Dinkar Kumar Pandey has over 18 years of experience in key account management, strategic planning, revenue generation, and market penetration in the pharmaceutical/healthcare industry. He is currently the Area Sales Manager (Specialty) for Dr. Lal Pathlabs Ltd. based in Lucknow, where he is responsible for market expansion and development. He has a consistent record of delivering results in growth, revenue, operational performance, and profitability.
Pharmaceutical, Commercial Executive/ Director having 15 years marketing and sales experience, Local and International Product Launches, Set-up of Marketing and Sales teams, Sales/Marketing Management, Cross-functional management, Strategic Planning Manager, Global Franchise Planning, in-/out-Licensing, Corporate Development, Strategic Partnerships, Merger Team Leader, Market Access, Market Research, Pricing.
- Successful track record in national and international commercial roles including general management, product/brand management, sales management, business development and licensing, distributor sourcing and management, market intelligence/research, market access and PR etc.
- A leader and participant in cross-functional and multi-national teams concerned with new product launches as well as in-line products including licensing with R&D- and regulatory departments as well as commercial affiliates.
-Successfully initiated and completed a number of international and national in-/ and out-license deals and strategic partnerships.
Marketing professional with a strong pharmaceutical academic background.
An astute professional with over 21+ years of comprehensive experience in functions related to Business Development & Revenue Generation (Channel Sales, Network Building, and Pricing Strategies) mainly for the FMCG/F&B/Herbal Cosmetic Products.
Pharmaceutical, Commercial Executive/ Director having 15 years marketing and sales experience, Local and International Product Launches, Set-up of Marketing and Sales teams, Sales/Marketing Management, Cross-functional management, Strategic Planning Manager, Global Franchise Planning, in-/out-Licensing, Corporate Development, Strategic Partnerships, Merger Team Leader, Market Access, Market Research, Pricing.
- Successful track record in national and international commercial roles including general management, product/brand management, sales management, business development and licensing, distributor sourcing and management, market intelligence/research, market access and PR etc.
- A leader and participant in cross-functional and multi-national teams concerned with new product launches as well as in-line products including licensing with R&D- and regulatory departments as well as commercial affiliates.
-Successfully initiated and completed a number of international and national in-/ and out-license deals and strategic partnerships.
Marketing professional with a strong pharmaceutical academic background.
An astute professional with over 21+ years of comprehensive experience in functions related to Business Development & Revenue Generation (Channel Sales, Network Building, and Pricing Strategies) mainly for the FMCG/F&B/Herbal Cosmetic Products.
1. DINKAR KUMAR PANDEY
Mobile: +91-9559640243,; E-Mail: dinkarpan2004@yahoo.co.in
Seeking senior level assignment in Business Development, Strategic Planning, Business &
Brand Promotion with an organization of repute
___________________An Overview___________________
1. Offering 18 years of quantifiable and rich experience in Key Account Management , Strategic Planning, Revenue
Generation and Market Penetration with renowned companies in Pharmaceutical/Healthcare industry
2. Presently associated as Area Sales Manager (Specialty) with Dr. Lal Pathlabs Ltd., based at Lucknow and
accountable for the market expansion and development in Lucknow.
3. Aggressive in sales & marketing tactics with strong exposure of working with prominent and high profile accounts; built
solid track record of successful rollout, management and turnaround of fortunes through astute planning and execution of
various activities.
4. Consistent record of delivering results in growth, revenue, operational performance, and profitability.
5. Analytical and organized with the proven ability to identify client needs, make recommendations and implement effective
solutions; highly skilled in rapidly developing rapport.
6. Innovative and results-driven Manager with aggressive planning, analytical, relationship building, presentation and
negotiation skills; expertise in building large teams and channel sales area.
___________________Business Skills___________________
11 Conceptualizing & implementing competitive strategies for generating sales, developing and expanding market share
towards the achievement of revenue & profitability targets.
11 Reviewing and interpreting the competition and market information to fine-tune the marketing strategies. Accountable for
making the business viable for industry partners by managing & ensuring healthy ROI.
11 Planning and managing SBU (Strategic Business Unit) operations to ensure that revenue and market share objectives are
met.
11 Spearheading all aspects of the company’s revenue accounting activities; managing the entire revenue function.
11 Identifying the network with financially strong & reliable channel partners, resulting in deeper market penetration and
improved market share.
11 Conceptualizing, planning and organizing sales promotion activities by developing new communication mix and new
strategies for branding.
11 Mapping client’s requirements & providing best products to suit their requirements; generating business from the accounts
and achieving sales growth.
11 Providing direction, motivation and training to the field sales team, ensuring optimum performance for all operational and
sales related issues; imbibing a sense of discipline & team work within the work force for effective and smooth functioning
of operations.
___________________Career Record___________________
Dr. Lal Pathlabs Ltd., Lucknow; Since Jun.’14
Area Sales Manager (Specialty)
Lead, Motivate and Guide the team of TM and FE to promote various tests and update the Drs. from specialized segments of
Onco., Nephro., Cardio, Neuro and Gastro.
2. Driving sales team for effective strategy implementation for optimum output.
Identifying and Converting opinion makers KOL Drs. to promote our products.
Ensuring business growth through effective channel/Distribution/Finance Management.
Preparing Sales Plan and forecasting for range of products on Monthly and Yearly basis.
Conducting Sales Promotional Medico Marketing activities on regular basis for increasing company acceptance and vertical
growth.
Daily tracking of business through MIS reports from various PSCs and CCs.
Manage the Key Customers Account, making strategies to make them more profitable and valuable to the Co. through Cross-
sell and Up-sell.
Significant Contributions:
Achieved 40% growth over FY 2015-16
Developed good no. of KOL at Lucknow.
Mendine Lifecare Products Pvt. Ltd., Varanasi; May’12 – May’14
Business Development Manager
Trained the sales team of ASMs, MSRs about Co.’s products, rules and regulations as per sales team guideline manual and
integrated their efforts to optimize operational efficiency.
Appointed new team members in coordination with ZSM/GM.
Maintained and expanded customer base by counseling MSRs; built and maintained rapport with key customers; identified new
customer opportunities.
Maintained active interaction with existing customers to rebuild confidence ensuring prolonged retention. Explored new business
opportunities through systematic prospecting value proposition.
Conducted monthly sales meeting to review team wise performance and to inculcate business development skills amongst
team members of the region.
Significant Contributions:
Recorded 33% growth over previous year’s in the region.
Contributed efficiently for market expansion in the assigned region.
Environ Energy Tech Service Ltd., Lucknow ; Apr’10 - Apr.’12
(Retail Sales Manager, U.P.)
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3. Spearheaded marketing activities and maintained MIS of the assigned territory.
Monitored marketing and operations across Uttar Pradesh.
Responsible for the opening of new avenues for the business, revenue generation and worked as a Profit Centre Head for the
Company.
Significant Contributions:
Expanded the operation to entire Uttar Pradesh.
Satven And Mer Pharmaceuticals Pvt. Ltd., Dhanbad; Aug.’06 – Mar.’10
District Sales Manager
Accountable to achieve sales target, growth & develop the assigned area / region. Exceed revenue objectives while
continuously creating and cultivating opportunities for revenue generation in a positive and professional manner.
Effectively monitored and controlled the Sales Team by handling and supervising Primary and Secondary Sales Targets.
Effectively implemented the company's strategies across all territories and drove the business volume Developed strategies for
enlarging the core market based on market research data and drove the business volume growth.
To ensure the achievement of sales target of Domestic Formulation as well as product-wise target monthly and ensure
continuous development of team members for desired growth.
Significant Contributions:
Consolidated the Co.’s stand with the expansion to entire Jharkhand (9 H.Q.) from previously that of 6 H.Qs.
Succeeded in getting the product mix sale with a growth rate of 12% approx. each year.
.
Bestochem Formulations (I) Ltd.; May’03 – Jul’06
Area Sales Manager, Moradabad; May’03 – Mar.’05
Sr. Area Sales Manager, Dhanbad; Mar’05– Jul’06
Responsible for the man-power planning, recruitments, effective training, monitoring and motivation of the field force for
ensuring the desired productivity and the achievement of specified sales target from the team.
Liaison effectively by maintaining good relations while looking after needs of the team members, stockiests, distributors,
customers and the Management.
Significant Contributions
Drove sales across Western Uttar Pradesh & some parts of Uttaranchal with support of 8 medical representatives.
Efficiently maintained reports of subordinate staffs, stock availability and supply information at various levels.
4. Torrent Pharmaceutcals Ltd. (Psycan Division); May’01 – Apr.’03
Sr. Medical Representative , Bareilly (Uttar Pradesh)
Significant Contributions
Actively participated in all activities related to Sales and Business Development of Division of the Company dealt in Cardiao –
Diabetic and Neuro – Psychiatry products to the specialized Drs. at Bareilly H.Q.
Successfully organized numerous Diabetic camps throughout the assigned territory and ranked top (in Uttar Pradesh) in the
Sale of Diabetic products.
Successfully developed a very good rapport with the specialized set of customers by organizing various seminars and related
market development events.
___________________Preceding Assignments___________________
Jul’98 – Apr.’01 with Panacea Biotec Ltd., Moradabad; Jul’98 – Apr.‘01
Management Trainee Jul’98 – Apr.’01
Launched various new products in Nimesulide range and Gliclazide range in the respective territory.
Achieved and won various Incentive schemes in successfully launching the new products.
Organized various Camps for Hepatitis B vaccine, Diabetes and Osteoporosis in the territory.
___________________Scholastics___________________
Advanced Program in Customer Relationship Management (APCRM)
2015 ~ Indian Institute of Management (IIM L), Lucknow
P.G.D.B.M. (Marketing)
1997 ~ Institute of Professional Studies & Research (IPSAR), Cuttack
B.Sc. (Chemistry Honors – Integrated Course)
1993 ~ Sahibganj College, Bhagalpur University
___________________Computer Proficiency___________________
C.C.A.- Computer from ET & T, Cuttack in 1996
Operating System: DOS, Windows 9x and 2k
Application: MS Office, Lotus SmartSuite and Word Perfect, Internet Tools
___________________Trainings Attended___________________
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5. Company: Reliance Industries Ltd. (Textile Division), Ahmadabad
Project: Preference on Branded and Unbranded Dress Materials
___________________Personal Dossier___________________
Date of Birth: 23
rd
November 1972
Address: C/o. Mr. B.M.Sharma, D-170, Sector- D, L.D.A. Colony, Kanpur Road, Lucknow- 226012
Languages Known: English, Hindi, Bengali and Oriya
6. Company: Reliance Industries Ltd. (Textile Division), Ahmadabad
Project: Preference on Branded and Unbranded Dress Materials
___________________Personal Dossier___________________
Date of Birth: 23
rd
November 1972
Address: C/o. Mr. B.M.Sharma, D-170, Sector- D, L.D.A. Colony, Kanpur Road, Lucknow- 226012
Languages Known: English, Hindi, Bengali and Oriya