Theory audience pro-forma
•Download as PPTX, PDF•
0 likes•6 views
The document discusses audience profiles for three movies - Harold and Kumar Go to White Castle, SpongeBob SquarePants, and The Goonies. The primary audience for Harold and Kumar is 18-24 year olds, while SpongeBob's primary audience is 4-10 year olds. The Goonies' primary audience is 8-14 year olds. It also briefly mentions uses and gratifications theory and consumer generated content.
Report
Share
Report
Share
Recommended
Questionnaire Analysis[1]
The questionnaire results showed that the target audience for an indie music video would be males and females aged 12-18 who prefer a narrative storyline. Most respondents listed indie as their favorite music genre and enjoyed music videos like "Sex on Fire" for their variety of shots and storytelling elements. This provides guidance for developing an indie music video with a narrative plot, various camera angles, and clothing styles commonly associated with the genre.
Survey Analysis
The survey analyzed responses from 32 people to gather information about audience preferences for a music video. Most respondents were female aged 13-17 who enjoy pop music. Over a third watch music videos daily. Narrative and performance style videos were the most popular. Respondents enjoyed videos that connect the visuals and song meaningfully and where the artist's personality comes through. To attract viewers, the video should include familiar elements of the band, artistic vision that resonates with viewers, and an upbeat song. For a rock video specifically, respondents expected dark themes, black clothing, and a narrative storyline with diverse characters.
Survey analysis
The survey analyzed responses from 32 people to gather information about audience preferences for a music video. Most respondents were female aged 13-17 who listen to pop and rock music multiple times per day. They preferred narratives and performances in music videos and cited reasons like showing an artist's personality or connecting the visuals and lyrics. Respondents said they would be attracted to a video by familiar artists and smart artistic connections between the video and song. For a rock video, they expected dark themes, black clothing, and storylines with relatable characters from minority groups.
Analysis
The document summarizes the results of a questionnaire about music videos that was completed by 10 people. Most respondents were aged 12-18, listened to indie music, paid attention to storylines in music videos, and preferred music videos with a narrative genre. Over half preferred music videos like "Sex on Fire" and "Pokerface" that used unusual camera shots, costumes, or memories. Respondents disliked hip-hop, heavy metal, R&B, and pop videos for being repetitive. They associated indie music videos with bands playing alongside a story, fast camera shots, and people wearing checked shirts, skinny jeans, and hats.
Audience research(2)
The document analyzes responses to a questionnaire about audience research for a music video project. It discusses the results of 8 questions on gender, age, music viewing habits, music genres, how music is acquired, social media use, what makes a good music video, and what makes a good album packaging (digipak). Key findings include that most respondents were female, between ages 16-18, listen to music weekly on Spotify and iTunes, use Facebook, Instagram and Twitter, and feel narrative and live band footage are important elements of a good music video. The group aims to incorporate these elements into their indie genre music video and make their digipak design original, colorful, and prominently feature the band name.
A2 Media - Audience Questionnaire Results
Results of a questionnaire conducted to find out what a specific target audience want from a music video.
Questionnaire Analysis - Graphs
The document analyzes results from a 20-person questionnaire about music video preferences. Key findings include:
1) Most participants were female students ages 17-19.
2) R&B was the most popular music genre.
3) 75% of participants watch music videos, mostly very frequently on YouTube instead of TV.
4) Participants preferred music videos that tell a story or convey a theme over just a performance.
5) Most said a music video influences their decision to purchase a song.
Question 4
Secondary research showed that male audiences were more interested in superhero films like Spiderman and Batman, receiving over 100,000 more votes and rating the films higher. However, female audiences still showed substantial interest and rated the films positively as well.
Primary research through questionnaires found that younger people under age 20 enjoyed and could name more superhero films they had seen, while older audiences only listed one or two. This suggests a younger target audience would enjoy a new superhero film more.
Considering this information and traits of the genre's typical audiences, the proposed product seems aimed at a wide audience of both genders up to their mid-20s or early 30s, as this age group is already fans of the
Recommended
Questionnaire Analysis[1]
The questionnaire results showed that the target audience for an indie music video would be males and females aged 12-18 who prefer a narrative storyline. Most respondents listed indie as their favorite music genre and enjoyed music videos like "Sex on Fire" for their variety of shots and storytelling elements. This provides guidance for developing an indie music video with a narrative plot, various camera angles, and clothing styles commonly associated with the genre.
Survey Analysis
The survey analyzed responses from 32 people to gather information about audience preferences for a music video. Most respondents were female aged 13-17 who enjoy pop music. Over a third watch music videos daily. Narrative and performance style videos were the most popular. Respondents enjoyed videos that connect the visuals and song meaningfully and where the artist's personality comes through. To attract viewers, the video should include familiar elements of the band, artistic vision that resonates with viewers, and an upbeat song. For a rock video specifically, respondents expected dark themes, black clothing, and a narrative storyline with diverse characters.
Survey analysis
The survey analyzed responses from 32 people to gather information about audience preferences for a music video. Most respondents were female aged 13-17 who listen to pop and rock music multiple times per day. They preferred narratives and performances in music videos and cited reasons like showing an artist's personality or connecting the visuals and lyrics. Respondents said they would be attracted to a video by familiar artists and smart artistic connections between the video and song. For a rock video, they expected dark themes, black clothing, and storylines with relatable characters from minority groups.
Analysis
The document summarizes the results of a questionnaire about music videos that was completed by 10 people. Most respondents were aged 12-18, listened to indie music, paid attention to storylines in music videos, and preferred music videos with a narrative genre. Over half preferred music videos like "Sex on Fire" and "Pokerface" that used unusual camera shots, costumes, or memories. Respondents disliked hip-hop, heavy metal, R&B, and pop videos for being repetitive. They associated indie music videos with bands playing alongside a story, fast camera shots, and people wearing checked shirts, skinny jeans, and hats.
Audience research(2)
The document analyzes responses to a questionnaire about audience research for a music video project. It discusses the results of 8 questions on gender, age, music viewing habits, music genres, how music is acquired, social media use, what makes a good music video, and what makes a good album packaging (digipak). Key findings include that most respondents were female, between ages 16-18, listen to music weekly on Spotify and iTunes, use Facebook, Instagram and Twitter, and feel narrative and live band footage are important elements of a good music video. The group aims to incorporate these elements into their indie genre music video and make their digipak design original, colorful, and prominently feature the band name.
A2 Media - Audience Questionnaire Results
Results of a questionnaire conducted to find out what a specific target audience want from a music video.
Questionnaire Analysis - Graphs
The document analyzes results from a 20-person questionnaire about music video preferences. Key findings include:
1) Most participants were female students ages 17-19.
2) R&B was the most popular music genre.
3) 75% of participants watch music videos, mostly very frequently on YouTube instead of TV.
4) Participants preferred music videos that tell a story or convey a theme over just a performance.
5) Most said a music video influences their decision to purchase a song.
Question 4
Secondary research showed that male audiences were more interested in superhero films like Spiderman and Batman, receiving over 100,000 more votes and rating the films higher. However, female audiences still showed substantial interest and rated the films positively as well.
Primary research through questionnaires found that younger people under age 20 enjoyed and could name more superhero films they had seen, while older audiences only listed one or two. This suggests a younger target audience would enjoy a new superhero film more.
Considering this information and traits of the genre's typical audiences, the proposed product seems aimed at a wide audience of both genders up to their mid-20s or early 30s, as this age group is already fans of the
Question 4
Secondary research showed that male audiences were more interested in superhero films like Spiderman and Batman, receiving over 100,000 more votes and rating the films higher. However, female audiences still showed substantial interest and rated the films positively as well.
Primary research through questionnaires found that younger people under age 20 enjoyed and could name more superhero films they had seen, while older audiences only listed one or two. This suggests a younger target audience would enjoy a new superhero film more.
Considering this information and traits of typical superhero film audiences, the researchers concluded the target audience for their new superhero film product would be both male and female from ages up to mid-20s/early-30s, as
Questionnaire Analysis
This document summarizes the results of a questionnaire about music video preferences. It finds that most respondents were between 18-20 years old and listened to house and dance music. Respondents enjoyed music videos with editing to the beat, exotic cars, and modern settings. They wanted to see performances in music videos and watched them at least twice a week. Most would prefer a performance-based video but also liked narratives.
The ideal audience
The ideal audience for the film would be people aged 12-18 who are looking for new, non-mainstream content and indie films that distinguish themselves from big budget movies. This audience frequently uses technology like phones to search for unknown movies and will actively search for indie music artists due to the film receiving little promotion.
Audience Research Draft
The document summarizes the results of a survey about a short film. It asked questions to gauge understanding of the plot, opinions on editing, music, locations, costumes, lighting, ideas, and likes. Respondents said the plot was unclear but music fit well. Locations and lighting worked but costumes needed improving. Most liked the idea but a few did not explain why. People enjoyed the actors, editing and music. Suggestions were made to improve editing effects and transitions. The audience ranged from 16 to over 20 years old.
The truth behind the fitspo girl audience results
A questionnaire was given to classmates to choose a title for a documentary about fitspo girls on Instagram. The options were "The Truth Behind the Fitspo Girl", "The Fitspo Girl", and "Fitspo Girl". "The Truth Behind the Fitspo Girl" received the most votes with 6. This title was chosen because it references the popular term "fitspo" for fitness inspiration on social media, and hints that the documentary will reveal truths about fitspo girls. The use of "girl" also helps the target audience of women ages 17-25 personally connect with the subject.
Wall E Ideology
The document discusses the ideologies presented in the Pixar film Wall-E. It defines ideology as a set of ideas that guide people's lives and mentions several types of ideologies, including those related to politics, economics, films, gender, and the environment. It notes that Wall-E promotes environmental ideology and conservative ideology. Additionally, it explains that Disney aims to convey through Wall-E and the film Hello Dolly! that the past valued romance, friendship, and a simpler life more than the present.
Survey Analysis
This document summarizes the results of a survey conducted as audience research for a music promotional package. Some key findings include:
- 58% of the audience is female while only 38% is male.
- Nearly 70% of the audience is between 17-21 years old.
- 84% of respondents watch music videos on YouTube.
- Respondents indicated that an easy to follow storyline and seeing the artist are important features in a music video.
- Pop and indie genres were seen as producing the best music videos.
- On average, respondents viewed music videos as somewhat important but not the sole determining factor in an artist's success.
Islington 25 june 2019
This document discusses using short films to enhance literacy education. It argues that short films can make learning more active, connect classroom learning to students' lives outside of school, and deepen understanding of texts. Short films allow students to analyze elements like character, setting, story, symbolism, and film techniques. The document provides examples of activities like using "Tell Me" grids to discuss films, stopping and starting films to pick out details, and predicting what will happen next. It aims to show how analyzing short films can improve students' creative, critical and cultural understanding, and help develop literacy in the 21st century.
Evaluation Q5
The document discusses how a film's opening sequel addressed its target teenage audience. Feedback was received from 16-17 year olds through a short survey. The opening sequel used modern slang and fashion to attract younger viewers by making the characters the same age and students. Positive feedback showed the storyline, editing and genre matched what teenagers would enjoy in a horror film. Both pros and cons were identified, with edits and a scarier setting suggested to improve it.
Ev 3
The document discusses audience research conducted to inform the creation of a music video. Surveys found that the target audience is 17-30, and that comedic videos with narrative structure and references to lyrics are popular. However, interviews provided more nuanced feedback, such as that the connection between lyrics and visuals depends on genre. Audience research helped confirm creative choices like using a narrative and humor, but also highlighted technological influences to consider, like audiences preferring to download music digitally rather than buy CDs. For future projects, broader research with a wider age range would provide more useful guidance.
Question 3
The audience feedback showed that:
1) Most people rated the trailer 8/10 or higher, showing they enjoyed it.
2) Everybody who watched the trailer liked it.
3) Viewers enjoyed the variety of shots used in the trailer.
4) They liked the music used in the trailer.
5) The title font chosen for the trailer was effective.
6) The image used to portray the horror film for ancillary products was effective.
Theory audience pro-forma-3
The primary audience for Minions is children aged 0-14 because it includes childish humor, a simple plot, and teaches lessons about right and wrong. The secondary audience is adults aged 20-40 who will likely take their kids to see it.
The primary audience for Guardians of the Galaxy is teenagers aged 15-24 because of its fictional characters like Star Lord who is similar in age, fantasy setting, and actors like Bradley Cooper. The secondary audience is adults aged 20-40 who may enjoy the 80s soundtrack.
The primary audience for Deadpool is teenagers aged 15-24 because of its explicit language and comedic scenes, with a focus on the male demographic. The secondary audience is adults aged 20
Theory audience pro-forma
The document discusses audience profiles for three different films or media properties. The primary audience for the first is 12-14 years old, with a secondary audience of 25-44 who may be nostalgic for previous films in the franchise. The primary audience for the second is 0-14 years old due to childish narrative and bright colors, with a secondary audience being fans of the director. The third's primary audience is also 0-14 due to an imaginary friend character and simple narrative, with parents of child viewers as secondary.
It then defines hypodermic needle theory and gives an example. Several uses and gratifications of media are described like information, personal identity, social interaction, and entertainment. Finally, consumer generated
Evaluation question for as media
The target audience for the media product is people over 15 years old, as the movie contains some strong language and violent fighting scenes. It aims to appeal to both male and female audiences, with romantic elements to attract women and boxing/fighting for men. Pre-production research involved a questionnaire given to 12 people of different ages to gauge their film preferences and ensure the plot would appeal to a wide audience. The results were then charted to help direct creative decisions.
Theory audience pro-forma
The primary audience for this comedy film is teenagers aged 15-24 in the UK who would enjoy the humor and action. The secondary audience is middle aged men aged 24-45, as the film has a male-dominated cast and plotlines involving humor about various topics.
The primary audience for this Disney children's film is kids aged 5-14, as evidenced by the young cast and simple story. The secondary audience is adult males aged 25-45 who will watch it with their kids.
This thriller/horror film is primarily aimed at men aged 24-65 who enjoy the genre. The secondary audience is teens aged 16-23 who might watch it together for fun.
Theory audience pro-forma final
The document discusses audience profiles for different types of films and media. It provides details on the primary and secondary audiences for films that contain violence and graphic content, animated films aimed at children, and horror films. It also defines the hypodermic needle theory in media effects and discusses uses and gratifications theory, focusing on how audiences use media for information, personal identity, social interaction, entertainment, and generating their own consumer content.
Audience Research
The target audience for thrillers according to the document are:
- Young adults ages 15+ who find the plots interesting and enjoy the suspense.
- Both males and females are attracted to the genre, though for different reasons - males for the action and females for the questions it poses.
- Those with "explorer" psychographics who seek thrill and adventure, a key aspect of the thriller genre.
Evaluation question 4
The target audience for the media product is young adults and teenagers aged 12 and older who enjoy horror and thriller movies with modern twists, such as Inception and Divergent. They likely listen to popular music and watch comedy, drama, and television shows. The media product aims to appeal to this audience by providing an entertaining thriller film with relatable concepts that fans of similar movies would enjoy.
Theory audience
The document discusses audience profiles for three films - The Lego Movie, Love Actually, and Iron Man 3. It identifies the primary and secondary audiences for each film based on age and gender. It also includes brief sections on hypodermic needle theory, uses and gratifications theory in relation to the TV show X Factor, and consumer generated content.
Theory Audience Pro-Forma
The document discusses audience profiles for different types of media. It provides details on the primary and secondary audiences for movies and TV shows targeted at children, teenagers, adults, and crossover audiences of various ages and genders. It also defines key concepts like the "hypodermic needle" theory of media effects and provides examples of uses and gratifications around entertainment, social interaction, news, and identity from media. The document also discusses advantages of consumer-generated media for producers and motivations for audiences to generate content.
Theory audience pro-forma
The document discusses audience profiles for different types of media. It provides details on the primary and secondary audiences for movies and shows targeted at children, teenagers, adults and families. It also defines key concepts like the "hypodermic needle" theory, which is how filmmakers portray their own views hoping audiences will accept them as fact. Additional sections cover uses and gratifications of media for getting news, personal identity, social interaction and entertainment. The last part discusses consumer generated content, noting advantages for media producers of having audiences create content and reasons why audiences may be motivated to do so.
1. audience (js)
This document profiles different audiences for various media types. It discusses primary and secondary audiences for animated films, romantic films, action films, and films that remind adults of their childhood. It also defines the hypodermic needle effect, provides examples of how media can influence audiences, and discusses uses and gratifications theory as it relates to finding information, personal identity, social interaction, and entertainment. Finally, it examines consumer generated content through examples like Vine, advantages to media producers, and reasons audiences generate content.
More Related Content
What's hot
Question 4
Secondary research showed that male audiences were more interested in superhero films like Spiderman and Batman, receiving over 100,000 more votes and rating the films higher. However, female audiences still showed substantial interest and rated the films positively as well.
Primary research through questionnaires found that younger people under age 20 enjoyed and could name more superhero films they had seen, while older audiences only listed one or two. This suggests a younger target audience would enjoy a new superhero film more.
Considering this information and traits of typical superhero film audiences, the researchers concluded the target audience for their new superhero film product would be both male and female from ages up to mid-20s/early-30s, as
Questionnaire Analysis
This document summarizes the results of a questionnaire about music video preferences. It finds that most respondents were between 18-20 years old and listened to house and dance music. Respondents enjoyed music videos with editing to the beat, exotic cars, and modern settings. They wanted to see performances in music videos and watched them at least twice a week. Most would prefer a performance-based video but also liked narratives.
The ideal audience
The ideal audience for the film would be people aged 12-18 who are looking for new, non-mainstream content and indie films that distinguish themselves from big budget movies. This audience frequently uses technology like phones to search for unknown movies and will actively search for indie music artists due to the film receiving little promotion.
Audience Research Draft
The document summarizes the results of a survey about a short film. It asked questions to gauge understanding of the plot, opinions on editing, music, locations, costumes, lighting, ideas, and likes. Respondents said the plot was unclear but music fit well. Locations and lighting worked but costumes needed improving. Most liked the idea but a few did not explain why. People enjoyed the actors, editing and music. Suggestions were made to improve editing effects and transitions. The audience ranged from 16 to over 20 years old.
The truth behind the fitspo girl audience results
A questionnaire was given to classmates to choose a title for a documentary about fitspo girls on Instagram. The options were "The Truth Behind the Fitspo Girl", "The Fitspo Girl", and "Fitspo Girl". "The Truth Behind the Fitspo Girl" received the most votes with 6. This title was chosen because it references the popular term "fitspo" for fitness inspiration on social media, and hints that the documentary will reveal truths about fitspo girls. The use of "girl" also helps the target audience of women ages 17-25 personally connect with the subject.
Wall E Ideology
The document discusses the ideologies presented in the Pixar film Wall-E. It defines ideology as a set of ideas that guide people's lives and mentions several types of ideologies, including those related to politics, economics, films, gender, and the environment. It notes that Wall-E promotes environmental ideology and conservative ideology. Additionally, it explains that Disney aims to convey through Wall-E and the film Hello Dolly! that the past valued romance, friendship, and a simpler life more than the present.
Survey Analysis
This document summarizes the results of a survey conducted as audience research for a music promotional package. Some key findings include:
- 58% of the audience is female while only 38% is male.
- Nearly 70% of the audience is between 17-21 years old.
- 84% of respondents watch music videos on YouTube.
- Respondents indicated that an easy to follow storyline and seeing the artist are important features in a music video.
- Pop and indie genres were seen as producing the best music videos.
- On average, respondents viewed music videos as somewhat important but not the sole determining factor in an artist's success.
Islington 25 june 2019
This document discusses using short films to enhance literacy education. It argues that short films can make learning more active, connect classroom learning to students' lives outside of school, and deepen understanding of texts. Short films allow students to analyze elements like character, setting, story, symbolism, and film techniques. The document provides examples of activities like using "Tell Me" grids to discuss films, stopping and starting films to pick out details, and predicting what will happen next. It aims to show how analyzing short films can improve students' creative, critical and cultural understanding, and help develop literacy in the 21st century.
Evaluation Q5
The document discusses how a film's opening sequel addressed its target teenage audience. Feedback was received from 16-17 year olds through a short survey. The opening sequel used modern slang and fashion to attract younger viewers by making the characters the same age and students. Positive feedback showed the storyline, editing and genre matched what teenagers would enjoy in a horror film. Both pros and cons were identified, with edits and a scarier setting suggested to improve it.
Ev 3
The document discusses audience research conducted to inform the creation of a music video. Surveys found that the target audience is 17-30, and that comedic videos with narrative structure and references to lyrics are popular. However, interviews provided more nuanced feedback, such as that the connection between lyrics and visuals depends on genre. Audience research helped confirm creative choices like using a narrative and humor, but also highlighted technological influences to consider, like audiences preferring to download music digitally rather than buy CDs. For future projects, broader research with a wider age range would provide more useful guidance.
Question 3
The audience feedback showed that:
1) Most people rated the trailer 8/10 or higher, showing they enjoyed it.
2) Everybody who watched the trailer liked it.
3) Viewers enjoyed the variety of shots used in the trailer.
4) They liked the music used in the trailer.
5) The title font chosen for the trailer was effective.
6) The image used to portray the horror film for ancillary products was effective.
What's hot (11)
Similar to Theory audience pro-forma
Theory audience pro-forma-3
The primary audience for Minions is children aged 0-14 because it includes childish humor, a simple plot, and teaches lessons about right and wrong. The secondary audience is adults aged 20-40 who will likely take their kids to see it.
The primary audience for Guardians of the Galaxy is teenagers aged 15-24 because of its fictional characters like Star Lord who is similar in age, fantasy setting, and actors like Bradley Cooper. The secondary audience is adults aged 20-40 who may enjoy the 80s soundtrack.
The primary audience for Deadpool is teenagers aged 15-24 because of its explicit language and comedic scenes, with a focus on the male demographic. The secondary audience is adults aged 20
Theory audience pro-forma
The document discusses audience profiles for three different films or media properties. The primary audience for the first is 12-14 years old, with a secondary audience of 25-44 who may be nostalgic for previous films in the franchise. The primary audience for the second is 0-14 years old due to childish narrative and bright colors, with a secondary audience being fans of the director. The third's primary audience is also 0-14 due to an imaginary friend character and simple narrative, with parents of child viewers as secondary.
It then defines hypodermic needle theory and gives an example. Several uses and gratifications of media are described like information, personal identity, social interaction, and entertainment. Finally, consumer generated
Evaluation question for as media
The target audience for the media product is people over 15 years old, as the movie contains some strong language and violent fighting scenes. It aims to appeal to both male and female audiences, with romantic elements to attract women and boxing/fighting for men. Pre-production research involved a questionnaire given to 12 people of different ages to gauge their film preferences and ensure the plot would appeal to a wide audience. The results were then charted to help direct creative decisions.
Theory audience pro-forma
The primary audience for this comedy film is teenagers aged 15-24 in the UK who would enjoy the humor and action. The secondary audience is middle aged men aged 24-45, as the film has a male-dominated cast and plotlines involving humor about various topics.
The primary audience for this Disney children's film is kids aged 5-14, as evidenced by the young cast and simple story. The secondary audience is adult males aged 25-45 who will watch it with their kids.
This thriller/horror film is primarily aimed at men aged 24-65 who enjoy the genre. The secondary audience is teens aged 16-23 who might watch it together for fun.
Theory audience pro-forma final
The document discusses audience profiles for different types of films and media. It provides details on the primary and secondary audiences for films that contain violence and graphic content, animated films aimed at children, and horror films. It also defines the hypodermic needle theory in media effects and discusses uses and gratifications theory, focusing on how audiences use media for information, personal identity, social interaction, entertainment, and generating their own consumer content.
Audience Research
The target audience for thrillers according to the document are:
- Young adults ages 15+ who find the plots interesting and enjoy the suspense.
- Both males and females are attracted to the genre, though for different reasons - males for the action and females for the questions it poses.
- Those with "explorer" psychographics who seek thrill and adventure, a key aspect of the thriller genre.
Evaluation question 4
The target audience for the media product is young adults and teenagers aged 12 and older who enjoy horror and thriller movies with modern twists, such as Inception and Divergent. They likely listen to popular music and watch comedy, drama, and television shows. The media product aims to appeal to this audience by providing an entertaining thriller film with relatable concepts that fans of similar movies would enjoy.
Theory audience
The document discusses audience profiles for three films - The Lego Movie, Love Actually, and Iron Man 3. It identifies the primary and secondary audiences for each film based on age and gender. It also includes brief sections on hypodermic needle theory, uses and gratifications theory in relation to the TV show X Factor, and consumer generated content.
Theory Audience Pro-Forma
The document discusses audience profiles for different types of media. It provides details on the primary and secondary audiences for movies and TV shows targeted at children, teenagers, adults, and crossover audiences of various ages and genders. It also defines key concepts like the "hypodermic needle" theory of media effects and provides examples of uses and gratifications around entertainment, social interaction, news, and identity from media. The document also discusses advantages of consumer-generated media for producers and motivations for audiences to generate content.
Theory audience pro-forma
The document discusses audience profiles for different types of media. It provides details on the primary and secondary audiences for movies and shows targeted at children, teenagers, adults and families. It also defines key concepts like the "hypodermic needle" theory, which is how filmmakers portray their own views hoping audiences will accept them as fact. Additional sections cover uses and gratifications of media for getting news, personal identity, social interaction and entertainment. The last part discusses consumer generated content, noting advantages for media producers of having audiences create content and reasons why audiences may be motivated to do so.
1. audience (js)
This document profiles different audiences for various media types. It discusses primary and secondary audiences for animated films, romantic films, action films, and films that remind adults of their childhood. It also defines the hypodermic needle effect, provides examples of how media can influence audiences, and discusses uses and gratifications theory as it relates to finding information, personal identity, social interaction, and entertainment. Finally, it examines consumer generated content through examples like Vine, advantages to media producers, and reasons audiences generate content.
Unit 2: Audience
This document discusses audience profiles and theories for several movies and media properties. It analyzes the primary and secondary target audiences for Iron Man 3 (teenagers and adults aged 16-40), The Lego Movie (children aged 6-12 and teenagers/adults aged 13-40), and Love Actually (girls aged 16-40 and their boyfriends/husbands aged 16-40). It also defines the hypodermic needle theory in media and explores various uses and gratifications of media like games, including information, personal identity, social interaction, and entertainment. Finally, it discusses the advantages of consumer generated content for media producers and motivations for audiences to generate their own content.
Theory audience pro-forma
This document discusses theories of audience for media, including:
- The primary audience for a horror film is young male adults aged 18-25, while the secondary audience is adults aged 25+.
- For an animated children's film, the primary audience is kids aged 5-10, with parents as a secondary audience.
- Uses and gratifications theory examines how audiences use media for information, personal identity, social interaction, entertainment, and escapism.
- Consumer generated content on platforms like YouTube allows audiences to generate their own content for views, followers, likes, and money.
Theory audience pro-forma
The document discusses target audiences for different types of films and media content. The primary audience for superhero films is identified as teenagers aged 12-18, as the rating is 12A and past films have attracted this age group. The secondary audience is adults aged 20-40 who enjoyed previous films in the franchise. For a film about a historical event, the primary audience is those interested in history aged 13-20, while the secondary audience is older at 20-40, as the theme may not appeal as much to younger viewers.
Theory - Audience
This document contains information about target audiences for three different films or franchises.
The first section describes the primary audience for a children's franchise as being children aged 6-12 and females, with a secondary audience of adults aged 18-40.
The second section profiles the primary audience for a psychological horror film called "The Mist" as adults aged 18-30, with a secondary audience of teenagers aged 16-18.
The third section profiles the primary audience for another psychological horror film as adults aged 18-30 and males, with a secondary audience of teenagers aged 15-18. It also notes the intended social class was lower class.
Theory audience pro-forma (1)
This document discusses several audience profiles:
- The primary audience of one profile is 16 year old males, and the secondary is males aged 25-44.
- Another profile's primary is kids 6-11 of all genders, and secondary is adults 25-44 males.
- A third profile's primary is male and female adults, and secondary is male and female old aged who lived through the war.
- A fourth profile's primary is people around 50 who were teenagers when a film was released, and secondary is middle aged people 45-64 who remember the war years.
Theory audience pro-forma (1)
This document discusses several audience profiles:
- The primary audience of one profile is 16 year old males, and the secondary is males aged 25-44.
- Another profile's primary is kids 6-11 of all genders, and secondary is adults 25-44 males.
- A third profile's primary is male and female adults, and secondary is male and female old aged who lived through the war.
- A fourth profile's primary is people around 50 who were teenagers when a film was released, and secondary is middle aged people 45-64 who remember the war years.
Theory audience pro-forma-2
The document discusses several topics related to audience and media theory:
- It provides information on primary and secondary audiences for different media properties, noting things like age, gender, and content preferences.
- It defines the hypodermic needle model of communication as suggesting a message is directly received and wholly accepted by the audience.
- It lists some of the ways people use media for information, personal identity, social interaction, and entertainment purposes based on their uses and gratifications.
- It discusses consumer generated content on YouTube, noting advantages for media producers in making money from views and free production, and reasons audiences generate content like showing skills, entertainment, and popularity.
Theory Audience pro-forma
The document profiles the primary and secondary audiences for three movies: The Lego Movie, Love Actually, and Iron Man 3. For The Lego Movie, the primary audience is boys aged 9-15 and their parents aged 30-50. For Love Actually, the primary audience is women aged 20-35 and a secondary audience is families aged 16-64 at Christmas. For Iron Man 3, the primary audience is male teenagers and young adults aged 16-35, and a secondary audience is their sons and brothers aged 7-15 and girlfriends aged 20-35.
Audience Theory Pro-Forma (3) (1).pptx
This document contains definitions and examples of audience theory, uses and gratifications theory, consumer generated content, psychographics, and hypodermic needle theory as they relate to media studies. It defines hypodermic needle theory as the belief that audiences passively accept media messages. It provides examples of uses and gratifications such as using an app to check bus times or watching YouTube for entertainment. Consumer generated content is defined as text, images, or videos uploaded by audiences to sites like YouTube, which can boost media producers' social media reach and growth. Psychographics include audience segments like "belongers" who want a sense of community or "achievers" who want to show wealth.
Similar to Theory audience pro-forma (20)
More from TaylorFenwick
Cv
This document provides a summary of an individual's professional profile and career history. It includes their contact information, skills including proficiency with various software and computer assembly, as well as experience working in roles involving computer work and as a waiter. For the computer role, key responsibilities included keeping equipment in working order, getting along with others, staying focused, meeting deadlines, and completing tasks. Achievements included good IT knowledge that could help others. As a waiter, responsibilities were to be presentable, well-spoken, friendly, remember food/drinks, ensure other staff were alright, and defuse customer issues. Achievements included being a valued staff member and always wanting to learn and expand skills. Education includes
1. work related learning research
The document provides information on Taylor Fenwick's work experience and education, including links to their portfolio and social media profiles. It then lists three job postings for social media-related roles in York and Leeds requiring experience in content creation, community management, and fast-paced work. Details are provided on the qualifications, requirements, and salaries for each role. The document also lists three university media or communications degree courses in Brighton, Leeds, and Derby with their entry requirements and links. Taylor Fenwick's action plan through 2025 is outlined, focusing on college, work, and career progression. Lastly, two case studies are provided on fashion designers Martin Margiela and Virgil Abloh, their backgrounds and accomplishments.
7. fmp evaluation
The document provides a summary and evaluation of the student's FMP project. It discusses the research, planning, time management, technical qualities, aesthetic qualities, audience appeal, and feedback received. The research involved using previous work and online sources. Planning was done in PowerPoint. Time management was an issue as more time was needed. Technically, it used images and dark tones similarly to other products. Aesthetically, it was unique but could have used more images. Feedback indicated more pages and context were needed to better understand the brand and improve recognition.
6. production reflection
Taylor Fenwick created a mock product design. They began by researching the style of the Vlone website and magazine for inspiration. Taylor then looked at other existing product designs to see common design elements. Taylor started in Photoshop by adding photos and basic colors/text, then added more details like a barcode and blended images. After further refining colors, gradients, and contrasts, the design began to take the shape Taylor wanted - unique but comparable to other products. Taylor downloaded fonts and embedded a graphic "V" to provide information in an artistic style. The final page took a collage format with visuals and quotes to engage the target audience.
5. fmp pre production
The document outlines the pre-production process for creating a magazine. It includes details on the cover layout using blue and black colors and images from Google and Instagram. The second page will use orange or inverted colors and include more text. Props and locations needed include own clothing, camera equipment, and Photoshop. Contingency plans address saving work, file formats, and computer access. Health and safety issues cover tripping hazards, spills, and overheating. The schedule spans 8 days, starting with research and ending with the final product created in Photoshop.
4. fmp proposal
This proposal outlines a new magazine that will focus on fashion, lifestyle, and culture. It will provide imaged-based content on brands and their stories, ethos, and messages. The magazine will have minimalist design with tonal and earth colors. The target audience is younger people aged 16-26, especially those interested in fashion and with some disposable income. The content will not be offensive and will comply with all legal and ethical standards.
2. amp research
The researcher conducted product research, questionnaires, and interviews to gather information. Product research provided visual examples but relied on the researcher's perspective. Questionnaires received direct feedback but responses were not always on target. Interviews allowed follow-up questions for clarification but conversations could go off-topic. Surveys were distributed via email, which was convenient but lacked verification and response rates. Overall, using multiple methods provided a range of perspectives to inform audience understanding.
1. fmp initial plans
Taylor Fenwick has outlined initial plans for several creative projects including a brand film, game, magazine, clothing merch, demo, album artwork, and collaborations. Their current idea is to create a fashion magazine/lookbook hybrid that showcases clothing brands and their influence. It will include 4 inside pages of images with explanatory text. Photoshop will be used to design the magazine using original and existing photos that fit the brands' styles. The intended audience is those involved in the culture as well as others interested in the featured high-end fashion.
7. evaluation(4)
The document provides a summary and evaluation of an FMP project involving the production of a podcast. It discusses the research, planning, time management, technical qualities, aural qualities, and audience appeal of the podcast project. The research section notes the podcasts researched and how mind maps were used to understand what makes them appealing. Planning involved listening to chosen podcasts and identifying elements to include. Time management and use of equipment could be improved. Peer feedback praised the relaxed delivery but suggested improving audio quality and adding examples or guests.
6. production reflection(4)
The document describes the process the author took to create a podcast. They began by choosing to create a podcast since they are familiar with the format from listening to others. They researched popular podcasts to understand what makes them effective. The author created mind maps and mood boards comparing three podcasts they listen to regularly. They planned the content and structure of their podcast, writing a script. They recorded multiple versions and chose the best take. Background music, audio effects and transitions were added to enhance the listening experience. The author exported the finished podcast as an MP3 file and felt the process went well but they could have developed more advanced technical skills.
5. pre production(4)
The document outlines the pre-production planning for an audio recording, including sound effects needed, sources for the effects, music to be used, potential locations, contingency planning for issues, health and safety considerations, and a 6-day schedule. Sound effects include a phone alarm, running water, clothing zipping, TV static, clinking forks, and keys jingling. Music includes intro and outro tracks. Recording of effects will be done in one location. Potential issues addressed are improper file format, lost work, computer overheating, physical strain, noise damage, tripping hazards, and equipment damage.
Audio script
Firstly, I wake up to my alarm and go downstairs to brush my teeth and shower. After getting dressed for the day, if I have spare time I will chill out before starting my day. Then I eat or drink something depending on the time, check I have what I need like my phone and cards, and leave the house after locking up.
4. proposal(4)
1. The podcast would be an unscripted comedy podcast aimed at discussing random topics and current affairs in a casual, unpolished manner to seem more authentic.
2. The target audience would be males aged 16-25, but the podcast would not intentionally exclude other demographics. It would cover trending topics that most people find interesting.
3. To avoid offending certain groups, content would be appropriate only for those interested in informal discussion, excluding very young or older audiences. Copyright would not be infringed upon as all content would be original.
3. production experiments(4)
The document describes the process of recording audio for a morning routine script. The author recorded their own sound effects and found a quiet location to record. They then listed the audio clips in the timeline in order, including the sound effects. Any gaps without audio were filled in, and clips were cut and shortened to make the final recording sound fluent. For the final product, the author will use the same recording methods because they work well, don't take long, allow for easy checking of quality, and allow audio to be recorded in any order for faster completion.
2. research(4)
The document reviews several existing podcasts including the Joe Rogan Experience, the Misfits podcast, and the h3h3 podcast. These podcasts are informal in nature with no scripting and feature groups of friends discussing various topics related to their guests and current events. Features common across the podcasts include their laid-back style, non-scripted discussions, and focus on appealing to a younger audience through discussions of trending topics and issues relevant to media and online communities.
1. initial plans(4)
Initial Plans for a Podcast
The document outlines initial plans for a podcast, including that it would likely be a solo podcast with one host discussing a few predetermined topics in a random, free-flowing commentary style without a strict script. Most podcasts are audio-only and involve interaction between multiple hosts discussing various topics as they come to mind. Some podcasts also include a visual component where hosts can be seen interacting.
4. proposal (3)
The document proposes a new weekly magazine called WeeklyWalk that will provide news and information about fashion, music, hip hop, and the links between clothing, fashion, and prominent figures in those industries. It will include photos of new collections and what designers and performers are working on, accompanied by short explanatory paragraphs. The target audience is younger people interested in higher-end, exclusive fashion who have money to spend on such items or careers in the fashion industry. The magazine will avoid offensive content and ensure no copyright or legal issues through using original photos and design.
7. evaluation(3)
The document provides an evaluation of an FMP (Final Major Project) involving the design of a magazine. It discusses research conducted using an existing magazine as inspiration, planning done through mind maps and mood boards, time management by evenly distributing time across all tasks, and technical, aesthetic, and audience appeal qualities of the final product. Peer feedback noted the structured layout but suggested making the text easier to read by changing font size, color, or background. The student agrees readability could be improved and disagrees that more context was needed, as the target audience was narrow.
3. production experiments
The document summarizes experiments conducted to design a magazine cover similar to existing products. It describes downloading fonts, using shape tools to add boxes for the title, and finding the name of an animal image to understand where it was published. The main design elements that will be included are bright, contrasting colors to make text and images stand out; a layout with one main central image and surrounding text; and simple, clean design without excessive text or multiple colors. The key aspects that draw readers' attention are the central image and use of color.
2. research(3)
The document discusses existing magazine products and provides research analysis. It analyzes two magazines that both use bright colors to draw readers in and include minimal text in simple fonts. They feature the magazine name as the largest text along with the title and issue number. Barcodes are placed discreetly. The research will inform the author's own work by using a bright single color or contrasting colors, one main text piece over an image, and a single large cover image with optional background.
The document also profiles the intended audience for the magazine. It will target adults aged 18+ with content about clothing and adult themes. Both genders will be featured with items for each. The magazine aims to appeal to "achievers"
More from TaylorFenwick (20)
Recently uploaded
Advantages and Disadvantages of CMS from an SEO Perspective
Advantages and Disadvantages of CMS from an SEO Perspective
Introduction to AI for Nonprofits with Tapp Network
Dive into the world of AI! Experts Jon Hill and Tareq Monaur will guide you through AI's role in enhancing nonprofit websites and basic marketing strategies, making it easy to understand and apply.
Biological Screening of Herbal Drugs in detailed.
Biological screening of herbal drugs: Introduction and Need for
Phyto-Pharmacological Screening, New Strategies for evaluating
Natural Products, In vitro evaluation techniques for Antioxidants, Antimicrobial and Anticancer drugs. In vivo evaluation techniques
for Anti-inflammatory, Antiulcer, Anticancer, Wound healing, Antidiabetic, Hepatoprotective, Cardio protective, Diuretics and
Antifertility, Toxicity studies as per OECD guidelines
Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...
Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...Dr. Vinod Kumar Kanvaria
Exploiting Artificial Intelligence for Empowering Researchers and Faculty,
International FDP on Fundamentals of Research in Social Sciences
at Integral University, Lucknow, 06.06.2024
By Dr. Vinod Kumar KanvariaPollock and Snow "DEIA in the Scholarly Landscape, Session One: Setting Expec...
Pollock and Snow "DEIA in the Scholarly Landscape, Session One: Setting Expec...National Information Standards Organization (NISO)
This presentation was provided by Steph Pollock of The American Psychological Association’s Journals Program, and Damita Snow, of The American Society of Civil Engineers (ASCE), for the initial session of NISO's 2024 Training Series "DEIA in the Scholarly Landscape." Session One: 'Setting Expectations: a DEIA Primer,' was held June 6, 2024.Digital Artifact 1 - 10VCD Environments Unit
Digital Artifact 1 - 10VCD Environments Unit - NGV Pavilion Concept Design
Natural birth techniques - Mrs.Akanksha Trivedi Rama University
Natural birth techniques - Mrs.Akanksha Trivedi Rama UniversityAkanksha trivedi rama nursing college kanpur.
Natural birth techniques are various type such as/ water birth , alexender method, hypnosis, bradley method, lamaze method etcSouth African Journal of Science: Writing with integrity workshop (2024)
South African Journal of Science: Writing with integrity workshop (2024)Academy of Science of South Africa
A workshop hosted by the South African Journal of Science aimed at postgraduate students and early career researchers with little or no experience in writing and publishing journal articles.বাংলাদেশ অর্থনৈতিক সমীক্ষা (Economic Review) ২০২৪ UJS App.pdf
বাংলাদেশের অর্থনৈতিক সমীক্ষা ২০২৪ [Bangladesh Economic Review 2024 Bangla.pdf] কম্পিউটার , ট্যাব ও স্মার্ট ফোন ভার্সন সহ সম্পূর্ণ বাংলা ই-বুক বা pdf বই " সুচিপত্র ...বুকমার্ক মেনু 🔖 ও হাইপার লিংক মেনু 📝👆 যুক্ত ..
আমাদের সবার জন্য খুব খুব গুরুত্বপূর্ণ একটি বই ..বিসিএস, ব্যাংক, ইউনিভার্সিটি ভর্তি ও যে কোন প্রতিযোগিতা মূলক পরীক্ষার জন্য এর খুব ইম্পরট্যান্ট একটি বিষয় ...তাছাড়া বাংলাদেশের সাম্প্রতিক যে কোন ডাটা বা তথ্য এই বইতে পাবেন ...
তাই একজন নাগরিক হিসাবে এই তথ্য গুলো আপনার জানা প্রয়োজন ...।
বিসিএস ও ব্যাংক এর লিখিত পরীক্ষা ...+এছাড়া মাধ্যমিক ও উচ্চমাধ্যমিকের স্টুডেন্টদের জন্য অনেক কাজে আসবে ...
DRUGS AND ITS classification slide share
Any substance (other than food) that is used to prevent, diagnose, treat, or relieve symptoms of a
disease or abnormal condition
How to Build a Module in Odoo 17 Using the Scaffold Method
Odoo provides an option for creating a module by using a single line command. By using this command the user can make a whole structure of a module. It is very easy for a beginner to make a module. There is no need to make each file manually. This slide will show how to create a module using the scaffold method.
ANATOMY AND BIOMECHANICS OF HIP JOINT.pdf
it describes the bony anatomy including the femoral head , acetabulum, labrum . also discusses the capsule , ligaments . muscle that act on the hip joint and the range of motion are outlined. factors affecting hip joint stability and weight transmission through the joint are summarized.
The Diamonds of 2023-2024 in the IGRA collection
A review of the growth of the Israel Genealogy Research Association Database Collection for the last 12 months. Our collection is now passed the 3 million mark and still growing. See which archives have contributed the most. See the different types of records we have, and which years have had records added. You can also see what we have for the future.
How to Fix the Import Error in the Odoo 17
An import error occurs when a program fails to import a module or library, disrupting its execution. In languages like Python, this issue arises when the specified module cannot be found or accessed, hindering the program's functionality. Resolving import errors is crucial for maintaining smooth software operation and uninterrupted development processes.
Recently uploaded (20)
Advantages and Disadvantages of CMS from an SEO Perspective
Advantages and Disadvantages of CMS from an SEO Perspective
Introduction to AI for Nonprofits with Tapp Network
Introduction to AI for Nonprofits with Tapp Network
Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...
Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...
Pollock and Snow "DEIA in the Scholarly Landscape, Session One: Setting Expec...
Pollock and Snow "DEIA in the Scholarly Landscape, Session One: Setting Expec...
Natural birth techniques - Mrs.Akanksha Trivedi Rama University
Natural birth techniques - Mrs.Akanksha Trivedi Rama University
South African Journal of Science: Writing with integrity workshop (2024)
South African Journal of Science: Writing with integrity workshop (2024)
বাংলাদেশ অর্থনৈতিক সমীক্ষা (Economic Review) ২০২৪ UJS App.pdf
বাংলাদেশ অর্থনৈতিক সমীক্ষা (Economic Review) ২০২৪ UJS App.pdf
How to Build a Module in Odoo 17 Using the Scaffold Method
How to Build a Module in Odoo 17 Using the Scaffold Method
Film vocab for eal 3 students: Australia the movie
Film vocab for eal 3 students: Australia the movie
Theory audience pro-forma
- 2. Audience Profile • Primary Audience • The primary Audience for Harold and Kumar go to White Castle is (18-24) year old • Secondary Audience • As it is a funny movie with adult themes is can have a much younger audience like (14-17) years old
- 3. Audience Profile • Primary Audience • The audience for the SpongeBob Squarepants would be about (4-10) as it has a cartoon art style and and child themes. • Secondary Audience • It also has a secondary audience would be (13-17) this is because it is a easy to watch film.
- 4. Audience Profile • Primary Audience • The primary audience for the Goonies would be for ages (8-14) can it has a rating of 12 it have childish themes. • Secondary Audience
- 5. Hypodermic Needle • Definition • Example
- 6. Uses and Gratifications Information
- 7. Uses and Gratifications Personal Identity
- 8. Uses and Gratifications Integration and Social Interaction
- 9. Uses and Gratifications Entertainment
- 10. Consumer Generated Content • Example • What are the advantages to media producers? • Why would the audience generate content?
Editor's Notes
- Include a poster of a film of your choice and discuss the Primary and Secondary audiences referencing Gender and Age. Discuss audience appeal for each audience.
- Include a poster of a film of your choice and discuss the Primary and Secondary audiences referencing Gender and Age. Discuss audience appeal for each audience.
- Include a poster of a film of your choice and discuss the Primary and Secondary audiences referencing Gender and Age Discuss audience appeal for each audience.
- Provide a definition and example of the Hypodermic needle model
- Using the information below choose one example from each section and relate to your own life Example- Information > I use the BBC news website to find out information
- Using the information below choose one example from each section and relate to your own life Example- Information > I use the BBC news website to find out information
- Using the information below choose one example from each section and relate to your own life Example- Information > I use the BBC news website to find out information
- Using the information below choose one example from each section and relate to your own life Example- Information > I use the BBC news website to find out information