Theory audience pro-forma
•Download as PPTX, PDF•
0 likes•23 views
This document discusses theories of audience for media, including: - The primary audience for a horror film is young male adults aged 18-25, while the secondary audience is adults aged 25+. - For an animated children's film, the primary audience is kids aged 5-10, with parents as a secondary audience. - Uses and gratifications theory examines how audiences use media for information, personal identity, social interaction, entertainment, and escapism. - Consumer generated content on platforms like YouTube allows audiences to generate their own content for views, followers, likes, and money.
Report
Share
Report
Share
Recommended
Theory audience pro-forma
The document discusses audience profiles for three different films. The primary audience for the first film are male adults and teens due to its setting and themes, while its secondary audience could be females due to a strong female character. The primary audience for the second film are male middle-aged adults and teens also due to its setting and narrative, with its secondary audience being females because of a strong female character and romantic elements. The third film's primary audience are children and young teens due to its setting, while its secondary audience is young adults who may enjoy the animation and art design.
Theory audience pro-forma final
The document discusses audience profiles for different types of films and media. It provides details on the primary and secondary audiences for films that contain violence and graphic content, animated films aimed at children, and horror films. It also defines the hypodermic needle theory in media effects and discusses uses and gratifications theory, focusing on how audiences use media for information, personal identity, social interaction, entertainment, and generating their own consumer content.
Uses and gratifications
The document discusses the Uses and Gratifications theory proposed by Blumler and Katz. The theory examines why audiences consume various media and what needs they fulfill in doing so. It focuses on what audiences do with media rather than what effects media has on people. The theory proposes that audiences are active and make motivated choices to consume media that fulfills various needs, including surveillance, personal identity, personal relationships, and diversion.
Theory audience pro-forma
The document discusses audience profiles for different films. The primary audience for one film are male adults and teens due to its setting, while it may also appeal to females due to a strong female character. Another film's primary audience is middle aged adults, teens, and children because of its setting and narrative. Young adults may like this film for its animation and art design. The document also defines hypodermic needle theory and provides an example of its use, discusses uses and gratifications theory with personal examples, and explains advantages of consumer generated content for media producers and motivations for audiences to generate content.
Question 5
The document discusses how the filmmakers attracted their target audience and addressed feedback. They used social media platforms like YouTube and Facebook to reach large groups. Audience feedback from these platforms led them to change the original soundtrack, as many felt it did not fit the opening sequence context. They also asked their target audience in the planning stage about character costumes, setting, and other elements to incorporate genre conventions through mise-en-scene. A questionnaire gauged audience response on issues like genre, violence level, age suitability, use of props, and areas for improvement.
Evaluation Question 2
The document discusses how the audience can identify the main product and ancillary texts of a found footage horror film called "The Kite Hill Disappearances". It examines the trailer, poster, twitter page, and magazine created to promote the film. The trailer uses clear horror conventions like forest settings. The poster features a dark woodland scene and taglines that convey the film's genre. The twitter page and magazine provide additional information for fans. Feedback from test screenings suggested the audience could successfully identify the products.
Theory audience pro-forma (1)
The document discusses audience profiles for three different films - The Lego Movie, Fifty Shades of Grey, and John Wick.
For The Lego Movie, the primary audience is children, mainly males, with parents as the secondary audience. Fifty Shades of Grey's primary audience is adults aged 18 and older, aimed at couples of both genders. John Wick's primary audience is teenagers and adults aged 15+, aimed mainly at males with parents as a possible secondary audience.
The document then provides definitions and examples of hypodermic needle theory in media and uses and gratifications theory. It discusses how people use media for information, advice, curiosity, learning, identity, social interaction, and entertainment. The final section
Theory audience pro-forma
The document discusses several audience profiles for different types of media content:
- A love story film's primary audience would be females aged 14-25, with kids 8-10 as a secondary audience.
- An animated movie's primary audience may be kids 5-10, with older people 16-30 as a secondary audience.
- An animated Lego film's primary audience would be boys aged 6-11, with parents and older audiences as secondary.
- The document also discusses several media effects theories and how people use different media for information, identity, social interaction, and entertainment purposes. It provides an example of user-generated content on YouTube and the advantages it provides to media producers and audiences.
Recommended
Theory audience pro-forma
The document discusses audience profiles for three different films. The primary audience for the first film are male adults and teens due to its setting and themes, while its secondary audience could be females due to a strong female character. The primary audience for the second film are male middle-aged adults and teens also due to its setting and narrative, with its secondary audience being females because of a strong female character and romantic elements. The third film's primary audience are children and young teens due to its setting, while its secondary audience is young adults who may enjoy the animation and art design.
Theory audience pro-forma final
The document discusses audience profiles for different types of films and media. It provides details on the primary and secondary audiences for films that contain violence and graphic content, animated films aimed at children, and horror films. It also defines the hypodermic needle theory in media effects and discusses uses and gratifications theory, focusing on how audiences use media for information, personal identity, social interaction, entertainment, and generating their own consumer content.
Uses and gratifications
The document discusses the Uses and Gratifications theory proposed by Blumler and Katz. The theory examines why audiences consume various media and what needs they fulfill in doing so. It focuses on what audiences do with media rather than what effects media has on people. The theory proposes that audiences are active and make motivated choices to consume media that fulfills various needs, including surveillance, personal identity, personal relationships, and diversion.
Theory audience pro-forma
The document discusses audience profiles for different films. The primary audience for one film are male adults and teens due to its setting, while it may also appeal to females due to a strong female character. Another film's primary audience is middle aged adults, teens, and children because of its setting and narrative. Young adults may like this film for its animation and art design. The document also defines hypodermic needle theory and provides an example of its use, discusses uses and gratifications theory with personal examples, and explains advantages of consumer generated content for media producers and motivations for audiences to generate content.
Question 5
The document discusses how the filmmakers attracted their target audience and addressed feedback. They used social media platforms like YouTube and Facebook to reach large groups. Audience feedback from these platforms led them to change the original soundtrack, as many felt it did not fit the opening sequence context. They also asked their target audience in the planning stage about character costumes, setting, and other elements to incorporate genre conventions through mise-en-scene. A questionnaire gauged audience response on issues like genre, violence level, age suitability, use of props, and areas for improvement.
Evaluation Question 2
The document discusses how the audience can identify the main product and ancillary texts of a found footage horror film called "The Kite Hill Disappearances". It examines the trailer, poster, twitter page, and magazine created to promote the film. The trailer uses clear horror conventions like forest settings. The poster features a dark woodland scene and taglines that convey the film's genre. The twitter page and magazine provide additional information for fans. Feedback from test screenings suggested the audience could successfully identify the products.
Theory audience pro-forma (1)
The document discusses audience profiles for three different films - The Lego Movie, Fifty Shades of Grey, and John Wick.
For The Lego Movie, the primary audience is children, mainly males, with parents as the secondary audience. Fifty Shades of Grey's primary audience is adults aged 18 and older, aimed at couples of both genders. John Wick's primary audience is teenagers and adults aged 15+, aimed mainly at males with parents as a possible secondary audience.
The document then provides definitions and examples of hypodermic needle theory in media and uses and gratifications theory. It discusses how people use media for information, advice, curiosity, learning, identity, social interaction, and entertainment. The final section
Theory audience pro-forma
The document discusses several audience profiles for different types of media content:
- A love story film's primary audience would be females aged 14-25, with kids 8-10 as a secondary audience.
- An animated movie's primary audience may be kids 5-10, with older people 16-30 as a secondary audience.
- An animated Lego film's primary audience would be boys aged 6-11, with parents and older audiences as secondary.
- The document also discusses several media effects theories and how people use different media for information, identity, social interaction, and entertainment purposes. It provides an example of user-generated content on YouTube and the advantages it provides to media producers and audiences.
Theory audience pro-forma
The primary audience for the document is girls aged 8-16 because there are mermaids in the film and female actors that other females can relate to. The secondary audience would be those aged 16 and older as it brings back childhood memories. The document discusses defining hypodermic needle as media that impacts the audience's beliefs and an example of how car racing films can influence young boys' interests. It also covers uses and gratifications theory, explaining how people use media for information, identity, social interaction, and entertainment purposes.
Subject Matter
background information on the subject matter that our video will be dealing with,research on background information.
Audience research
This document provides questions to gather audience research on trailers and posters for three horror films: Insidious, Sinister, and The Texas Chainsaw Massacre. It includes embedded trailers and images of posters for each film. The questions ask the viewer to identify the most effective parts of each trailer, how the music and timing make them feel, if they want to watch the films and why, and to rate the scare factor of each on a scale of 1 to 10. For the posters, questions explore what interests them about the images and colors, and which poster they prefer.
Theory audience pro-forma-1
The document discusses audience profiles for various media properties:
- A children's show aimed at 5-10 year old males who would enjoy the learning and animal aspects. Teenagers may watch due to childhood nostalgia.
- A nature documentary appealing primarily to interested male and female adults with descriptive animal details. Children are a secondary audience attracted by bright colors and facts.
- A teen drama appealing primarily to female teenagers due to attractive characters and somewhat relatable family/friend plots. Adults may watch with teenagers.
Theory audience pro-forma(2)
The document discusses audience theory for different media properties. It provides audience profiles for three different examples: a Marvel superhero film targeting primarily 15-35 year old males, a James Bond film targeting 16-35 year old males and middle aged audiences of both genders, and a film based on a true story targeting adults 25-45 and younger audiences 15-20 due to the appeal of the lead actor. It also defines the hypodermic needle effect and provides an example of its effects. Finally, it discusses different uses and gratifications that audiences may seek from media, including information, personal identity, social interaction, entertainment, and generating their own consumer content.
Survey results
The survey results showed that:
1. The target audience was 60% male and 40% female aged 15-25.
2. Social networking and watching videos online were the most popular internet activities. This suggests using viral marketing through blogs and social media.
3. Social networking was also seen as the most effective form of advertising films. The document recommends using viral marketing through social media.
Audience Feedback Questionnaire
This document contains three questionnaires about a student documentary project on the theme of "Regret". The first questionnaire contains 10 questions about a promotional poster for the documentary, asking about its relevance, design conventions, colors, strengths, areas for improvement, ability to grab attention, and main image. The second questionnaire has 10 questions about the first 5 minutes of the documentary, asking about wanting to watch more, similarities to professional documentaries, opening sequence, voiceover, strengths, weaknesses, interest and ability to make the viewer think about their own regrets. The third questionnaire contains 10 questions about a radio trailer, asking about its match to the documentary, ability to make people want to watch, strengths, weaknesses, highlighting of features, sound effects
Theory audience pro-forma-2
The document discusses several topics related to audience and media theory:
- It provides information on primary and secondary audiences for different media properties, noting things like age, gender, and content preferences.
- It defines the hypodermic needle model of communication as suggesting a message is directly received and wholly accepted by the audience.
- It lists some of the ways people use media for information, personal identity, social interaction, and entertainment purposes based on their uses and gratifications.
- It discusses consumer generated content on YouTube, noting advantages for media producers in making money from views and free production, and reasons audiences generate content like showing skills, entertainment, and popularity.
Question 5
The document discusses how a film targeted a psychological thriller audience aged 15+. Research was conducted on similar films to understand the genre. Audience surveys found that the title and story appealed to the target demographic. The film's setting of a modern house and family characters also aligned with the target group. Audience feedback suggested making the pace faster and adding music. The filmmakers incorporated more jump cuts and suspenseful ending, as well as weird, distorted music. To further improve, the document suggests using more shot varieties like high and low angles to emphasize characters' emotions and power dynamics.
Evaluation questions 4 & 5
The document discusses the target audience for a media product about a football player's career. It would primarily target football fans, who are mostly male, though it also aims to attract children and teens who make up a large portion of football audiences. The film would not target older adults primarily. It would need to attract parents as well since they would accompany children to view it. Social media and television would be good platforms to advertise to the target audiences.
Theory Audience
The document discusses audience profiles for three films: Frozen, The Fault in Our Stars, and Southpaw.
For Frozen, the primary audience is girls from children to teenagers who enjoy princess and fairy tale themes. Adults make up the secondary audience by taking children to see the film.
The Fault in Our Stars' primary audience is teenagers who can relate to the characters and storylines. Girls may connect more emotionally than boys. Adults and families make up the secondary audience.
Southpaw's primary audience is teenage boys interested in boxing and its female characters. It includes various races and could appeal to college-aged viewers pursuing dreams. Adults and families are the secondary audience.
Q3
The document summarizes feedback received on 3 media products: a documentary, newspaper advert, and radio advert. The feedback was mainly positive and identified some areas for improvement. For the documentary, people found the topic interesting and thought it was professionally edited. They suggested adding more music. For the newspaper advert, people thought the rotten teeth image caught attention and linked to the topic, but the font could be larger. They suggested adding another image for clarity. For the radio advert, people understood what it advertised from the 30 second clip and thought the extracts and music were good, but longer gaps between vox pops could improve it.
Evaluation: Question 3
The document summarizes feedback received from focus groups on a music video concept. Originally, the concept portrayed a romantic relationship but focus groups identified alternative interpretations of lyrics that suggested relationship issues. This led to a more interesting narrative where the relationship faces problems. Further focus groups provided useful feedback, such as preferences for some symbolic elements but not others. Audience research also informed decisions around promoting the artist through digital downloads and social media rather than physical copies.
Who would be the audience for your media
The audience for this film would be ages 16 to early 30s as it starts in a school but leads to a teacher becoming involved in crime. To develop the film, the creator looked to the successful movie Half Nelson about a teacher also engaged in criminal acts. To attract and address the audience, the filmmaker conducted three rounds of research: basic questions to gauge interest, more detailed questions on themes, and a questionnaire after the script was made to get feedback on improvements needed.
Audience theory pro forma
The document discusses target audiences for different media products. It provides audience profiles for three different films, categorizing the primary and secondary audiences by age range and interests. It also includes definitions and examples of communication theories like the hypodermic needle model. Later sections discuss uses and gratifications of media, consumer generated content, and psychographic audience segments.
Audience theory pro forma
The document discusses target audiences for different media products. It provides details on the primary and secondary audiences for films and websites, describing them in terms of age ranges and interests. It also covers communication theories like hypodermic needle theory and uses and gratifications theory. Psychographics are discussed as a way to categorize audiences based on their motivations and lifestyle goals.
Xxx theory audience pro-forma new complete
The document discusses several topics related to media and audiences:
1) It provides profiles for the primary and secondary audiences of three different films - an older 1970s film aimed at males aged 18+, a kids' Lego movie aimed at young boys and their families, and a 2017 horror film aimed at teenagers.
2) It defines the hypodermic needle theory as the idea that media producers produce information that audiences believe and accept without question.
3) It gives examples of how individuals use media for different uses and gratifications like finding information, seeking advice, satisfying curiosity, learning, entertainment, and social interaction.
4) It provides an example of how skateboarding videos uploaded to YouTube provide advantages to
Xxx theory audience pro-forma new complete
The document discusses several topics related to media and audiences:
1) It provides profiles for the primary and secondary audiences of three different films - an older 1970s film aimed at males aged 18+, a kids' Lego movie aimed at young boys and their families, and a 2017 horror film aimed at teenagers.
2) It defines the hypodermic needle theory as the idea that media producers produce information that audiences believe and accept without question.
3) It gives examples of how people use media for different uses and gratifications like finding information, seeking advice, satisfying curiosity, learning, entertainment, and social interaction.
4) It provides an example of how skateboarding videos uploaded to YouTube can benefit both
Theory audience pro-forma
The primary audience for the Lego movie is children as Lego is a popular children's toy. The secondary audience is parents who may have played with Lego as children themselves.
The primary audience for the rom-com film Love Actually is teenage girls aged 15-24 who are more likely to watch romantic comedies. The secondary audience is men who may watch it with their girlfriends.
The primary audience for the action film Iron Man 3 is males aged 18-34 who enjoy the violence and fight scenes. The secondary audience is younger males aged 15-17 who seek the excitement and thrills of superhero and action films.
Theory audience pro-forma
The document discusses audience profiles for different media products. It defines primary audiences as the main target demographic and secondary audiences as those outside the main target group. Specific primary audiences mentioned include children ages 2-11 for My Little Pony, boys ages 4-9 for The Lego Movie, and males and females ages 15-25 for the horror film IT. The document also provides definitions and examples of communication theories like the hypodermic needle model and consumer generated content, and discusses motivations for audience participation online through uses and gratifications theory.
Theory audience pro-forma(2)
The document discusses several topics related to audience analysis and uses of media:
1) It provides profiles for the primary and secondary audiences of different media, such as teenagers and adults for one, children and adults for another, and older teenage girls and women for a third.
2) It defines the "hypodermic needle" effect as audiences immediately believing and accepting what they are told by the media, and provides a historical example from 1938.
3) It discusses how a person uses various media platforms like BBC news, Wikipedia, Facebook, Spotify, and Netflix for purposes like finding information, entertainment, social interaction, and personal identity and growth.
4) It also covers the concept of consumer-generated
More Related Content
What's hot
Theory audience pro-forma
The primary audience for the document is girls aged 8-16 because there are mermaids in the film and female actors that other females can relate to. The secondary audience would be those aged 16 and older as it brings back childhood memories. The document discusses defining hypodermic needle as media that impacts the audience's beliefs and an example of how car racing films can influence young boys' interests. It also covers uses and gratifications theory, explaining how people use media for information, identity, social interaction, and entertainment purposes.
Subject Matter
background information on the subject matter that our video will be dealing with,research on background information.
Audience research
This document provides questions to gather audience research on trailers and posters for three horror films: Insidious, Sinister, and The Texas Chainsaw Massacre. It includes embedded trailers and images of posters for each film. The questions ask the viewer to identify the most effective parts of each trailer, how the music and timing make them feel, if they want to watch the films and why, and to rate the scare factor of each on a scale of 1 to 10. For the posters, questions explore what interests them about the images and colors, and which poster they prefer.
Theory audience pro-forma-1
The document discusses audience profiles for various media properties:
- A children's show aimed at 5-10 year old males who would enjoy the learning and animal aspects. Teenagers may watch due to childhood nostalgia.
- A nature documentary appealing primarily to interested male and female adults with descriptive animal details. Children are a secondary audience attracted by bright colors and facts.
- A teen drama appealing primarily to female teenagers due to attractive characters and somewhat relatable family/friend plots. Adults may watch with teenagers.
Theory audience pro-forma(2)
The document discusses audience theory for different media properties. It provides audience profiles for three different examples: a Marvel superhero film targeting primarily 15-35 year old males, a James Bond film targeting 16-35 year old males and middle aged audiences of both genders, and a film based on a true story targeting adults 25-45 and younger audiences 15-20 due to the appeal of the lead actor. It also defines the hypodermic needle effect and provides an example of its effects. Finally, it discusses different uses and gratifications that audiences may seek from media, including information, personal identity, social interaction, entertainment, and generating their own consumer content.
Survey results
The survey results showed that:
1. The target audience was 60% male and 40% female aged 15-25.
2. Social networking and watching videos online were the most popular internet activities. This suggests using viral marketing through blogs and social media.
3. Social networking was also seen as the most effective form of advertising films. The document recommends using viral marketing through social media.
Audience Feedback Questionnaire
This document contains three questionnaires about a student documentary project on the theme of "Regret". The first questionnaire contains 10 questions about a promotional poster for the documentary, asking about its relevance, design conventions, colors, strengths, areas for improvement, ability to grab attention, and main image. The second questionnaire has 10 questions about the first 5 minutes of the documentary, asking about wanting to watch more, similarities to professional documentaries, opening sequence, voiceover, strengths, weaknesses, interest and ability to make the viewer think about their own regrets. The third questionnaire contains 10 questions about a radio trailer, asking about its match to the documentary, ability to make people want to watch, strengths, weaknesses, highlighting of features, sound effects
Theory audience pro-forma-2
The document discusses several topics related to audience and media theory:
- It provides information on primary and secondary audiences for different media properties, noting things like age, gender, and content preferences.
- It defines the hypodermic needle model of communication as suggesting a message is directly received and wholly accepted by the audience.
- It lists some of the ways people use media for information, personal identity, social interaction, and entertainment purposes based on their uses and gratifications.
- It discusses consumer generated content on YouTube, noting advantages for media producers in making money from views and free production, and reasons audiences generate content like showing skills, entertainment, and popularity.
Question 5
The document discusses how a film targeted a psychological thriller audience aged 15+. Research was conducted on similar films to understand the genre. Audience surveys found that the title and story appealed to the target demographic. The film's setting of a modern house and family characters also aligned with the target group. Audience feedback suggested making the pace faster and adding music. The filmmakers incorporated more jump cuts and suspenseful ending, as well as weird, distorted music. To further improve, the document suggests using more shot varieties like high and low angles to emphasize characters' emotions and power dynamics.
Evaluation questions 4 & 5
The document discusses the target audience for a media product about a football player's career. It would primarily target football fans, who are mostly male, though it also aims to attract children and teens who make up a large portion of football audiences. The film would not target older adults primarily. It would need to attract parents as well since they would accompany children to view it. Social media and television would be good platforms to advertise to the target audiences.
Theory Audience
The document discusses audience profiles for three films: Frozen, The Fault in Our Stars, and Southpaw.
For Frozen, the primary audience is girls from children to teenagers who enjoy princess and fairy tale themes. Adults make up the secondary audience by taking children to see the film.
The Fault in Our Stars' primary audience is teenagers who can relate to the characters and storylines. Girls may connect more emotionally than boys. Adults and families make up the secondary audience.
Southpaw's primary audience is teenage boys interested in boxing and its female characters. It includes various races and could appeal to college-aged viewers pursuing dreams. Adults and families are the secondary audience.
Q3
The document summarizes feedback received on 3 media products: a documentary, newspaper advert, and radio advert. The feedback was mainly positive and identified some areas for improvement. For the documentary, people found the topic interesting and thought it was professionally edited. They suggested adding more music. For the newspaper advert, people thought the rotten teeth image caught attention and linked to the topic, but the font could be larger. They suggested adding another image for clarity. For the radio advert, people understood what it advertised from the 30 second clip and thought the extracts and music were good, but longer gaps between vox pops could improve it.
Evaluation: Question 3
The document summarizes feedback received from focus groups on a music video concept. Originally, the concept portrayed a romantic relationship but focus groups identified alternative interpretations of lyrics that suggested relationship issues. This led to a more interesting narrative where the relationship faces problems. Further focus groups provided useful feedback, such as preferences for some symbolic elements but not others. Audience research also informed decisions around promoting the artist through digital downloads and social media rather than physical copies.
Who would be the audience for your media
The audience for this film would be ages 16 to early 30s as it starts in a school but leads to a teacher becoming involved in crime. To develop the film, the creator looked to the successful movie Half Nelson about a teacher also engaged in criminal acts. To attract and address the audience, the filmmaker conducted three rounds of research: basic questions to gauge interest, more detailed questions on themes, and a questionnaire after the script was made to get feedback on improvements needed.
What's hot (15)
Similar to Theory audience pro-forma
Audience theory pro forma
The document discusses target audiences for different media products. It provides audience profiles for three different films, categorizing the primary and secondary audiences by age range and interests. It also includes definitions and examples of communication theories like the hypodermic needle model. Later sections discuss uses and gratifications of media, consumer generated content, and psychographic audience segments.
Audience theory pro forma
The document discusses target audiences for different media products. It provides details on the primary and secondary audiences for films and websites, describing them in terms of age ranges and interests. It also covers communication theories like hypodermic needle theory and uses and gratifications theory. Psychographics are discussed as a way to categorize audiences based on their motivations and lifestyle goals.
Xxx theory audience pro-forma new complete
The document discusses several topics related to media and audiences:
1) It provides profiles for the primary and secondary audiences of three different films - an older 1970s film aimed at males aged 18+, a kids' Lego movie aimed at young boys and their families, and a 2017 horror film aimed at teenagers.
2) It defines the hypodermic needle theory as the idea that media producers produce information that audiences believe and accept without question.
3) It gives examples of how individuals use media for different uses and gratifications like finding information, seeking advice, satisfying curiosity, learning, entertainment, and social interaction.
4) It provides an example of how skateboarding videos uploaded to YouTube provide advantages to
Xxx theory audience pro-forma new complete
The document discusses several topics related to media and audiences:
1) It provides profiles for the primary and secondary audiences of three different films - an older 1970s film aimed at males aged 18+, a kids' Lego movie aimed at young boys and their families, and a 2017 horror film aimed at teenagers.
2) It defines the hypodermic needle theory as the idea that media producers produce information that audiences believe and accept without question.
3) It gives examples of how people use media for different uses and gratifications like finding information, seeking advice, satisfying curiosity, learning, entertainment, and social interaction.
4) It provides an example of how skateboarding videos uploaded to YouTube can benefit both
Theory audience pro-forma
The primary audience for the Lego movie is children as Lego is a popular children's toy. The secondary audience is parents who may have played with Lego as children themselves.
The primary audience for the rom-com film Love Actually is teenage girls aged 15-24 who are more likely to watch romantic comedies. The secondary audience is men who may watch it with their girlfriends.
The primary audience for the action film Iron Man 3 is males aged 18-34 who enjoy the violence and fight scenes. The secondary audience is younger males aged 15-17 who seek the excitement and thrills of superhero and action films.
Theory audience pro-forma
The document discusses audience profiles for different media products. It defines primary audiences as the main target demographic and secondary audiences as those outside the main target group. Specific primary audiences mentioned include children ages 2-11 for My Little Pony, boys ages 4-9 for The Lego Movie, and males and females ages 15-25 for the horror film IT. The document also provides definitions and examples of communication theories like the hypodermic needle model and consumer generated content, and discusses motivations for audience participation online through uses and gratifications theory.
Theory audience pro-forma(2)
The document discusses several topics related to audience analysis and uses of media:
1) It provides profiles for the primary and secondary audiences of different media, such as teenagers and adults for one, children and adults for another, and older teenage girls and women for a third.
2) It defines the "hypodermic needle" effect as audiences immediately believing and accepting what they are told by the media, and provides a historical example from 1938.
3) It discusses how a person uses various media platforms like BBC news, Wikipedia, Facebook, Spotify, and Netflix for purposes like finding information, entertainment, social interaction, and personal identity and growth.
4) It also covers the concept of consumer-generated
Theory audience pro-forma
The document discusses different audiences for various types of media content. It profiles the primary and secondary audiences for children's films, older films with graphic content, horror films, and social media platforms. It also defines the hypodermic needle effect and discusses how audiences use media for information, identity, social interaction, and entertainment purposes. Finally, it provides an example of consumer generated content on YouTube and the advantages to both media producers and audiences.
Theory audience pro-forma
The document discusses audience profiles for three films: The Shawshank Redemption, Silence of the Lambs, and The Green Mile. For each film, it identifies the primary and secondary audiences. The primary audience for Shawshank Redemption was fans of Stephen King's work, while the secondary audience was males aged 15-30. For Silence of the Lambs, the primary audience was thriller and horror fans, with fans of the books as the secondary audience. Finally, the primary audience for The Green Mile was males aged 30-40, with fans of Stephen King's work as the secondary audience.
Theory - Audience Pro-Forma
This document discusses audience profiles for three movies - The Lego Movie, Love Actually, and Iron Man 3. It also covers theory of audience, hypodermic needle theory, uses and gratifications theory, consumer generated content, and advantages of consumer generated content for media producers and audiences.
Theory (Audience)
The document discusses various audience profiles for different types of media content. It provides details on the primary and secondary audiences for:
1) A horror movie, with primary audiences of males and females aged 18-30 and secondary of females aged 15-26.
2) A Disney princess movie, with primary audiences of females aged 4-12 and secondary of males aged 18-28.
3) A TV drama series, with primary audiences of females aged 15-20 and secondary of males aged 28-30+.
The document then discusses theories related to audience and media influence, including the hypodermic needle theory and uses and gratifications theory. It provides examples of how audiences use media for information, identity
1. Theory - Audience
The document discusses different audiences for various media properties. It profiles the primary and secondary audiences for a horror movie, Disney's Frozen, the TV series Downton Abbey, and Chase Atlantic music videos. The primary audiences tend to be targeted based on gender and age ranges that would find specific aspects of the media appealing or inspiring. Secondary audiences sometimes have broader age ranges and may be drawn in by other elements like relationships or drama. The document also explores theories of media effects like hypodermic needle theory, and uses and gratifications that audiences seek from media, such as information, identity, social interaction, and entertainment. It provides an example of consumer generated content in fan art, edits and fiction created by engaged audiences.
Theory audience pro-forma
The document discusses audience profiles for different types of media products. It provides details on the primary and secondary audiences for a horror movie aimed at 15-25 year olds, a movie with a universal rating aimed at ages 3-12, and an animated comedy aimed at 15-25 year olds. It also includes sections on hypodermic needle theory, uses and gratifications of media, and consumer generated content.
Questions 4 and 5
The target audience for the film was males aged 14-25. This is because the dark nature of the film would only appeal to a certain age group and gender. The filmmaker aimed to attract this audience through social media sites they frequented, by using striking visuals and special effects in thumbnails and posters to grab their attention. Feedback indicated the special effects were successful at attracting the target audience, while the film could be improved by making the voiceover and beginning speech clearer and adding more movement throughout.
Audience Theory Final.pptx
Based on the examples provided, it seems the audience for this product or content are socially conscious. They want to support causes that help people in need or make a positive social impact.
1. audience (js)
This document profiles different audiences for various media types. It discusses primary and secondary audiences for animated films, romantic films, action films, and films that remind adults of their childhood. It also defines the hypodermic needle effect, provides examples of how media can influence audiences, and discusses uses and gratifications theory as it relates to finding information, personal identity, social interaction, and entertainment. Finally, it examines consumer generated content through examples like Vine, advantages to media producers, and reasons audiences generate content.
Theory audience pro-forma
The document discusses target audiences for different types of films and media content. The primary audience for superhero films is identified as teenagers aged 12-18, as the rating is 12A and past films have attracted this age group. The secondary audience is adults aged 20-40 who enjoyed previous films in the franchise. For a film about a historical event, the primary audience is those interested in history aged 13-20, while the secondary audience is older at 20-40, as the theme may not appeal as much to younger viewers.
Theory audience pro-forma
This document discusses audience profiles for different movies and the uses and gratifications theory. It provides the primary and secondary audiences for the movies Harold and Kumar, Boyz in the Hood, and Dope. It then defines the hypodermic needle theory and provides an example. Several examples are given for how people use media for information, personal identity, social interaction, and entertainment. Consumer generated content is discussed with YouTube as an example, noting the advantages to media producers and reasons audiences generate content.
Audience Theory Pro-Forma.pptx
The document discusses several audience profiles for different movies and media content. It describes the primary and secondary audiences for movies about Ghostbusters, Spiderman, and an unspecified 12+ rated film. It also defines hypodermic needles and provides an example of their use. The document then discusses how people use media for information, personal identity, social interaction, and entertainment. It provides examples of consumer generated content and discusses advantages to media producers. Finally, it describes different psychographic categories like "Belongers", "Achievers", and "Needs Driven" people.
Nathans power point copy
The document discusses audience theory and profiles for different types of media content. It defines the hypodermic needle theory as the idea that media can directly influence thoughts and feelings of a passive audience. It also provides examples of how people use media for information, identity, social interaction, entertainment, and discusses consumer generated content.
Similar to Theory audience pro-forma (20)
More from alfieepimblett
Stephen king
Stephen King is an American author born in 1942 who has written over 30 bestselling books in the horror, supernatural, suspense, and fantasy genres. Some of his most famous novels adapted into films include IT, Pet Sematary, and The Shining. King has sold over 350 million copies of his novels worldwide and his creative vision for telling disturbing stories has inspired up-and-coming filmmakers.
Sector guide
Video editors are responsible for combining video clips, music, and effects into a cohesive final product using editing software techniques. They must master timing, pacing, and audio balancing. Directors creatively translate scripts into movies and television shows by choosing scenes and leading production teams. Camera operators work with digital and film cameras, either on studio sets or locations, and must master camera controls, tools, and techniques like mode changing and lens sizes.
5 year plan
Alfie Pimblett has a 5 year plan to work in the film and media industry as a video editor. He plans to complete his Level 3 media course at York College and get the highest grade possible to increase his chances of university acceptance. After college, he will get a film degree from university and then hopes to get a job in media city as a video editor or producer. In the summer before his final college year, he plans to start a self-employed video editing business for YouTubers and influencers. After university, he will apply for job placements at TV studios as an editor or cameraman. He will also gain work experience through small film and promotional video projects.
5 year plan 1
Alfie's 5 year plan is to work in the film and media industry as a video editor. He will complete a 2-year media course at college to gain experience and qualifications to get into university for a film degree. After university, he plans to move to Manchester and get a job in media city. In his final year of college, Alfie will start a self-employed video editing business for YouTubers and influencers to build clientele and eventually hire employees to expand the business. Completing his media course and degree will provide backup options if his business does not succeed.
Job profile 1
Alfie Pimblett wants to work in the film and media industry as a video editor, film editor, or director. He is attracted to film production because it allows creativity and freedom. Key skills needed include teamwork, as film projects require collaboration, and organization to manage equipment and plan productions efficiently. The film industry is competitive, so gaining experience and building a portfolio through qualifications and smaller projects will help Alfie compete for jobs.
Audio Pro Format (completed)
The document discusses three existing audio productions: The Archers radio drama and its use of realistic sound effects and acting; the audio drama Short Cuts and its unsettling sounds and poetic descriptions of the body; and a YouTube video of disturbing real 911 phone calls, though some calls seem staged.
7. evaluation (completed)
Alfie Pimblett evaluated their video game project. For research, strengths included inspiration from PAC MAN's neon maze design. Weaknesses were a lack of variety in games examined and narrow genre focus. Planning strengths were thorough world and scene creation. Weaknesses included inefficient time spent planning and lack of idea generation. For time management, strengths were completing the project on schedule. Weaknesses included feeling rushed during production and splitting focus across tasks. Technical strengths included detailed pixel art and smooth animation. Weaknesses included limited enemy movement and complex animations. Audio strengths were fitting retro sounds, but weaknesses included a lack of planning and limited quality. Aesthetic strengths were an authentic retro style and vibrant colors. We
6. production reflection (completed)
The document summarizes the process Alfie Pimblett took to create their 8-bit style retro video game. They began by designing pixelated characters and enemies. Then, they created the menu screen with a globe and start button. A simple loading screen followed. Next, they designed the first maze level map with controls. A level complete screen was then made. Finally, they animated level 1, added sound effects, and edited the clips together to complete the video game.
1. production experiments video game (completed)
The document describes the process of creating an experimental video game. It discusses creating a start screen in Photoshop using a retro font. Background elements like buildings and sky were added. A character and enemies were animated and could fire weapons. An end screen was also created using retro fonts and explosion effects. Elements to be included in the final product are retro fonts, animations of characters and objects, similar background styles, and color effects.
3. research (completed)
The document summarizes research on existing 8-bit retro video games. It analyzes 4 games that feature maze-based levels and shares common elements among them. The games all use classic 8-bit graphics and sound effects, including beeping noises when jumping or collecting tokens. They also include mazes or maps to navigate with enemies and obstacles. The research will influence the author's own game design by incorporating retro sound effects, pixilated graphics, an original maze, and similar use of colors and objects inspired by the existing products analyzed.
2. initial plans (completed)
Alfie Pimblett is planning to create an 8-bit video game. He is considering adventure, action, or horror genres. Alfie is skilled at creating pixelated characters and backgrounds in Photoshop. He enjoys the nostalgia and simple strategies of 8-bit games. Alfie's mind map shows he will create a sci-fi maze game set on an alien planet where the player character must navigate mazes to reach destinations while avoiding enemies. There will be two maze levels of increasing difficulty. Alfie's mood board influences the retro, nostalgic style with nature themes and predominantly blue colors. His schedule outlines research, production, and evaluation over 5 weeks to create the game.
5. pre production (completed)
This document provides pre-production details for a video game targeted at 16-20 year old males and females. It includes information on the target audience, style sheets showing color palettes and pixel art examples, screenshot layouts, planned sound effects, contingency planning for potential issues, and health and safety considerations. The style sheets and screenshots provide examples of bright colors, complicated mazes, and detailed pixel art to inspire the game design. Sound effects, backups, time management, and research are discussed for contingency planning. Computer safety regarding spills, posture, eye strain, and overheating are addressed.
4. proposal (completed)
This proposal outlines a retro-style 8-bit video game called "The Cursed Maze" targeted at players aged 14-20 who enjoy challenges. The game will feature two maze levels set on a cursed planet where the character must collect tokens to buy their way past enemies blocking the exit gates. The creator feels confident using Photoshop and plans to evaluate the game by explaining the design process and including screenshots.
7. evaluation
Alfie evaluated his research, planning, time management, technical skills, aesthetic qualities, and audience appeal for his magazine poster and double-page spread project on boxing. For his research, he studied how magazines present boxing and different popular boxers in 2019, choosing Deontay Wilder for his cover. His planning went according to plan as he designed a boxer on a boxing ring background with a concrete font and bloody text effect. He managed his time well, spending a week each on the cover and double-page spread while completing PowerPoints more quickly. Technically, he used Photoshop skills like cutting, masking and placing images. Aesthetically, he aimed to make the materials look professionally designed. The project will
6. production reflection
Alfie Pimblett created a boxing magazine cover and double-page spread. For the cover, he chose Deontay Wilder as the featured boxer, removed the background of Wilder's image, and added text and graphics. For the double-page spread, he split the page in half and featured articles on Andy Ruiz Jr. vs Anthony Joshua and Deontay Wilder vs Tyson Fury, adding photos and text articles on each fight. Throughout the process, he experimented with fonts, textures, colors and layouts to make the magazine visually interesting while highlighting recent boxing matches and fighters.
5. pre production
This document outlines Alfie Pimblett's pre-production plans for a boxing magazine, including potential sources for content, style guidelines, layout designs, and contingency and health & safety plans. Potential issues addressed include file corruption, lack of time management, insufficient information sources, computer damage from spills, eye strain from overuse, poor posture, and overheating. Solutions involve creating backups, managing time effectively, researching additional sources, taking regular breaks, sitting properly, and turning off computers when unattended.
4. proposal
This proposal is for a magazine focused on boxing legends, targeting males aged 16-25. The rationale discusses how the creator has improved their Photoshop skills over the past year to make high quality posters, magazines, and CD covers. The project concept involves making a magazine cover and double page spread featuring research on popular boxing matches, interviews, and famous quotes from boxers. The creator plans to evaluate their work with a detailed PowerPoint explaining each step taken in the process.
3. production experiments
The document describes the process for creating an experimental magazine cover focused on boxing. It details how the creator blurred a boxing ring image as the background. Mist was added to create a more creative effect. The text "boxing legends" was inserted as the title in white text with a black outline. An image of Mike Tyson was placed in front with his background erased for clarity. Another boxer image was placed behind Tyson. Reflection notes the creator will trim images, use similar fonts and background styles for the final project.
2. initial plans
The document outlines Alfie Pimblett's initial plans for a magazine cover and double page spread focusing on boxing. Alfie enjoys watching and learning about boxers, their training, and fights. The magazine would discuss boxers from the past who changed the sport and potential future matchups. Alfie's mind map considers magazines about films, music, or boxing. A boxing magazine is selected focusing on the upcoming rematch between Tyson Fury and Deontay Wilder. The cover would feature one boxer and the double page spread would include articles on past boxers and lists/photos. A mood board is created showing magazine styles to influence the final design.
1. research
This magazine covers movies, TV shows, video games, and music. It typically features pictures and articles about new releases, actors, and titles. The covers use vibrant colors and images from professional photoshoots or computer graphics to attract readers' attention. Large bold text prominently displays the title of the featured work to encourage readers to learn more inside. Common aspects across researched magazines that will be included are advertisements using pictures of popular figures and articles about titles and artists to engage audiences.
More from alfieepimblett (20)
Recently uploaded
Advanced Java[Extra Concepts, Not Difficult].docx
This is part 2 of my Java Learning Journey. This contains Hashing, ArrayList, LinkedList, Date and Time Classes, Calendar Class and more.
Azure Interview Questions and Answers PDF By ScholarHat
Azure Interview Questions and Answers PDF By ScholarHat
Types of Herbal Cosmetics its standardization.
Physiology and chemistry of skin and pigmentation, hairs, scalp, lips and nail, Cleansing cream, Lotions, Face powders, Face packs, Lipsticks, Bath products, soaps and baby product,
Preparation and standardization of the following : Tonic, Bleaches, Dentifrices and Mouth washes & Tooth Pastes, Cosmetics for Nails.
South African Journal of Science: Writing with integrity workshop (2024)
South African Journal of Science: Writing with integrity workshop (2024)Academy of Science of South Africa
A workshop hosted by the South African Journal of Science aimed at postgraduate students and early career researchers with little or no experience in writing and publishing journal articles.Hindi varnamala | hindi alphabet PPT.pdf
हिंदी वर्णमाला पीपीटी, hindi alphabet PPT presentation, hindi varnamala PPT, Hindi Varnamala pdf, हिंदी स्वर, हिंदी व्यंजन, sikhiye hindi varnmala, dr. mulla adam ali, hindi language and literature, hindi alphabet with drawing, hindi alphabet pdf, hindi varnamala for childrens, hindi language, hindi varnamala practice for kids, https://www.drmullaadamali.com
How to Add Chatter in the odoo 17 ERP Module
In Odoo, the chatter is like a chat tool that helps you work together on records. You can leave notes and track things, making it easier to talk with your team and partners. Inside chatter, all communication history, activity, and changes will be displayed.
Main Java[All of the Base Concepts}.docx
This is part 1 of my Java Learning Journey. This Contains Custom methods, classes, constructors, packages, multithreading , try- catch block, finally block and more.
Top five deadliest dog breeds in America
Thinking of getting a dog? Be aware that breeds like Pit Bulls, Rottweilers, and German Shepherds can be loyal and dangerous. Proper training and socialization are crucial to preventing aggressive behaviors. Ensure safety by understanding their needs and always supervising interactions. Stay safe, and enjoy your furry friends!
Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...
Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...Dr. Vinod Kumar Kanvaria
Exploiting Artificial Intelligence for Empowering Researchers and Faculty,
International FDP on Fundamentals of Research in Social Sciences
at Integral University, Lucknow, 06.06.2024
By Dr. Vinod Kumar KanvariaNatural birth techniques - Mrs.Akanksha Trivedi Rama University
Natural birth techniques - Mrs.Akanksha Trivedi Rama UniversityAkanksha trivedi rama nursing college kanpur.
Natural birth techniques are various type such as/ water birth , alexender method, hypnosis, bradley method, lamaze method etcISO/IEC 27001, ISO/IEC 42001, and GDPR: Best Practices for Implementation and...
Denis is a dynamic and results-driven Chief Information Officer (CIO) with a distinguished career spanning information systems analysis and technical project management. With a proven track record of spearheading the design and delivery of cutting-edge Information Management solutions, he has consistently elevated business operations, streamlined reporting functions, and maximized process efficiency.
Certified as an ISO/IEC 27001: Information Security Management Systems (ISMS) Lead Implementer, Data Protection Officer, and Cyber Risks Analyst, Denis brings a heightened focus on data security, privacy, and cyber resilience to every endeavor.
His expertise extends across a diverse spectrum of reporting, database, and web development applications, underpinned by an exceptional grasp of data storage and virtualization technologies. His proficiency in application testing, database administration, and data cleansing ensures seamless execution of complex projects.
What sets Denis apart is his comprehensive understanding of Business and Systems Analysis technologies, honed through involvement in all phases of the Software Development Lifecycle (SDLC). From meticulous requirements gathering to precise analysis, innovative design, rigorous development, thorough testing, and successful implementation, he has consistently delivered exceptional results.
Throughout his career, he has taken on multifaceted roles, from leading technical project management teams to owning solutions that drive operational excellence. His conscientious and proactive approach is unwavering, whether he is working independently or collaboratively within a team. His ability to connect with colleagues on a personal level underscores his commitment to fostering a harmonious and productive workplace environment.
Date: May 29, 2024
Tags: Information Security, ISO/IEC 27001, ISO/IEC 42001, Artificial Intelligence, GDPR
-------------------------------------------------------------------------------
Find out more about ISO training and certification services
Training: ISO/IEC 27001 Information Security Management System - EN | PECB
ISO/IEC 42001 Artificial Intelligence Management System - EN | PECB
General Data Protection Regulation (GDPR) - Training Courses - EN | PECB
Webinars: https://pecb.com/webinars
Article: https://pecb.com/article
-------------------------------------------------------------------------------
For more information about PECB:
Website: https://pecb.com/
LinkedIn: https://www.linkedin.com/company/pecb/
Facebook: https://www.facebook.com/PECBInternational/
Slideshare: http://www.slideshare.net/PECBCERTIFICATION
How to Fix the Import Error in the Odoo 17
An import error occurs when a program fails to import a module or library, disrupting its execution. In languages like Python, this issue arises when the specified module cannot be found or accessed, hindering the program's functionality. Resolving import errors is crucial for maintaining smooth software operation and uninterrupted development processes.
clinical examination of hip joint (1).pdf
described clinical examination all orthopeadic conditions .
Recently uploaded (20)
Film vocab for eal 3 students: Australia the movie
Film vocab for eal 3 students: Australia the movie
Azure Interview Questions and Answers PDF By ScholarHat
Azure Interview Questions and Answers PDF By ScholarHat
South African Journal of Science: Writing with integrity workshop (2024)
South African Journal of Science: Writing with integrity workshop (2024)
Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...
Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...
Natural birth techniques - Mrs.Akanksha Trivedi Rama University
Natural birth techniques - Mrs.Akanksha Trivedi Rama University
Digital Artefact 1 - Tiny Home Environmental Design
Digital Artefact 1 - Tiny Home Environmental Design
ISO/IEC 27001, ISO/IEC 42001, and GDPR: Best Practices for Implementation and...
ISO/IEC 27001, ISO/IEC 42001, and GDPR: Best Practices for Implementation and...
Theory audience pro-forma
- 2. Audience Profile • Primary Audience – Adults (18– 25) • Secondary Audience – Adults (25+) – This film is targeted for young male adults because they are the main set of people that enjoy going to see horror movies.
- 3. Audience Profile • Primary Audience – Teenagers (12-17) • Secondary Audience – Adults (18-25) – This film is targeted more for males because the main character is a strong male character, the colours and styles in the poster are more attractive to males.
- 4. Audience Profile • Primary Audience – Kids (5-10) because of all of the bright colours and the action included within the film • Secondary Audience – The secondary audience could be Parents because sometimes there is adult themed jokes to get adults to watch the film so more people will watch it.
- 5. Hypodermic Needle • Definition – Where an audience believes and accepts what it is said by the media. • Example – “War of worlds” 1938 In a broadcast of this story a section was used where it simulated a news report describing an invasion. This caused people to panic.
- 6. Uses and Gratifications Information • This is how people use media to gather information. • information • I use YouTube to find information about new music and when music will be released • I use it to keep up with my favourite artists • I also use it to learn about what is trending right now.
- 7. Uses and Gratifications Personal Identity • This is how people use media to reinforce, develop and identify their “Personal Identity” • Personal Identity • I enjoy using YouTube to listen to music in particular Belly Squad, I identify with the settings and lifestyle of the videos and lyrics. • Their behaviour is also similar to me and my social group at home.
- 8. Uses and Gratifications Integration and Social Interaction • This theory talks about how audiences interact with the media to help understand why we use it. • Integration and Social Interaction • I use snapchat for social interaction with friends because it is easy to talk to them that way if they are too busy to meet up. • I also use snapchat because most people my age group use it, this means I can talk to most people whenever I want.
- 9. Uses and Gratifications Entertainment • This theory talks about how audiences interact with the media to help understand why we use it. • Entertainment • I use YouTube to listen to music because it helps me to relax if I am angry or stressed. • I also use YouTube to watch videos that make me laugh so I can enjoy myself. • YouTube helps me to forget about worries when I am watching videos or listening to music, I use it for escapism.
- 10. Consumer Generated Content • Example – YouTube • What are the advantages to media producers? An advantage to consumer generated content is that they can submit their own projects to generate money • Why would the audience generate content? – The would generate content to get views, followers, likes and money or to sell a product of their own.
Editor's Notes
- Include a poster of a film of your choice and discuss the Primary and Secondary audiences referencing Gender and Age. Discuss audience appeal for each audience.
- Include a poster of a film of your choice and discuss the Primary and Secondary audiences referencing Gender and Age Discuss audience appeal for each audience.
- Include a poster of a film of your choice and discuss the Primary and Secondary audiences referencing Gender and Age. Discuss audience appeal for each audience.
- Provide a definition and example of the Hypodermic needle model
- Using the information below choose one example from each section and relate to your own life Example- Information > I use the BBC news website to find out information
- Using the information below choose one example from each section and relate to your own life Example- Information > I use the BBC news website to find out information
- Using the information below choose one example from each section and relate to your own life Example- Information > I use the BBC news website to find out information
- Using the information below choose one example from each section and relate to your own life Example- Information > I use the BBC news website to find out information