The document discusses key enterprise IT trends for 2016 through a panel discussion. It finds that business leaders are increasingly taking control of technology because it is integral to their outcomes. On average, only 8% of employees in line-of-business functions are technical personnel. The panel also discusses how the third platform of IT is becoming a business platform and how technology is shifting to optimize business processes and improve customer experience to create business value.

1. Through
the
Lens
of
the
Business:
Enterprise
IT
Trends
that
Ma7er
Most
in
2016
Panelists: David Jarvis – CIO Honeywell
Liz Crawford – CTO Birchbox
Mark Crandall – CIO Consulate Health Care
Giri Durbhakula – CIO National Penn
Moderator: Bill Keyworth, VP Research IDC

2. Business Leaders are taking control of their
technology because it is integral to their outcomes
On average, 8% of total LOB employees are Technical Personnel
IT’s
3rd
Pla@orm
is
a
Business
Pla@orm
2

3. “Outside-­‐In”
Business
Value
3
0.0%
4.2%
5.0%
7.0%
8.6%
9.4%
14.8%
15.4%
17.1%
18.6%
0% 2% 4% 6% 8% 10% 12% 14% 16% 18% 20%
Other (please specify)
Create new products/services
Create new IT capabilities
Reduce risks
Accelerate time to market
Increase margins and revenue
Increase employee productivity
Reduce costs
Improve the customer experience
Optimize business/technology processes
What is the most valuable way technology can deliver value for the
business?
Source: LOB Sentiment Survey, IDC,
August, 2014; n=304

4. Technology
Buying
Centers
As
We
Have
Known
Have
Permanently
ShiQed
4
Source:
IDC
Business
Technology
Study,
May
2013
n=1,227
Technology
Buyers
in
the
Business
Q:
When
thinking
about
the
total
money
your
funcFonal
areas
will
spend
on
external
technology
iniFaFves
in
2013,
how
would
you
divide
these
expenditures?
Percentage of IT Budget
Controlled by LOB In Next 2 Years
IDC LOB Sentiment Study - August, 2014
n=304 Technology Buyers in the Business
IDC CIO Sentiment 2015 Summary
November, 2014 n=194

5. CIO’s
2015
Personal
Agenda
5
Q. In three years, what type of CIO will your CEO define you as?
N = 209
Source: CIO Sentiment 2015 Summary
9.6%
33.0%
57.4%
0% 20% 40% 60% 80%
Operational CIO: Focus on maintenance and
operations to manage costs and risks
Business Service Broker: Focus on providing
business service capabilities through internal and
external sources for service excellence
Chief Innovation Officer: Focus on delivering
business innovation to increase revenues,
margins, and new products.
IDC CIO Sentiment 2015 Summary
November, 2014 n=194
0% 10% 20% 30% 40% 50% 60%
1
2
3
WW - In 3 Years
EMEA - Now
In 3 years
Now

6. ImperaSve
for
3rd
Pla@orm
"Business-­‐oriented"
Services
6
Corner Store
Concept – "servitude" by knowledgeable
proprietor, limited selection
Traditional 2nd Platform
IT Service Management
Shopping Mall or Amazon
Concept – better, immediate choice thru
"self-service", less qualified assistance
Broker, Integrate, Orchestrate
3rd Platform Services