This document discusses the importance of strategic alignment within an organization. It addresses key areas like goals, structure, processes, people, and rewards that must be aligned with the overall business model and strategy. A lack of strategic alignment can lead to gaps in execution, while proper alignment across organizational areas is needed for effective implementation of the strategy. Frameworks are presented for assessing strategic alignment at different levels from goals and objectives to functions like finance, sales, and operations.

1. 1
STRATEGY
PEOPLE
STRUCTUR
E
REWARDS PROCESSES
DIRECTION
What are your strategic goals ?
How do they drive the business
model ?
POWER
What type of organizational
structure does your business model
require ?
INFORMATION
What information flows, processes
and workflows does your business
model require ?
SKILL/MINDSET
What kinds of people does your
business model require ? What type
of mindset is needed ?
MOTIVATION
What reward system does your
business model require ? How can
you motivate your people ?
FIVE-STAR STRATEGIC ALIGNMENT

2. 2
HIGH LEVEL GOALS
The Execution Gap
HIGH LEVEL GOALS
STRATEGIC ALIGNMENT IMPLEMENTATION
Marketing Field Operation
Finance
Human Resource
Partner
NO STRATEGIC ALIGNMENT
WITH STRATEGIC ALIGNMENT IMPLEMENTATION

3. 3
Organizational Strategy & Objectives
Operation
Management
Program Mgmt.
Project Mgmt.
STRATEGY EXECUTION STACK
STRATEGY
EXECUTION
Executive
management
Management by
portfolio, program,
project & operations
Organizational Goals
Mission
Vision
Portfolio Management

4. 4
THE STRATEGIC
ALIGNMENT MATRIX
EFFICIENCY IMAGE BUILDING
EFFECTIVENESS COMMUNITY
ORGANIZATIONAL GOALS
ORGANIZATIONAL
GOALS
ORGANIZATIONAL GOALS
ORGANIZATIONAL
GOALS
FINANCE SALES & MARKETING
HUMAN RESOURCES
OPERATIONS
LOGIC
TASK
CONCEPTUAL
HUMAN
LEFT BRAIN RIGHT BRAIN

5. 5
VENKATRAMAN MODEL
Business Strategy IT Strategy
Infrastructure IT Infrastructure
Business Scope
Core Competency
Business
Governance
Technology Scope
Distinctive Competency I/T Governance
Architecture
Structure
Processes Skills
I/T Architecture
Processes Skills
E
X
T
E
R
N
A
L
I
N
T
E
R
N
A
L
F U N C T I O N A L I N T E G R AT I O N