This complete deck can be used to present to your team. It has PPT slides on various topics highlighting all the core areas of your business needs. This complete deck focuses on Enterprise Marketing Management EMM PowerPoint Presentation Slides and has professionally designed templates with suitable visuals and appropriate content. This deck consists of total of seventy slides. All the slides are completely customizable for your convenience. You can change the colour, text and font size of these templates. You can add or delete the content if needed. Get access to this professionally designed complete presentation by clicking the download button below. http://bit.ly/2TyPj9q
Komatsu Ltd. has experienced unstable management under different leadership styles, including autocratic, diplomatic, and participatory. The company established a total quality concept under Kawai's leadership from 1964-1982 but saw stagnant sales under Tetsuya Katada from 1989-1990 as the construction equipment market declined. Tanaka focused on the domestic market and internationalization from 1987-1989 through pricing decisions. The case recommends Komatsu strengthen its domestic market position, implement more stable management, and diversify its product portfolio.
ITC e-Choupal is an initiative to provide Indian farmers with access to real-time market information and a means of directly selling their products. It addresses issues such as lack of transparency in pricing, wastage, and reliance on middlemen through a network of internet kiosks located in rural villages. By connecting farmers to markets and buyers online, e-Choupal aims to empower farmers economically while reducing costs across the agricultural supply chain.
The document provides revised guidelines for the Scheme of Fund for Regeneration of Traditional Industries (SFURTI). Key points include:
- The objectives of SFURTI are to organize traditional artisans into collectives, provide support for sustainability, employment, marketing, skills training, and infrastructure.
- Interventions include soft components like skills training, hard components like common facility centers, and thematic components like branding and e-commerce.
- Institutional arrangements include a Scheme Steering Committee chaired by the MSME Secretary for approval of cluster proposals, and Nodal Agencies for implementation through Technical Agencies and Special Purpose Vehicles.
- Detailed guidelines are provided for submission and approval of cluster proposals
This document provides details about the Cleveland Clinic, including its service concept, focus on customer involvement, employee management practices, operations design, sources of funding and support, past expansion efforts, future opportunities, and core competencies. The Clinic aims to provide high-quality, multi-specialty healthcare using medical expertise, innovative technology, clinical research, and education. It manages operations through specialty centers and teams, monitors outcomes, and employs strategies to engage customers and train/evaluate employees. The document discusses the Clinic's previous expansion to Florida, and potential future opportunities through partnerships with Canyon Ranch, opening a facility in Canada, or collaborating with projects in Abu Dhabi.
Starbucks was facing declining customer satisfaction due to perceived issues like prioritizing profits over experience and slower service times. While it was highly successful initially by focusing on quality coffee and atmosphere, the brand was seen as less trendy and partners were providing unsatisfactory service. It is recommended that Starbucks invest $40 million to improve partner training and speed of service to convert satisfied into loyal customers. Converting just 46 more customers per store per day to highly satisfied would allow the investment to break even.
Presentation by the GVC Center's Ajmal Abdulsamad on the coconut value chain at a regional stakeholder meeting in Georgetown, Guyana on April 22, 2016.
This document discusses opportunities for India to increase exports of agro-based products. It notes that while India is a major global producer of many agricultural commodities, its share of the global food trade is less than 1.5% due to constraints along the agricultural supply chain and challenges meeting import standards. Developing agro-export zones that coordinate private and public sector efforts could help address issues at each stage from farm to consumer. This would improve productivity, infrastructure, quality assurance and access to markets to expand India's agro-exports.
Starbucks has evolved from a mere seller of coffee products to a full-fledged chain “restaurant”, offering not only coffee products but also other beverages, foods, and merchandise.
Starbucks is still a global leader in the coffee shop chain business
Introduced an online app making it more convenient for customers to locate stores and place orders
Starbucks slogan of “Uniquely Starbucks” continues to play a huge role in company’s success
Komatsu Ltd. has experienced unstable management under different leadership styles, including autocratic, diplomatic, and participatory. The company established a total quality concept under Kawai's leadership from 1964-1982 but saw stagnant sales under Tetsuya Katada from 1989-1990 as the construction equipment market declined. Tanaka focused on the domestic market and internationalization from 1987-1989 through pricing decisions. The case recommends Komatsu strengthen its domestic market position, implement more stable management, and diversify its product portfolio.
ITC e-Choupal is an initiative to provide Indian farmers with access to real-time market information and a means of directly selling their products. It addresses issues such as lack of transparency in pricing, wastage, and reliance on middlemen through a network of internet kiosks located in rural villages. By connecting farmers to markets and buyers online, e-Choupal aims to empower farmers economically while reducing costs across the agricultural supply chain.
The document provides revised guidelines for the Scheme of Fund for Regeneration of Traditional Industries (SFURTI). Key points include:
- The objectives of SFURTI are to organize traditional artisans into collectives, provide support for sustainability, employment, marketing, skills training, and infrastructure.
- Interventions include soft components like skills training, hard components like common facility centers, and thematic components like branding and e-commerce.
- Institutional arrangements include a Scheme Steering Committee chaired by the MSME Secretary for approval of cluster proposals, and Nodal Agencies for implementation through Technical Agencies and Special Purpose Vehicles.
- Detailed guidelines are provided for submission and approval of cluster proposals
This document provides details about the Cleveland Clinic, including its service concept, focus on customer involvement, employee management practices, operations design, sources of funding and support, past expansion efforts, future opportunities, and core competencies. The Clinic aims to provide high-quality, multi-specialty healthcare using medical expertise, innovative technology, clinical research, and education. It manages operations through specialty centers and teams, monitors outcomes, and employs strategies to engage customers and train/evaluate employees. The document discusses the Clinic's previous expansion to Florida, and potential future opportunities through partnerships with Canyon Ranch, opening a facility in Canada, or collaborating with projects in Abu Dhabi.
Starbucks was facing declining customer satisfaction due to perceived issues like prioritizing profits over experience and slower service times. While it was highly successful initially by focusing on quality coffee and atmosphere, the brand was seen as less trendy and partners were providing unsatisfactory service. It is recommended that Starbucks invest $40 million to improve partner training and speed of service to convert satisfied into loyal customers. Converting just 46 more customers per store per day to highly satisfied would allow the investment to break even.
Presentation by the GVC Center's Ajmal Abdulsamad on the coconut value chain at a regional stakeholder meeting in Georgetown, Guyana on April 22, 2016.
This document discusses opportunities for India to increase exports of agro-based products. It notes that while India is a major global producer of many agricultural commodities, its share of the global food trade is less than 1.5% due to constraints along the agricultural supply chain and challenges meeting import standards. Developing agro-export zones that coordinate private and public sector efforts could help address issues at each stage from farm to consumer. This would improve productivity, infrastructure, quality assurance and access to markets to expand India's agro-exports.
Starbucks has evolved from a mere seller of coffee products to a full-fledged chain “restaurant”, offering not only coffee products but also other beverages, foods, and merchandise.
Starbucks is still a global leader in the coffee shop chain business
Introduced an online app making it more convenient for customers to locate stores and place orders
Starbucks slogan of “Uniquely Starbucks” continues to play a huge role in company’s success
This document summarizes a presentation comparing the retail strategies of Tata Tea and Brookebond Taj Mahal tea brands. It discusses the products, promotion, placement/distribution, pricing and margins for retailers, packaging/processing, positioning in the market, and support for tea plantation owners of both brands. The key differences highlighted are that Tata Tea targets middle and upper middle class as a young, vibrant brand while Brookebond Taj Mahal targets upper middle class as a brand emphasizing excellence and sophistication.
Starbucks was founded in 1971 in Seattle, Washington and initially sold high quality coffee beans and equipment. It has since expanded globally through acquisitions, joint ventures, and licensing agreements. Starbucks now has over 30,000 stores in 80 countries. It entered new markets like Japan, the UK, and China by establishing joint ventures and adapting to local coffee and tea cultures. While global expansion has increased revenues, some markets like France incurred initial losses. Cultural diversity is important to the company and stores aim to respect local traditions.
The document provides an overview of the packaged food industry and ready-to-eat (RTE) food segment in India. It notes that the packaged food industry in India could reach $30 billion by 2015. The RTE food market is a new concept that is growing rapidly due to increasing disposable incomes, changing lifestyles, and a need for convenience. Popular brands like Haldiram's and ITC have entered the RTE market with a variety of products. Their marketing strategies include segmentation, targeting, product development, pricing, placement, and promotion tactics. Both companies face opportunities and threats from increasing competition in the growing Indian RTE food industry.
Case: Maggi Noodles safety concerns in India 2015 (Excessive lead MSG content)Prinson Rodrigues
The document discusses the 2015 controversy regarding excessive lead levels found in Maggi noodles in India. Authorities in Uttar Pradesh found MSG and lead levels above permissible limits in samples in 2014-2015. Nestle India voluntarily stopped selling Maggi noodles in June 2015. While Nestle argued they do not add MSG and lead levels were low, the Bombay High Court initially banned but later overturned the ban in August 2015 after required tests found noodles safe. The government still filed a lawsuit against Nestle seeking damages.
In August 2000, P&G introduced one of its kind product Crest Whitestrips, readily available online and through dentist offices
P&G claims that the new products are 10 times more effective than the Colgate Tartar Control Whitening Within two years P&G captured more than 80% of the share market. Colgate made a come back in August 2002 with Simply White. Colgate’s USP was that it focused on convenience and lower price. One month after introduction Simply White captures half the market with Crest Whitestrips losing 50% of its market share.
APEDA aims to maximize agro exports from India to provide higher incomes for farmers and rural employment. It seeks to establish India as a reliable supplier of quality agro products through infrastructure development, market promotion, and quality standards. APEDA oversees the export of various agricultural products and has regional offices across India including North East India. The North East region has potential to export fruits, spices, honey and organic products but faces infrastructure and connectivity challenges. APEDA is working to enhance exports from the region through various initiatives.
The document discusses Coca-Cola's launch of Coke Life, a low-calorie drink made with stevia and cane sugar. It aimed to target health-conscious consumers but ultimately failed. TCCC introduced Coke Life to experiment with a new product and cope with the rise of health-conscious consumers and sugar taxes in some countries. However, the chosen target segment of hybrid customers who did not clearly resonate with positioning of being both tasty and nutritious. The branding and frequent changes in positioning led to consumer uneasiness and lack of acceptance for the product.
Marketing strategy adopted by videocon industries ltdShrutika Kadam
Videocon Industries Ltd. was founded in 1987 to manufacture televisions and washing machines. It has since expanded into other appliances and mobile phones. The company aimed to inspire consumers with innovations, lower costs, delight customers, and increase technology-driven economic growth. Videocon adopted a multi-brand strategy using partnerships to serve customers across all price segments. It faced competition from global brands but had large production capabilities. The company has diversified over the years and aims to continue offering new technologies at affordable prices.
Komatsu Ltd. faced declining demand in the construction industry in the late 1980s and early 1990s. Mr. Katada implemented Project G to focus on sustainability, diversification, and global expansion. Recommendations included short-term employee engagement, medium-term sustainability initiatives, and long-term efficient international facilities to mitigate risks and drive green growth. Focusing on sustainability through innovation, recycling, and renewable energy could help Komatsu address regulatory threats while improving operations and brand value.
Brooke Bond Red Label is a 107-year-old tea brand owned by Hindustan Unilever Limited. It is the second largest tea brand in India with a 19% market share. Red Label offers various tea products including leaf tea, dust tea, and tea powder. It has different product lines like Red Label, Red Label Special Tea, and Red Label Natural Care Tea Box. The tea is manufactured in Assam, Cooch Behar, Darjeeling, and Meghalaya using traditional processes. Red Label provides affordable prices and packaging to protect the product and build its brand identity.
This document provides a summary of Coca Cola Company's value chain analysis. It begins with an introduction to the beverage industry and Coca Cola. It then describes Porter's value chain model and each component of Coca Cola's value chain, including inbound logistics, operations, outbound logistics, marketing and sales, services, procurement, technology, human resources, and firm infrastructure. It concludes that value chain analysis helps Coca Cola focus on value-creating activities and eliminate wasteful activities to strengthen its value proposition and benefits.
Presented by Lee Ann Jackson, Counsellor, Agriculture and Commodities Division, World Trade Organization (WTO), at the Geneva Launch of IFPRI's 2016 Global Food Policy Report, April 12, 2016. More info: http://www.ifpri.org/event/geneva-launch-ifpris-2016-global-food-policy-report
Café Coffee Day is the largest coffee chain in India, starting in 1996 in Bangalore. It now has over 900 outlets across India and plans international expansion. While its main competitors are Barista, Café Mocha, and Costa Coffee, it positions itself as affordable and targets youth through its café culture experience. Coffee consumption in India is growing at 5-6% annually, with CCD aiming to expand further in tier 2/3 cities through various promotional activities and loyalty programs to attract its main demographic of students and young professionals.
Singapore Airlines has a long history of innovating and investing in customer service to differentiate itself from competitors. It implemented a "Spacebed" concept to install new premium seats on some aircraft that would recline fully flat like a bed. Analysis showed the Spacebed would take over 2 years to break even on installation costs due to reduced seating capacity. While it improved the premium experience, there were concerns about rising costs and labor rates. The document discusses alternatives like using lower cost international labor and testing the Spacebed on selective routes before making a final decision.
Aarti Industries Ltd is an Indian chemicals company that manufactures products across various value chains including benzene, toluene, ethylene, and nitro toluene. It has 16 manufacturing units in India and customers in 60 countries. The document recommends buying shares of Aarti Industries, setting a target price of Rs 678, which represents a 31% upside from the current market price of Rs 518. It expects the company's revenues and profits to grow strongly over the next few years as capacity expansion allows it to capitalize on growth opportunities in specialty chemicals and pharmaceuticals.
The document discusses opportunities for Chemical Corp to enter the Vietnam market. It analyzes the Vietnam market using PESTEL and provides an overview of Chemical Corp and its strengths. A SWOT analysis identifies opportunities in Vietnam's growing industries and lifting of the US trade embargo. The recommendation is for Chemical Corp to start a manufacturing plant in Vietnam through a joint venture with a State-Owned Enterprise to take advantage of opportunities while mitigating risks and challenges of the market such as import tariffs.
Business Case for Sustainability Presentation Laura Dunkley
Building the Business Case for Sustainability - Challenges, Identify the Decision Makers, Hierarchy of Business Needs, Reasons Sustainability Initiatives are not Adopted, Success Stories, Resource Links
Tanishq - Positioning to capture Indian woman’s heart - Marketing Management...Abbas Dhuliawala
Tanishq is a jewelry brand owned by Titan Industries, a Tata Group company. It was launched in 1994 to capture the Indian women's jewelry market which was dominated by unorganized local jewelers. Initially, Tanishq faced challenges due to consumers' preference for 22-karat gold and perception of jewelry as investment over ornament. Through market research, Tanishq repositioned itself by offering 22-karat gold, promoting purity using a karat meter, and changing its designs to appeal to local tastes. It also launched sub-brands like GoldPlus to target different segments. Today Tanishq is a leading player with over 165 stores pan-India pursuing opportunities for growth in India and other Asian markets.
SUPPLY CHAIN MANAGEMENT CHALLENGES-FRUITS AND VEGETABLESSenthamizh Selvan
The supply chain management of perishable food products is complex as compared to other SCMs due to the perishable nature of the produce, high fluctuations in demand and prices, increasing consumer concerns for food safety & quality and dependence on climate conditions.
Cadbury is a confectionery company founded in 1824 in Birmingham, UK. It has 89,400 employees operating in 60 countries and marketing in 96 countries. Some of its most popular brands include Dairy Milk, Perk, and Gems. Cadbury began operations in India in 1948 and has since established manufacturing units and sales offices across the country. Its vision is "Working together to create brands people love" and its mission is to provide customers with tempting and exquisite tastes. Cadbury has received several awards and has become a pioneer in India through competitive pricing, product diversification, and extensive distribution network.
It covers all the important concepts and has relevant templates which cater to your business needs. This complete deck has PPT slides on Market Competitiveness PowerPoint Presentation Slides with well suited graphics and subject driven content. This deck consists of total of seventy slides. All templates are completely editable for your convenience. You can change the colour, text and font size of these slides. You can add or delete the content as per your requirement. Get access to this professionally designed complete deck presentation by clicking the download button below. http://bit.ly/3cqGXt8
Strategic Marketing Plan Powerpoint Presentation SlidesSlideTeam
To run a successful marketing business, it is important to have better planning that executes the product in the market without any failure. Presenting our content ready Strategic Marketing Plan PowerPoint Presentation Slides that helps to showcase the methods you use to conduct market research and new trends. Download here https://bit.ly/3loYGFp
This document summarizes a presentation comparing the retail strategies of Tata Tea and Brookebond Taj Mahal tea brands. It discusses the products, promotion, placement/distribution, pricing and margins for retailers, packaging/processing, positioning in the market, and support for tea plantation owners of both brands. The key differences highlighted are that Tata Tea targets middle and upper middle class as a young, vibrant brand while Brookebond Taj Mahal targets upper middle class as a brand emphasizing excellence and sophistication.
Starbucks was founded in 1971 in Seattle, Washington and initially sold high quality coffee beans and equipment. It has since expanded globally through acquisitions, joint ventures, and licensing agreements. Starbucks now has over 30,000 stores in 80 countries. It entered new markets like Japan, the UK, and China by establishing joint ventures and adapting to local coffee and tea cultures. While global expansion has increased revenues, some markets like France incurred initial losses. Cultural diversity is important to the company and stores aim to respect local traditions.
The document provides an overview of the packaged food industry and ready-to-eat (RTE) food segment in India. It notes that the packaged food industry in India could reach $30 billion by 2015. The RTE food market is a new concept that is growing rapidly due to increasing disposable incomes, changing lifestyles, and a need for convenience. Popular brands like Haldiram's and ITC have entered the RTE market with a variety of products. Their marketing strategies include segmentation, targeting, product development, pricing, placement, and promotion tactics. Both companies face opportunities and threats from increasing competition in the growing Indian RTE food industry.
Case: Maggi Noodles safety concerns in India 2015 (Excessive lead MSG content)Prinson Rodrigues
The document discusses the 2015 controversy regarding excessive lead levels found in Maggi noodles in India. Authorities in Uttar Pradesh found MSG and lead levels above permissible limits in samples in 2014-2015. Nestle India voluntarily stopped selling Maggi noodles in June 2015. While Nestle argued they do not add MSG and lead levels were low, the Bombay High Court initially banned but later overturned the ban in August 2015 after required tests found noodles safe. The government still filed a lawsuit against Nestle seeking damages.
In August 2000, P&G introduced one of its kind product Crest Whitestrips, readily available online and through dentist offices
P&G claims that the new products are 10 times more effective than the Colgate Tartar Control Whitening Within two years P&G captured more than 80% of the share market. Colgate made a come back in August 2002 with Simply White. Colgate’s USP was that it focused on convenience and lower price. One month after introduction Simply White captures half the market with Crest Whitestrips losing 50% of its market share.
APEDA aims to maximize agro exports from India to provide higher incomes for farmers and rural employment. It seeks to establish India as a reliable supplier of quality agro products through infrastructure development, market promotion, and quality standards. APEDA oversees the export of various agricultural products and has regional offices across India including North East India. The North East region has potential to export fruits, spices, honey and organic products but faces infrastructure and connectivity challenges. APEDA is working to enhance exports from the region through various initiatives.
The document discusses Coca-Cola's launch of Coke Life, a low-calorie drink made with stevia and cane sugar. It aimed to target health-conscious consumers but ultimately failed. TCCC introduced Coke Life to experiment with a new product and cope with the rise of health-conscious consumers and sugar taxes in some countries. However, the chosen target segment of hybrid customers who did not clearly resonate with positioning of being both tasty and nutritious. The branding and frequent changes in positioning led to consumer uneasiness and lack of acceptance for the product.
Marketing strategy adopted by videocon industries ltdShrutika Kadam
Videocon Industries Ltd. was founded in 1987 to manufacture televisions and washing machines. It has since expanded into other appliances and mobile phones. The company aimed to inspire consumers with innovations, lower costs, delight customers, and increase technology-driven economic growth. Videocon adopted a multi-brand strategy using partnerships to serve customers across all price segments. It faced competition from global brands but had large production capabilities. The company has diversified over the years and aims to continue offering new technologies at affordable prices.
Komatsu Ltd. faced declining demand in the construction industry in the late 1980s and early 1990s. Mr. Katada implemented Project G to focus on sustainability, diversification, and global expansion. Recommendations included short-term employee engagement, medium-term sustainability initiatives, and long-term efficient international facilities to mitigate risks and drive green growth. Focusing on sustainability through innovation, recycling, and renewable energy could help Komatsu address regulatory threats while improving operations and brand value.
Brooke Bond Red Label is a 107-year-old tea brand owned by Hindustan Unilever Limited. It is the second largest tea brand in India with a 19% market share. Red Label offers various tea products including leaf tea, dust tea, and tea powder. It has different product lines like Red Label, Red Label Special Tea, and Red Label Natural Care Tea Box. The tea is manufactured in Assam, Cooch Behar, Darjeeling, and Meghalaya using traditional processes. Red Label provides affordable prices and packaging to protect the product and build its brand identity.
This document provides a summary of Coca Cola Company's value chain analysis. It begins with an introduction to the beverage industry and Coca Cola. It then describes Porter's value chain model and each component of Coca Cola's value chain, including inbound logistics, operations, outbound logistics, marketing and sales, services, procurement, technology, human resources, and firm infrastructure. It concludes that value chain analysis helps Coca Cola focus on value-creating activities and eliminate wasteful activities to strengthen its value proposition and benefits.
Presented by Lee Ann Jackson, Counsellor, Agriculture and Commodities Division, World Trade Organization (WTO), at the Geneva Launch of IFPRI's 2016 Global Food Policy Report, April 12, 2016. More info: http://www.ifpri.org/event/geneva-launch-ifpris-2016-global-food-policy-report
Café Coffee Day is the largest coffee chain in India, starting in 1996 in Bangalore. It now has over 900 outlets across India and plans international expansion. While its main competitors are Barista, Café Mocha, and Costa Coffee, it positions itself as affordable and targets youth through its café culture experience. Coffee consumption in India is growing at 5-6% annually, with CCD aiming to expand further in tier 2/3 cities through various promotional activities and loyalty programs to attract its main demographic of students and young professionals.
Singapore Airlines has a long history of innovating and investing in customer service to differentiate itself from competitors. It implemented a "Spacebed" concept to install new premium seats on some aircraft that would recline fully flat like a bed. Analysis showed the Spacebed would take over 2 years to break even on installation costs due to reduced seating capacity. While it improved the premium experience, there were concerns about rising costs and labor rates. The document discusses alternatives like using lower cost international labor and testing the Spacebed on selective routes before making a final decision.
Aarti Industries Ltd is an Indian chemicals company that manufactures products across various value chains including benzene, toluene, ethylene, and nitro toluene. It has 16 manufacturing units in India and customers in 60 countries. The document recommends buying shares of Aarti Industries, setting a target price of Rs 678, which represents a 31% upside from the current market price of Rs 518. It expects the company's revenues and profits to grow strongly over the next few years as capacity expansion allows it to capitalize on growth opportunities in specialty chemicals and pharmaceuticals.
The document discusses opportunities for Chemical Corp to enter the Vietnam market. It analyzes the Vietnam market using PESTEL and provides an overview of Chemical Corp and its strengths. A SWOT analysis identifies opportunities in Vietnam's growing industries and lifting of the US trade embargo. The recommendation is for Chemical Corp to start a manufacturing plant in Vietnam through a joint venture with a State-Owned Enterprise to take advantage of opportunities while mitigating risks and challenges of the market such as import tariffs.
Business Case for Sustainability Presentation Laura Dunkley
Building the Business Case for Sustainability - Challenges, Identify the Decision Makers, Hierarchy of Business Needs, Reasons Sustainability Initiatives are not Adopted, Success Stories, Resource Links
Tanishq - Positioning to capture Indian woman’s heart - Marketing Management...Abbas Dhuliawala
Tanishq is a jewelry brand owned by Titan Industries, a Tata Group company. It was launched in 1994 to capture the Indian women's jewelry market which was dominated by unorganized local jewelers. Initially, Tanishq faced challenges due to consumers' preference for 22-karat gold and perception of jewelry as investment over ornament. Through market research, Tanishq repositioned itself by offering 22-karat gold, promoting purity using a karat meter, and changing its designs to appeal to local tastes. It also launched sub-brands like GoldPlus to target different segments. Today Tanishq is a leading player with over 165 stores pan-India pursuing opportunities for growth in India and other Asian markets.
SUPPLY CHAIN MANAGEMENT CHALLENGES-FRUITS AND VEGETABLESSenthamizh Selvan
The supply chain management of perishable food products is complex as compared to other SCMs due to the perishable nature of the produce, high fluctuations in demand and prices, increasing consumer concerns for food safety & quality and dependence on climate conditions.
Cadbury is a confectionery company founded in 1824 in Birmingham, UK. It has 89,400 employees operating in 60 countries and marketing in 96 countries. Some of its most popular brands include Dairy Milk, Perk, and Gems. Cadbury began operations in India in 1948 and has since established manufacturing units and sales offices across the country. Its vision is "Working together to create brands people love" and its mission is to provide customers with tempting and exquisite tastes. Cadbury has received several awards and has become a pioneer in India through competitive pricing, product diversification, and extensive distribution network.
It covers all the important concepts and has relevant templates which cater to your business needs. This complete deck has PPT slides on Market Competitiveness PowerPoint Presentation Slides with well suited graphics and subject driven content. This deck consists of total of seventy slides. All templates are completely editable for your convenience. You can change the colour, text and font size of these slides. You can add or delete the content as per your requirement. Get access to this professionally designed complete deck presentation by clicking the download button below. http://bit.ly/3cqGXt8
Strategic Marketing Plan Powerpoint Presentation SlidesSlideTeam
To run a successful marketing business, it is important to have better planning that executes the product in the market without any failure. Presenting our content ready Strategic Marketing Plan PowerPoint Presentation Slides that helps to showcase the methods you use to conduct market research and new trends. Download here https://bit.ly/3loYGFp
Strategic Marketing Plan PowerPoint Presentation SlidesSlideTeam
It covers all the important concepts and has relevant templates which cater to your business needs. This complete deck has PPT slides on Strategic Marketing Plan PowerPoint Presentation Slides with well suited graphics and subject driven content. This deck consists of total of seventy slides. All templates are completely editable for your convenience. You can change the colour, text and font size of these slides. You can add or delete the content as per your requirement. Get access to this professionally designed complete deck presentation by clicking the download button below. https://bit.ly/3flDZqt
Marketing Performance Measurement And Management PowerPoint Presentation SlidesSlideTeam
This complete deck covers various topics and highlights important concepts. It has PPT slides which cater to your business needs. This complete deck presentation emphasizes Marketing Performance Measurement And Management PowerPoint Presentation Slides and has templates with professional background images and relevant content. This deck consists of total of seventy slides. Our designers have created customizable templates, keeping your convenience in mind. You can edit the colour, text and font size with ease. Not just this, you can also add or delete the content if needed. Get access to this fully editable complete presentation by clicking the download button below. http://bit.ly/3arPTN7
Strategic Marketing Plan Powerpoint Presentation SlidesSlideTeam
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It has PPT slides covering wide range of topics showcasing all the core areas of your business needs. This complete deck focuses on Marketing Insights PowerPoint Presentation Slides and consists of professionally designed templates with suitable graphics and appropriate content. This deck has total of seventy slides. Our designers have created customizable templates for your convenience. You can make the required changes in the templates like colour, text and font size. Other than this, content can be added or deleted from the slide as per the requirement. Get access to this professionally designed complete deck PPT presentation by clicking the download button below. https://bit.ly/2xGzxCu
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Marketing Action Plan Powerpoint Presentation SlidesSlideTeam
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Customer Support And Services Guide Powerpoint Presentation SlidesSlideTeam
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After sales service encompasses all the assistance provided to customers after purchasing a product or service. Grab our informative PowerPoint presentation on Customer Support and Services Guide. It overviews after sales services, their benefits, needs, and best practices. Implementing an effective after sales support strategy can enhance customer satisfaction, promote brand loyalty, and even generate positive word of mouth advertising. Our customer services deck delves into various aftersales services, such as training, assurance, support, assistance, and rewards. Additionally, it highlights the positive impact of excellent after sales services and offers a set of dashboards to monitor customer retention and satisfaction. Moreover, our customer support PPT covers a range of services, including product guarantees, warranty, returns, replacements, configurations, installations, maintenance, and relocation. You can access our 100 percentage customizable template by downloading it, and its also compatible with Google Slides.
Word Of Mouth WOM Marketing Strategies To Build Brand Awareness Powerpoint Pr...SlideTeam
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Word of mouth marketing generates honest discussions about and recommendations for a product or company by getting people to discuss your brand, product, or business. Grab our Word of Mouth WOM Marketing Strategies to Build Brand Awareness template. It includes a brief overview of the concept and benefits of word of mouth marketing. Our WOM strategies deck contains significant industry statistics, types, and challenges. Additionally, it covers the need for and major types of word of mouth marketing strategies such as customer referral marketing, social media influencer marketing, brand ambassador marketing, affiliate marketing. It further incorporates the user generated content, employee advocacy, customer reviews and testimonials, buzz marketing, viral marketing, guerrilla marketing, and other strategies. Finally, the module highlights the impact, campaign budget, plan, and implementation framework for word of mouth marketing. Get to know more by downloading our 100 percentage editable and customizable template, which is also compatible with google slides.
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Employee engagement refers to the level of involvement and enthusiasm employees have towards their work, which ultimately leads to better business outcomes. Grab Our Strategic staff engagement action plan can showcase the commitment level of employees in the workplace. It discusses the challenges and issues organizations face due to disengaged employees. Our Workforce participation deck includes an employee engagement survey to evaluate staff participation and satisfaction rates. Additionally, it provides industry statistics that demonstrate the importance of employee engagement. These resources can help companies develop an improved employee engagement action plan to achieve their goals and objectives. Further, Our Employee job satisfaction offers practical strategies to enhance productivity, retention, and participation rates. It further focuses on optimizing communication practices and employee work life balance, as well as implementing reward and recognition programs, compensation and benefits, and training and development opportunities. Finally, our HR Engagement Strategies module provides metrics to measure the impact of employee engagement activities. Get instant access.
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Traditional marketing uses offline media to reach, target, and attract a wider audience. Grab our insightfully designed template on Traditional Marketing Channel Analysis that provides an overview of offline marketing. It includes Traditional marketing techniques, that are more resilient and leave a stronger impression on the customers. It also has a positive impact on businesses as it helps to capture a broader range of audience. It includes key features, statistics, best practices, and benefits audience growth, reusable material, increased credibility, and brand exposure. Our conventional marketing deck further includes approaches that help organizations increase sales and attract customers, such as newspaper and magazine advertising, company brochures, and direct mail. The PowerPoint presentation also incorporates outdoor broadcasting, one on one, referral marketing, radio ads, billboards, transit advertising, sticker, and word of mouth marketing. Lastly, it highlights the critical marketing team players and the cost spent on every advertisement channel. Get access to this powerful template now.
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An asset tracking system is a technique to monitor an organizations assets more efficiently to enhance customer service and improve equipment longevity. Grab our Integrating asset tracking system to enhance the operational effectiveness template. It is expertly crafted to keep track of purchases to strengthen security and IT safety. Our IT asset management deck provides the latest technology trends for keeping track of assets. It involves the current scenario of an organizations asset and inventory management systems. Additionally, our Inventory management system PPT offers essential methods of an asset tracking system such as RFID tags, barcode scanning, Bluetooth low energy, near-field communication, and more. It further showcases detailed working and key benefits of implementing these systems. Furthermore, our RFID integration module includes a workflow chart and the roles and responsibilities of the HR manager and team. It contains cost analysis and comparative software assessment for enhancing overall performance. Lastly, our Asset management template exhibits the KPI dashboards and impact analysis for measuring the effectiveness of implementing a tracking system. Get instant access.
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A leadership brand is a way to make others aware of your unique qualities as a leader and how you can make a positive impact. If youre interested, our Designing and Implementing Brand Leadership Strategy template is available for download. It provides an overview of brand leadership, including its benefits, essential factors, steps, and strategies for creating a strong leadership brand. Our Brand Identity deck includes tips for becoming a market leader, three leadership groups, and a leadership matrix. It also explores the relationship between value proposition and brand leadership. Moreover, our Brand Architecture PPT explains strategic brand leadership tasks such as organizational structure and process, brand architecture, and brand building function. Additionally, it includes dashboards for tracking brand awareness and performance. Finally, our Brand Building module discusses how brands can provide unique value to customers and consists of a case study on Coca Colas success as a market leader. The template is fully editable and customizable and can be used with Google Slides. Get access now.
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Managed Services refers to outsourcing IT services to improve operational efficiency and reduce costs for an organization. The Managing Business Customers Technology PowerPoint presentation provides insights on pricing and growth strategies for these services, making it useful for IT and Chief Strategy managers looking to determine the right pricing model. The Capacity Services Management presentation includes an analysis of the global managed services market, competitive landscape, and pricing models such as Per User, Per Device, A La Carte, and Tiered Pricing. These models are compared based on scalability, cost, and technology, and the most suitable one is selected. The presentation also highlights the impact of implementing the pricing strategy and the key strategies for managed services growth, which can lead to increased sales, reduced operational costs, and increased market share. Gain access to this informative template now.
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Due to reduced job satisfaction, low employee productivity, and high-stress levels, many companies are transitioning to flexible work arrangements. Grab our Developing Flexible Working Practices to Improve Employee Engagement template. It can assist companies in increasing employee engagement rates and promoting workplace diversity. Our Flexible working hours deck addresses the issues caused by a rigid work schedule and presents statistics, benefits, trends, and growth drivers associated with hybrid work. Additionally, it provides guidelines and policies for the flexibility of work. Our Telecommuting PPT further showcases employee engagement strategies and productivity software tools for remote teams to achieve flexible work objectives. It also covers common issues managers face when implementing flexible work hours and ways to overcome them. Finally, our Job flexibility module exhibits the critical performance indicators KPIs and dashboards to help companies evaluate the impact of flexible employment strategies on employees and business performance. Download our 100 percent customizable template, also compatible with Google Slides.
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Grab Our meticulously crafted template titled Product, corporate and umbrella branding, a valuable resource for enhancing the overall value of your brand. It assists retailers in refining their product identity and differentiating them from competitors. Our Brand identity deck includes a brand portfolio and Kotlers five-level model for comparative product analysis. It also features tracking of customer service performance, budget analysis for product branding, and a product performance tracking dashboard. Additionally, our Corporate branding PPT emphasizes the significance of leveraging brand value, outlining its benefits and role. It provides insights into implementing corporate branding through critical elements, a deployment checklist, an activity tracking timeline, and significant steps for implementation. Furthermore, our Brand personality module includes a comprehensive overview of Umbrella branding, enhancing overall brand performance by improving brand equity. It also highlights the purpose, importance, advantages, and disadvantages associated with umbrella branding. Finally, the umbrella branding performance is managed through budget assessment for brand maintenance and an activity tracking dashboard for the umbrella brand. Access this powerful template now to augment your brand management strategies.
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A shareholder engagement strategy can help an organization develop and strengthen its relationship with investors. Grab our Communication Channels and Strategies for Shareholder Engagement template that helps to communicate about the latest updates and strategies implemented by the company to shareholders for building trust. It starts by highlighting benefits, concerns, and topics for shareholder engagement. Our Investor relations deck also shows the different types of companies for investor engagement through various communication techniques. Additionally, it highlights planning techniques like formulating a governance committee and communication calendar. Further, our Investor engagement PPT communication channels like website, email, and social media for shareholder engagement. It also showcases various shareholder strategies for websites like sharing annual reports, posting SEC filings, proxy statements, governance roadshows, and podcasts. Our Corporate strategy module exhibits an email channel to communicate critical updates and techniques to shareholders. Lastly, it shows various social media channels, like Facebook, YouTube, etc., for communicating with shareholders and covers other strategies like meetings, sharing ESG practices, and conducting investors survey for shareholder engagement. Get instant access.
Responsible Tech Playbook To Leverage Business Ethics Powerpoint Presentation...SlideTeam
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Grab our completely designed, Responsible tech playbook to leverage business ethics template. It provides a comprehensive guide to cater tools, methods, and frameworks to help firms make better technological decisions. Our Technological transformation deck helps mitigate software and product development risks and helps manage how technology interacts with society or the community. The playbook covers summaries of various technologies utilized. Each synopsis incorporates slides outlining an overview of the technique in terms of goal, aim, duration, and stakeholders involved. Additionally, our Technology governance PPT highlights the Primary methods, including agile threat modeling, data ethics canvas, consequence scanning, unintended and intended consequence scanning, and ethical OS. It also contains FMEA, interpret ML, materiality matrix assessment, tarot cards of tech, responsibility strategy, and humane design guide. Lastly, our Business ethics module exhibits the different approaches associated with responsible technology, including polarity thinking, participatory design, speculative design provocations, and bracketing. Get immediate access.
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Personalized marketing help organization run targeted promotional campaigns and enhance the customer experience. The following presentation Generating Leads through Targeted Digital Marketing Campaign can help the marketing department to improve brand perception and increase the loyalty of customers towards the company. It initially showcases the collection and analysis of data for preparing ideal customer personas. This PPT also highlights personalized email and video marketing strategies that can help to target an online audience and increase the conversion rate. It also shows website optimization tactics that can result in high-converting landing pages and shorter sales cycles. It also shows various other personalized strategies which are social media and mobile application marketing. This presentation also showcases a checklist that can help to manage and ensure the effective implementation of personalized marketing campaigns. It also highlights the budget that can be allocated to marketing activities for customer targeting. In the end, this presentation shows KPIs and dashboards that can help to track and evaluate the effectiveness of personalized customer marketing campaigns. Download it now.
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A sales plan is the first and foremost step towards developing a sales strategy, enabling a companys team to predict and avoid business related risks. Grab our Boosting Profits with a New and Effective Sales Strategic Plan template. It formulates the right target audience, appropriate sales representatives, software tools, revenue goals, and methods to track performance. Our Sales Strategy deck provides the company overview, products offered, value proposition, target market analysis, etc. It focuses on understanding the need for a new strategic sales plan. Our Brand Promotion PPT showcases multiple steps of building a sales strategy, like setting targets, creating customer profiles, lead generation strategies, etc. Additionally, it includes various stages of the sales process, namely, prospecting and lead generation, setting customer qualification criteria, scheduling product demos, defining customer needs, etc. It also caters to slides about multiple sales assessment techniques. Further, our Promotional Campaigns module includes campaigns like using referrals, loyalty programs, buy more and save more programs, device trade ins, etc. Lastly, it caters to the cost analysis, impact assessment of multiple sales activities, and dashboards related to tracking improvements with implementing new sales plans. Get access now.
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Chat GPT multitasks by picking up on and naturally expressing more than one aim at a time. Grab our professionally curated ChatGPT IT template. It includes an introduction, advantages, and features of OpenAIs ChatGPT model and discusses the price and availability of its enhanced version, called ChatGPT Pro. Our ChatGPT deck represents the working and architecture of ChatGPT technology, including a large language model and self-attention mechanism. Additionally, it demonstrates the various applications of ChatGPT in several domains, such as education, medicine, research, information technology, advertisement, banking, finance, etc. Our chatbot using GPT-3 PowerPoint presentation represents the three reinforcement learning from human feedback models supervised fine-tuning, reward, and reinforcement learning. Furthermore, it discusses integrating the ChatGPT model into web applications and best practices for successful deployment. Moreover, our ChatGPT integration into the web applications module contains sections about the impact of ChatGPT on social media and artificial intelligence tokens. Lastly, this chatbot using GPT-3 deck comprises a roadmap, a timeline, a 30-60-90 days plan, a checklist to integrate OpenAIs GPT-3 model into web applications and a case study on mental health and ChatGPT collaboration. Get access now.
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Our expertly crafted template on Methods to Implement Traditional Marketing provides a comprehensive overview of offline marketing strategies that are highly effective in reaching and engaging a wider audience. These traditional marketing methods are not only resilient but also leave a lasting impression on customers, providing numerous benefits such as audience growth, increased credibility, and brand exposure. The template highlights key features, statistics, and best practices for implementing these strategies, including newspaper and magazine advertising, company brochures, direct mail, outdoor broadcasting, referral marketing, radio ads, billboards, transit advertising, sticker marketing, and word of mouth marketing. Additionally, the presentation includes information on the critical team players involved in the marketing process and the costs associated with each advertising channel. By utilizing these tried and true techniques, businesses can increase sales, attract customers, and capture a broader audience. Dont miss out on this powerful tool access our template today.
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The document discusses the benefits of meditation for reducing stress and anxiety. Regular meditation practice can help calm the mind and body by lowering heart rate and blood pressure. Making meditation a part of a daily routine, even if just 10-15 minutes per day, can have mental and physical health benefits over time by reducing stress levels and promoting relaxation.
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With decreased job satisfaction, poor employee productivity, and a high stress level, many companies are shifting to flexible work arrangements. Remote working gives an employee the freedom to decide when they start working, where they work, and for how long. With our professionally designed Global Shift Towards Flexible Working PowerPoint presentation, corporates can successfully improve employee engagement rate and improve workplace diversity. Initially, the PPT begins with multiple issues faced by the company because of its inflexible working schedule. Secondly, the complete deck caters to a section through which professionals can highlight major statistics, advantages, trends, and growth drivers associated with hybrid working. Going forward, the firm can achieve flexible working objectives by developing guidelines, policies, employee engagement strategies, and productivity software tools for remote teams. In addition to this, the module covers a section on different issues faced by managers when implementing flexible working hours and the ways in which businesses can overcome them. At last, through key performance indicators KPIs metrics and dashboards, organizations can successfully evaluate the impact of flexible employment strategies on employees and the companys performance. Download our 100 percentage editable and customizable template, which is also compatible with Google Slides.
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Presentation by Herman Kienhuis (Curiosity VC) on developments in AI, the venture capital investment landscape and Curiosity VC's approach to investing, at the alumni event of Amsterdam Business School (University of Amsterdam) on June 13, 2024 in Amsterdam.
Efficient PHP Development Solutions for Dynamic Web ApplicationsHarwinder Singh
Unlock the full potential of your web projects with our expert PHP development solutions. From robust backend systems to dynamic front-end interfaces, we deliver scalable, secure, and high-performance applications tailored to your needs. Trust our skilled team to transform your ideas into reality with custom PHP programming, ensuring seamless functionality and a superior user experience.
SATTA MATKA DPBOSS KALYAN MATKA RESULTS KALYAN CHART KALYAN MATKA MATKA RESULT KALYAN MATKA TIPS SATTA MATKA MATKA COM MATKA PANA JODI TODAY BATTA SATKA MATKA PATTI JODI NUMBER MATKA RESULTS MATKA CHART MATKA JODI SATTA COM INDIA SATTA MATKA MATKA TIPS MATKA WAPKA ALL MATKA RESULT LIVE ONLINE MATKA RESULT KALYAN MATKA RESULT DPBOSS MATKA 143 MAIN MATKA KALYAN MATKA RESULTS KALYAN CHART
SATTA MATKA DPBOSS KALYAN MATKA RESULTS KALYAN CHART KALYAN MATKA MATKA RESULT KALYAN MATKA TIPS SATTA MATKA MATKA COM MATKA PANA JODI TODAY BATTA SATKA MATKA PATTI JODI NUMBER MATKA RESULTS MATKA CHART MATKA JODI SATTA COM INDIA SATTA MATKA MATKA TIPS MATKA WAPKA ALL MATKA RESULT LIVE ONLINE MATKA RESULT KALYAN MATKA RESULT DPBOSS MATKA 143 MAIN MATKA KALYAN MATKA RESULTS KALYAN CHART INDIA MATKA KALYAN SATTA MATKA 420 INDIAN MATKA SATTA KING MATKA FIX JODI FIX FIX FIX SATTA NAMBAR MATKA INDIA SATTA BATTA
L'indice de performance des ports à conteneurs de l'année 2023SPATPortToamasina
Une évaluation comparable de la performance basée sur le temps d'escale des navires
L'objectif de l'ICPP est d'identifier les domaines d'amélioration qui peuvent en fin de compte bénéficier à toutes les parties concernées, des compagnies maritimes aux gouvernements nationaux en passant par les consommateurs. Il est conçu pour servir de point de référence aux principaux acteurs de l'économie mondiale, notamment les autorités et les opérateurs portuaires, les gouvernements nationaux, les organisations supranationales, les agences de développement, les divers intérêts maritimes et d'autres acteurs publics et privés du commerce, de la logistique et des services de la chaîne d'approvisionnement.
Le développement de l'ICPP repose sur le temps total passé par les porte-conteneurs dans les ports, de la manière expliquée dans les sections suivantes du rapport, et comme dans les itérations précédentes de l'ICPP. Cette quatrième itération utilise des données pour l'année civile complète 2023. Elle poursuit le changement introduit l'année dernière en n'incluant que les ports qui ont eu un minimum de 24 escales valides au cours de la période de 12 mois de l'étude. Le nombre de ports inclus dans l'ICPP 2023 est de 405.
Comme dans les éditions précédentes de l'ICPP, la production du classement fait appel à deux approches méthodologiques différentes : une approche administrative, ou technique, une méthodologie pragmatique reflétant les connaissances et le jugement des experts ; et une approche statistique, utilisant l'analyse factorielle (AF), ou plus précisément la factorisation matricielle. L'utilisation de ces deux approches vise à garantir que le classement des performances des ports à conteneurs reflète le plus fidèlement possible les performances réelles des ports, tout en étant statistiquement robuste.
Enhancing Adoption of AI in Agri-food: IntroductionCor Verdouw
Introduction to the Panel on: Pathways and Challenges: AI-Driven Technology in Agri-Food, AI4Food, University of Guelph
“Enhancing Adoption of AI in Agri-food: a Path Forward”, 18 June 2024
SATTA MATKA DPBOSS KALYAN MATKA RESULTS KALYAN CHART KALYAN MATKA MATKA RESULT KALYAN MATKA TIPS SATTA MATKA MATKA COM MATKA PANA JODI TODAY BATTA SATKA MATKA PATTI JODI NUMBER MATKA RESULTS MATKA CHART MATKA JODI SATTA COM INDIA SATTA MATKA MATKA TIPS MATKA WAPKA ALL MATKA RESULT LIVE ONLINE MATKA RESULT KALYAN MATKA RESULT DPBOSS MATKA 143 MAIN MATKA KALYAN MATKA RESULTS KALYAN CHART
Tired of chasing down expiring contracts and drowning in paperwork? Mastering contract management can significantly enhance your business efficiency and productivity. This guide unveils expert secrets to streamline your contract management process. Learn how to save time, minimize risk, and achieve effortless contract management.
2. TABLE OF
2
CONTENTS
Connect with Customers Communicate the Value
Build Strong Brands Create successful Long-term Growth
Shape the Market offerings KPI’s and Dashboard
Capture Marketing Insights Deliver Value
3. Capture
Marketing Insights
Gathering Information &
Scanning the Environment
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your needs and capture your
audience's attention.
Conducting Marketing Research
& Forecasting Demand
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your needs and capture your
audience's attention.
3
4. PESTEL Analysis
4This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
Politics
• Government
Policy
• Text here
• Text Here
P
Economics
• Growth Rates and
Tax Policies
• Text here
• Text Here
E
Society
• Population
Growth and
Demographics
• Text here
• Text Here
S
Technology
• Emerging
Technologies
• Text here
• Text Here
T
Environment
• Recycling and
Waste Management
Policies
• Text here
• Text Here
E
Legislation
• Laws regarding
consumer
protection
• Text here
• Text Here
L
5. SWOT Analysis
5
Strengths
• What is the USP of Business?
• How are you better than competitor?
• Text here
Opportunities
• Are there any untouched potential
market areas?
• Text here
Weaknesses
• What sort of skills require to work on?
• What are the require resources?
• Text here
Threats
• What are our Competitors doing that we
are not?
• Are there any government regulations
that could hamper our business?
• Text Here.
SWOT
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6. Global Market Potential Graphical Format
6
Region Market Size
(In Billion)
Growth Size
(In %)
USA $ 200 10%
Brazil $ 250 8%
Africa $ 305 5.2 %
Australia $ 500 15 %
Russia $ 420 20 %
USA
Brazil
Russia
Australia
Africa
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7. Global Market Potential Tabular Format
7
Region Market Analysis 2016 2017 2018 2019 2020
CAGR
(2014 - 2020)
Europe
Market Value (US $ Mn) xx xx xx xx xx xx
Market Volume (* 000 Units) xx xx xx xx xx xx
Asia Pacific
Market Value (US $ Mn) xx xx xx xx xx xx
Market Volume (* 000 Units) xx xx xx xx xx xx
North America
Market Value (US $ Mn) xx xx xx xx xx xx
Market Volume (* 000 Units) xx xx xx xx xx xx
Middle East & Africa
Market Value (US $ Mn) xx xx xx xx xx xx
Market Volume (* 000 Units) xx xx xx xx xx xx
Latin America
Market Value (US $ Mn) xx xx xx xx xx xx
Market Volume (* 000 Units) xx xx xx xx xx xx
Total
Market Value (US $ Mn) xx xx xx xx xx xx
Market Volume (* 000 Units) xx xx xx xx xx xx
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8. Market Survey Insights
8
Survey
Result 1
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capture your
audience's attention.
Survey
Result 2
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Survey
Result 3
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Survey
Result 4
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Survey
Result 5
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audience's attention.
Add your Key Summary Here
Add your Key takeaways from this slide
9. Market Opportunity Analysis
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Market
Opportunity
Analysis
Is It
Profitable?
Can Benefit Convince
Target Markets?
Can Target Markets Be
Reached With Cost Effective
Media & Trade Channels?
Possess Resources
to Deliver Benefits?
Are Benefits Better
Than Competitors?
• To Evaluate Opportunities
• To Determine
Attractiveness &
Probability of Success
10. Connect with Customers
10
Identifying Market
Segments & Targets
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needs and capture your
audience's attention.
Analysing
Business Markets
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needs and capture your
audience's attention.
Analyzing
Consumer Market
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audience's attention.
Creating Customer
Value and Loyalty
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audience's attention.
Connect
with Customers
11. Creating Customer Value
11
• Research The
Marketplace,
Customer Needs and
Wants
• Manage Marketing
Information and
Customer Data
• Text Here
• Text Here
01
Understand the
marketplace,
customer needs
and wants
• Select customers to
serve: Segmentation
and targeting
• Design a value
proposition:
Differentiation and
Positioning
• Text Here
• Text Here
02
Design a
customer driven
marketing
strategy
• Product (Or Service)
Design and Building
Strong Brands
• Pricing and Making
Attractive
• Place (Distribution):
Making Available
• Promotion:
Communicate
Customer Value
• Text Here
• Text Here
03
Construct
an integrated
marketing
programme
• CRM: Building Strong
Relations with Target
Customers
• PRM: Building Strong
Relations With
Marketing Partners
• Text Here
• Text Here
04
Build profitable
relationships and
create delight
• Create Customers
Satisfaction and
Delight
• Capture Customers
Lifetime Value
• Increase Market
Share and Share of
Customers
• Text Here
• Text Here
05
Capture Value
from customers to
create profit and
customer equity
Capture value from
Customers in return
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12. Creating Customer Loyalty
12
Loyalty
Programs
Bonus
Points
Rebate
Program
Recognition
Program
Description
Earn Points and
Redeem for Rewards
Receive Cashback Relative to
Their Transaction Spend
Rewards for Privilege
Member Only
Advantages Flexible and offers Control Easy to Manage
Most Profitable
(for Elite Members Only)
Disadvantages Text Here Text Here Text Here
Typical offers Text Here Text Here Text Here
Sample Programs Text Here Text Here Text Here
Text Here Text Here Text Here Text Here
Titles
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13. Customer Purchase Stages
13
Initial Consideration
• Incentives
• Seasonal promotions
• Online catalog with known
prices
• Benefits-integrated guided
search
• Care management
notifications/alerts
Post - Purchase
• Online EOB (PDF)
• Enter ratings / reviews
• Net promoter score /
surveys
Closure
• Shopping cart with check – out
• Oder management / concierge service
• Order Modifications
• Merchant processing (consumer
payment)
• EFT (health plan payment)
Active Evaluation
• Out - of – pocket cost share
• Financing
• Care setting preference
• Location
• View ratings / reviews
• Quality / outcomes scores
It explains the
buying behavior,
define the prime
factors to increase
the market
acceptance
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14. Moderating Effect on Consumer Decision Making
14
66% 77% 65% 95% 76% 73%
57% 5% 35% 25% 57% 55%
86% 53% 60% 60% 66% 16%
36% 44% 80% 55% 38% 30%
58% 23% 23% 23% 58% 85%
47% 8% 18% 18% 22% 22%
17% 21% 62% 21% 17% 14%
32% 9% 48% 29% 12% 20%
58% 78% 28% 78% 8% 30%
An endorsement from an celebrity
Recommendations from a friend / Family
SMS / text message ad
Video game advertising
Online review by someone you do not know
An endorsement from an online personality
Recommendation from within your social media circle
Recommendation from within your social media circle
Television ads
Ads delivered through social media platforms
70%
60%
50%
48%
40%
35%
30%
25%
20%
1 2 3 4 5 6 7 8 9 10
Low Impact High Impact
Text Here
Millennials Gen X
33-49
Baby
Boomers
50-68
Matures
69+14-18 19-25 26-32
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15. Medium that Influence Purchase Decision
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In Mature Markets In Developing Markets
15
52
75
0 10 20 30 40 50 60 70 80 90 100
Advertising
Previous Usage
Word of Mouth
8
46
30
0 10 20 30 40 50 60 70 80 90 100
Word of Mouth
Shopping
Internet Information
18
32
85
0 10 20 30 40 50 60 70 80 90 100
Word of Mouth
Shopping
Internet Information
20
28
32
0 10 20 30 40 50 60 70 80 90 100
Previous Usage
Advertising
Word of Mouth
25
35
40
0 10 20 30 40 50 60 70 80 90 100
Previous Usage
Advertising
Word of Mouth
20
50
70
0 10 20 30 40 50 60 70 80 90 100
Previous Usage
Advertising
Word of Mouth
Stage 1
Initial consideration Set
Stage 3
Moment of Purchase
Stage 2
Active Evaluation
16. Analysing Business Situation
16
Market Size
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Target User
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Market Trend
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Major Competitors
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Service Available
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Funds Available
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Analyse
Business
Markets
17. Consumer Market Segmentation
17
Market
Segmentation
Psychographic
• Lifestyle :Text Here
• Personality :Text Here
• Values :Text Here
• Interest :Text Here
• Text Here
• Text Here
• Text Here
Behavioral
• Brand Loyalty :Text Here
• Benefits Sought :Text Here
• User Status :Text Here
• Usage Rates :Text Here
• Occasion :Text Here
• Readiness to Buy :Text Here
Geographic
• Region :Text Here
• Country :Text Here
• Population :Text Here
• Climate :Text Here
• Text Here
• Text Here
Demographic
• Age :Text Here
• Gender :Text Here
• Ethnicity :Text Here
• Nationality :Text Here
• Occupation :Text Here
• Income :Text Here
• Family Size :Text Here
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Segmentation is
done on the basis of
the mentioned
parameters, you can
fill in the details as
per the requirements
18. Business Market Segmentation
18
Demographics
• Industry :Text Here
• Company Size :Text Here
• Location :Text Here
Operating
Variable
• Technology :Text Here
• User/ Non User Status
:Text Here
• Customer Capabilities
:Text Here
Purchasing
Approaches
• Purchasing Function
:Text Here
• Power Structure
• :Text Here
• Nature of Existing
Capabilities :Text Here
Situational
Factors
• Urgency :Text Here
• Specific Application
:Text Here
• Size of Order
• :Text Here
Personal
Characteristics
• Buyer Seller Similarity
:Text Here
• Attitude towards Risk
:Text Here
• Loyalty :Text Here
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Segmentation is done
on the basis of the
mentioned
parameters, you can
fill in the details as
per the requirements
19. International Market Segmentation
19
Geographic
• Region :Text Here
• Country :Text Here
• Population :Text Here
• Climate :Text Here
• Language :Text Here
Economic
• Occupation :Text Here
• Income :Text Here
• Nationality :Text Here
Cultural
• Lifestyle :Text Here
• Beliefs :Text Here
• Social Groups :Text Here
• Ethnicity :Text Here
• Values :Text Here
Political-Legal
• Country :Text Here
• Interest :Text Here
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Segmentation is done
on the basis of the
mentioned parameters,
you can fill in the details
as per the requirements
20. Build Strong Brands
20
Creating Brand Equity
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needs and capture your audience's attention.
Crafting Brand Positioning
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needs and capture your audience's attention.
Dealing with Competition
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needs and capture your audience's attention.
Develop Strategic Positioning
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needs and capture your audience's attention.
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21. Brand Equity
Provides value to customers by
enhancing customer’s:
• Confidence in the purchase decision
• Use satisfaction
Provides value to firm
by enhancing:
• Brand Loyalty
• Prices/ Margins
• Brand extensions
• Competitive advantage
Brand
Loyalty
• Reduce
marketing
costs
• Trade
Leverage
Brand
Awareness
• Familiarity –
linking
• Signal of
substance /
commitment
Perceived
Quality
• Reason to
buy
• Price
• Channel
member
interest
Brand
Associations
• Differentiating /
Positioning
• Reason to buy
• Create positive
attitude /
feelings
Other
Proprietary Assets
• Competitive
advantage
Indicators / Effects
Future Performance
Category
Create Brand Equity
21This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
The purpose of the
slide is to provide a
framework of value
22. Crafting Brand Positioning
22This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
You can decide on the
basis of below
mentioned parameters
how you want to position
the brand in the minds of
the target audience.
What the Product Does for Me
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needs and capture your audience's attention.
How the Brand Makes Me Look
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needs and capture your audience's attention.
How I Would Describe the Product
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needs and capture your audience's attention.
How the Brand Makes Me Feel
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needs and capture your audience's attention.
Brand
Personality
Symbols
Facts
Text
Here
23. Brand Positioning Framework
23
Risky
What
Competition
Has to Give
What You
Have to
offer
What
Customers
Want
Ideal Positioning
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to your needs and capture your
audience's attention.
Don’t even think about this
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to your needs and capture your
audience's attention.
Competitor positioning
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to your needs and capture your
audience's attention.
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24. Develop Strategic Positioning
24
Differentiation
Write Your Strategy Based on
Product Differentiation
Comprehensive
Cost Leadership
Write Your Strategy Based
Cost Leadership
Focus
on Priorities
Mention Your
Key Focus Areas
STRATEGIC TARGET
Superior
Quality
Customer
Value
Moderate
Prices
25. Company &
Product
Target
Customers
Key
Benefits
Price Value Proposition
Quality Conscious
Consumers of Chicken
Tenderness 10% Premium
Safety-conscious
Upscale Families
Durability & Safety 20% Premium
Convenience-minded
Pizza Lovers
Delivery Speed &
Good Quality
15% Premium
Good Pizza Delivered Promptly
At Your Doorstep With
Moderate Prices
Competitive Analysis
25This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
Evaluating the product
on the basis of
commonly used
parameters which can be
altered as per customers
requirements.
26. Market Competitiveness- Ratings
26
Ratings
Key Success Factors Own Competitor 1 Competitor 2 Competitor 3
Financial Position
Advertising
Market Share
Brand Image
Customer Loyalty
Product Range
Distribution
Price Competition
Geographical Expansion
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28. Shape the Market Offerings
28
Shape the
Market offerings
c
Setting
Product Strategy
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it to your needs and capture your
audience's attention.
Designing &
Managing Services
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to your needs and capture your
audience's attention.
Developing Pricing
Strategies & Program
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your needs and capture your
audience's attention.
29. Setting Product Strategy 1/4
29
Key Attributes of Your
Product / Solution
Mention Your Key
Strategies /
Comments Here
c
Business
Model
Mention Your Key
Strategies /
Comments Here
c
Price
Positioning
Mention Your Key
Strategies /
Comments Here
c
Market
Position
Mention Your Key
Strategies /
Comments Here
c
What are You Trying to Market?
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30. Setting Product Strategy 2/4
30
c cc c
Target
Markets
Mention Your Key
Strategies /
Comments Here
Initial Market
Penetration Strategy
Mention Your Key
Strategies /
Comments Here
Channel/
Partners
Mention Your Key
Strategies /
Comments Here
Launch
Team
Mention Your Key
Strategies /
Comments Here
Who should be involved internally & externally?
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31. Setting Product Strategy 3/4
31
Value Proposition & Key Message for
c
Customers
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and capture your audience's attention.
c
Channels
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and capture your audience's attention.
c
Audience
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and capture your audience's attention.
Why
Should
They
Adopt It?
32. Setting Product Strategy 4/4
32
How & Where Should It Be Done?
c
External Activities
Text Here
c
Tools for Customers
Text Here
c
Tools for Internal Audience
Text Here
33. Designing & Managing Services 1/2
33
Maximum Market Skimming
Product-Quality Leadership
Maximum Market Share
Maximum Current Profit
Survival
Rational Behind Choosing the Objective
Add Comment Here
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audience's attention.
Add Comment Here
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audience's attention.
Add Comment Here
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34. Designing & Managing Services 2/2
34
01
02
03
04
0506
07
08
09
Market Skimming
Value Pricing
Loss Leader
Psychological Pricing
Competitor PricingPredatory Pricing
Cost-plus Pricing
Penetration Pricing
Contribution Pricing
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35. Developing Pricing Strategies and Programs 1/4
35
Enter the “Name of Strategy here
Write your comments here stating
the reason behind selecting this
particular strategy
Strategy for Introducing this price
Enter your key strategy here i.e.
which geography you are planning to
introduce the price first
36. Developing Pricing Strategies and Programs 2/4
36
Basic
$10 Per month
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to your needs and capture your
audience's attention.
Pro
$20 Per month
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to your needs and capture your
audience's attention.
Business
$40 Per month
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to your needs and capture your
audience's attention.
Advanced
$30 Per month
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to your needs and capture your
audience's attention.
Platinum
$50 Per month
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to your needs and capture your
audience's attention.
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37. Developing Pricing Strategies and Programs 3/4
37
c c c
Private Plan Business Plan Mega Plan
10s per month
1 GB Bandwidth
10 MB Max File Size
3 GHZ CPU
256 MB Memory
Get Private Plan
20s per month
10 GB Bandwidth
50 MB Max File Size
5 GHZ CPU
1024 MB Memory
Get Business Plan
50s per month
Unlimited Bandwidth
No Maximum File Size
5 GHZ CPU
4 GB Memory
Get Mega Plan
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38. Developing Pricing Strategies and Programs 4/4
38
c
Basic
Placeholder
Description
Placeholder Text
Text
$9.90
Subscribe
c
Premium
Placeholder
Description
Placeholder Text
Text
$9.90
Subscribe
39. Deliver
Value
c
Manage
Channel Partner
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to your needs and capture your
audience's attention.
c
Managing Retailing,
Wholesaling, & Logistics
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it to your needs and capture your
audience's attention.
39This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
40. Manage Channel Partner 1/3
40
c
Face-to-Face & WebEx Training
Prepare advanced, hands on training program & deliver
it live via WebEx Training & it includes the following:
Point A
Point B
Point C
c
Channel Flash Email Newsletter
To provide recent news on promotions,
incentives, sales tools & more. Add other details
as well like person who is accountable for
implementing, timelines etc
Channel Flash Email Newsletter
c
Video Library
When it is to be launched
All Trainings, instructed guide & announcements
will be available on (mention platform name)
Video Library
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41. Manage Channel Partner 2/3
41
Tier1ChannelPartners
Tier2ChannelPartners
cName 1Mention Key Comments
cName 2Mention Key Comments
cName 3Mention Key Comments
cName 1 Mention Key Comments
cName 2 Mention Key Comments
cName 3 Mention Key Comments
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42. Manage Channel Partner 3/3
42
Sr. No. Product / Service Pricing Pricing Rational
01 Product 1 Text Here Text Here
02 Product 2 Text Here Text Here
03 Product 3 Text Here Text Here
c c c c
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43. Managing Retailing, Wholesaling, & Logistics 1/2
43
Information Flow
Physical Flow
Purchasing and
Supply Management
Materials
Management
Physical Distribution
Management
Logistics
Supply Chain Management
Second
Tier Supplier
First
Tier Supplier
Second
Tier Customer
First
Tier Supplier
Distribution &
Warehousing
Supply Manufacturing Retail Consumer End
Customer
Supply Side Demand Side
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44. Managing Retailing, Wholesaling, & Logistics 2/2
44
Complete Previous Expenditure
Records & Volumes
Expenditure Divided by
Items & Sub Items
Expenditure by Division ,
Department or User
Expenditure
by the Supplier
Future Demand
Projections or Budgets
The 5 major
segment that
are analyzed
in the first
stage are as
follows
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45. Communicate
the Value
c
Designing and Managing
Integrated Marketing
Communications
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c
Marketing Reach
by Channels
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45
46. Designing and Managing Integrated Marketing Communications
46
Print Ads
Online
Advertising
Trade Fairs
Tele
Marketing
Canvassing
Referrals
Direct Mail
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47. Marketing Reach by Channels (1/2)
47
Target Audience
Online Marketing
Social Media
SEO
Blogs
Email
PPC
Affiliates
Offline Marketing
Events
Print Ads
Sponsorships
Radio
We have listed down
a few ways through
which you can
acquire customers,
you can choose any
basis your
requirements .
48. Marketing Reach by Channels (2/2)
48
10%
25%
30%
21%
6%
8%
Tele Marketing
Emails
Online Media
Print Ads Referrals
Trade Fairs
Current Year’s Acquisition Sources
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49. Create
Successful Long-
term Growth
Introducing New Market offerings
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New Product Detailed Overview
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Tapping into Global Markets
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49
50. Introducing New Market Offerings- Product Introduction
50
Idea
• Explain the product idea in brief: e.g. to lock &
unlock door from your smartphone
• Text Here
Product Details
• Explain the product idea in detail for e.g.
Requirement of the product
• Technology used
• Benefits
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Now is the best time to
explain your product idea
in an effective manner so
that the audience gets
immersed in it right from
the beginning
51. New Product Detailed Overview
51
Strategic
• Degree to Which Project Aligns
With Business Strategy
• Strategic Importance
Product Advantage
• Unique Benefits
• Meets Customer Needs Better
• Value For Money
Market Attractiveness
• Market Size
• Market Growth
• Competitive Situation
Profitability Analysis
• Expected Profitability
(Magnitude ; E. G. NPV )
• Return(e.g. IRR)
• Payback Period
• Low Cost And Fast to Do
Synergies
• Market Synergies
• Technological Synergies
• Manufacturing/
Processing Synergies
Technical Feasibility
• Technical Gap
• Complexity
• Technical Uncertainty
This step is crucial to
ensure that unsuitable
ideas are rejected as
soon as possible as
Ideas need to be
considered objectively
52. Tapping into Global Markets
52
20%
Sales
North America
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35%
Sales
Asia
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15%
Sales
Australia
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30%
Sales
South America
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54. Marketing Management Dashboard 1/5
54
70%
Total Spend
vs Total Budget of 105.00$
30%
Campaign 1
vs Budget of 25.000$
80%
Campaign 3
vs Budget of 50.000$
60%
Campaign 2
vs Budget of 30.000$
c
586
Total Impressions
2580
Total Click
250
Total Acquisitions
147
Cost Per Acquisition
2020/01/21 2020/01/22 2020/01/23 2020/01/24 2020/01/25 2020/01/26 2020/01/27 2020/01/28 2020/01/29 2020/01/30
Daily Impressions by Campaign – Last 12 Weeks
80
40
50
20
0 20 40 60 80 100
Category 4
Category 3
Category 2
Category 1
CPA by Campaign – Last 12 Weeks
45%
24%
20%
11%
Acquisition by Campaign – Last 12 weeks
55. Marketing Management Dashboard 2/5
55
$25
Cost Per Conversion
$40.5
10%
Average CTR
12.36%
$5200
Total Spend
$3200
100
300
500
700
900
1100
1300
10 May
2020
11 May
2020
12 May
2020
13 May
2020
14 May
2020
15 May
2020
16 May
2020
17 May
2020
18 May
2020
Clicks vs Conversion
Clicks Conversions
30
50
20
70
0 20 40 60 80
Campaign 1
Campaign 2
Campaign 3
Campaign 4
Conversion Per Campaign
$0
$20
$40
Campaign 1 Campaign 2 Campaign 3 Campaign 4
Cost Per Conversion Per Campaign
Campaign Performance (today)
Cost Per Conversion
$30.36
Conversion Rate
5%
CTR
2%$2125
Total Spend
10
Conversions
$200 20 $30 2%
56. Marketing Management Dashboard 3/5
56
Customers by Region
30 20 20 30
30%
24%
20%
26%
30%
20%
40%
0
1
2
3
4
5
6
7
0
1
2
3
4
5
6
7
8
9
Revenue & Sales – Last 12 months
Amount Product
0
10
20
30
40
50
60
0 10 20 30 40 50
New Customer Signups
200
Active Customers
10.362
Solid Units
4.560
total Revenue
2.563
Net Profit
57. Marketing Management Dashboard 4/5
57
0
10
20
30
40
50
w1 w2 w3 w4 w5 w6 w7 w8 w9 w10 w11 w12 w13 w14 w15
Visits By Week of Year
0
0.5
1
1.5
2
2.5
3
3.5
4
w1 w2 w3 w4 w5 w6 w7 w8 w9 w10w11w12w13w14w15
Bounce Rate By Week of Year
45%
25%
20%
10%
Direct
Display
Organic
Paid
Traffic Sources
2
5
3
4
0
1
2
3
4
5
6
Category 1 Category 2 Category 3 Category 4
Visitors by User Type
8%
12%
20%
0% 10% 20% 30%
Direct
Paid Search
Organic
Top 3 Channels By Conversion
8%
12%
20%
0% 10% 20% 30%
Direct
Paid Search
Organic
Top 3 Campaigns By Conversion
8%
12%
20%
0% 10% 20% 30%
Direct
Paid Search
Organic
Top 3 Pages By Conversion
1.029.973
Visits
35 Sec
Avg Session Duration
2,6 Pages
Per Visit
30%
Bounce Rate
1.53.258
Page Views
30%
Goal Conversion
59. Marketing Management KPI Metrics 1/2
59
Business
Objectives
KPI 1 KPI 2 KPI 3 KPI 4 KPI 5
Awareness
Social Community
Growth
Share of Influencer’
Voice
Volume Per
Conversation & Reach
Ratio of Positive ,
Negative & Neutral
Sentiment
Traffic to
Product Pages
Engagement
Percent of Community
Interacting With Content
Interaction
Per Followers
Content
Virality & Velocity
“ Likes”, Re-tweets,
Shares, Mentions, Etc
Campaign
#Hashtag Use
Lead Generation
Cost Per Lead
From Social Channel
Social Media ‘S
Assist In Purchase Path
Qualified Sales
Leads From Social
Reach Within
Target Audience
# of White
Paper Downloads
Demand Gen /
Conversion
Direct Attribution-
Revenue & Trial
Downloads Through
Tracked Links
Cost
Per Acquisition
Conversion Rates &
Average Order Value
From Social Channels
Revenue Attribution For
Key Influencers
On-site Product Review
Influences on
Conversion Rates
Customer Support
Cost Savings
(Call Deflection)
Avg. Time
to Issue Resolution
Chane In Sentients
Around Support Issue
Number of
Issues Resolved
Issue Resolution
Rate Per Agent
Advocacy
Number of
Active Advocates
Share
of Influence
Percent of Brand
Communication
Driven By Advocates
Influence Score &
Reach of Advocates
Revenue
Attributable to Advocates
Product Innovation
Number of Product
Ideas Submitted
Number of Ideas
Included In Product
Developing
Number of
Bugs Reported & Fixed
Size of Community
Providing Product
Feedback
Engagement Rates In
Product Forums
60. Marketing Management KPI Metrics 2/2
60
KPI Activities Metrics Calculation Trend Indication
Demand
Generation
Direct & Indirect Indications at
event, trade show, on-line
subscription, document
downloads, advertising etc.
Cost Per Lead;
Cost per Sales Appointment;
Response rate
Number of Lead/sales appts/ responses
divided by marketing investment in lead
generation programmes
Declining ratios ,may indicates
ineffective marketing activities.
Determine efficiency by correlating lead
generation to new client
acquisition results
New Client
Acquisition
RFP & collateral marketing
material, targeted advertising,
strategic investment tactics
Marketing’s contribution to the
cost of acquisition
(Marketing’s cost to support client
retention divided by total retention
budget comprising contributions from
Marketing & other departments)
multiplied by present value of new
business over 12 months
Increasing result may indicate that
marketing activities are costly
Increasing budget can be justified if
retention of clients are high. If not,
identify alternative marketing tactics-
digital vs print formats for collateral &
advertising.
Profitability
& Retention of
Current Clients
On-going communication,
special promotion
Marketing’s
contribution to retention
(Marketing’s cost to support client
retention divided by total retention
budget comprising contributions from
Marketing & other departments)
multiplied by client revenues, less gross
margin & lost revenues form clients who
were not retained over a 12 month
period
Increasing result may indicate that
marketing activities are costly. It may
be worth the investment for highly
profitable clients. Consider segmenting
clients according to potential for new
business & long-term profits & allocates
budgets accordingly.
64. 64
0
1
2
3
4
5
6
7
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automatically based on data. Just left click on it and
select “Edit Data”.
Product 01
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automatically based on data. Just left click on it and
select “Edit Data”.
Product 02
Column
Chart
65. 65
0
1
2
3
4
5
6
7
This graph/chart is linked to excel, and changes
automatically based on data. Just left click on it and
select “Edit Data”.
Product 01
This graph/chart is linked to excel, and changes
automatically based on data. Just left click on it and
select “Edit Data”.
Product 02
Product 02
Product 01
Area
Chart
66. Our Mission
66
Vision
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Mission
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Goal
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67. Venn
67
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01
02
04
03
68. Our
Team
68
Jack Lee
Managing Director
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Julie Star
Managing Director
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Tom Andrew
Managing Director
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69. Magnifying Glass
69
01
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04
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