This document provides an assessment of a student group's advertising pitch presentation for their product "Yester Lagoon". The group received distinctions for most criteria including clear and confident presentation, excellent use of software, good audience interaction with some improvements, and a clear presentation plan. The assessor notes some slides could have less text. An action plan recommends practicing more, using a script, and improving audience interaction to achieve a distinction. The student signed acknowledging the feedback.

1. Providing Evidence for Unit 1: P4, M4, D4. Unit 2: P1, M1, D1, P2, M2, D2, P3, M3, D3, P4, M4, D4,
P5, M5, D5. Unit 4: P3, M3, D3.
The Advertising Pitch Teacher Assessment
Their Product: Yester Lagoon
Grading Criteria Comments Grade
P1, M1, D1
Have they communicated
information and ideas in
discussions about media
production with sufficient
clarity to be understood
Clear and confident
presentation with good
use of research.
Distinction
P2, M2, D2
Have they used software to
create their presentation?
Excellent use of
powerpoint, photoshop,
and premier
Distinction
P3, M3, D3
Have they addressed and
interacted with the
audience appropriately
Some eye contact with
audience
Much better, good use of
script meant much better
interaction, good use of
vocabulary. Good use of
humour to maintain
audience attention.
(Merit)
Distinction
P4, M4, D4
Have they presented
information and ideas for
media production
appropriately in written
formats with sufficient clarity
to be understood
Great presentation with
clear plan. Less text
needed on some slides.
Good attention to detail
with marketing campaign
Distinction
P5, M5, D5
Have they checked their
presentation for spelling,
grammar etc
Yes Distinction
Action Plan (to improve grade):
 To get a distinction you need to re-do a presentation ensuring you practise, use a
script and most importantly interact with the audience effectively
 Make more links to your costumes and props in your presentation
 Presentation re-done, all areas for improvement were met
I understand the contents of this action plan and realise that it is up to me to act on the advice
given
Student Signature: Date:
Assessor name: AJO
Date: 21/11/13
Assessor signature:
Members of the group:
Thomas Biggs-Rayner, Nathan Bland, Luke Hall and William Matthews
Distinction

2. Providing Evidence for Unit 1: P4, M4, D4. Unit 2: P1, M1, D1, P2, M2, D2, P3, M3, D3, P4, M4, D4,
P5, M5, D5. Unit 4: P3, M3, D3.
Internal Verification: MDR
Date: 21/11/13
IV signature: