This document summarizes a webinar about what makes companies best places to work. It discusses 5 tips for having a strong company culture: having a clear mission, investing in culture, putting people first, embracing transparency, and emphasizing non-pay factors like career growth. It provides examples from companies like OpenTable and highlights key takeaways about focusing on employee satisfaction, communicating a unique culture, and realizing pay alone does not drive engagement. Best places to work outperform peers financially, so maintaining a strong culture is important for business success.