This resume is for Anurag Khanna, seeking new job opportunities that match his competencies. He has over 6 years of experience in marketing and currently works as a Regional Manager for Sun Pharmaceuticals in Bangalore. Previously he held roles at Ranbaxy and Lupin in sales, marketing, and business development. He has a post-graduate diploma in management and has consistently received high performance awards.

1. RESUME
ANURAG KHANNA
Mobile: 8884270025 E -Mail:
anuragkhanna87@hotmail.com
Seeking assignments commensurate with my competencies in order to capitalise and deliver.
BRIEF OVERVIEW
 Post Graduate Diploma in Management (Marketing, Finance) from Guru Nanak Institute of
Management, New Delhi with more than 6 & half years of experience in the domain.
 Presently associated with SUN PHARMACEUTICALS INDUSTRIES LTD ERSTWHILE RANBAXY
LTD as a REGIONAL MANAGER at BANGALORE from February 2015 onwards.
KEY RESULT AREA
 Leading the KARNATAKA Team (Managers & sales officers) for their target, achievement,
handling Diabetic segment, motivation, training Regional strategy planning.
 Development of brand positioning, communication strategies
 Planning to build brand at regional basis, arranging various marketing programs.
 Training of team, Planning & Implementation of strategy of the team.
 Designing customised services based upon the feedback of executives.
 Input planning & Demonstration of Input
 Foster senior level collaboration with supply chain, sales and marketing to identify and develop joint
programs to generate incremental sales and/or profitability
 Own and manage overall category budget at all levels against business plan each month
 Adept in creating research work for pre launch of the Brand, collecting feed backs and information to
take competitive advantages.
 Ability to position the brands and concepts in corporate institutions through promotional activities.
 Analysing MAT & ORG Data, Monitor sales and marketing activities, controlling related activities like
sales analysis, sales monitoring and marketing/product training
 Handling Tender & Institutional business with the help of KAM
 Positioning of Brand & team motivation
 Liaison with supply chain department to ensure availability of stocks as per billing plans
 To interact with Key opinion leader & Key Business leader regarding market
 Review of financial budgets, return on investments etc.
 Goal Setting & Action plans including setting timelines, milestones, monitoring mechanisms etc
ORGANIZATIONAL EXPERIENCE:
From MAY’12 TO JAN’15 RANBAXY, Hyderabad BUSINESS
MANAGER
Elevated as a business manager in the month of May’12 at Hyderabad in Ranbaxy CV CARE itself &
managing the team of six people in terms of sales & marketing.

2. In Oct 2013 transferred from CV CARE to New Division i.e. Ranbaxy Diabetes Care for establishment of
new Division in Andhra Pradesh
KEY DELIVERABLES:
Managing the TELANGANA Team & taking care of their achievement in terms of Business.
Regional Strategy Planning & implementation of strategy.
Motivational program for the team.
Analysing the Mat and ORG data for new product development, Make sure the committed growth &
Incentive planning for the team
SWOT analysis of every team member & Institutional business handing by team
Handling tender and bidding related formalities & documentation.
Understanding issues and concerns of people and acquiring the bid.
Ensuring Business enhancement & increment.
Management of decorum in team & Identifying and foraying into hospital tenders.
Equipping and updating my sales team with updated market as well as scientific information.
Analysing MAT & ORG Data, Monitor sales and marketing activities, controlling related activities like sales
analysis, sales monitoring and marketing/product training
NOTABLE ATTAINMENTS:
In my leadership entire CV Care Hyderabad in 2014 & Diabetes Care team in
2015 qualified for Ranbaxy highest award honour Hall Of Fame.
I won Best Strategies for communication to customer award.
From Dec’09 TO APRIL’12 RANBAXY, Delhi CV Care
Executive
KEY DELIVERABLES:
Business Development
 Generating business from the existing accounts and achieving profitability and establishing strategic
partnership and alliances with specialised doctors.
 Initiating contact with potential customers like doctors for developing leads, sales & cross selling
products.
 Building and maintaining healthy business relations with doctors, stockists ensuring maximum
satisfaction by achieving performance parameters delivery & quality norms.
 Identifying and networking with financially strong and reliable stockists resulting in deeper market
penetration and improved market share.
 Developing and appointing new stockists to expand product reach in the market and assisted them to
promote the product.
NOTABLE ATTAINMENTS:
Got Bravo Award in Ranbaxy Ltd for excellent team building & team moral & after two month
of Joining at May 2012 in Hyderabad team start performing in 2012 & Bring Hyderabad team
to 106% in the year 2013
Launched three new products VOLIX M, ALDORACE, TRIOLVANCE and made it big hit.
Got seven ‘WOW’ cards for pristine ideas for achieving the budget for new products.
FROM JAN’09 TO Dec’09 LUPIN LTD, Delhi Marketing Trainee
KEY DELIVERABLES:
Business Development
 Generating business from the existing accounts and achieving profitability & target and establishing
strategic partnership and alliances with specialised doctors.

3. ACADEMIA
2009 Post Graduate Diploma in Business Management from Guru Nanak Institute of
Management, New Delhi, approved by Guru Govind Singh Inderprestha University &
approved All India Council of Technical Education (AICTE). Secured first division.
2007 B.Sc. from F.G. College, Raebareli, affiliated to C.S.J.M. UNIVERSITY, KANPUR
Secured first division.
2004 12th
from Govt. Inter College, Raebareli, affiliated to U.P.Board, Allahabad
Secured first division.
2002 10th
from G.S.V.M., Raebareli, affiliated to U.P.Board, Allahabad
Secured first division.
PERSONAL VITAE
Date of Birth : 23th
June, 1987
Present Address : 3rd
croos .1st
Main Road Mohan Kumar Nagar, Bangalore
Languages Known : English, Hindi
I hereby confirm that the information given in this form is true to the best of my knowledge and belief.
DATE:
PLACE: (ANURAG KHANNA)