MeasureWorks - 5 best practices for every Mobile StrategyMeasureWorks
Mobile commerce raises the stakes for business owners. Recent research from Forrester and OVUM tells us that more than 70% of all consumers expect mobile sites to load as fast as regular websites. Even worse, after a bad experience, over 50% of all consumers will leave your mobile site to never return. This will have impact on your conversion and ultimately your bottom line.
Mobile browsing differentiates itself in 2 crucial ways from the regulare websites. The consumer is expecting speed and simplicity. Not beautiful styled websites with lots of rich content.
This presentation, as part of the MeasureWorks mobile performance meetup, will give you best practices for building a successful mobile strategy.
Gemius presentation from the Internet Hungary 2011 conference entitled ‘Smart, intelligent, mobile: The time is now’ provides an insight into the internet mobile market and gives answers on such questions as: What is the mobile internet? How big is it? What are the preferences of mobile internet users and how and when they use it?
MeasureWorks - 5 best practices for every Mobile StrategyMeasureWorks
Mobile commerce raises the stakes for business owners. Recent research from Forrester and OVUM tells us that more than 70% of all consumers expect mobile sites to load as fast as regular websites. Even worse, after a bad experience, over 50% of all consumers will leave your mobile site to never return. This will have impact on your conversion and ultimately your bottom line.
Mobile browsing differentiates itself in 2 crucial ways from the regulare websites. The consumer is expecting speed and simplicity. Not beautiful styled websites with lots of rich content.
This presentation, as part of the MeasureWorks mobile performance meetup, will give you best practices for building a successful mobile strategy.
Gemius presentation from the Internet Hungary 2011 conference entitled ‘Smart, intelligent, mobile: The time is now’ provides an insight into the internet mobile market and gives answers on such questions as: What is the mobile internet? How big is it? What are the preferences of mobile internet users and how and when they use it?
År 2010 är året då det mobila bredbandet fick sitt riktiga genombrott. Men vad innebär det egentligen? Hur snabbt sker utvecklingen inom det mobila området och i vilka områden händer det mest? Vilka är den mobila plattformens viktigaste fokusområden idag och i framtiden? Här får du siffror svart på vitt som visar dig att du måste ta mobil kommunikation på allvar om du vill ta din affär framåt.
Kirsty Glenne, Senior Executive Advisor, Creuna Norway
International App development and challengesAffiliate Dag
Everything about international app development, the differences with webdevelopment and the future of mobile, differences between tablets and mobile and some great opportunities and examples.
A Unique communication Mobile Apps designed to suit different kinds of needs of the preschools, schools, colleges, universities and other private institutions. Embracing technology and changing the way of communication from conventional methods to the new age methods is our core principle.
År 2010 är året då det mobila bredbandet fick sitt riktiga genombrott. Men vad innebär det egentligen? Hur snabbt sker utvecklingen inom det mobila området och i vilka områden händer det mest? Vilka är den mobila plattformens viktigaste fokusområden idag och i framtiden? Här får du siffror svart på vitt som visar dig att du måste ta mobil kommunikation på allvar om du vill ta din affär framåt.
Kirsty Glenne, Senior Executive Advisor, Creuna Norway
International App development and challengesAffiliate Dag
Everything about international app development, the differences with webdevelopment and the future of mobile, differences between tablets and mobile and some great opportunities and examples.
A Unique communication Mobile Apps designed to suit different kinds of needs of the preschools, schools, colleges, universities and other private institutions. Embracing technology and changing the way of communication from conventional methods to the new age methods is our core principle.
Take your business to the next level with Mobiloitte. We are an enterprise mobility solutions provider to run the primary facets of your business. We provide complete enterprise mobile solutions for several industries and departments.
Integrated mobile marketing agency focused on creating integrated solutions to raise the quality of mobile apps' users, also focused on advertising campaigns in the mobile internet with the pay-per-concrete results and promotion of the brand in the mobile space
A overview about the obstacles that development teams encounter in daily basis, from planning to the implementation and distributions of of mobile applications and tools that can help you avoid a big headaches
5 Important Considerations For Mobile Application Development ProcessAjeet Singh
Has your organization identified that you need a strategy for developing a mobile application? Are you in charge of choosing the right tools and making the right choices for taking a leap into a Corporate Mobile Strategy? If so, you must be probably overwhelmed by the variety of mobile offerings in today’s market. Addressing the unique needs of your organization, this article intends to bring to light some backend considerations you need to be wary of for your web and mobile application development process which can be the telling difference between an efficient and a wasteful development process.
In this world of digital media, traffic volume has taken a mammoth leap forward. Website and mobile application developers and technical architects have to be extra cautious while designing and writing new systems. End users don’t have that patience to keep staring at their screens for more than three seconds waiting for your page to load. They want ultra-fast apps.
Definitely now the big question is “How to make your application cater to the need of huge traffic and still be super-fast, smooth and efficient?” Without any doubt the answer is that this can be achieved with the right planning and asking the right questions so as to develop a robust, secure and scalable backend.
There are a few things the best developers take care of, before jumping into writing the implementation and going about developing your app. What are those few little things which can totally change the approach, avoid months of extra work and save loads of effort and money? What are the kind of things which the experts rather care about now than later? What are those little considerations that can set the platform for a smooth mobile app development? Let’s find out.
1. Connect with cloud based systems
2. Component Based Development Methodologies
3. Test Driven Development
4. Backend as a Service (BaaS)
5. MVC Framework
Successful implementation of mobile app development is quite challenging which involves performance and quality optimization on top of app functionality. Slow and bug-riddled apps negatively affect the return on investment and can eventually harm your company’s reputation. Henceforth, the ‘backend’ of mobile app development has to be tailored to target the audience’s specific needs. Apps may have been designed to do simple things in the simplest of manner but for that they require plenty of complexity within their supporting infrastructure.
DrupalGap. How to create native application for mobile devices based on Drupa...Alex S
Рано или поздно каждый сайт нуждается в мобильной версии. Существует несколько способов реализации мобильной версии: адаптивный сайт, нативное приложение для iOS, Android etc.
В создании нативного приложения нам поможет отличная платформа под названием DrupalGap. DrupalGap - это платформа позволяющая создавать приложения для iOS и Android при помощи Drupal, PhoneGap, jQueryMobile, без непосредственного программирования на языке платформы.
Nowadays, 41% of the developers are doing it as their side-jobs. How do we grant quality in this scenario? Shouldn´t we apply some backgroud to this development process going on?
Designing Websites With a Mobile First ApproachDan Moriarty
Learn about designing and building your website to be mobile first, meaning you begin at the smallest screen size available. Make your design, content, and planning decisions here, and then enhance and expand to the desktop
Enterprise Mobile App UX: Designing from UI to BackendSanjeev Sharma
Enterprise Applications are typically no more than a User Interface to a set of complex back-end systems. They allow Systems of Record to become Systems of Interaction by putting the records and the ability to interact with them in the palm of your hand. A good User Experience with such a Mobile App requires designing the entire end-to-end architecture with the User Interaction in mind. What is your enterprise mobile apps’ back-end? Is it a single ‘black-box’ serving up data via REST calls? Or is it a set of back-ends, communicating with your app’s UI via multiple APIs. Does your back-end include services that require you to change your app’s UI every time it gets updated? Does the nature of your back-end impact how you build your app, impact the UI design decisions you need to take? How do you test all your back-end(s) for functionality and performance? How do you integrate all these pieces together? How do you provide a good User Experience? As you build complex mobile apps, the architecture of your complete end-to-end system – Backend to UI – becomes critical to your application’s success. This presentation will help attendees identify key architectural decisions that they need to take early in their mobile app development lifecycle to help address these challenges, reduce risk and cost and enhance the User Experience. It will do so by presenting examples of successful architectures of mobile apps and explore key decisions they took and why.
These are my slides for an April 13 presentation for the American Society of News Editors. Related blog posts: http://bit.ly/9nGFPV and http://bit.ly/6WnABX
Simple strategies for creative organisations to begin integrating mobile into their Digital Strategy. Part of the Art of Digital Learning Lab
http://www.artofdigital.co.uk
Overcoming challenges of implementing mobile audience measurement studies in ...Merlien Institute
Presented by Beth Uyenco, Senior Vice President, International Research - ComScore
at Market Research in the Mobile World Asia-Pacific
30-31 January 2013, Kuala Lumpur, Malaysia
This event is proudly organised by Merlien Institute
Check out our upcoming events by visiting http://www.mrmw.net
LA HUG - Video Testimonials with Chynna Morgan - June 2024Lital Barkan
Have you ever heard that user-generated content or video testimonials can take your brand to the next level? We will explore how you can effectively use video testimonials to leverage and boost your sales, content strategy, and increase your CRM data.🤯
We will dig deeper into:
1. How to capture video testimonials that convert from your audience 🎥
2. How to leverage your testimonials to boost your sales 💲
3. How you can capture more CRM data to understand your audience better through video testimonials. 📊
What is the TDS Return Filing Due Date for FY 2024-25.pdfseoforlegalpillers
It is crucial for the taxpayers to understand about the TDS Return Filing Due Date, so that they can fulfill your TDS obligations efficiently. Taxpayers can avoid penalties by sticking to the deadlines and by accurate filing of TDS. Timely filing of TDS will make sure about the availability of tax credits. You can also seek the professional guidance of experts like Legal Pillers for timely filing of the TDS Return.
Premium MEAN Stack Development Solutions for Modern BusinessesSynapseIndia
Stay ahead of the curve with our premium MEAN Stack Development Solutions. Our expert developers utilize MongoDB, Express.js, AngularJS, and Node.js to create modern and responsive web applications. Trust us for cutting-edge solutions that drive your business growth and success.
Know more: https://www.synapseindia.com/technology/mean-stack-development-company.html
Tata Group Dials Taiwan for Its Chipmaking Ambition in Gujarat’s DholeraAvirahi City Dholera
The Tata Group, a titan of Indian industry, is making waves with its advanced talks with Taiwanese chipmakers Powerchip Semiconductor Manufacturing Corporation (PSMC) and UMC Group. The goal? Establishing a cutting-edge semiconductor fabrication unit (fab) in Dholera, Gujarat. This isn’t just any project; it’s a potential game changer for India’s chipmaking aspirations and a boon for investors seeking promising residential projects in dholera sir.
Visit : https://www.avirahi.com/blog/tata-group-dials-taiwan-for-its-chipmaking-ambition-in-gujarats-dholera/
Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
Memorandum Of Association Constitution of Company.pptseri bangash
www.seribangash.com
A Memorandum of Association (MOA) is a legal document that outlines the fundamental principles and objectives upon which a company operates. It serves as the company's charter or constitution and defines the scope of its activities. Here's a detailed note on the MOA:
Contents of Memorandum of Association:
Name Clause: This clause states the name of the company, which should end with words like "Limited" or "Ltd." for a public limited company and "Private Limited" or "Pvt. Ltd." for a private limited company.
https://seribangash.com/article-of-association-is-legal-doc-of-company/
Registered Office Clause: It specifies the location where the company's registered office is situated. This office is where all official communications and notices are sent.
Objective Clause: This clause delineates the main objectives for which the company is formed. It's important to define these objectives clearly, as the company cannot undertake activities beyond those mentioned in this clause.
www.seribangash.com
Liability Clause: It outlines the extent of liability of the company's members. In the case of companies limited by shares, the liability of members is limited to the amount unpaid on their shares. For companies limited by guarantee, members' liability is limited to the amount they undertake to contribute if the company is wound up.
https://seribangash.com/promotors-is-person-conceived-formation-company/
Capital Clause: This clause specifies the authorized capital of the company, i.e., the maximum amount of share capital the company is authorized to issue. It also mentions the division of this capital into shares and their respective nominal value.
Association Clause: It simply states that the subscribers wish to form a company and agree to become members of it, in accordance with the terms of the MOA.
Importance of Memorandum of Association:
Legal Requirement: The MOA is a legal requirement for the formation of a company. It must be filed with the Registrar of Companies during the incorporation process.
Constitutional Document: It serves as the company's constitutional document, defining its scope, powers, and limitations.
Protection of Members: It protects the interests of the company's members by clearly defining the objectives and limiting their liability.
External Communication: It provides clarity to external parties, such as investors, creditors, and regulatory authorities, regarding the company's objectives and powers.
https://seribangash.com/difference-public-and-private-company-law/
Binding Authority: The company and its members are bound by the provisions of the MOA. Any action taken beyond its scope may be considered ultra vires (beyond the powers) of the company and therefore void.
Amendment of MOA:
While the MOA lays down the company's fundamental principles, it is not entirely immutable. It can be amended, but only under specific circumstances and in compliance with legal procedures. Amendments typically require shareholder
Improving profitability for small businessBen Wann
In this comprehensive presentation, we will explore strategies and practical tips for enhancing profitability in small businesses. Tailored to meet the unique challenges faced by small enterprises, this session covers various aspects that directly impact the bottom line. Attendees will learn how to optimize operational efficiency, manage expenses, and increase revenue through innovative marketing and customer engagement techniques.
Putting the SPARK into Virtual Training.pptxCynthia Clay
This 60-minute webinar, sponsored by Adobe, was delivered for the Training Mag Network. It explored the five elements of SPARK: Storytelling, Purpose, Action, Relationships, and Kudos. Knowing how to tell a well-structured story is key to building long-term memory. Stating a clear purpose that doesn't take away from the discovery learning process is critical. Ensuring that people move from theory to practical application is imperative. Creating strong social learning is the key to commitment and engagement. Validating and affirming participants' comments is the way to create a positive learning environment.
3.0 Project 2_ Developing My Brand Identity Kit.pptxtanyjahb
A personal brand exploration presentation summarizes an individual's unique qualities and goals, covering strengths, values, passions, and target audience. It helps individuals understand what makes them stand out, their desired image, and how they aim to achieve it.
Personal Brand Statement:
As an Army veteran dedicated to lifelong learning, I bring a disciplined, strategic mindset to my pursuits. I am constantly expanding my knowledge to innovate and lead effectively. My journey is driven by a commitment to excellence, and to make a meaningful impact in the world.
Business Valuation Principles for EntrepreneursBen Wann
This insightful presentation is designed to equip entrepreneurs with the essential knowledge and tools needed to accurately value their businesses. Understanding business valuation is crucial for making informed decisions, whether you're seeking investment, planning to sell, or simply want to gauge your company's worth.
Cracking the Workplace Discipline Code Main.pptxWorkforce Group
Cultivating and maintaining discipline within teams is a critical differentiator for successful organisations.
Forward-thinking leaders and business managers understand the impact that discipline has on organisational success. A disciplined workforce operates with clarity, focus, and a shared understanding of expectations, ultimately driving better results, optimising productivity, and facilitating seamless collaboration.
Although discipline is not a one-size-fits-all approach, it can help create a work environment that encourages personal growth and accountability rather than solely relying on punitive measures.
In this deck, you will learn the significance of workplace discipline for organisational success. You’ll also learn
• Four (4) workplace discipline methods you should consider
• The best and most practical approach to implementing workplace discipline.
• Three (3) key tips to maintain a disciplined workplace.
3. Mobile Phone: the 3rd Screen
rd Screen
3
nd Screen
2
st Screen
1
3.0 Billion Users
1.0 Billion Users
1.5 Billion Users
3
4. We Are Living & Doing Business in the Ear of Mobile App
Personalized Life
Portal
ities
Personal Multimedia & Entertainment
Centre
Ct
nctionali
Mobile internet
Basic
GPS
Communication
Penetration of fun
Mobile TV
bl
Tool
Storage
MP3/MP4 Bluetooth
Camera Game
Color screen
SMS
Voice
P
………………………………………………………………………….…….
1996 2008 2012 2015
Device convergence & upgrading 4
7. China’s Mobile Internet Users Is Surging
China Mobile Internet User Base Mobile Internet User % of Internet User
400 80% 75% 75%
In million users 360
69%
70%
310
57%
300 60%
235 50% 44%
40%
200 34%
155
28%
30%
92
20%
100
47
31 10%
0%
0
2005 2006 2007 2008 2009e 2010e 2011e
2005 2006 2007 2008 2009e 2010e 2011e
Source: CNNIC, 2009 Source: CNNIC, 2009
7
9. Devices are Diversified
In China, there are:
• >150 phone brands, EXcluding white‐labels
Around 6,000 devices are selling in the market place
•
And there are > 200 new devices every month coming up
And there are > 200 new devices every month coming up
•
> 20 million units sold to end user every month
•
Functionalities mix also are dizzy:
•
OS, memory, Java, GPS, music / video playback, touch
OS J GPS i / id l b kt h
screen, sensors, etc…
9
10. Screen Sizes Are Diversified
3.7
3.0 3.2 3.5
2.6 2.8
2.2 2.4
2.1
1.8 2.0
1.7
1.6
1.5
China Mobile Phone Sales Breakdown by Screen Size (percent)
China Mobile Phone Sales Breakdown by Screen Size (percent)
2.0‐2.2', 29
2.4', 17
1.8', 15
2.5‐2.6', 6
1.6', 2
2.8 , 6
2 8' 6
3.0‐3.5', 4
1.5', 20 >3.5', 3
Source: thinkbank mobile phone retail audit, 2009
10
12. Operating System Are Diversified
China Smart Phone Market Sales Volume Breakdown by OS: February’ 09
(percent)
Symbian, 73
Symbian 73
( Symbian
6.0, 7.0, 8.0, 8.1, 8.2, 9.0, 9.1, 9.2, 9.3
60 70 80 81 82 90 91 92 93
, 2nd, 3rd, 5th, UIQ……)
Open
Mobile
Others 3
Others, 3 System
iPhone, 2
Windows
Linux, 9 (Classic / Standard / Professional)
Mobile, 13
M bil 13
Source: thinkbank mobile phone retail audit, 2009 12
13. Content Are Diversified
Users do NOT only want what they already have on
•
internet, music, video, games, sports, navigation, photo
sharing, searching, shopping, chatting, banking, etc… but also want what has NOT yet been
sharing, searching, shopping, chatting, banking, etc… but also want what has NOT yet been
provided on the internet!
13
15. Usage Context Are Diversified
+ = Usage
Context
Users would like to play with mobile apps Even when they are using
Even when they are using
Anytime & Anywhere: rest rooms… ^_^
Waiting for
Home
boyfriends / girl
y g
on the way home
y
friends
On the way office
Waiting in a queue
Office
On bus / subway /
Coffee bar
After launch
After launch
Etc. ……
Et
Before go to bed
Etc…… 15
16. Users Are Fragmented, User Needs Are Diversified
• User segments are just like magic cubes that
consists of pieces of mini‐cubes, every cube is
unique.
•U
Users have different age, gender, educational
h diff t d d ti l
background, income, jobs, value &
lifestyle, personality, etc…
• Users are Fragmented, hence, users needs
are Diversified.
are Diversified.
16
18. Challenge
TIAO ZHAN
挑战
Evidently, It’s Very Challenging to Deliver Ultimate UX on Diversified
E id tl It’ V Ch ll i t D li Ulti t UX Di ifi d
Devices to Fragmented End Users in Various User Contexts! 18
25. Step 5: Optimize UX
1. Refine the overall application concept.
Refine the overall application concept.
2. Simplify the human machine interaction.
3. Improve user interface.
3I i f
4. Contextual test.
25
33. Top 10 Tips from User Focus Groups (7/10)
Any Scenario
Users are going to use your app in Any Scenario you
never imagined.
At home On their way In offices Coffee bars Even…
33
36. Top 10 Tips from User Focus Groups (10/10)
Last, we are design for Small Display Devices
Design for devices like this
Design for devices like this NOT Devices like this
Devices like this
VS
36
37. Thank you. :‐)
Th k )
胡洋
Joe@thinkbankchina.com
MSN: joe@sino‐mr.com
MSN: joe@sino mr com
37