This document summarizes information about FixNix, a Governance, Risk, and Compliance (GRC) solutions company. It outlines FixNix's vision, mission, growth timeline, strategic team members, clients, competitors, target markets, and revenue and expense projections for the first year. Key details include FixNix winning the Microsoft Bizspark challenge in 2012, growing to 20 employees by 2013, and projecting $5.65 million in revenue for the first year with marketing expenses of $360,000.

1. Cloudify your Compliance

2. Agenda OUR VISION
To be the top “Governance, Risk & Compliance” solutions company of the
globe.

3. Our Mission Agenda
To Serve Small & Medium enterprises with intuitive, easy to use
GRC solution.

4. Our GRC Architecture Agenda

5. Agenda
Timeline
We are Microsoft Bizspark challenge winners
We born
Nov 2012
new clients
GROWTH
Team size grown to
20 people
March 2013
We turn global
AWARDS
Bizspark & IEEE
June 2013 Sep 2013
Dec 2012
Our success story has started
Cipla &
Mphasis
May2014
AWARDS
NPC & IBM GEP
Sep 2014

6. STRATEGIC TEAM Agenda
Shanmugavel Sankaran, CEO & Founder, Chief Nixer
Chief Nixer Shan has many accolades, endorsements,
accomplishments in honor for his service to the project
management & information security community in his past
organizations. With more than 10 years of global management
experience including experience in General Management and
Security Architecture across Motorola, Microsoft, IBM &
Reasoning Global.
He has completed his post graduation M.Tech CSE from IIIT
Hyderabad and joined Microsoft as Intern. Post Microsoft,
Shan joined IBM where he was security landscape consultant
for CISO of clients of IBM. After that he took the mandate to
set up security function in a startup Reasoning Global at
Hyderabad where in a short stint he helped them mature their
security processes, application architecture and most
importantly the security mindset of the employees.
Over time, his management skills have leaped to become
exceptional in managing business line operations, people,
technology and PMO.

7. Kunwar Rohitashwa, Marketing & Sales Head
Senior Management Professional with 15 years of experience in
Global IT Outsourcing Industry across all core functions of ,
Delivery, Operations and Strategy working in India, US and
Europe.
Strong background in Account Management, Delivery
Management, Business Development and Program
Management of large scale strategic engagements.
Specialty in program managing large transformational
proposals with strong innovation themes
Consulted with various financial services clients to strategize
global delivery strategy, operationalize “In-source” vs.
“Outsource” decisions and execute comprehensive governance
and metrics program
BFSI and eGovernance domain experience through working on
projects in various roles.

8. Clients And key partners Agenda
Service to others is the rent you pay for your room here on earth “

9. Competitors of FixNix Agenda

10. GRC three years from now Agenda

11. Which model customers prefer Agenda

12. Regulations difficult to comply with? Agenda

13. Voice of customer Agenda

14. Document/Email Approaches challenge Agenda
GRC

15. Future Of GRC Agenda

16. Spending perspectives in GRC

17. SaaS or not SaaS Agenda

18. GRC TAM (Target Addressable Market)
Computing
Hardware
11%
Software
7%
IT Services
23%
Telecom
Equipment
13%
Telecom
Services
46%
$3.8 trillion market, $1.6 trillion excluding Telecom
6% annual growth rate expected excluding Telecom
IT security represents only 1.5% of total
IT security market expected to grow 12% through 2016
Cloud GRC will grow from 17% to 24% by 2016
CY 2010 CY 2011 CY 2012E CY 2013E CY 2014E CY 2015E CY 2016E CAGR
Computing Hardware $375 $404 $421 $457 $496 $553 $592 7.9%
Software $244 $267 $280 $299 $319 $339 $362 6.3%
IT Services $793 $845 $856 $886 $920 $956 $995 3.3%
Telecom Equipment $412 $442 $473 $508 $538 $567 $593 6.0%
Telecom Services $1,603 $1,704 $1,721 $1,767 $1,816 $1,861 $1,898 2.2%
All IT $3,427 $3,662 $3,751 $3,917 $4,089 $4,276 $4,440 3.9%
HW, SW, Svcs $1,412 $1,516 $1,557 $1,642 $1,735 $1,848 $1,949
IT Security $19 $22 $24
Percent of Total 1.3% 1.5% 1.5% 12.0%

20. The 2012 Top Priorities of the CIO
Top CIO priorities:
– Governance and Dashboards
– Mobility
– Virtualization
– Cloud computing
– Business process management
• Must derive insight, competitive advantage, and tangible business benefit from the
huge volumes of data available across an enterprise – how?
– Master data management, customer analytics, data warehousing, and visual
information dashboards
• Must deliver information technology securely and reliably
• Must help simplify operations, business processes, products, and services
• Leverage cloud computing and outsourcing to reallocate internal resources from
routine system maintenance toward more valuable tasks

21. IT Security Sub-Markets
$25,000
$20,000
$15,000
$10,000
$5,000
$0
FY 2009 FY 2010 FY 2011 FY 2012E
Sales in USD (millions)
Enterprise network firewalls MSSP
Endpoint protection platforms Secure email gateways
Unified threat management SIEM
Secure web gateway Content aware data loss prevention
Mobile device management Identity & Access Management
Network access control

22. IT Security – Most Google-Searched Terms, 2014
3,100,000
826,000
896,000
1,050,000
51,500
76,800
112,000
123,000
206,000
289,000
385,000
562,000
Managed security services
Unified threat…
0 500,000 1,000,000 1,500,000 2,000,000 2,500,000 3,000,000 3,500,000
Data loss prevention
Database security
Email security
SSL VPN
Endpoint security
Endpoint protection
Computer forensics
Identity management
Intrusion detection system
Fraud prevention

23. Enterprise
Network
Firewalls
Endpoint
Protection
Platforms
GRC
Secure Email
Gateways
UTM
IAM
SIEM
DLP
Secure Web
Gateway
Mobile Device
Management
NAC
Key:
Size of circle reflects relative 2014 market size
Vertical placement reflects relative growth rate

24. Channel
 Conferences
 Direct Marketing
 Tele Marketing
 Email
 SEO/SEM
 Direct Marketing
 Radio / TV / Print
 Dedicated Sales
 Telemarketing
 Widgets/Apps
 Blogs/Blogger
 Viral/Referral
 Affiliate/CPA
 LOLCats
Marketing Channels

25. $500 /month /module
$15,000
$10,000
$5,000
$0
30
20
10
0
Ist Quarter
M1(10) M2(15) M3(20)
Customers Revenue
$50,000
$40,000
$30,000
$20,000
$10,000
$0
100
80
60
40
20
0
II nd Quarter
M-4(40) M-5(60) M-6 80
Customers Revenue
$80,000
$60,000
$40,000
$20,000
$0
150
100
50
0
III rd Quarter
M-7(100) M-8 (120) M-9(140)
Customers Revenue
$150,000
$100,000
$50,000
$0
250
200
150
100
50
0
IV th Quarter
M-10(160) M-11(180) M-12(200)
Customers Revenue
Cost Structure

26. Revenue and Expense Projections
Revenue Projections for 1st Year
Q-I $ 25,ooo
Q-II $ 90,000
Q-III $ 1,80,000
Q – IV $ 2,70,000
Revenue $5,65,000 {~Rs3.46 Cr}
600
400
200
1st year Projections
Planned Expense projections on different channel to achieve this
number
$30,000 per month for sales and marketing campaigns
Total of $3,60,000 on sales and marketing alone
$300,000
$200,000
$100,000
$0
0
Q1(45) Q2(180) Q3(360) Q4(540)
Customers Revenue

27. Current Expenditure Breakup
2947088.5
Salary
2233902
Hyderaba
d office
Expenses
1713046.4
Vellore
Office
Expenses
1571365
Railsfacto
ry
892450.16
Bank
Charges
803230.5
Infrastruc
ture
Total
406110.5 362747.14 344032.5
Event
Chennai
Office
Expenes
Loan
Repayme
nt
167715.5 118141.5 100535 28000 10000
Sales
Travel
Credit
Card
Training
Director
Expenses
Auditor (blank)
3500000
3000000
2500000
2000000
1500000
1000000
500000
0
Total 2947089 2233902 1713046 1571365 892450.2 803230.5 406110.5 362747.1 344032.5 167715.5 118141.5 100535 28000 10000
Total
Row Labels Sum of Debit
Salary 2947088.5
Hyderabad office Expenses 2233902
Vellore Office Expenses 1713046.4
Railsfactory 1571365
Bank Charges 892450.16
Infrastructure 803230.5
Event 406110.5
Chennai Office Expenes 362747.14
Loan Repayment 344032.5
Sales Travel 167715.5
Credit Card 118141.5
Training 100535
Director Expenses 28000
Auditor 10000
(blank)
Grand Total 11698364.7

28. Break-even analysis
• We have Spent $195599
• Income till date $48808.260
• Funding $250,000
• Amount to be spent after funding in 1 year $494407.26
• Revenue for 1st year after funding $988,814
• Profit after funding by year $ 494407.26

29. Channel

30. Expense Plans
People:
Hiring full time senior in industry - 5 resource
$1666 * 5*6month = $50,000
Existing Employees- $5000 *6months =$30,000
Consulting fee for Michael Rasmussen- $10,000 Per Annum
Process:
Gartner analysis $40,000
Marketing Strategy (Affiliate marketing, google adds etc ) Avg $30,000*6/m=$1,80000
Technology:
Microsoft Azure Bizspark credits -$10,000 (currently free)
IBM Soft Layer Credits- $10,000 (currently free)
manageable for 6 months

31. Keen to join hands with us?
Drop a mail to shan@fixnix.co
www.fixnix.co