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Uploaded byAlan Lepofsky
Connected Collaboration
The document discusses the evolution of collaboration in the workplace with a focus on '2.0' tools and social software, highlighting their importance in enhancing teamwork and information sharing. It explores various use cases, best practices for implementation, and the shift from traditional methods to more interactive, web-based solutions that encourage participation. Additionally, it emphasizes the need for organizations to adapt to these changes to foster a more collaborative and productive environment.
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Connected Collaboration
- 1. Social Software ForThe Enterprise Alan Lepofsky, Director of Marketing [email_address] @Alanlepo and @Socialtext
- 2. Agenda The EvolutionOf Collaboration What are “2.0” tools and culture all about? How does this apply in the business world? Quick Demo Use Cases Best Practices Choosing A Vendor
- 3. Recording and sharinginformation is not new Photo Credit http://www.flickr.com/photos/upyernoz/2149312640/
- 4. Rapid creation ofcontent Photo Credit: http://commons.wikimedia.org/wiki/Image:Metal_movable_type.jpg
- 5. Consumer Adoption PhotoCredit: http://www.flickr.com/photos/seychelles88/361468916/
- 6. Still too individualPhoto Credit: http://www.flickr.com/photos/mbg_photos/2243112618/
- 7. Globally connected PhotoCredit: http://www.flickr.com/photos/cayusa/2051756510/
- 8. The Evolution OfCollaboration Personal (me) Targeted (you) Open (everyone) 2.0 Spreadsheet Word processor Presentations Enabler: PC Dedicated clients IRC Bulletin Boards Email/ Groupware Chat/ Conferencing Enabler: The Web Suites and/or integration Blogs Wikis Enabler: Culture of Sharing “ Social ___________” Photos, Videos Bookmarks Slides Friends Business Contacts Activity Location Web-based / Widgets
- 9. Where Is YourCompany Today? Many organization are (stuck) working in a “1.0 style” today Have heard the buzzwords, but have not take action Struggling with the challenges of moving forward, getting ahead Photo Credit: http://www.flickr.com/photos/druclimb/370334116/
- 10. So What DoWe Need To Do? web 2.0 social software blogs wikis social networks dashboards widgets enterprise 2.0 social computing social media
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- 12. Sharing is inour DNA Photo Credit: http://www.flickr.com/photos/clappstar/178050837/
- 13. At home andat work Photo Credit: http://www.flickr.com/photos/pgoyette/2819175465/
- 14. Everyone has avoice Photo Credit: http://www.flickr.com/photos/pbo31/161536153/
- 15. And breaking downthe boundary between internal and external. I think there will always be some difference, but not what it once was The walls are coming down and the doors are opening Photo Credit: http://www.flickr.com/photos/gorillaradio/494169708/
- 16. A transparent worldPhoto Credit: http://www.flickr.com/photos/e3000/1561440998/
- 17. Are you exposed?Photo Credit: http://www.flickr.com/photos/flibble/141488358/
- 18. Wikis & BlogsSocial Networks Dashboards & Widgets Solutions In The Consumer World
- 19. What can theytools do at work? How do these apply in the business world? Photo Credit: http://www.flickr.com/photos/jbalazs/724615669/
- 20. Help you knowwhat needs time and attention Photo Credit: http://www.flickr.com/photos/jbalazs/724615669/
- 21. Allow you towork together productively. Photo Credit: http://www.flickr.com/photos/wheatfields/116810137
- 22. Enable you todiscover information and people Photo Credit: http://www.flickr.com/photos/salendron/947936275/
- 23. Social Software CanHelp Collaboration Attention Discovery Create/Re-use Respond Connections Experts Coordinate Aggregate Knowledge Share Participate
- 24. Email backand forth in an attempt to collaborate Hard to find information and people Rigid structure of traditional content systems, document systems & portals Standalone implementation of multiple tools Photo Credit: http://www.flickr.com/photos/edutorres81/2686571658/
- 25. Demo Photo Credit: http://www.flickr.com/photos/svenstorm/506993098/
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- 37. Use Cases PhotoCredit: http://www.flickr.com/photos/brent_nashville/2899809814/
- 38. Company wide Conversation:provide a place where everyone has a voice, and everyone can share ideas, bookmarks, pictures, news, … HR processes: New hire on-boarding Accounts payable Benefit enrolments Intranet 2.0
- 39. Sales & MarketingEvent planning Competitive intelligence Best practices (lead gen, prospects, closing) Customer / Account / Rep information Tracking and metrics Accelerate sales cycles & win-rate
- 40. Dev / QA/ Support Feature planning Release schedules / milestone reports Problem reports, bug tracking / fixing Knowledge Base Product Documentation Reduce time-to-resolution / implementation
- 41. External Vendor Relationships(ex: Press Relations) Improve communication Business Development & Partner Programs Grow channel revenue Professional Services & Client Relations Increase customer satisfaction
- 42. Personal Information repositoryJournal Task list Photo Credit: http://www.flickr.com/photos/curious_zed/500646353/
- 43. Collaboration + SocialNetworking Photo Credit: http://www.flickr.com/photos/smedstad/2350721991/
- 44. Transition slide tobest practices Best Practices For Success Photo Credit: http://www.flickr.com/photos/mattholt/303093415/
- 45. Choose the righttool Photo Credit: http://www.flickr.com/photos/ppdigital/2054989998/
- 46. In the flowPhoto Credit: http://www.globalsecurity.org/military/systems/aircraft/images/f-16_hud_020410_09.jpg
- 47. Reduce The LearningCurve Photo Credit: http://www.flickr.com/photos/si/2940588/
- 48. Define clear targetsPhoto Credit: http://www.flickr.com/photos/gareandkitty/276471187/
- 49. Set achievable goalsPhoto Credit: http://www.flickr.com/photos/96614226@N00/1440890211/
- 50. Provide structure PhotoCredit: http://www.flickr.com/photos/mureena/505835150/
- 51. Develop Trust PhotoCredit: http://www.flickr.com/photos/nacaseven/1329827654/
- 52. Don’t force peoplein a direction Photo Credit: http://www.flickr.com/photos/barwell/67989987/
- 53. Let them formgroups, not corporate hierarchies Photo Credit: http://www.flickr.com/photos/shawdm/820926627/
- 54. Culture will followPhoto Credit: http://www.flickr.com/photos/jolives/2806752245/
- 55. Choosing the rightvendor Photo Credit: http://www.flickr.com/photos/jeffweston/2572155331/
- 56. Seamless and integratedPhoto Credit: http://www.flickr.com/photos/tcanales/2600939763/
- 57. Secure Photo Credit: http://www.flickr.com/photos/zebble/6080622/
- 58. Reliable Photo Credit: http://www.flickr.com/photos/fornal/385054886/
- 59. Friendly Photo Credit: http://www.flickr.com/photos/karen_mcallister_photography/2038880243/
- 60. Review “ 2.0”= Participation and Sharing Attention, Collaboration, Discovery Use best practices for success Choose the right vendor
- 61. If you’d likeour white paper on evaluating collaboration, please leave me your business card. Signup for your free trial at www.socialtext.com Email me if you have any questions [email_address] Follow @Socialtext Photo Credit: http://www.flickr.com/photos/neonman/2693639551/