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System Center 2012 Licensing Update
        Presented By Luke Black & Greg Zamzow



                                                January 2012
Agenda
   Introduction to Softchoice

   System Center 2012 Overview

   System Center 2012 Licensing Update

   Next Steps

   Q&A Session

   Enrollment for Core Infrastructure
•   US$1.18 billion in Gross Revenue (2010)    •   Canada’s Top Solution Provider (6 years in a
                                                   row) from CDN Magazine
•   #1 Microsoft EA Advisor in North America
                                               •   Traded on TSX Symbol: SO
•   68th ranked VAR on CRN 500                      - Highest earnings ever in 2009

•   Awarded Best Workplace in Canada and US


         From the client to the cloud, from coast to coast –
             with Softchoice, the future is unlimited
Cloud Drivers
System Center 2012: Enabling the Private Cloud
System Center 2012




•   Heterogeneous        •   Deep application   •   Flexibility with
    support                  monitoring and         delegation and control
                             diagnosis
•   Process automation                          •   Application self-
    Self-service         •   Comprehensive          service across clouds
                             application
•   infrastructure           manageability      •   Physical, virtual, and
                                                    cloud management
                         •   Service-centric
                             approach
Private Cloud Licensing:
Maximizes your private cloud value while simplifying purchasing
Simplified Server Management Licensing




*New Component Introduced with
System Center 2012
Server Management License Edition Comparison:
Licensing Transition Plan
         Grant Conversion Rate

                 2 to 1*



                 1 to 2



                 1 to 1



                 1 to 1



* SC 2012 Datacenter covers up to 2 processors per license
whereas SMSD only covers 1 processor per license.
ECI improves how infrastructure Server products are sold!
                            Enterprise Agreement
                               Desktop Enrollment

                       Enrollment for Application Platform

                       Enrollment for Core Infrastructure



•   Purchasing technology becomes easier – how to sell matches how customers want
    to buy
•   Customers receive cost savings in return for an increased customer commitment
•   No dependencies between enrollments; you can have an EA with just one of the
    enrollments
Simplified licensing
                                                              Simplifies virtualization
                  Per Device Subscription
                                                               licensing

             Per Processor           Per Server
                                                              Simplifies Core
            Per Operating System Environment                   Infrastructure server
                                                               product licensing to per-
                  Per Processor     Per Server
                                                               processor
           Core Infrastructure
             Server Suites                                    Simplifies management and
                                                               security licensing for
           Per Processor                                       customers
                                                              Can reduce cost and
                                                               overhead of license
                                                               management

                                                  Note: ECI customers can continue buying
                                                  server infrastructure software outside of ECI
ECI Flexibility
Purchase the capabilities needed for your organization when it’s needed
through the ECI.
 Determine your IT requirements
 Select the suites with the capabilities to meet your requirements
 Select the quantity of each suite needed to meet the scale required
 Start an ECI and purchase the suites needed today, while…
                  Securing the rights to upgrade to new versions of the product released
                  under Software Assurance



       
                  Securing today’s suite prices for future purchases made during the 3 year
                  term
                  Having the ability to migrate existing Windows Servers with SA to Core
                  Infrastructure Server Suites
                  Upgrade your Core Infrastructure Server Suites at any time
What’s new in System Center Service Manager 2012?

• Self-Service Portal
   SharePoint based
   Customization out-of-box web parts

• Service Requests &
  Incidents SLA
• Release Management
• Data Warehouse/Reporting
   Pull from SM, OM & CM
   Publish to external warehouses (SAP, HR…)

• Orchestrator/VMM Integration
What’s new in System Center Configuration Manager 2012?
• User Centric Software Delivery
   • User Identity
   • More primary devices
   • Defining working hours
• New intuitive ribbon console
• Role based administration
• Mobile management & support
   • List devices + ActiveSync from SCCM
• Application Model
• Self-Service Portal
• DCM – now Enforcing configuration & policies
• Simplified hierarchical infrastructure
What’s new in System Center Virtual Machine Manager 2012?

Deployment                  Fabric                  Cloud    Services

                         Fabric                               Service
                                                            Management
                   Management

             Hyper-V Bare                                      Service
                                       Update
                Metal                                        Templates
                                     Management
             Provisioning

               Hyper-V,
                                      Dynamic                Application
             VMware, Citrix
                                     Optimization            Deployment
              XenServer

              Network                  Power                   Custom
             Management              Management               Command
                                                              Execution

               Storage                 Cluster
             Management              Management              Image Based
                                                               Servicing
What’s new in System Center Operations Manager 2012?
•   Removal of Root Management Server
•   Overrides moved out of default management pack
•   Resource pools for distributed health and group calculations
•   Agents can report to multiple monitoring servers (easily configured)
•   Redesigned console with more consistency with the suite
•   Network discovery and monitorong (routers/switches/vLANs)
•   SharePoint integration for dashboards
•   Powershell module
What’s new in System Center Orchestrator 2012?
•   Rewritten into .Net/Silverlight services and consoles
•   Updated activities (formerly Foundation Objects)
•   Runbook based approach (opposed to difficult policies)
•   Revamped consoles
•   ReST Web services (WDSL is gone)
•   Tighter security for centralized management
What’s new in System Center Data Protection Manager 2012?
•   Centralized management and console
•   Media Co-location
•   Manage 2010 and 2012 from a single console
•   Integrate with ticketing systems, workflows and team structures
•   Improved fault tolerance and reliability
•   Enterprise scale
•   Remote administration
•   Certificate based protection
•   SLA based alerting with alert categories
•   Role based administration
•   Item level recovery – even with DPM running as VM
Follow the Softchoice Microsoft team on twitter
   @SCMSNavigator

Visit our Microsoft blog @
http://blogs.softchoice.com/microsoftnavigator/

Don’t know your Softchoice Account Manager?
Email: Sales@softchoice.com
Call: 800.268.7638

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System Center 2012 - January Licensing Update

  • 1. System Center 2012 Licensing Update Presented By Luke Black & Greg Zamzow January 2012
  • 2. Agenda  Introduction to Softchoice  System Center 2012 Overview  System Center 2012 Licensing Update  Next Steps  Q&A Session  Enrollment for Core Infrastructure
  • 3. US$1.18 billion in Gross Revenue (2010) • Canada’s Top Solution Provider (6 years in a row) from CDN Magazine • #1 Microsoft EA Advisor in North America • Traded on TSX Symbol: SO • 68th ranked VAR on CRN 500 - Highest earnings ever in 2009 • Awarded Best Workplace in Canada and US From the client to the cloud, from coast to coast – with Softchoice, the future is unlimited
  • 5. System Center 2012: Enabling the Private Cloud
  • 6. System Center 2012 • Heterogeneous • Deep application • Flexibility with support monitoring and delegation and control diagnosis • Process automation • Application self- Self-service • Comprehensive service across clouds application • infrastructure manageability • Physical, virtual, and cloud management • Service-centric approach
  • 7. Private Cloud Licensing: Maximizes your private cloud value while simplifying purchasing
  • 8. Simplified Server Management Licensing *New Component Introduced with System Center 2012
  • 9. Server Management License Edition Comparison:
  • 10. Licensing Transition Plan Grant Conversion Rate 2 to 1* 1 to 2 1 to 1 1 to 1 * SC 2012 Datacenter covers up to 2 processors per license whereas SMSD only covers 1 processor per license.
  • 11. ECI improves how infrastructure Server products are sold! Enterprise Agreement Desktop Enrollment Enrollment for Application Platform Enrollment for Core Infrastructure • Purchasing technology becomes easier – how to sell matches how customers want to buy • Customers receive cost savings in return for an increased customer commitment • No dependencies between enrollments; you can have an EA with just one of the enrollments
  • 12. Simplified licensing  Simplifies virtualization Per Device Subscription licensing Per Processor Per Server  Simplifies Core Per Operating System Environment Infrastructure server product licensing to per- Per Processor Per Server processor Core Infrastructure Server Suites  Simplifies management and security licensing for Per Processor customers  Can reduce cost and overhead of license management Note: ECI customers can continue buying server infrastructure software outside of ECI
  • 13. ECI Flexibility Purchase the capabilities needed for your organization when it’s needed through the ECI.  Determine your IT requirements  Select the suites with the capabilities to meet your requirements  Select the quantity of each suite needed to meet the scale required  Start an ECI and purchase the suites needed today, while… Securing the rights to upgrade to new versions of the product released under Software Assurance  Securing today’s suite prices for future purchases made during the 3 year term Having the ability to migrate existing Windows Servers with SA to Core Infrastructure Server Suites Upgrade your Core Infrastructure Server Suites at any time
  • 14. What’s new in System Center Service Manager 2012? • Self-Service Portal SharePoint based Customization out-of-box web parts • Service Requests & Incidents SLA • Release Management • Data Warehouse/Reporting Pull from SM, OM & CM Publish to external warehouses (SAP, HR…) • Orchestrator/VMM Integration
  • 15. What’s new in System Center Configuration Manager 2012? • User Centric Software Delivery • User Identity • More primary devices • Defining working hours • New intuitive ribbon console • Role based administration • Mobile management & support • List devices + ActiveSync from SCCM • Application Model • Self-Service Portal • DCM – now Enforcing configuration & policies • Simplified hierarchical infrastructure
  • 16. What’s new in System Center Virtual Machine Manager 2012? Deployment Fabric Cloud Services Fabric Service Management Management Hyper-V Bare Service Update Metal Templates Management Provisioning Hyper-V, Dynamic Application VMware, Citrix Optimization Deployment XenServer Network Power Custom Management Management Command Execution Storage Cluster Management Management Image Based Servicing
  • 17. What’s new in System Center Operations Manager 2012? • Removal of Root Management Server • Overrides moved out of default management pack • Resource pools for distributed health and group calculations • Agents can report to multiple monitoring servers (easily configured) • Redesigned console with more consistency with the suite • Network discovery and monitorong (routers/switches/vLANs) • SharePoint integration for dashboards • Powershell module
  • 18. What’s new in System Center Orchestrator 2012? • Rewritten into .Net/Silverlight services and consoles • Updated activities (formerly Foundation Objects) • Runbook based approach (opposed to difficult policies) • Revamped consoles • ReST Web services (WDSL is gone) • Tighter security for centralized management
  • 19. What’s new in System Center Data Protection Manager 2012? • Centralized management and console • Media Co-location • Manage 2010 and 2012 from a single console • Integrate with ticketing systems, workflows and team structures • Improved fault tolerance and reliability • Enterprise scale • Remote administration • Certificate based protection • SLA based alerting with alert categories • Role based administration • Item level recovery – even with DPM running as VM
  • 20. Follow the Softchoice Microsoft team on twitter @SCMSNavigator Visit our Microsoft blog @ http://blogs.softchoice.com/microsoftnavigator/ Don’t know your Softchoice Account Manager? Email: Sales@softchoice.com Call: 800.268.7638

Editor's Notes

  1. Key Points:Several key drivers to cloud adoption Top three: Agility, Focus & EconomicsThese benefits accrue to all types of clouds – private and public – although certain drivers realize greater benefits in one type of cloud over anotherTalk Track:What are the top drivers of cloud adoption? After looking at research by industry analysts and studies we've done ourselves, turns out it’s also about agility, focus and economics.  Let’s start with agility, which has several facets. Everything moves more quickly in the cloud – and that’s true of course since cloud computing makes faster delivery of applications to users and customers possible. But, at the same time, cloud also speeds up your ability to respond to changes in business demand and direction. All of the IT infrastructure you need to deliver apps or scale-up to meet demand is essentially ready for you at the “flip of a switch.” So, the next time the marketing department launches a campaign and doesn't tell anybody, your public Website won’t be under water. It's very easy to scale up and down quickly to meet demand. Cloud also makes it easy to deliver agile solutions to your end users… making it possible for your people to work from nearly anywhere, at any time, across devices – securely and efficiently. On to our second cloud driver, the one we call "focus”… Say normally you commute to the city every day, but your car is in the shop, and you decide to take light rail instead for the rest of the week. Light rail has wi-fi, so you’re able to catch up on work instead of focusing on maneuvering through traffic jams. When cloud computing takes the underlying IT infrastructure off your plate, you no longer have to worry about it. Your IT staff is able to focus on higher-level parts of the stack, managing those applications SLAs, rolling out new applications, adding value rather than running engines.  And finally, there’s economics. This is really about lowering delivery costs and increasing hardware utilization/efficiencies. Cloud pools together resources – hardware, facilities, operations and power – so you can buy broader sets of them on YOUR schedule – at a lower overall cost. As you get more and more servers in your cloud, you gain various economies of scale for both public and private clouds. We're going to talk more about types of cloud environments, but keep in mind that the cost for public cloud computing is less than private cloud for all points relative to economy of scale. That's because of additional utilization that you can get on public cloud. You can get utilization across multiple sectors, across multiple time zones, and so you can drive your utilization up, which fundamentally drives your costs down.So, agility, focus and economics are key motivating factors for companies to tap into cloud computing , and those benefits accrue to all types of clouds – public, private, etc
  2. Key Points:Now let’s talk about the private cloud – the cloud computing model that we expect most enterprise customers will seriously adopt first. Different vendors have different ideas of what private cloud is, but only Microsoft offers a private cloud that delivers real value today AND positions a business to take advantage of greater public cloud benefits in the future. The Microsoft Private Cloud is a unique and comprehensive offering, built on four key “pillars”:All About the App- You can deploy both new and legacy applications on a self-service basis, and manage them across private cloud and public cloud environments. You can even virtualize server applications to simplify deployment and upgrading. And with a new way to see what’s happening inside the performance of your applications, you can remediate issues faster – before they become show-stoppers. The result is better SLAs, better customer satisfaction, and a new level of agility Cross-Platform From the Metal Up-architected from the raw metal up to enable process automation and configuration across platforms and environments. You can manage multiple hypervisors, including VMware, Citrix, and Microsoft offerings. You can run and monitor all major operating systems. And you can develop new applications using multiple toolsets. Foundation For the Future-Microsoft workloads (including SharePoint, Exchange, and SQL Server) work best on the Microsoft Private Cloud. But the story is much bigger than that. We’ve architected our platform and our management approach to be comprehensive and deeply integrated, spanning private and public cloud scenarios. Our goal is to take our customers beyond virtualization – and unnecessary per-VM licensing – and proceed with confidence in building a secure and manageable private cloud that delivers great performance and compelling economics. Cloud on Your Terms-you have the freedom to choose. Because Microsoft solutions share a common set of management, identity, virtualization, and development technologies, you can distribute IT across physical, virtual, and cloud computing models. Our solutions are built to give you the power to construct and manage clouds across multiple datacenters, infrastructures, and service providers – on terms that you control. That means you can keep a handle on compliance, security, and costs. And you can let your business needs drive your IT strategy, instead of having IT limit your options. System Center 2012 is a foundational component of the Microsoft private cloud and an important milestone in our private cloud roadmap. We’ll go into more detail later, but you can see from looking at just a few of the new capabilities that this product was designed to enable you to take full advantage of the cloud.If customer wants to drill into some of the top features:#1 - Hybrid IT Management is all about enabling customers to realize our vision of seamless infrastructure that spans both public and private deployments. A key enabler of this in 2012 is new component called App Controller which provides a single pane of glass for your private clouds as well as Azure subscriptions.#3 - Multi-Hypervisor Support is without a doubt one of the most popular features in System Center 2012 and is unique to Microsoft. We’ve found that many customers are open to a multi-hypervisor environment and the fact that we will integrate with their VMware investment is welcome news from Microsoft. This approach is also obviously a big differentiator for us when compared to VMware’s approach#7 - Deep Application Insight is another feature that is really resonating with customers, because it really is “all about the app”. The only reason customers deploy all of this infrastructure is to run their applications and this feature is a great differentiator. This is the result of our AVIcode acquisition which is now fully integrated into the Operations Manager component and allows application inspection down to the specific lines of code to determine performance issues. This is hugely helpful to customers as it allows them to stop the debate over whether the code is the problem or if it’s the deployment, which is something every customer faces.
  3. Key Points:So at it’s heart, System Center 2012 delivers three core promises for datacenter and cloud management that differentiate us from VMware. What we’ve done with System Center 2012 is move away from a set of component products into a single, comprehensive management solution that provides unique capabilities that help you confidently deliver IT as a Service for your business.Talking PointsSystem Center 2012 cloud and data center management solutions empower you with a common management toolset for your private and public cloud applications and services. System Center helps you confidently deliver IT as a Service for your business by enabling productive infrastructure, predictable applications, and cloud on your terms. System Center 2012 helps you to deliver flexible and cost-effective private-cloud infrastructure to your business units in a self-service model, while carrying forward your existing data center investments. Recognizing that applications are where core business value resides, System Center 2012 offers deep application insight, which, combined with a “service-centric” approach, helps you deliver predictable application-service levels. Finally, System Center 2012 empowers you to deliver and consume private and public cloud computing on your terms with common management experiences across your hybrid environments. These capabilities are made possible by having System Center 2012 be a single product so that you no longer have to worry about getting silo’d solutions working together or wasting precious resources on integration.Productive Infrastructure System Center 2012 helps you deliver flexible and cost-effective infrastructure with what you already know and own. System Center 2012 helps you integrate heterogeneous data center investments, including multi-hypervisor environments. You can pool and abstract your data center resources and deliver self-service infrastructure to your business units in a flexible, yet controlled, manner.Heterogeneous supportSystem Center 2012 offers integrated management for your heterogeneous data center environments. For example, it offers multi-hypervisor management for Microsoft Hyper-V, VMware vSphere/ESX, and Citrix XenServer(something no other vendor can do); cross-platform monitoring of Linux/Unix/Sun Solaris guests; cross-platform configuration management for Linux and Unix servers; and integrated automation across management toolsets from vendors like HP, CA, BMC, EMC, and even VMware.Process automation System Center 2012 helps you simplify and standardize your data center with a flexible process automation platform. By automating repetitive tasks, you can lower your costs and improve service reliability. Self-service infrastructure With the provisioning capability of SC2012, you can pool and abstract your data center resources (such as compute, network, and storage) into a private cloud infrastructure fabric, which can then be easily maintained. You can allocate and delegate this pooled fabric to your business unit IT organizations in a flexible, yet controlled, manner. Application owners can consume capacity (and request additional capacity) in a self-service mode with requests for capacity fulfilled using the built in process automation and provisioning capabilities of System Center 2012.Predictable ApplicationsApps power your business. System Center 2012 helps you deliver predictable application service levels with deep application insight, and holistically manage your application services, which is where your core business value resides.Deep application monitoring and diagnosisOperations Manager offers deep application and transaction monitoring insight for .NET applications (and J2EE application server health) to maximize application availability and performance. Easy-to-use reporting and dashboarding allows you to track and communicate your SLAs more effectively.Comprehensive application manageability Microsoft Server Application Virtualization (SAV), optimizes your modern and existing applications for private cloud deployments. with sequenced state separation between the application and underlying infrastructure. By decoupling your applications from the infrastructure, SAV helps unlock application portability as appropriate to your business needs. Service-centric approachIn a cloud computing model, a service is a deployed instance of an application along with its associated configuration and virtual infrastructure. System Center 2012 offers a service-centric approach to help you manage your application components in the context of the holistic service that it represents to the business. From provisioning services (visualization, design, composition, deployment, and configuration) to operating them (monitoring, remediation, and upgrades), we help you manage the full lifecycle. Your CloudPrivate and public cloud computing on your terms managed with a common toolset. System Center 2012 empowers you to deliver and consume private and public cloud computing on your terms, with common management experiences across your hybrid environments.Flexibility with delegation and controlConstruct and manage clouds across multiple data centers, multiple infrastructures (such as Microsoft and VMware), and service providers (Windows Azure). Provide delegated authority and tools to enable self-service flexibility across your environments. You retain control across your private and public cloud environments, which is important for enterprise security and compliance requirements while ensuring your IT pros have a key role even as your organization adopts cloud-computing models.Applications self-service across clouds System Center 2012 empowers your application and service owners with a common self-service experience across private-cloud and public-cloud computing models. With App Controller, you can experience full visibility and control of your private and public cloud applications and services, so you can confidently adopt Windows Azure as your enterprise Platform as a Service (PaaS) choice.Physical, virtual, and cloud managementSystem Center has historically been known for physical and virtual management in the data center. You can also use your familiar on-premises Operations Manager to monitor your Windows Azure applications (using the Monitoring Pack for Windows Azure Applications)—thus extending your common management experience to the cloud. App Controller provides you a single pane of glass with self-service flexibility and control for your application owners to manage their applications and services across private and public clouds, including Windows Azure. Hybrid environments will be the corporate standard for many years; a common management toolset with integrated physical, virtual, IaaS, and PaaS management will help you increase efficiency and optimize ROI.
  4. Key Points:We realize that customers are wrestling with a number of challenges as they look to navigate the transition between the traditional physical world and the new world of the cloud. It is more important than ever to reduce unnecessary complexity and expense, and enable a world of predictability and reliability.Microsoft has taken an industry leading approach to simplifying private cloud licensing and enabling customers to capture the compelling economics of the cloud. We have 3 core tenets to our approach to our private cloud licensing:1.)Allow customers to capture the compelling economics of the cloud by providing unlimited virtualization rights to decrease costs as density grows2.)Make it much more simple to add or shift private cloud capacity, or well managed server capacity, and to manage that capacity over time3.)Ensuring consistent capabilities so that the customer is in charge-with the flexibility of taking advantage of these capabilities when needed in a dynamic fashion
  5. Key Points:You can see our approach to private cloud licensing reflected in the new licensing model for System Center 2012. We have moved to 2 editions of the product, with comprehensive, integrated and consistent capabilities that are only differentiated by virtualization rights, so that you have maximum flexibility to choose the edition(s) that best meet your needs. Talk Track:Two Editions: System Center 2012 SMLs will be released in two editions differentiated by virtualization rights only: Datacenter: Maximizes cloud capacity with unlimited virtualization for high density private clouds. Datacenter provides use rights for management of an unlimited number of VMs per license. Standard: For lightly or non-virtualized private cloud workloads. Standard Edition provides use rights for managing up to two VMs per license. All the features all the time. Each edition contains all the System Center 2012 components (i.e. OpsMgr, ConfigMgr, etc). No additional licenses are needed for management servers or SQL Server technology. There is no workload restriction on the licenses. Consistent licensing model across editions. Each edition license is Processor-based. The license covers up to two physical processors.
  6. Key PointsCustomers who have invested in System Center with Software Assurance will have a terrific opportunity to transition into the new System Center 2012 product. Our approach to licensing transition was to ensure that our customers had equivalent or better capability coverage than with their current license position. For most customers, this will be the equivalent of finding out that your car has been upgraded to a high performance model, with the gas mileage of a hybrid.Talk TrackCustomers with existing licenses under Software Assurance (SA) can upgrade to System Center 2012 at no additional cost. At the date of General Availability, existing licenses will be exchanged for processor based licenses. Customers can then renew their SA on processor licenses at time of renewal. System Center Server Management Suite Enterprise Edition under SA will be exchanged for a minimum of 2 System Center 2012 Standard Edition licenses per server or for the actual number of processors in use. Standalone Standard or Enterprise Server Management Licenses will be exchanged for a minimum of 1 System Center 2012 Standard Edition licenses per server or for the actual number of processors in use.At the end of the current agreement term, customers should do a self-inventory, documenting the number of processors in each server in use with System Center Server Management Suite Enterprise Edition or standalone Server Management Licenses covered with Software Assurance. This will enable customers to receive the appropriate number of processor licenses based on System Center 2012 to continue their current deployments. Customers should do this self-inventory using the Microsoft Assessment and Planning (MAP) Toolkit or other inventory tools and processes to accurately archive a time/date stamped inventory of hardware tied to System Center installations. If customers do not perform the self-inventory, they will receive two System Center 2012 licenses for each System Center Server Management Suite Enterprise Edition and one license for each standalone Server Management License.