A presentation delivered by Identity's Tom Nixon and Brandon Chesnutt at Automation Alley's Social Media Landmines: Legal Implications & Effective Policies event.
With dialogue comes risk. Talk about the importance of listening/audit.
The policy will not BE your social media strategy, it will be borne FROM your SM strategy. Your SM strategy is borne from your marketing strategy. Your marketing strategy is borne from your overall enterprise objectives.
Talk about AGIS example: Even the company NAME was being misused, let alone the company description.