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Retail Store Management PowerPoint Presentation SlidesSlideTeam
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Retail Store Management PowerPoint Presentation SlidesSlideTeam
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This presentation gives an overview about the concept of Category Management in Retail. It covers topic such as Visual Merchandising, Planogram, CM in Grocery Store vs Apparel Store
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Customer Life Cycle Model PowerPoint Presentation SlidesSlideTeam
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White wonder, Work developed by Eva TschoppMansi Shah
White Wonder by Eva Tschopp
A tale about our culture around the use of fertilizers and pesticides visiting small farms around Ahmedabad in Matar and Shilaj.
Transforming Brand Perception and Boosting Profitabilityaaryangarg12
In today's digital era, the dynamics of brand perception, consumer behavior, and profitability have been profoundly reshaped by the synergy of branding, social media, and website design. This research paper investigates the transformative power of these elements in influencing how individuals perceive brands and products and how this transformation can be harnessed to drive sales and profitability for businesses.
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Book Formatting: Quality Control Checks for DesignersConfidence Ago
This presentation was made to help designers who work in publishing houses or format books for printing ensure quality.
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Between Filth and Fortune- Urban Cattle Foraging Realities by Devi S Nair, An...Mansi Shah
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2. Agenda To Show Market
insights of the
Retail Industry
To Review Key
Activities
To Analyse
Global trends in
Retailing
To Evaluate
Financial
Performance
2
3. 3
Content
Introduction
Trends In Retail
Management
Retailing Strategy
Operations, Promotion, And
Marketing Communications
Global, Environmental,
And Market Trends
Merchandise Management
Inventory Management
and Control
Retail Management
Challenges
KPI & Dashboard
Text Here
4. 4
Introduction
Types of Retail Formats
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your audience's attention.
Key Drivers for Retail Growth
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your audience's attention.
Key Statistics
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your audience's attention.
Building and Sustaining Relationships
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your audience's attention.
5. Types of Retail Formats
5
• Independent retailers
• Chain stores
• Franchises
• Co-operative stores
• Convenience Stores
• Supermarkets
• Hypermarkets
• Specialty Stores
• Departmental Stores
• Factory Outlets
• Catalogue
• Showrooms
• Direct Sales
• Email Orders
• Postal Orders
• Telemarketing
• Automated Vending
• Various Service
providers
• Banks
• Car Rentals
• Service Contracts
Ownership Based
Merchandise Based
Store
Based
Service
Based
Non-Store
Based
Retail
Formats
6. Key Drivers for Retail Growth
6
• Stronger, more familiar brands
• Results in higher footfall and conversion
through enhanced trust of quality and value
• Relocation of retail units and
improvement in visibility and seating
• Results in increased dwell time in
airside retail areas
• Widen product range through
reducing duplication to meet the
needs of more passengers
• Improve penetration through
service & merchandising
• Strong partnership and supply chain
negotiation and efficiency
• Leverage margins across all locations
Branding
Location
Product mix
Service
Margin
7. Key Statistics
7
FY2010-2015
Composite Compound annual
growth rate in retail revenue
Top 250 retailers with
foreign Operations
Composite net
profit margin
US $19 Billion
Average size of Top 250
retail revenue
US $3.21 Trillion
Aggregate retail
revenue of Top 250
8. Building and Sustaining Relationships
8
Loyalty Schemes
This slide is 100% editable. Adapt it to
your needs and capture your audience's
attention.
In Store Local offers
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your needs and capture your audience's
attention.
Repair/Check up Services
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your needs and capture your audience's
attention.
Online Price Matching
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your needs and capture your audience's
attention.
Private Label
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your needs and capture your audience's
attention.
Exclusives
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your needs and capture your audience's
attention.
Trade in Services
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your needs and capture your audience's
attention.
Credit Facilities
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your needs and capture your audience's
attention.
RETAILER-SUPPLIER
CONSUMER-RETAILER
9. 9
Global,
Environmental and
Market Trends Global Retail Trends Comparing
Online and Non-online Sales
Retail Trends Shaping in
Future
Environmental Trends: Role of
Information technology in retail
Environmental Trends:
Types of Retail Applications
Retail Market
Trends
Retail
Competition
Understanding Retail
Customers
Future Trends in Multi-
channel Retailing
10. Retail Global Trends Comparing Online and Non-online Sales
10
28
72
U.S
30
70
U.K
22
78
China
11
89
Japan
1
5
12
20
Online Sales Non Online Sales
$25 Trillion
$13 Trillion
United States $1.32
Trillion
20
80
Germany
Germany $0.09
Trillion
United Kingdom
$0.21 Trillion
China $1.30
Trillion
Japan $0.17
Trillion
Global online Sales account for 19%
of total retail sales
11. Retail Trends Shaping In Future
11
Customer Experience will be of vital
importance for Retail Success
Machine Learning and AI will boom
the online retail industry
Omni channel retailing will
be a key driver of sales
Customer will be much more aware and
conscious in choosing a product
12. Environmental Trends: Role Of Information Technology in Retail
BUSINESS INTELLIGENCE
Manufacturing Retail E-Commerce
Demand
Planning
Master
Planning
Inventory
Optimization
Assortment
Planning
Replenishment
Planning
Markdown
Optimization
Store
Development
Store
Development
Content
Management
Supply Chain
Tracking
RPID
Website
Analytics
Data Synchronization
Partner Collaboration
Item Management
12
13. Environmental Trends: Types of Retail Applications
13
Inventory
Management
Store-level
demand
Perishables Management Store Operation systems
Workforce management Enterprise Retail Systems
POS Supply Chain systems
14. Retail Market Trends
14
Consumer Promotion Optimization
Coupon Effectiveness Analytics &
Optimization
P05 Data Analytics
Consumer Connect
Next Gen IT
Digital Transformation
Internet o4 Things (10T)
CPG Analytics. Advanced Analytics &
Big Data
Research & Product Development
PLM Implementations
Product Quality & Factory Compliance
NPI Optimization
Procurement
Purchase Order Processing .
Trading Platforms - Commodity and Currency
Supplier Risk Management
Manufacturing
Throughput Improvement
Capacity Augmentation Analysis
Production Inventory Tracking
Integrated Supply Chain
Demand Planning
Distribution
Inventory & Stock-Flow Management
Trade and Marketing
Trade Promotion Optimization
Outlet Segmentation & Retail Order
Recommendation
Sales-force effectiveness
16. Future Trends in Multi-Channel Retailing
16
50% 78% 62%
85%
…..of customers make multi-
channel purchases
…..of customers trust peer
recommendations
…..of smartphone users have
made a purchase using a
smartphone
….growth over last year
Multi-Channel The new norm The rise of Social Media Mobile Commerce Online Shopping
19. Target Audience Classification In Retail
19
2
2
5
17
27
47
Teachers
Parents
Upper Elementary(Grades 4-6)
Early Elementary (Grades 1-3)
Early Childhood(Preschool-Kindergarten)
Families
20. Retail Sales By Product Category
20
$7 $8
$11
$15
$17
$22
$25
$40
$49
$51
Food &
Beverage
Office
Equipment
Toys &
Hobby
Personal
Health
Furniture Books,
Music, Video
Auto & parts Apparel Other Consumer
Electronics
21. Which Pricing Strategy To Adopt
21
Price Skimming
Psychology Pricing
Bundle Pricing
Economy Pricing
Pricing at a Premium
Pricing for Market Penetration
22. Stages of Product Distribution In Retail
22
PRODUCER
Direct
Channel
Retail
Channel
Agent
Channel
Wholesale
Channel
Retailer
Retailer
Retailer
Wholesaler
or Distributor
Agent/Broker Consumers
Consumers
Consumers
Wholesaler or
Distributor
Consumers
23. 23
Retailing
Strategy
Retail Market Strategy
Global Market
Segmentation Strategy
Retail Financial Strategy
Retail Location Analysis
Strategy
Human Resource Management:
Division Of Retail Activities
Human Resource Management:
Retail Store Organizational
Structure
Information System and
Supply Chain Management
24. Retail Market Strategy
24
NewExisting
NewExisting
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needs and capture your audience's attention.
Market Penetration
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needs and capture your audience's attention.
Market Expansion
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needs and capture your audience's attention.
Format Development
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needs and capture your audience's attention.
Diversification (Unrelated/Related)
25. Global Market Segmentation Strategy
25
Mass
(Undifferentiate
d) Marketing
Targeted
(Differentiated)
Marketing
Multisegment
Marketing
Concentrated
Marketing
Niche
Marketing
Microtargeting
One-to-one
Marketing
Global
Markets
26. Retail Location Analysis Strategy
26
• Gravity Models
• Trade Areas
• Store Market Share
• Competitors
• Socio-economics
• Demographics
• Customer profiles
Performance
Measurement
Market
Research
Profiles of
Trade Areas
Segmentation
& Ranking
Real Estate
Planning
Site & Market Priority
Customer Profile Index
Ideal Sites
Trade Areas
Marketing Campaigns
Merchandising Efforts
Site
Selection
27. Human Resource Management: Division Of Retail Activities
27
Performer Tasks
Floor Staff
Inventory Staff
Cashier
Customer
Care Staff
HR Staff
• This slide is 100% editable. Adapt
it to your needs and capture your
audience's attention.
• Arranging merchandise
• Gift wrapping
• Guide to customer
• Receiving inventory
• Quality checking
• Keeping record of issue and
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• Ledger maintenance
• Bills issuance
• Providing carry bags
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• Inventory repairs
• Attending queries
• Complaint handling
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• Recruitment
• Budgeting
• Coordinating activities
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28. Human Resource Management: Retail Store Organizational Structure
28
Company President CEO
Vice President HR
Operations &
Recruitment
Staff
Development
Accounts Billing
Vice President Finance
Merchandising
Purchasing
Receiving &
Inspection
Regional
Managers
Customer Service
Store Managers
Associates
Vice
President
Product
Placement
Shipping
Waste
Management
Public
Relations
Reputation /
Image
Marketing
Advertising
Research &
Development
29. Information System And Supply Chain Management
Product
Information
Finances
Finances
Information
Product
Supplier Distributor Shopper
RetailerManufacturer
29
30. 30
Operations,
Promotion, &
Marketing
Communications
Retail Sales Promotional Mix Elements
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Tools Used for Sales Promotion in Retail
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Customer Loyalty Programme Options
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Need For Customer Loyalty Programs in Retail
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Integrated Marketing Communications in Retailing
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31. Retail Sales Promotional Mix Elements
31
PaidUnpaid
Impersonal Personal
Personal Selling
E-mail
Marketing
Word of
Mouth
Publicity
Advertising Sales
Promotion Store
Atmosphere Digital
Marketing
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33. Customer Loyalty Programme Options
33
Points
Earn points & redeem for
rewards
• Offers control
• Customer understands
• Lower cost
• Discount has to be large (+10%)
• No control
Discount
Immediate discount for
presenting card
• Easy & instant
• No liability
• Discount has to be large (+10%)
• No control
Rebate Rewards spend over time • Easy to manage
• Little control
• Easy to copy e.g. stamp card
• Little emotional connection
Privilege
Earn points & redeem for
rewards plus tiers of privilege
• Privilege lead to loyalty
• Offers control
• Customer understand
• Low spend customer disillusion
• Competitors can match
Good Bad
34. Need for Customer Loyalty Programs in Retail
34
65%
60%
72%
64%
54%
82%
Text 1 Text 2 Text 3 Text 4 Text 5 Text 6
Discounted or Free
Products
75%
50%
42%
69%
53%
70%
Text 1 Text 2 Text 3 Text 4 Text 5 Text 6
Free Shipping
52%
64%
76%
55%
47%
90%
Text 1 Text 2 Text 3 Text 4 Text 5 Text 6
Enhanced Customer
Service
65%
60%
80%
70%
45%
72%
Text 1 Text 2 Text 3 Text 4 Text 5 Text 6
Exclusive Products or
Events
Europe Middle East
/ Africa
Latin
America
Global
Average
Asia - Pacific North
America
35. Integrated Marketing Communications in Retailing
35
Advertising
(Traditional &
Digital)
Public
Relations
Direct Marketing
(Traditional &
Digital)
Sales Promotions
(In store & Online)
Personal Selling
(Face to Face)
Branding Great for brand building
Helps brand awareness,
credibility
Branding awareness,
Immediate purchase
Encourages immediate
action
Strong relationship built
with customers
Reach Large reach Large reach Reach limited
Short term tactic, not
sustainable long term
Reach limited
Targeting Targeting limited Targeting limited
Customer level
Personalization
Results easily
measurable
Precise targeting
possible
Price Expensive Free or Inexpensive Expensive Very Expensive Expensive
37. Managing Merchandise Assortments
37
Women’s Apparel
T-shirts This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
Benetton This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
Style Round Neck Round Neck Round Neck Round Neck Collared Basic White Tee
Price Levels $25 $20 $30 $42 $36 $28
Sizes Available
Small
Medium
Large, XL
Small
Medium
Large, XL
Small
Medium
Large, XL
Small
Medium
Large, XL
Small
Medium
Large, XL
Small
Medium
Large, XL
Colors Available Turquoise Lilac Black White, Pink Purple, Navy, Black White
Product Details
Half Sleeve,
Slim Fit
3/4th Sleeve Full Sleeve
Full Sleeve,
Slim Fit
Half Sleeves Half Sleeves
38. Merchandise Buying 6 month Plan
38
Actual-Last Year Feb Mar Apr May Jun Jul Total
Beg. Month Stock
($)
524 653 8552 9654 2370 896 7512
STS Ratio 3.5 2.8 9.1 7.6 8.1 2.4 7.5
Sales 225 8745 846 248 367 4568 2150
Sales % Total 2.7% 15.5% 5.3% 19.4% 12.7% 15.8% 22.7%
Markdowns 521 864 789 456 321 435 985
Markdown % total 524 653 8552 9654 2370 896 7512
Purchases 3.5 2.8 9.1 7.6 8.1 2.4 7.5
End Month Stock 225 8745 846 248 367 4568 2150
Future Sales February $7589
STS Ratio 2.2
Plan- This Year Feb Mar Apr May Jun Jul Total
Beg. Month Stock
($)
524 653 8552 9654 2370 896 7512
STS Ratio 3.5 2.8 9.1 7.6 8.1 2.4 7.5
Sales 225 8745 846 248 367 4568 2150
Sales % Total 2.7% 15.5% 5.3% 19.4% 12.7% 15.8% 22.7%
Markdowns 521 864 789 456 321 435 985
Markdown % total 524 653 8552 9654 2370 896 7512
Purchases 3.5 2.8 9.1 7.6 8.1 2.4 7.5
End Month Stock 225 8745 846 248 367 4568 2150
Future Sales February $7589
STS Ratio 2.2
last year Feb Mar Apr May Jun Jul Total
Beg. Month Stock ($) 524 653 8552 9654 2370 896 7512
This Year Feb Mar Apr May Jun Jul Total
Beg. Month Stock ($) 524 653 8552 9654 2370 896 7512
Sales Changes % 6.5
Actual Markdown Average Stock Turnover Mark Up
8 % Text Act Text Act 0000 95.00%
$4562 35.6% $0000 $1528 0.0 8.5 0000 56.12%
39. Merchandise Buying Decision Process
39
• Store Images
• Satisfy Customer Wants
• Type of Merchandise
• Control Systems
• Merchandise Policies
What to buy?
• Suppliers
• The Market
• Negotiations
• Unit
• Price
• Teams
From whom to buy?
• Merchandise Budget
• Sales
• Reductions
• Inventions
• Inventories
• Purchases
• Shortages
Financial Objects
• Estimated Sales
• Beginning Inventions
• Ending Inventions
Open to buy
How much to buy? When to buy?
40. Merchandise Allocations Table
40
Total Purchase by Size
Total Purchase Size Small Size Medium Size Large
Ranking A B C D E A B C D E A B C D E A B C D E
Purchase quantity 1500 440 850 410
Units per volume rank 45 96 30 58 15 20 11 9 7 4 20 16 44 10 27 12 10 18 26 14
Total units to stores 225 532 248 358 60 66 127 141 73 16 98 187 608 107 26 62 118 131 68 16
Total units allocated 715 424 626 395
Balance in
warehouse
56 89 74 15
Volume Ranks & Number Of Stores
Rank A B C D E Total
# of stores in each rank 10 12 8 6 24 18
% each rank receives 8.2% 2.8% 3.5% 2.5% 7.6% 5.8%
41. 41
5waystomanageRetail
Pricing
Easily analyse and monitor price change decisions as all data is
stored in a central database. Past data can be compare with real-
time data.
Price Monitoring & Analysis
Retailers have the authority to decide who can make pricing decisions
and who can apply them. Thus restricting access to only authorised
personnel.
System – Wide Security
Having a central collection of data means information can be analysed
anytime and can be compared with previous results.
Real – Time Performance Meters
Make pricing strategy based on geographical location & customer
preferences. Promotional campaigns can be easily applied at the
point of sale.
Control & Track Campaigns
Enterprise – Wide Price Transparency
As all data is automatically stored in central database, pricing
variables can be seen by authentic users
42. Retail Pricing Strategy
42
Pricing Strategy Determine minimum price
you are willing to sell your
product for
Use google consumer
surveys to test 5 prices
for your product
Determine 5 exact prices
within the minimum &
maximum price range
Determine the
maximum price
Input results from google
consumer surveys into
pricing spreadsheet
Arrive at the optimized
price for value
43. Inventory
Management
& Control
43
Inventory Management System
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Inventory Control Sheet
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Inventory Management Framework
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44. Inventory Management System
44
Text Here
Text Here
Text Here
Text Here
Text Here
Receiving & Put
Away
Wi-Fi &
Barcode System
Location
Management
Inventory
Management
Reporting
Management
Picking &
Packing
45. Inventory Management Framework
45
Set up Consignment
Item Arrival Overview
Outbound
Process
Enable quality
management
Define Cost
Structure
Use Inventory Journals to
Post Transactions
Create Consignment
Replenishment Order
Reserve Inventory
Quantities
Non Conformance
Management
Define Price
Calculation
Set up
Inventory Locations
Change Consignment
Ownership
Reserve the same batch
for a sales Order
Quarter tine Orders Close InventoryInventory Statuses Trace items & Raw
materials
Inventory Blocking Adjust InventoryCheck Stock Availability Merge Inventory Batches
Recalculate
Inventory
Transfer Physical
Inventory
Correct Inventory
Tracking Information
Count Inventory Check Inventory Status
Using Mobile Workspace
Inventory Operations
Outbound
Operations
Quality
Assurance
Inventory
Control
Inbound
Operations
46. Inventory Control Sheet
46
Grid Key
Discounted Reorder
Reorder
(Auto-fill)
Item No Name Manufacturer Description
Cost per
Item
Stock
Quality
Inventory
Value
Reorder
Level
Days per
Reorder
Item
Reorder
Quantity
Item
Discontinued?
Ok A123 Item A Cole
Item A
Description
$10.0 23 $3,000.00 80 12 90 Yes
Ok B123 Item B Cole Item B Description $30.0 52 $3,000.00 80 32 20
Ok C123 Item C Cole Item C Description $40.0 85 $1,800.00 80 15 45
Reorder D123 Item D Cole
Item D
Description
$50.0 46 $200.00 80 3 14
Ok E123 Item E Cole Item E Description $80.0 52 $400.00 80 15 50
Ok F123 Item F Cole Item F Description $60.0 12 $600.00 80 40 22
Ok G123 Item G Cole
Item G
Description
$70.0 30 $800.00 80 23 80 Yes
Reorder H123 Item H Cole
Item H
Description
$200.0 25 $900.00 80 12 30
Ok $0.00
Ok $0.00
Ok $0.00
Ok $0.00
Ok $0.00
47. Retail Management Challenges
47
Lack of trained
workforce
Efficiency of
supply Chain
Management
Infrastructural
bottlenecks
Regulatory
implications
Cultural
disparities
Rise in fuel
prices
Low adoption
& use of
technology
48. 48
KPI Dashboards
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KPI Metrics
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KPI &
Dashboard
49. Retail KPI Metrics Showing Average Sales & Sell Through Rate
49
$25,000
Average Transaction
Size
$105
Average Sales
Review per hour
48%
Customer
Retention
21%
Sell-through
Rate
Retail
50. Retail KPI Dashboard Showing Revenue vs Units Sold
50
0K
20K
40K
60K
80K
100K
0-18 18-24 25-45 45+
Units Sold by Age
Men Women Kids
$32000
$55000
$42000
$25000
$18000
Top 5 Product Categories by Revenue & Age
TV
Laptop
Desktop
Tablet
Mobile $25000
$49000
$30000
10000
20000
30000
40000
50000
TV Laptops Desktop
Revenue by Product Category
40
75
60
35 30
45
92
24
40
35
80
30
0K
40K
80K
120K
0K
40K
80K
120K
Text Text Text Text Text Text Text Text Text Text Text Text
Revenue Vs Units Sold
Revenue Unit solds
51. Retail KPI dashboard Showing Total Sales Per Labor Hour Sales by Unit Area
51
150
250
100
0
100
200
300
Downtown Midtown Uptown
Sales Per Labor Hour by
Location
$25000
$15000
$40000
0
20000
40000
60000
Downtown Midtown Uptown
Sales by Location for Children
$540
$340
$360
Sales by Unit Area
Downtown Midtown Uptown
Total Sales for All
Departments
$1.22M
Average Sales per
Unit Area
$5.44
Average Sales
Revenue per Hour
$178.67
Total Sales Per
Labor Hour
$273.80
52. Retail KPI Dashboard Showing Sales Revenue Customers & Out of Stock Items
52
Total Sales for All
Departments
$1.22M
Average Sales per
Unit Area
$5.44
Average Sales
Revenue per Hour
$178.67
Total Sales Per
Labor Hour
$273.80
20
25
20
15
32
48
40
52
81
42
32
61
42
61
45
22
12
32
65
21
35
21
65
15
0
20
40
60
80
100
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
Millions
Total Customers & Visitors
Visitors Transictions
0K
50K
100K
0K
20K
40K
60K
80K
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
Average Price & Units per Transaction
Price per transection
Units per transection
42K
35K
55K
22K
13K
31K
68K
Text Here Text Here Text Here Text Here Text Here Text Here Text Here
Top 7 Articles by Sold Items
12%
10%
5%
10%
10%
20%
33%
Sales by City
New York
Dailas
Los Angeles
Chicago
Washington
Texas 0%
20%
40%
60%
80%
Text Text Text Text Text Text Text Text
Out of Stock Items
$45K
$60K
$50K
Women Men Children
Sales by Division
56. Circular
56
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01
02
03
04
05
06
57. Timeline
57
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20172016201520142013
58. Venn
58
01 02
03
04
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59. 5959
About us
Preferred by Many
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Values Client
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Target Audiences
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60. Scatter with Smooth Lines and Markers
60
0.00%
100.00%
200.00%
300.00%
400.00%
500.00%
600.00%
2015 2016 2017 2018
Product 01
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Product 02
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Product 03
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Product 01
Product 02
Product 03
61. Stacked Area - Clustered Column
61
0
1
2
3
4
5
6
7
8
9
10
2015 2016 2017 2018
Product 01
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Product 02
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Product 03
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Product 01
Product 02
Product 03
62. Open High Low Close
62
0
10
20
30
40
50
60
70
05-06-2018 06-06-2018 07-06-2018 08-06-2018 09-06-2018
Close
HIGH
LOW
Product 01
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Product 02
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63. Our Mission
Vision
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Goal
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63
64. Thank
You Address:
# Street number, city, state
Contact Numbers:
0123456789
Email Address:
emailaddress123@gmail.com
64