This document provides a personal dossier for Dindeshwar Yadav, including his contact information, career experience, qualifications, and accomplishments. Yadav has over 15 years of experience in sales, marketing, business development, and people management in the FMCG industry. He has held several leadership roles with companies like Hindustan Unilever, Field Fresh Foods, and Hindustan Times. Yadav has received numerous awards for consistently exceeding sales targets and growing business.

1. Personal Dossier
Name : Dindeshwar Yadav
Experienced in : Increasing revenues, exceeding targeted goals, developing profitable &
productive business relationships and building an extensive client base.
Industry : FMCG Sales & Marketing, Business Development,
Dealer Management and Team Management
E-Mail : dindeshwar@gmail.com
Phone : +91969598874, +919598579357
Language known : Hindi, English
Career Contour
Summary:
I am unwavering, meticulous, and highly competent Sales Management professional. I
have consistent record of transporting best results driven work with a proven ability in
implementing my work in organized manner since 15+years of my successful career. I
expertise in- Customer Development, New Business Development , Dealer Management
People Management, Sustainability /Sales Automation, Depot Management, Competition
/ Market Analysis, Product Promotions, Credit Control. I have in depth knowledge of all
ethics of FMCG sector. I possess effective communication skills and am a team player
with strong Organizational, Logical and Problem Solving Abilities.
I have a great exposure of working with large scale organizations like Hindustan times,
Hindustan Unilever and many more I’m well versed skills in analysis, problem solving
and coordination which make me so successful and dedicated.

2. I possess determined abilities in planning and executing projects for a wide range of
increasing revenues, exceeding targeted goals, developing profitable & productive
business relationships and building an extensive client base with distinction of
accomplishing multi-fold revenue increase.
Distinction of understanding & exploring new markets for business growth and setting up
operations. An effective leader with experience of handling large workforces has
convincing communication and interpersonal skills in dealings with customers, regulatory
agencies and colleagues at all levels in multi-cultural environments. Strong influencing
and negotiation skills coupled with proven ability to think in and out of the box,
generating new solution. I uphold deftness in training TSOs, Sales Executives,
Redistribution Stockiest & their Salesmen to achieve business goals, Innovative with
strong customer relations management, planning and leadership skills.
I have commenced my profession as Sales Executive and risen myself as Sales Head in
reputed companies. I would like to see myself growing with passing years with hard
work and dedication. I have been awarded many accolades for my result oriented hard
work.
Armed with multitude of competencies and work experiences, I am confident to
carry forward any organization’s vision &objectives with sufficient ease and dedication
towards my job responsibility.
Experiences:
Organization : HT Media Ltd. Hindustan Newspaper
Designation : Sales head
Duration : Aug’12-till date (Gorakhpur Unit (Aug’12-Nov’13) and (Varanasi unit since
Dec’13 –till Sep’14)
Role :
o Identifying process gaps, determining training needs & conducting programs to enhance
operational efficiency of the entire team.
o Forecasting product requirement by evaluating market & competitors regularly for achieving
best possible revenues for diverse product line.
o Developing new profitable business partners from main competition vendors, evaluating latest
market trends, tracking competitor’s activities and providing valuable inputs for fine tuning
strategies.
 Facilitating high market, brand and territory awareness.
 Developing healthy business relations with clients & external associates for securing repeat
business & long term loyalty and resolving their queries / grievances efficiently.

3. Organization : Field Fresh Foods Pvt. Ltd. (Bharti Enterprises), Lucknow
Designation : Area Sales Manager - UP & UK
Duration : Feb’10-Jul’12
Role:
Organization : Hindustan Unilever Ltd., Ludhiana/Jalandhar/Jammu/Delhi
Designation : Growth Path
Activation Executive: Jan’08-Jan’10
Cluster Leader- Territory Sales Officer: Dec’06-Dec’07
Territory Sales In-Charge: Jul’03-Dec’06
Duration : Jul’03-Jan’10
Role:
 Looked after sales & distribution initiatives for Unilever products in Delhi, Jammu &
Kashmir and Punjab
 Involved in setting up and developing a strong network of channel partners including
Wholesalers & Retailer Agencies in the territory.
Assisted with marketing and sales support to ensure realization of targeted
Organization : Henkel Marketing India Pvt Ltd., Meerut
Designation : Territory Sales In-Charge (Western U.P. & U.K.)
Duration : Aug’1999-Jun’2003
Academic Forte
 2003:Post Graduate Diploma in Marketing Management from IGNOU, New Delhi
 1997:M.Com. from Meerut University
 1995:B.Com. from Delhi University

4. ADDITIONAL INFORMATION
Interests : Meeting and interacting with people, reading motivational & Management
Books
Advice for Contacting:
I’m always open to conversation, networking with like-minded professionals or discussing future
prospects. Connect with me on Linked In or contact me atdindeshwar@gmail.com,
+919695998874
HONOURS AND AWARDS
o Achieved all the pre-set targets including sales, revenue and product mix – HH , HT, Jano-
English, Nai Dishayen
o Increased visibility of the product at the point of purchase and implemented various
promotional campaigns for branding.
o Reduced overdue of Rs. 7.50 L to Rs. 2.02 L in Mar’14 at Varanasi Unit
o Increased readership number of Gorakhpur Unit and ranking no. 2 position in the survey done
in Oct’13 to Dec’13 by an independent Agency AC Neilson
o 0 Opened 45 new dropping points and 25 new agent from Aug’12-Mar’13
o Played a major role in expanding the network by creating new agents & dropping points
in unrepresented area
o Holds the credit of adding 25000 new readers in Q3 (Oct’12-Dec’12) through
booking of new readers & conversion of others newspaper’s readers.
o Showcased unsold reduction by 3.25% (5.50 % to 2.25%) during Jun’13 to Nov’13.
o Add 3.5 K new readers during Jan 14 to June 14 (First ABC Period of the year) in
Upcountry Markets.
o Played a major role in developing:
o Secondary sales force team and training as per Demonte way of working.
o Key accounts like Big Bazar, Spencer’s Retails, Family Bazar, etc. of Modern Trade
Channel.
o Agency network Development in general trade in two states.

5. o Holds the credit of overseeing launch of Delmonte products in all major towns like
Lucknow, Kanpur, Varanasi, Allahabad, Ghaziabad, Meerut, Saharanpur, Rookie &
Dehradun and appointing 2 Super Stockiest for feeding Kumaun & Garhwal Hills.
o Distinction of handling special sales promotional activities in modern trade on the
occasion of 15th August and 26th January during Aug’10-Jan’12.
o Essayed a major role in:
o Rolling out the concept of perfect store for top retail outlets of GT Channel by using
templates for merchandising in 2010
o Overseeing integration of food business with home and personal care business &
erection GTM project in Ludhiana 2009.
o Stood among top 6 achievers in branch & Bagged Star of the Month Award 4 times in
2008.
o Distinction of:
o Launching company’s trade initiatives like Vijata Programs for whole sellers &
Super-value store concept for top-end retailers, self-service stores 2006 & 2007.
o Correcting & developing infrastructure in Jammu and Leh –Laddakh region -
2004 & 2005.
o Overseeing integration of processed foods business with beverages business.
o Establishing 6 indirect coverage markets at Poonchh, Rajouri, Kathua and
Udhampur Districts.
o Successfully:
o Increased the lines availability and achieved growth targets in the remote towns &
received a Branch Level Award
o Achieved highest per capita sales in Confectionary Division in monthly operating
cycle 10, 2003 and received a Branch level Award.
o Improved the sales of tomato puree and enhanced the business of Leh- Laddakh in
J&K.