The document provides a summary of a student group's advertising pitch assessment. It includes grades for various criteria on presenting information clearly in discussions, using appropriate software to create the presentation, and addressing the audience. The group received distinctions for most criteria except presenting written information clearly and checking for errors. The action plan advises the group to redo the presentation with more research details to receive a distinction overall.

1. Providing Evidence for Unit 1: P4, M4, D4. Unit 2: P1, M1, D1, P2, M2, D2, P3, M3, D3, P4, M4, D4,
P5, M5, D5. Unit 4: P3, M3, D3.
The Advertising Pitch Teacher Assessment
Their Product: Hocus Pocus
Grading Criteria Comments Grade
P1, M1, D1
Have they communicated
information and ideas in
discussions about media
production with sufficient
clarity to be understood
Good clear design with
clear slides and good use
of research
Distinction
P2, M2, D2
Have they used software to
create their presentation?
Excellent use of prezi,
photoshop, and premier
Distinction
P3, M3, D3
Have they addressed and
interacted with the
audience appropriately
Good eye contact with
audience with some
reading from cards
Distinction
P4, M4, D4
Have they presented
information and ideas for
media production
appropriately in written
formats with sufficient clarity
to be understood
Good clear design with
good information on name
and slogan, but lacked
research detail
Merit
P5, M5, D5
Have they checked their
presentation for spelling,
grammar etc
Yes Merit
Action Plan (to improve grade):
 To get a distinction you need to re-do a presentation ensuring you include all
information about your research and the steps you took in making your adverts
I understand the contents of this action plan and realise that it is up to me to act on the advice
given
Student Signature: Date:
Assessor name: AJO
Date: 21/11/13
Assessor signature:
Internal Verification: MDR
Date: 21/11/13
IV signature:
Members of the group:
Lucy Froud, Isaac Farmer and Tom Fearon
Merit