The document provides a summary of a student's advertising pitch presentation assessment for their product "Furusu". It includes: 1) Grading criteria comments and grades of Distinction, Merit, or Pass for various presentation components related to communicating information clearly, using appropriate software, addressing the audience, and checking for errors. 2) An action plan noting the student needs to interact more appropriately with the audience during their next presentation to receive a distinction. 3) Signatures from the student, assessor, and internal verifier acknowledging the assessment and action plan.

1. Providing Evidence for Unit 1: P4, M4, D4. Unit 2: P1, M1, D1, P2, M2, D2, P3, M3, D3, P4, M4, D4,
P5, M5, D5. Unit 4: P3, M3, D3.
The Advertising Pitch Teacher Assessment
Their Product: Furusu
Grading Criteria Comments Grade
P1, M1, D1
Have they communicated
information and ideas in
discussions about media
production with sufficient
clarity to be understood
Good clear design with
clear slides and good use
of research regarding
name and slogan
Distinction
P2, M2, D2
Have they used software to
create their presentation?
Excellent use of prezi,
photoshop, and premier
Distinction
P3, M3, D3
Have they addressed and
interacted with the
audience appropriately
Some good eye contact
with audience with limited
response to questions
Merit
P4, M4, D4
Have they presented
information and ideas for
media production
appropriately in written
formats with sufficient clarity
to be understood
Good use of stop
animation to meet target
audience. Clear and
consistent.
Distinction
P5, M5, D5
Have they checked their
presentation for spelling,
grammar etc
Yes Distinction
Action Plan (to improve grade):
 To get a distinction you need to re-do a presentation ensuring you interact
appropriately with the audience at all time
I understand the contents of this action plan and realise that it is up to me to act on the advice
given
Student Signature: Date:
Assessor name: AJO
Date: 21/11/13
Assessor signature:
Internal Verification: MDR
Date: 21/11/13
IV signature:
Members of the group:
Callum Turner and Gaia Franceschini
Merit