow 16
  • 18. Sending and Receiving Tweets • Twitter.com • Texts via your cell phone • Applications on computers, tablets & smart phones o HootSuite 18
  • 23. What to Do Right Now? Before you create a Twitter account on twitter.com • Think of a good Twitter handle (short, easy) • Find five people to follow and write down their Twitter handles Search for people using #AdultEd #EdTech o Search for your favorite hobby, writer, singer, actor o 23
  • 24. What to Do in the Next Few Weeks • Create your Twitter accoutn or log into your exitsing twitter account • Retweet one tweet and create one of your own tweets. Remember to use hashtags • Spend 15 minutes on Twitter every morning o o o reading retweeting following new people • Try HootSuite or receiving tweets as sms text messages 24
  • 25. Nell Eckersley • @LACNYCNell • NellE@LACNYC.org • http://www.scoop.it/t/twitter-in-adult-education 25
  • 26. Literacy Information and Communication System (LINCS) LINCS provides you with the information, resources, professional development activities, and online network you need to enhance your practice and ensure your adult students receive high-quality learning opportunities. http://lincs.ed.gov/ LINCS is funded by the U.S. Department of Education, Office of Vocational and Adult Education. It is comprised of the Resource Collection, managed by Kratos Learning, the Regional Professional Development Centers, and the Technical Contractor, Quotient, Inc. 26
  • 27. LINCS Makes a Difference How can LINCS help you with your work? It offers:  A Resource Collection containing high-quality, evidencebased materials in 16 topic areas;  An online Community of Practice where you can share and collaborate with your peers;  A Learning Portal where you can engage in self-paced and facilitated professional development courses; and  Four Regional Professional Development Centers (RPDCs) that deploy evidenced-based PD trainings to states. For a video overview of LINCS, visit: http://www.youtube.com/watch?v=w3bq6Mdn2Qg 27
  • 28. LINCS Technology Online Course  Title: Integrating Technology in the Adult Education Classroom  Free, self-paced online course  Completion time: ~ 4 hours  Certificate received upon completion  Course accessible through the LINCS Learning Portal: http://lincs.ed.gov/courses 28
  • 29. Don’t Miss a Beat; Connect with LINCS  Join the Community:  https://community.lincs.ed.gov Access the Learning Portal: http://lincs.ed.gov/courses  Search the Resource Collection: http://lincs.ed.gov/collections  Follow the latest updates: @LINCS_ED  Join our professional group: LINCS_ED  Watch webinar archives and more: LincsEd 29

Editor's Notes

  1. Thank you, Nell and the Literacy Assistance Center for providing some time to share news from the Literacy Information and Communication System (or LINCS for short). For those of you who are unfamiliar with LINCS, LINCS is a professional development website funded by the U.S. Department of Education, Office of Vocational and Adult Education (OVAE).>Next slide.
  2. Accessible at lincs.ed.gov, LINCS is comprised of four parts. An online resource collection that contains over 560 online and free high-quality, evidence-based materials in 16 topic areas within adult education, vetted by experts in the field.An online community of practice with over 10,000 members that features 16 discussion groups moderated by subject matter experts.An online learning portal that houses free, self-paced interactive courses developed specifically for the adult education field from OVAE initiatives. Current course topics include: Adult Career Pathways, teaching English as a second language, Learning to Achieve (which focuses on teaching learners with disabilities), technology, and science.And four regional professional development centers who work with states to offer high-quality, evidence-based materials and professional development opportunities both in-person and online to adult educators at the regional and local levels in a wide variety of topic areas. Teachers can contact their region’s RPDC director to discuss the possibility of bringing professional development to their state.>Next slide.
  3. I want to take a few moments to dive deeper into the LINCS Learning Portal to take a look at a recently launched online course that aligns with the webinar series.The Integrating Technology in the Adult Education Classroom course is designed for instructors who are at the beginner/intermediate level of technology integration in the classroom. It is available on the LINCS Learning Portal, along with additional online courses from several other OVAE initiatives, in topics including English as a second language, adult career pathways, Learning to Achieve, science, and more.The free, self-paced online course discusses why technology is important for teaching and learning, how instructors approach integrating technology, and what tools instructors can use to integrate technology. Throughout the course, you will learn about examples of adult education instructors’ personal experiences in integrating technology. In a culminating activity, you will create a Technology Integration Action Plan for a unit or lesson that you select for use with your own adult learners. Now that you have gained knowledge on how to use [Twitter, Pinterest, QR Codes], this online course can help you think through how to apply the technology tool in the classroom. You also will have the opportunity to interact with the LINCS Community throughout this online course. The course takes an estimated four hours to complete and participants receive a certificate upon completion.[Demonstrate navigating through the course through the LINCS Learning Portal.]
  4. We hope that you will take advantage of all LINCS has to offer. Join the community; take an online course; search the resource collection, and follow us on social media via Twitter, LinkedIn, and YouTube.We hope to see you on LINCS!