The document provides an assessment of a student group's advertising pitch for their product "Chewies". It assesses them based on 5 criteria: presentation design and clarity, use of software, audience interaction, written formats, and checking for errors. For each criteria, it provides comments on their performance and assigns a grade of Merit. An action plan suggests they improve audience interaction, add sound to their TV ad, and act on the feedback to achieve a Distinction grade. The student and assessor signatures confirm their understanding and approval of the assessment and action plan.
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CLASS 11 CBSE B.St Project AIDS TO TRADE - INSURANCE
Pitch Feedback
1. Providing Evidence for Unit 1: P4, M4, D4. Unit 2: P1, M1, D1, P2, M2, D2, P3, M3, D3, P4, M4, D4,
P5, M5, D5. Unit 4: P3, M3, D3.
The Advertising Pitch Teacher Assessment
Their Product: Chewies
Grading Criteria Comments Grade
P1, M1, D1
Have they communicated
information and ideas in
discussions about media
production with sufficient
clarity to be understood
Good clear design with
clear slides
Merit
P2, M2, D2
Have they used software to
create their presentation?
Good use of prezi,
photoshop, and premier
Merit
P3, M3, D3
Have they addressed and
interacted with the
audience appropriately
Yes – more eye contact
needed with the audience
and less looking at script
Merit
P4, M4, D4
Have they presented
information and ideas for
media production
appropriately in written
formats with sufficient clarity
to be understood
Good clear design with
packaging. However your
TV advert needed sound.
Merit
P5, M5, D5
Have they checked their
presentation for spelling,
grammar etc
Yes Merit
Action Plan (to improve grade):
To get a distinction you need to re-do a presentation ensuring you practise, use a
script and most importantly interact with the audience effectively
Add sound to your TV advert
I understand the contents of this action plan and realise that it is up to me to act on the advice
given
Student Signature: Date:
Assessor name: AJO
Date: 21/11/13
Assessor signature:
Internal Verification: MDR
Date: 21/11/13
IV signature:
Members of the group:
Ross Dennison and Dion Coombes
Merit
