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11.
The
Funnel
for
Websites
visits website
looks at pages
requests info
applies
12.
Photo
credit:
h,p://www.flickr.com/photos/kovenkin/3965865576/
So what about
marketing?
13.
Photo
credit:
h,p://www.flickr.com/photos/kovenkin/3965865576/
Marketing is a tax
you pay for being
unremarkable.
“
”Robert
Stephens,
founder,
Geek
Squad
14.
Photo
credit:
h,p://www.flickr.com/photos/swirlingthoughts/181995076/
Word of
mouth is
hot.
15.
The Dream
You Your Friends Their Friends
A whole mess o’ customers
16.
People using
technology to
be
social
Social
Media
(a
defini)on)
18.
expend significant energy
over the next three weeks
trashing comcast.
“
”Michael
Arrington,
TechCrunch
an @comcastcares origin story:
19.
1. Understand your business.
2. Learn marketing 101.
3. Create a strategy.
4. Be remarkable.
5. Social media is just a tactic.
What we learned today…
20.
email
chas@grundyhome.com
twi,er
@chasgrundy
linkedin
linkedin.com/in/chasgrundy
blog
grundyhome.com