1. The questionnaire results indicate that the magazine should focus on a target audience of 15-16 year olds and include a mix of artists and bands, use sans serif fonts and the colors purple, pink, and red. 2. Respondents preferred long-form interview style articles with exclusive artist information and a mix of formal and informal language. 3. The preferred layout was similar to Billboard Magazine but the content page should combine elements of Billboard and Top of the Pops magazines.