Here's a recent version of my popular innovation presentation. I present seven laws of innovation as well as explain why invention and innovation are not at all the same thing.

1. Innovation...
What is it?
Why bother?
Who cares?
Microsoft Croatia
16 September 2009
Zagreb, Croatia

2. in·no·va·tion
noun
1 : the introduction of something new
2 : a new idea, method, or device

3. best prac·tice
noun
1 : best way of doing a thing
2 : a tested idea, method, or device

4. best practice
vs. innovation

5. Three bad reasons to innovate
To differentiate your product/service
To be “original”
To satisfy your ego

9. “pushing the envelope” ≠ innovation

10. “chindogu” ≠ innovation

11. being “original” ≠ innovation

12. satisfying your ego ≠ innovation

13. Experiment

14. Invention

15. Invention

16. Innovation
15 April 1912

19. There is only one reason to innovate…
to solve a problem!

20. Law of Innovation #1
If an innovation does not solve
a problem, it will create one.

21. Let’s look at mouthwash...

24. Law of Innovation #2
Problems do not exist in isolation.
Solutions often have unintended
consequences.

25. People
Technologies
Processes

26. Gus the Cat, user

29. User Centered Design
Innovate >
>
Users
ch
De
ear
sig
s
n
Re
>

30. User Driven Design
Innovate >
>
Users
ch
De
ear
sig
s
n
Re
>

31. Important note:
Unhappy customers are dangerous

33. Law of Innovation #3
Invention may be accidental.
Innovation is always planned.

34. Fact…
Innovators often break the established rules.

36. Law of Innovation #4
Innovators understand the rules.
This is the difference between
innovation and idiocy.

38. Law of Innovation #5
Intuitive solutions do not
need instructions.

40. Intuition Instruction
Website Application
Barrier to entry
Low High
Type of innovation
Incremental Distruptive

41. R eturn OI n nvestment
“My problem is greater than the
effort needed to learn the system”

42. Janko – Perzini keyboard, circa 1910

43. Granddaughter and soap bubbles, circa 2007

44. Best practice is not the same as
tradition or habit.

45. Highland Park High School Math Club - 1969

46. Innovation Lifecycle
Best practice
Innovation
Fashion
Best practice
Progress
Innovation Habit
Invention
Old-fashioned
Time

57. What are the warning signs of
fad and fashion?

58. Watch out if...
Your solution is only being used in your
local market
Your solution is only being used by a single
branch or industry
Your solution looks like something you also
did last week

59. Do you have a community of practice?

60. “It’s amazing how much we can
accomplish when you don’t care
who gets the credit.”
Harry S. Truman

62. Do it for us!

63. Hvala!

64. You can (usually) find Eric at:
The FatDUX Group ApS
Strandøre 15
DK-2100 Copenhagen
Denmark
Office: (+45) 39 29 67 77
Mobil: (+45) 20 12 88 44
Twitter: @elreiss
er@fatdux.com
www.fatdux.com