Allen Hom, LinkedIn Peter Sweeney, LinkedIn Pipelining talent has become one of the recruiting world's most widely discussed topics, as well as one of the most urgent priorities for most organizations. The so-called "Future of Work" is here and now in 2016, and it is important to constantly have an engaged, managed pipeline of talent for the modern workforce. But for most organizations, this talent pipeline is easier said than done. The goal of this session is focused on what pipelining truly is: active engagement with passive users, a systematic management of talent at all stages (not interested, passively looking, warm candidate, considerate prospect), and the efforts of engagement today for an impactful hire tomorrow. Results: Specific strategies for active brand engagement with passive users - Systematic management of talent at all stages (not interested, passively looking, warm candidate, considerate prospect), ultimately aimed at reduction in time-to-fill and increase in quality of hire - Strengthened employment brand awareness for your company for their entire targeted recruitment audience. Key highlights: Case studies on effective Talent Pipelining strategies Step-by-Step Guide/tip sheet on how to Pipeline as well as a "Candidate Management" Schedule Check out the best of Talent Connect: http://bit.ly/2e5ojNe

1. ​Allen Hom
​Customer Success Manager, LinkedIn
Relationships Matter: How to Build,
Nurture, and Transform Your Talent
Pipeline

2. ​Peter Sweeney
​Customer Success Manager, LinkedIn,
Relationships Matter: How to Build,
Nurture, and Transform Your Talent
Pipeline

3. What really matters in the networked
age?
Relationships.
​- Reid Hoffman

4. Today’s
Agenda
• Introduction – What is Pipelining?
• Why Should You Pipeline?
• Build
• Nurture
• Transform
• Q & A

5. What is Talent Pipelining?
“Talent Pipeline” refers to an organization’s ongoing need
to have a pool of talent that is readily available to fill
positions at all levels of management (as well as other
key positions) as the company grows.

6. %
Research potential opportunities 6
months before they update their resume

7. Where do relationships begin?

8. Statistics
Online Job Boards
Social Professional Networks
Word of Mouth
Company Websites
Professional Groups
Search Engines
Online Advertising
0% 10% 20% 30% 40% 50% 60% 70%
The Most Popular Channels for Learning About New Opportunities

9. Allows you to be a strategic advisor vs. an order taker
Decreases your time-to-fill for open roles
Increases the possibility of quality referrals
Builds your reputation and trust with candidates
Why Build a Pipeline of Talent?
Source: LinkedIn Talent Solutions Blog, https://business.linkedin.com/talent-solutions/blog/2013/06/5-ways-talent-pipelining-is-a-win-for-you-and-your-company

10. Who’s made this face before?

11. Build

12. Building a Relationship
Robert Dobbs
- 3 year anniversary at Acme Co.
- Top Sales Performer 3 years in a row
- Recent leadership change at Acme Co.
- Ideal passive candidate

13. 1. Do Your Homework
Leverage Skills & Expertise
Common Causes Leverage Followed Companies
Start a convo with a Congrats!
Acme’s
Acme
Acme

14. 2. Set Alerts

15. 3. Start a conversation, not a job pitch
Subject: “MA386540: UX Designer, Sacramento ,CA”
I came across your information and have a position open
that matches your qualifications. Please read the job
description below and if you are interested, send me your
most recent resume and a response as soon as possible
along with a contact number.
MA386540: UX Designer, Sacramento ,CA
Client: Tier-1 National UMTS Wireless Operator, HQ GA
Qualifications: Skill Experience Need 1) Microsoft Office
Expert Required 2) Internet Explorer Expert Required 3)
SharePoint Intermediate Desired 4) Access Intermediate
Desired 5) SAP Intermediate Desired 6) Business Objects
Intermediate Desired 7) Communication Expert Required 8)
Presentation Expert Required
9) Retail Intermediate Desired 10) Wireless
Sales Intermediate Desired
Please provide 2 professional references and their phone
numbers which our personnel can contact.
Thank you and I look forward to hearing from you.
Subject: “Congratulations on your Sales Leadership Award!”
Hi Bob,
I just wanted to reach out and congratulate you on your
Sales Leadership Award. It seems like you are a true leader
with your Sales position, and I was hoping to reach out and
gather some advice.
My company LinkedIn thrives on leadership, both inside and
outside the workplace. Your charitable cause experience
with Susan G. Komen has also peaked my interest in
connecting and maintaining a professional relationship with
you.
Are you free some time this week or next for a quick phone
call? Would love to pick your brain about the future of the
Sales industry as someone who is actively leading it.
Kind Regards,
Peter

16. 4. Centralize and Share Information
Custom Fields Notes StatusesTags

17. 4. Centralize and Share Information
Full, collaborative view of all Recruiter’s Activity

18. Nurture

19. Nurturing a Relationship
Bob Dobbs
- Met for coffee
- Very well-spoken, in English and Spanish
- Recent leadership change at Acme Co.
has caused some reasons for concern
- Avid runner and hiker

20. Follow
Company
Networking
Thought
Leadership
Face-to-Face
meeting
“Congrats on
Your
Promotion!”
“How was
your
Holiday?”
Establish the Rapport
Personal (Short Term)
Passive JD
sharing
Company
Open Houses
Weekly or
Monthly
Newsletter
Professional (Long Term)

21. 1. Strategize
November 2016
SunSatFriThursWedTuesMon
30292827
212827262524
232221
Thought
Leadership/Network
20191817
161514131211
F2F/Congrats!
2:00pm – 3:00pm
10
987
Newsletter to T.P.
3:00pm – 3:30pm
6543
2131
Professional stage leads
Personal stage leads
Rapport/new leads
Lead Level

22. 2. Organize & Update
StatusesRemindersUpdate Me

23. Transform

24. Transforming a Relationship
Bobby
- Reached out directly regarding our Sales
Manager position in your newsletter
- Introduced him to Hiring Manager at
lunch
- Trusted hire made

25. Questions?