Media pack
•Download as PPTX, PDF•
0 likes•313 views
Readers and Her Pop have a strong relationship and understand their audience's interests. Her Pop magazine is produced by Sindle's Studios, which has many brands, and appeals to a range of audiences including mothers, children, and fathers. It has a circulation of 40,023, readership of 344,000, and is aimed primarily at young female students between ages 17-25, with 68% of readers being students. Her Pop magazine brings new ideas to pop music magazines, aims to reach more young readers affordably than other magazines, and is part of a company with over 20 years of experience and £8 billion in revenue across multiple subsidiary companies.
Report
Share
Report
Share
Recommended
Question 3
The document discusses why Egmont would be a good media company to distribute the author's music magazine product. Egmont distributes magazines for different age groups, including children under 7, over 7, and one teen magazine called "We Love Pop." The author chooses Egmont because they have experience distributing pop music magazines, but their current teen magazine only appeals to females, whereas the author's magazine would appeal to both genders. Distributing the author's magazine, aimed at older teens up to age 16, could help Egmont increase their target audience age range and types of people appealed to.
Question 3
The document discusses why Egmont would be a good media company to distribute the author's music magazine product. Egmont has experience distributing magazines to children and teenagers, selling over 1 million copies per month in the UK. They currently distribute magazines targeted at different age groups, including one pop music magazine for teenage girls. Distributing the author's magazine, which is aimed at both male and female older teens, would help widen Egmont's target audience and increase the types of audiences they appeal to.
Question 3
The document discusses why Egmont would be a good media company to distribute the author's music magazine product. Egmont distributes magazines for different age groups, including children under 7, over 7, and one teen magazine called "We Love Pop." The author chooses Egmont because they have experience distributing pop music magazines, but their current teen magazine only appeals to females, whereas the author's magazine would appeal to both genders. Distributing the author's magazine, aimed at older teens up to age 16, could help Egmont widen their target audience and increase their appeal to more types of people.
Publisher Research
Time Inc. UK publishes magazines on a wide range of topics including fashion, beauty, sports, business, technology and lifestyle. Their audiences include men, women, and younger people aged 16-18 interested in particular subjects or a variety of topics. Time Inc. could be a suitable publisher for a music magazine as they attract large audiences, publish magazines on many topics, and already publish one music magazine, NME. However, Bauer may be more suitable as they are one of the UK's most influential music media brands with better experience in music and access to journalists and artists.
Publisher Research
Time Inc. UK publishes magazines on a variety of topics including fashion, beauty, sports, business, technology and lifestyle. Their audiences include both men and women aged 16-18 interested in particular subjects or a wide range. Time Inc. could be a suitable publisher for a new music magazine because they attract a large, diverse audience and already publish one music magazine. However, Bauer may be more suitable as they specialize in music media as one of the UK's most influential music brands, with experience in the genre and access to journalists and artists.
Publisher
Time Inc. UK publishes magazines covering a wide range of topics from fashion, beauty, sports, business, technology and lifestyle. Their audience includes both men and women aged 16-18 interested in these various subjects. While Time Inc. could publish additional music magazines due to their large audience and experience publishing the NME, Bauer may be more suitable as they specialize in music media and have greater expertise in and connections to the music industry.
Publisher
Time Inc. UK publishes magazines covering a wide range of topics from fashion, beauty, sports, business, technology and lifestyle. Their audience includes both men and women aged 16-18 interested in these various subjects. While Time Inc. could publish a new music magazine given their experience attracting large audiences across topics and existing music title, Bauer may be better suited as they specialize in music media with focused experience and connections within the music industry.
Question 3
Egmont would be a good media company to distribute the magazine because they have experience distributing magazines for children and teenagers. They currently sell over 1 million copies per month in the UK. Specifically, Egmont distributes magazines targeted at different age groups, including children under 7, children over 7, and one teen magazine called "We Love Pop" targeted at females. Distributing the magazine, called "Dynamix", through Egmont would appeal to a wider audience than "We Love Pop" as it is aimed at both males and females and an older teenage audience up to age 16. This wider target demographic would increase the types of potential readers and customers for Egmont.
Recommended
Question 3
The document discusses why Egmont would be a good media company to distribute the author's music magazine product. Egmont distributes magazines for different age groups, including children under 7, over 7, and one teen magazine called "We Love Pop." The author chooses Egmont because they have experience distributing pop music magazines, but their current teen magazine only appeals to females, whereas the author's magazine would appeal to both genders. Distributing the author's magazine, aimed at older teens up to age 16, could help Egmont increase their target audience age range and types of people appealed to.
Question 3
The document discusses why Egmont would be a good media company to distribute the author's music magazine product. Egmont has experience distributing magazines to children and teenagers, selling over 1 million copies per month in the UK. They currently distribute magazines targeted at different age groups, including one pop music magazine for teenage girls. Distributing the author's magazine, which is aimed at both male and female older teens, would help widen Egmont's target audience and increase the types of audiences they appeal to.
Question 3
The document discusses why Egmont would be a good media company to distribute the author's music magazine product. Egmont distributes magazines for different age groups, including children under 7, over 7, and one teen magazine called "We Love Pop." The author chooses Egmont because they have experience distributing pop music magazines, but their current teen magazine only appeals to females, whereas the author's magazine would appeal to both genders. Distributing the author's magazine, aimed at older teens up to age 16, could help Egmont widen their target audience and increase their appeal to more types of people.
Publisher Research
Time Inc. UK publishes magazines on a wide range of topics including fashion, beauty, sports, business, technology and lifestyle. Their audiences include men, women, and younger people aged 16-18 interested in particular subjects or a variety of topics. Time Inc. could be a suitable publisher for a music magazine as they attract large audiences, publish magazines on many topics, and already publish one music magazine, NME. However, Bauer may be more suitable as they are one of the UK's most influential music media brands with better experience in music and access to journalists and artists.
Publisher Research
Time Inc. UK publishes magazines on a variety of topics including fashion, beauty, sports, business, technology and lifestyle. Their audiences include both men and women aged 16-18 interested in particular subjects or a wide range. Time Inc. could be a suitable publisher for a new music magazine because they attract a large, diverse audience and already publish one music magazine. However, Bauer may be more suitable as they specialize in music media as one of the UK's most influential music brands, with experience in the genre and access to journalists and artists.
Publisher
Time Inc. UK publishes magazines covering a wide range of topics from fashion, beauty, sports, business, technology and lifestyle. Their audience includes both men and women aged 16-18 interested in these various subjects. While Time Inc. could publish additional music magazines due to their large audience and experience publishing the NME, Bauer may be more suitable as they specialize in music media and have greater expertise in and connections to the music industry.
Publisher
Time Inc. UK publishes magazines covering a wide range of topics from fashion, beauty, sports, business, technology and lifestyle. Their audience includes both men and women aged 16-18 interested in these various subjects. While Time Inc. could publish a new music magazine given their experience attracting large audiences across topics and existing music title, Bauer may be better suited as they specialize in music media with focused experience and connections within the music industry.
Question 3
Egmont would be a good media company to distribute the magazine because they have experience distributing magazines for children and teenagers. They currently sell over 1 million copies per month in the UK. Specifically, Egmont distributes magazines targeted at different age groups, including children under 7, children over 7, and one teen magazine called "We Love Pop" targeted at females. Distributing the magazine, called "Dynamix", through Egmont would appeal to a wider audience than "We Love Pop" as it is aimed at both males and females and an older teenage audience up to age 16. This wider target demographic would increase the types of potential readers and customers for Egmont.
Grime time media presentation
Grime Time is a new grime music magazine focused on the North London scene. The magazine aims to become the most popular music magazine in London by providing interesting content for its target audience of teenagers aged 15-18. This will include information on upcoming local grime concerts and artists. There is currently no other magazine focused specifically on the North London grime genre, giving Grime Time an opportunity to attract readers without direct competition, though it will still compete with more general music magazines distributed in the area. The magazine plans to use social media and distribution at concerts to promote itself and reach its target demographic.
Question 3 evaluation
This document discusses three potential media institutions that could publish the author's new music magazine:
1) Bauer Media - A large European publisher known for music magazine Q that has a similar target audience. Their wide reach and expertise in music magazines makes them a good potential distributor.
2) Time Inc. - A major American publisher that owns over 80 magazines including NME, which also targets teenagers/young adults. Their large size and experience with the target audience could boost success.
3) Lynne Segall - Known for Billboard magazine, it has a large presence in the music industry market. Its experience and large audience in music genres could help attract more readers, but it may not want another music magazine.
Question 3 evaluation
Bauer Media could potentially distribute the media product as they own magazines and radio stations that target a similar young adult and teenage audience. Publishing with Bauer could help attract a larger audience due to their established name and audience.
Time Inc. publishes magazines similar to the media product, including NME, and owns TV channels that target the same age group. As a major company, Time Inc. knows the target audience well and could boost the success and reach of the new magazine.
Lynne Segall publishes Billboard magazine which has a large music industry audience in its market. Its publications reach over 15 million people yearly, which would hugely benefit the new magazine. However, as Lynne Segall already has a large music
Question 3
This document discusses potential media institutions that could distribute a music magazine targeted at teenagers. It analyzes Egmont, a leading UK publisher of books and magazines for children and teens, noting they publish similar magazines. It also looks at Intermediate Media Company, which publishes magazines like Top of the Pops for teens and Girl Talk for preteens that include music, celebrity and fashion content. Finally, it examines major distributors Frontline Distribution, which sells magazines through 55,000 UK retailers, and Seymour Distribution, the largest UK magazine distributor active in over 90 countries and a partner of Egmont.
Media presentation task
The document discusses the results of a questionnaire given to teenagers in London schools. The results show that the target audience is 15-20 year olds who enjoy R&B and pop music. Both the VIBE and Top of the Pops magazines were popular. Most respondents said their dream career was "other" and they have £10 weekly disposable income. The magazine should aim to inspire readers and be priced affordably while still earning a profit.
Question 3
Immediate Media Company Limited has experience distributing major magazines like Top of the Pops and is the third largest magazine publisher in the UK, so they understand the genre of music magazines and have skills in publishing and distributing similar products successfully. Their knowledge of targeting audiences and selling magazines related to my proposed music magazine would help ensure its success. As an award-winning company, Immediate Media could provide expertise to help launch the new magazine.
Mission Statement
Sweety magazine aims to inform and inspire 8-14 year old girls by providing colorful, exciting articles about their favorite pop artists and celebrities. It will be distributed monthly for £3.50 at WhSmith stores in shopping centers, where its target audience often visits. Each issue will include interviews with chart-topping pop stars, as well as columns on celebrity gossip, style, and advice for dealing with relationships.
Publisher research
Bauer publishes a variety of magazines including music, fashion, women's, fitness, car, and gossip magazines. They state they are the "#1 seller of magazines at retail in the country" to portray confidence. Future PLC also highlights awards and partnerships to demonstrate confidence and prominence as a "Digital Publisher of the Year." Future publishes a wide range of magazines that could provide ideas and examples to learn from due to their large audiences and readers.
Bauer media
Bauer Media is a large, privately owned UK-based media group with a variety of platforms including magazines, radio, and television. It publishes over 300 magazine titles across 15 countries. Specifically regarding music magazines, Bauer Media publishes Kerrange, a weekly multi-platform rock magazine; Mojo, a monthly magazine focused on music photography and journalism targeting wealthy, obsessive male fans; and Q, the UK's largest selling monthly music magazine known for its quality and targeting engaged music fans. Bauer Media would be an appropriate publisher for a new music magazine due to their extensive experience publishing and advertising music magazines successfully.
Institution research
The document discusses several potential publishing companies for a new music magazine:
- Bauer is too large and not focused on the right genre.
- Egmont focuses on younger audiences and girls, not the intended mature audience.
- Wenner's focus on popular culture does not match the genre.
- Time Inc UK publishes magazines like NME and would be beneficial due to the similar genre, age range, and audiences.
- Potential distribution locations include supermarkets, colleges/universities due to the target age range, and music gigs focused on the genre.
Question3
The document discusses potential media institutions to distribute a new hip hop music magazine. It notes that Immediate Media distributes two existing music magazines, Top of the Pops and BBC Music Magazine, which target different audiences. Distributing the new hip hop magazine would allow Immediate Media to enter a new market and target older teenagers, expanding their customer base and profits without competing with their existing magazines. Their experience distributing music magazines would help increase the chances of success for the new hip hop magazine.
Watch powerpoint
The document outlines a 6-week marketing plan for a new watch brand called Tagg. In week 1, billboards, magazine ads, and posters will be used to initially promote the brand. Week 2 focuses on TV ads during sports games and competitions on social media. Week 3 includes newspaper and magazine ads targeting wealthy audiences. Week 4 continues TV ads during sports and ads in expensive magazines. Week 5 holds a sponsored party in Monaco and auction of a limited watch. Week 6 offers the regular watch to those who generate social media shares and officially releases the watch.
Advertising pack
The document summarizes the target audience of a magazine advertising pack. It is clear from the images, colors, and content that the magazine is targeted at 13-16 year old girls. The interviews featured are mainly informal with humor and exclusives to appeal to this younger audience. In addition to music, the magazine contains fashion and beauty features as well as advertisements for free gifts to keep readers interested and encourage purchasing the next issue. However, the information may not be entirely reliable as the stated magazine price is inaccurate.
Target Audience Profile
This magazine targets students aged 16-19 who are studying A-levels from middle-class backgrounds. It aims to provide proactive, ambitious students with tips on saving money, jobs, and opportunities as well as entertainment and a comfort zone during their stressful studies. The target audience enjoys being social and up-to-date on current events and future opportunities, and strives to continuously better themselves by exploring opportunities to improve and achieve their goals.
Question 3
The document discusses potential media institutions to distribute a music magazine called "Ever Ready". It considers IPC Media and Bauer as both publish music magazines. IPC Media targets 16-24 year olds and publishes magazines in print and digitally. Bauer publishes popular music magazines like Q, Mojo, and Kerrang, so introducing a new magazine would not be as challenging. They have a wide portfolio of music genres that could help introduce "Ever Ready" to more people. Bauer already has success in music magazine publishing so would be a good choice.
Watch powerpoint2
This document outlines an advertising campaign for a watch company. The proposed advertisement tells the story of a watch being passed down through a family over generations. It aims to show that the watch has sentimental value and will last a long time. The goals of the marketing campaign are to increase sales during the holiday season, raise brand awareness, and position the watch as a valuable family heirloom. The document also discusses legal and ethical considerations, a timeline for rolling out different elements of the campaign, and the budget.
Pitch
The document proposes a new pop music magazine to be published by Prometheus Global Media. The magazine would feature high-profile artists like Beyoncé and Lady Gaga to attract a high social status audience aged 16-26. It would include interviews, charts, concert listings, album reviews and a fashion section. The lead story in the first issue would profile an up-and-coming female singer achieving her first number one album. The magazine aims to be as successful as Billboard and attract advertisers to generate higher profits for the publisher.
Magazine publishers
Future PLC publishes over 30 magazines focused on topics like video games, technology, film, photography, sports and music. Their target audience is mainly younger males interested in prerelease information on films, video games and photography. Bauer publishes over 600 magazines and produces 50 radio and TV stations worldwide focused on music and media for audiences aged 18-55, which are mostly female. The BBC Magazine is published monthly in partnership with Warner and focuses on news, fashion and music for a general audience aged 12+ of both genders.
Evaluation part 2
The document summarizes a magazine aimed at young females aged 9-18. It discusses how the magazine represents this social group through sections focused on celebrities, boys, fashion, and love. It also uses a pink and purple color scheme considered girly colors. The magazine would likely be distributed by a large media company like Bauer Media, which publishes 38 million magazines per week across 15 countries. The target audience is mass market females 9-18 from socioeconomic groups B, C, and D living with parents and in school with interests in boys, love, makeup, fashion, and gossip.
Q3
Niamh Dunne has chosen SpinMedia, formerly known as Buzzmedia, to distribute her magazine 'Reignited' online only. SpinMedia owns Vibe magazine, which features R&B and hip-hop artists for a young audience, making it a good fit for Niamh's target age range of 16-23. Distributing online only will generate more monthly sales and save on printing costs. SpinMedia is also a successful publishing company with internal links that will help attract a larger audience. To fund costs, Niamh will work with cover artists to boost sales and sponsorships. Magazine subscriptions will be the main income source at £2.99 per month, an affordable price based on her audience research.
Comparison 2
This document provides recommendations for designing eye-catching web page content, including using bold text to grab attention, highlighting subheadings for navigation, including additional interesting images and information, using a simple black and grey color scheme, and placing relevant advertisements.
More Related Content
What's hot
Grime time media presentation
Grime Time is a new grime music magazine focused on the North London scene. The magazine aims to become the most popular music magazine in London by providing interesting content for its target audience of teenagers aged 15-18. This will include information on upcoming local grime concerts and artists. There is currently no other magazine focused specifically on the North London grime genre, giving Grime Time an opportunity to attract readers without direct competition, though it will still compete with more general music magazines distributed in the area. The magazine plans to use social media and distribution at concerts to promote itself and reach its target demographic.
Question 3 evaluation
This document discusses three potential media institutions that could publish the author's new music magazine:
1) Bauer Media - A large European publisher known for music magazine Q that has a similar target audience. Their wide reach and expertise in music magazines makes them a good potential distributor.
2) Time Inc. - A major American publisher that owns over 80 magazines including NME, which also targets teenagers/young adults. Their large size and experience with the target audience could boost success.
3) Lynne Segall - Known for Billboard magazine, it has a large presence in the music industry market. Its experience and large audience in music genres could help attract more readers, but it may not want another music magazine.
Question 3 evaluation
Bauer Media could potentially distribute the media product as they own magazines and radio stations that target a similar young adult and teenage audience. Publishing with Bauer could help attract a larger audience due to their established name and audience.
Time Inc. publishes magazines similar to the media product, including NME, and owns TV channels that target the same age group. As a major company, Time Inc. knows the target audience well and could boost the success and reach of the new magazine.
Lynne Segall publishes Billboard magazine which has a large music industry audience in its market. Its publications reach over 15 million people yearly, which would hugely benefit the new magazine. However, as Lynne Segall already has a large music
Question 3
This document discusses potential media institutions that could distribute a music magazine targeted at teenagers. It analyzes Egmont, a leading UK publisher of books and magazines for children and teens, noting they publish similar magazines. It also looks at Intermediate Media Company, which publishes magazines like Top of the Pops for teens and Girl Talk for preteens that include music, celebrity and fashion content. Finally, it examines major distributors Frontline Distribution, which sells magazines through 55,000 UK retailers, and Seymour Distribution, the largest UK magazine distributor active in over 90 countries and a partner of Egmont.
Media presentation task
The document discusses the results of a questionnaire given to teenagers in London schools. The results show that the target audience is 15-20 year olds who enjoy R&B and pop music. Both the VIBE and Top of the Pops magazines were popular. Most respondents said their dream career was "other" and they have £10 weekly disposable income. The magazine should aim to inspire readers and be priced affordably while still earning a profit.
Question 3
Immediate Media Company Limited has experience distributing major magazines like Top of the Pops and is the third largest magazine publisher in the UK, so they understand the genre of music magazines and have skills in publishing and distributing similar products successfully. Their knowledge of targeting audiences and selling magazines related to my proposed music magazine would help ensure its success. As an award-winning company, Immediate Media could provide expertise to help launch the new magazine.
Mission Statement
Sweety magazine aims to inform and inspire 8-14 year old girls by providing colorful, exciting articles about their favorite pop artists and celebrities. It will be distributed monthly for £3.50 at WhSmith stores in shopping centers, where its target audience often visits. Each issue will include interviews with chart-topping pop stars, as well as columns on celebrity gossip, style, and advice for dealing with relationships.
Publisher research
Bauer publishes a variety of magazines including music, fashion, women's, fitness, car, and gossip magazines. They state they are the "#1 seller of magazines at retail in the country" to portray confidence. Future PLC also highlights awards and partnerships to demonstrate confidence and prominence as a "Digital Publisher of the Year." Future publishes a wide range of magazines that could provide ideas and examples to learn from due to their large audiences and readers.
Bauer media
Bauer Media is a large, privately owned UK-based media group with a variety of platforms including magazines, radio, and television. It publishes over 300 magazine titles across 15 countries. Specifically regarding music magazines, Bauer Media publishes Kerrange, a weekly multi-platform rock magazine; Mojo, a monthly magazine focused on music photography and journalism targeting wealthy, obsessive male fans; and Q, the UK's largest selling monthly music magazine known for its quality and targeting engaged music fans. Bauer Media would be an appropriate publisher for a new music magazine due to their extensive experience publishing and advertising music magazines successfully.
Institution research
The document discusses several potential publishing companies for a new music magazine:
- Bauer is too large and not focused on the right genre.
- Egmont focuses on younger audiences and girls, not the intended mature audience.
- Wenner's focus on popular culture does not match the genre.
- Time Inc UK publishes magazines like NME and would be beneficial due to the similar genre, age range, and audiences.
- Potential distribution locations include supermarkets, colleges/universities due to the target age range, and music gigs focused on the genre.
Question3
The document discusses potential media institutions to distribute a new hip hop music magazine. It notes that Immediate Media distributes two existing music magazines, Top of the Pops and BBC Music Magazine, which target different audiences. Distributing the new hip hop magazine would allow Immediate Media to enter a new market and target older teenagers, expanding their customer base and profits without competing with their existing magazines. Their experience distributing music magazines would help increase the chances of success for the new hip hop magazine.
Watch powerpoint
The document outlines a 6-week marketing plan for a new watch brand called Tagg. In week 1, billboards, magazine ads, and posters will be used to initially promote the brand. Week 2 focuses on TV ads during sports games and competitions on social media. Week 3 includes newspaper and magazine ads targeting wealthy audiences. Week 4 continues TV ads during sports and ads in expensive magazines. Week 5 holds a sponsored party in Monaco and auction of a limited watch. Week 6 offers the regular watch to those who generate social media shares and officially releases the watch.
Advertising pack
The document summarizes the target audience of a magazine advertising pack. It is clear from the images, colors, and content that the magazine is targeted at 13-16 year old girls. The interviews featured are mainly informal with humor and exclusives to appeal to this younger audience. In addition to music, the magazine contains fashion and beauty features as well as advertisements for free gifts to keep readers interested and encourage purchasing the next issue. However, the information may not be entirely reliable as the stated magazine price is inaccurate.
Target Audience Profile
This magazine targets students aged 16-19 who are studying A-levels from middle-class backgrounds. It aims to provide proactive, ambitious students with tips on saving money, jobs, and opportunities as well as entertainment and a comfort zone during their stressful studies. The target audience enjoys being social and up-to-date on current events and future opportunities, and strives to continuously better themselves by exploring opportunities to improve and achieve their goals.
Question 3
The document discusses potential media institutions to distribute a music magazine called "Ever Ready". It considers IPC Media and Bauer as both publish music magazines. IPC Media targets 16-24 year olds and publishes magazines in print and digitally. Bauer publishes popular music magazines like Q, Mojo, and Kerrang, so introducing a new magazine would not be as challenging. They have a wide portfolio of music genres that could help introduce "Ever Ready" to more people. Bauer already has success in music magazine publishing so would be a good choice.
Watch powerpoint2
This document outlines an advertising campaign for a watch company. The proposed advertisement tells the story of a watch being passed down through a family over generations. It aims to show that the watch has sentimental value and will last a long time. The goals of the marketing campaign are to increase sales during the holiday season, raise brand awareness, and position the watch as a valuable family heirloom. The document also discusses legal and ethical considerations, a timeline for rolling out different elements of the campaign, and the budget.
Pitch
The document proposes a new pop music magazine to be published by Prometheus Global Media. The magazine would feature high-profile artists like Beyoncé and Lady Gaga to attract a high social status audience aged 16-26. It would include interviews, charts, concert listings, album reviews and a fashion section. The lead story in the first issue would profile an up-and-coming female singer achieving her first number one album. The magazine aims to be as successful as Billboard and attract advertisers to generate higher profits for the publisher.
Magazine publishers
Future PLC publishes over 30 magazines focused on topics like video games, technology, film, photography, sports and music. Their target audience is mainly younger males interested in prerelease information on films, video games and photography. Bauer publishes over 600 magazines and produces 50 radio and TV stations worldwide focused on music and media for audiences aged 18-55, which are mostly female. The BBC Magazine is published monthly in partnership with Warner and focuses on news, fashion and music for a general audience aged 12+ of both genders.
Evaluation part 2
The document summarizes a magazine aimed at young females aged 9-18. It discusses how the magazine represents this social group through sections focused on celebrities, boys, fashion, and love. It also uses a pink and purple color scheme considered girly colors. The magazine would likely be distributed by a large media company like Bauer Media, which publishes 38 million magazines per week across 15 countries. The target audience is mass market females 9-18 from socioeconomic groups B, C, and D living with parents and in school with interests in boys, love, makeup, fashion, and gossip.
Q3
Niamh Dunne has chosen SpinMedia, formerly known as Buzzmedia, to distribute her magazine 'Reignited' online only. SpinMedia owns Vibe magazine, which features R&B and hip-hop artists for a young audience, making it a good fit for Niamh's target age range of 16-23. Distributing online only will generate more monthly sales and save on printing costs. SpinMedia is also a successful publishing company with internal links that will help attract a larger audience. To fund costs, Niamh will work with cover artists to boost sales and sponsorships. Magazine subscriptions will be the main income source at £2.99 per month, an affordable price based on her audience research.
What's hot (20)
Viewers also liked
Comparison 2
This document provides recommendations for designing eye-catching web page content, including using bold text to grab attention, highlighting subheadings for navigation, including additional interesting images and information, using a simple black and grey color scheme, and placing relevant advertisements.
Comparison
This magazine cover aims to grab readers' attention with a big bold masthead, the artist's name, and a cover story shown in large font. Additional cover lines use bold colors and fonts to highlight main sections, and provide extra details to entice readers. Interior pages keep designs clean and simple with monochrome photography, minimal backgrounds, and sans serif fonts to effectively convey topics like quizzes, body language, and more.
Comparison 3
This magazine article discusses design elements like mastheads, kickers, columns, and pictures to organize content and grab readers' attention. It emphasizes a consistent house style throughout pages with simple colors on the left and vibrant images on the right, along with basic mise-en-scene items. A pull quote is also included.
Audience feedback to production
The document summarizes audience feedback from a questionnaire about a pop magazine production. 6 females aged 15-19 provided feedback. They responded positively to the magazine's colors, fonts, house style, photos/images, and layout. The language was also well-received as being both formal and informal. The front cover was intriguing and the double page spread interested readers. The contents page was easy to navigate. Overall the feedback was positive with no significant changes suggested, though one respondent felt black should be removed as a color.
Questionnaire results2
1) The target audience liked most of the images and ideas in the mood board but suggested adding some more masculine elements to appeal to male readers.
2) They agreed that most photos should stay the same but one photo should reference masculinity. They also liked the color scheme of pink, purple, white and blue.
3) The font, a sans serif, was seen as grabbing attention but not very masculine. Readers preferred the first three drafts over the others and thought the photography plan was detailed and appealed to both genders.
4) Feedback included adding more advertisements and masculine interests through images to illustrate findings. When creating the magazine, facts, opinions, ads featuring male interests, and an interview spread
Audience research summary
1) The target audience of 15-18 year olds prefers a magazine with a clean, neat font that is bold to attract attention. They want both photos of bands and solo artists that show personality.
2) Focus group research found that the audience prefers the layout and image style of Billboard magazine overall. They want bright colors on the cover and throughout the magazine.
3) For double page spreads, the audience showed a preference for long-form interviews in an informal tone that feature female artists they find relatable. The content page should be clearly organized with artist events and products.
Detailed analysis of music magazine
This document provides a detailed analysis of the design elements and conventions used on the front cover of a pop music magazine. Key points include:
- The masthead uses a memorable sans serif font and stands out against the pink background.
- Cover lines are in capital letters to draw attention while the circle feature and main image of Katy Perry further anchor the design.
- Colors like pink, black and yellow are used conventionally to appear feminine and youthful for the target audience.
- Katy Perry's image dominates the cover and follows rules of thirds composition to emphasize her importance as the featured artist.
- The layout is clean and guides the eye across key elements in a conventional
Brand Identity
The document analyzes the branding, design, and messaging techniques used in a Billboard magazine cover featuring Rihanna. It discusses how the serious portrait of Rihanna, her red hair and outfit, and mysterious pull quote establish a sophisticated yet engaging tone. The sans-serif typography, masthead, and use of colors create a modern aesthetic that appeals to Billboard's target demographic of teenagers and young adults across multiple music genres.
Content analysis
This magazine targets 11-15 year old girls. It focuses on pop music, celebrities, fashion, makeup and shopping. The magazine uses colorful photos, short articles and informal language to engage its young readership. It profiles popular musicians and includes interviews, quizzes and competitions to attract readers. The magazine also extensively features advertisements for clothing, accessories, perfume and other products to encourage purchases.
Questionnaire results
1. The questionnaire results indicate that the magazine should focus on a target audience of 15-16 year olds and include a mix of artists and bands, use sans serif fonts and the colors purple, pink, and red.
2. Respondents preferred long-form interview style articles with exclusive artist information and a mix of formal and informal language.
3. The preferred layout was similar to Billboard Magazine but the content page should combine elements of Billboard and Top of the Pops magazines.
Draft layout
The document discusses the design elements the author wants to incorporate in their music magazine. They like the plain background and color scheme of one magazine as it makes the writing and artists stand out while looking sophisticated. Multiple magazines influence the author's design choices, including using simple colors, a music chart, different camera angles of artists from varied genres, and images linked to page numbers. The author's magazine will have an interview format in a feminine yet mature color, with the artist image on the right and their name in a different color.
Draft media
The document discusses draft designs for a school magazine cover. It analyzes conventions from other school magazine covers, such as positioning the masthead in plain white above a full-body model shot. The draft design will feature a smaller masthead and change the top corners. Font choices are described for the masthead, subheadings, and body text that aim to grab attention but not overpower the design. A two-color subtle scheme was selected to have a relaxed, feminine feel relatable to the target audience.
A field in england case study
This document provides lesson objectives and instructions for students to investigate the production and release of the film "A Field in England". Students are asked to research production companies, budget, technologies used, marketing, distribution, and reception of the film. They should find key information such as who produced it, how much it cost to make, how it was filmed, how it was marketed and distributed, and its success. Students are provided useful links and sources to use and are asked to summarize their findings and relate the information to essay questions about UK film production, new technologies, and film distribution.
Film trailer
The document summarizes feedback received on a film trailer. Viewers felt the trailer's strengths included its use of gore, suspenseful music, and engaging editing style. However, they also noted some weaknesses such as a lack of varied shots and limited use of voiceovers or intriguing intertitles. The creator aims to improve these areas and better convey the mystery/enigma in future trailers.
Viewers also liked (20)
Similar to Media pack
Mother Goose Media Corporate Profile 2014
Mother Goose Media has produced magazines in South East Queensland for over 10 years, starting with Kids on the Coast magazines and now Kids in the City magazine in Brisbane. They have become a trusted resource for parents through their print publications, extensive social media presence, events, and digital communities. The company connects with parents in ways that few others can by inspiring, informing, and educating through their magazines and online platforms.
Kat Von D Campaign Proposal
This PowerPoint was designed as part of an assignment for University. I had to come up with a campaign proposal for a client.
As media coursework evaluation presentaiton (email)
This document contains an evaluation of a student's media coursework project to create a teen pop magazine. The student targeted the magazine at teenage girls aged 13-17 and designed it to match conventions of real teen magazines. Key aspects summarized include targeting stories and images towards popular boy bands and singers, including free posters and competitions to attract readers, and learning about using social media and mobile apps to promote the magazine. The student felt they progressed in understanding their target audience and magazine conventions from their preliminary task to the final magazine product.
Mary Kay Limitless Plans Book
The campaign aims to rebrand Mary Kay and target 18-25 year old women through new product lines, packaging, and a subscription service called MK MUSE. MK MUSE allows customers to receive products monthly without attending parties. The campaign also includes guerrilla marketing events called MKMinutes to generate interest in "No Purse Parties" where customers can learn about and try products without pressure to purchase. The goal is to change perceptions of Mary Kay and increase brand awareness, consideration, and sales among the target market.
NSAC16 Plans book team109
The document provides an executive summary and marketing plan for Snapple to revitalize its brand image and appeal to younger consumers. The key points are:
1. Snapple's brand is considered "dated" by younger target audiences and needs to be modernized.
2. The plan is to host "Snapple Revival" music festivals in four cities featuring popular and "revival" artists to engage millennials and generate 4.3 million in TV, social media, radio, and merchandise spending.
3. Surveys found millennials value live experiences and the festivals aim to make Snapple part of shared experiences and increase sales nationwide.
Snapple Plans Book
The document proposes a marketing campaign for Snapple aimed at significantly increasing brand awareness and sales volume. Key elements of the campaign include:
- Targeting millennials through an integrated marketing strategy using digital, social media, local activations, and partnerships.
- Conducting research on consumer perceptions of Snapple, attitudes towards the "Born in New York" campaign, and the brand's position in the RTD tea market.
- Developing personas for the target audiences to focus on mindset, lifestyle and values over demographics.
- Creating a campaign called "#YourSnappleSide" that celebrates the unique personalities of Snapple fans and encourages sharing experiences of discovering one's "Snapple side."
FINAL HOOOVER & SHAKER NSAC 2016 PLANS BOOK CMYK
The document proposes a marketing campaign for Snapple aimed at significantly increasing brand awareness and sales volume. Key elements of the campaign include:
- Targeting millennials through an integrated marketing strategy using digital, social media, local activations, and partnerships.
- Conducting research on consumer perceptions of Snapple, attitudes towards the "Born in New York" campaign, and the brand's position in the RTD tea market.
- Developing personas for the target audiences to focus on their mindsets, lifestyles, and behaviors.
- Creating a campaign called "#YourSnappleSide" that celebrates the unique personalities of Snapple fans and encourages sharing experiences on social media.
The campaign goals
Creative platform
The document discusses developing a communication strategy for a new magazine called "Keep it ONE HUNDRED" focused on bucket lists. The strategy aims to create awareness of bucket lists and their benefits among youth aged 18-30 and South African celebrities. Research found many in these groups are unaware of bucket lists or do not have one. The magazine will use an exciting tone in simple language to inspire readers to engage in bucket lists through competitions, events and articles. The goal is to motivate readers to experience a fulfilled lifestyle and accomplish personal goals. Competitors provide similar lifestyle content through various media.
Q3 evaluation
Time Inc. is a multinational corporation that specializes in publishing a variety of print and digital magazines across different genres. They own magazines like People, NME, Marie Claire and Sports Illustrated. This document discusses how Time Inc. would be well-suited to distribute the author's proposed music magazine, as they already publish NME, an indie music magazine. Time Inc. has experience successfully launching and promoting new publications in both print and digital formats. While working with a large institution could allow less control, partnering with an experienced publisher like Time Inc. could help a new magazine survive and reach its target audience.
Vista PR. What we do.
What does a PR company actually do? This is our winning formula. Our set-up and a couple of case studies to set the scene. No jargon. Just straight talking, creative work.
Final 2c -building a bloody good content calendar-rachel grocott
Rachel Grocott, social media consultant, Happy Social
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Strategic Communication Plan Synthesis Proposal for Talenti
My group designed the strategic plan for the brand "Snapple". We Conducted primary and secondary research. I created multi-media advertisements informed by the groups research (pages 15-18).
TOPTILT Final
The marketing team will focus their campaign on promoting the book "Gimme Shelter" to mothers and wives between the ages of 30-50. This target market statistically purchases more books per year than other demographics. The team will create various advertisements, including print ads in local newspapers and sports programs, a YouTube video series, and social media pages on Facebook and Instagram. Their goal is to raise awareness of the book to 30% of the target market and increase sales by 15% by promoting the emotional story and message of transformation contained in "Gimme Shelter".
Nonprofitmarking superstarbrand-maryannedersch
This document outlines a 7-step process for nonprofits to develop a "Superstar Brand" to attract donors. The steps include: 1) Creating an avatar of the ideal donor, 2) Conducting an attraction audit of current branding strategies, 3) Developing a brand promise, 4) Crafting a main message, 5) Creating talking points, 6) Adjusting and implementing changes over time, and 7) Sharing the brand message proactively. Throughout, short examples are provided from nonprofits that have implemented the steps. The document is authored by Maryanne Dersch and promotes her services to help nonprofits strengthen their branding.
ChapmanNSAC_SnappleBook
Snapple's brand identity and messaging became scattered over the years, confusing consumers about what Snapple stands for. While consumers still love Snapple's flavors and Real Facts, they rarely think of Snapple when choosing a drink. The document outlines research conducted on Snapple drinkers, identifying three key target audiences. It was found that while consumers have fond memories of Snapple, the brand no longer resonates with them. The campaign will take an approach of "refreshing mouths and minds" by reintroducing Snapple's delicious flavors and refreshing its brand identity to reignite consumers' passion for the brand.
Victoria's Secret
The document outlines a holistic communication campaign for a "Next Generation" loyalty and engagement program for Victoria's Secret beyond their current offerings. It includes a situation analysis of their target audiences, psychographic profiles, primary research findings, and goals, objectives and strategies for the campaign, which aim to transition happy shoppers into loyal consumers through innovative rewards and constant engagement.
Ogilvy Jay Chiat Winners 2012
This document summarizes a campaign by Ogilvy Shanghai to help the North Face brand reconnect with urban Chinese consumers who had lost their sense of direction. The campaign conducted cultural analysis to develop an experience that went beyond traditional advertising. Women were invited on outdoor adventures to find their "true north" purpose. This small spark started a prairie fire, with the campaign exceeding expectations by strengthening the brand's connection and growing sales.
Team201_Snapple_Plansbook_NSAC2016
Snapple's brand identity and popularity had diminished over the years due to inconsistent branding messages, a cluttered label design, and lack of advertising presence. While consumers still enjoyed Snapple's flavors and bottle design, the brand was no longer top of mind. The document outlines a campaign to reintroduce Snapple by refreshing consumers' minds with a cohesive brand identity and refreshing their mouths with the flavors, in order to make Snapple a memorable brand again.
Rainbow Red Bridge Partnership
This is the Rainbow Universe Pageants brand new partnership program for like-minded individuals, business owners, government officials, law enforcement, celebrities and youth to partner with us to join us on our mission to make sure all of our youth are on the road to excellence in life. We have 17 different partnership opportunities. Check them out, choose your level of partnership that resonates with your heart song for youth excellence and become a partner today!
Rainbow Red Bridge Partnership
If you want to be a part of the Rainbow Village at Rainbow Universe Pageants you can partner with us in one of 18 different ways or more than one. Check out our partnership opportunities and join our village to support our mission to inspire youth to excellence!
Similar to Media pack (20)
As media coursework evaluation presentaiton (email)
As media coursework evaluation presentaiton (email)
Final 2c -building a bloody good content calendar-rachel grocott
Final 2c -building a bloody good content calendar-rachel grocott
Strategic Communication Plan Synthesis Proposal for Talenti
Strategic Communication Plan Synthesis Proposal for Talenti
Recently uploaded
Executive Directors Chat Leveraging AI for Diversity, Equity, and Inclusion
Let’s explore the intersection of technology and equity in the final session of our DEI series. Discover how AI tools, like ChatGPT, can be used to support and enhance your nonprofit's DEI initiatives. Participants will gain insights into practical AI applications and get tips for leveraging technology to advance their DEI goals.
A Strategic Approach: GenAI in Education
Artificial Intelligence (AI) technologies such as Generative AI, Image Generators and Large Language Models have had a dramatic impact on teaching, learning and assessment over the past 18 months. The most immediate threat AI posed was to Academic Integrity with Higher Education Institutes (HEIs) focusing their efforts on combating the use of GenAI in assessment. Guidelines were developed for staff and students, policies put in place too. Innovative educators have forged paths in the use of Generative AI for teaching, learning and assessments leading to pockets of transformation springing up across HEIs, often with little or no top-down guidance, support or direction.
This Gasta posits a strategic approach to integrating AI into HEIs to prepare staff, students and the curriculum for an evolving world and workplace. We will highlight the advantages of working with these technologies beyond the realm of teaching, learning and assessment by considering prompt engineering skills, industry impact, curriculum changes, and the need for staff upskilling. In contrast, not engaging strategically with Generative AI poses risks, including falling behind peers, missed opportunities and failing to ensure our graduates remain employable. The rapid evolution of AI technologies necessitates a proactive and strategic approach if we are to remain relevant.
Assessment and Planning in Educational technology.pptx
In an education system, it is understood that assessment is only for the students, but on the other hand, the Assessment of teachers is also an important aspect of the education system that ensures teachers are providing high-quality instruction to students. The assessment process can be used to provide feedback and support for professional development, to inform decisions about teacher retention or promotion, or to evaluate teacher effectiveness for accountability purposes.
How to Manage Your Lost Opportunities in Odoo 17 CRM
Odoo 17 CRM allows us to track why we lose sales opportunities with "Lost Reasons." This helps analyze our sales process and identify areas for improvement. Here's how to configure lost reasons in Odoo 17 CRM
Azure Interview Questions and Answers PDF By ScholarHat
Azure Interview Questions and Answers PDF By ScholarHat
Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...
Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...Dr. Vinod Kumar Kanvaria
Exploiting Artificial Intelligence for Empowering Researchers and Faculty,
International FDP on Fundamentals of Research in Social Sciences
at Integral University, Lucknow, 06.06.2024
By Dr. Vinod Kumar KanvariaThe Diamonds of 2023-2024 in the IGRA collection
A review of the growth of the Israel Genealogy Research Association Database Collection for the last 12 months. Our collection is now passed the 3 million mark and still growing. See which archives have contributed the most. See the different types of records we have, and which years have had records added. You can also see what we have for the future.
Chapter 4 - Islamic Financial Institutions in Malaysia.pptx
Chapter 4 - Islamic Financial Institutions in Malaysia.pptxMohd Adib Abd Muin, Senior Lecturer at Universiti Utara Malaysia
This slide is special for master students (MIBS & MIFB) in UUM. Also useful for readers who are interested in the topic of contemporary Islamic banking.
ISO/IEC 27001, ISO/IEC 42001, and GDPR: Best Practices for Implementation and...
Denis is a dynamic and results-driven Chief Information Officer (CIO) with a distinguished career spanning information systems analysis and technical project management. With a proven track record of spearheading the design and delivery of cutting-edge Information Management solutions, he has consistently elevated business operations, streamlined reporting functions, and maximized process efficiency.
Certified as an ISO/IEC 27001: Information Security Management Systems (ISMS) Lead Implementer, Data Protection Officer, and Cyber Risks Analyst, Denis brings a heightened focus on data security, privacy, and cyber resilience to every endeavor.
His expertise extends across a diverse spectrum of reporting, database, and web development applications, underpinned by an exceptional grasp of data storage and virtualization technologies. His proficiency in application testing, database administration, and data cleansing ensures seamless execution of complex projects.
What sets Denis apart is his comprehensive understanding of Business and Systems Analysis technologies, honed through involvement in all phases of the Software Development Lifecycle (SDLC). From meticulous requirements gathering to precise analysis, innovative design, rigorous development, thorough testing, and successful implementation, he has consistently delivered exceptional results.
Throughout his career, he has taken on multifaceted roles, from leading technical project management teams to owning solutions that drive operational excellence. His conscientious and proactive approach is unwavering, whether he is working independently or collaboratively within a team. His ability to connect with colleagues on a personal level underscores his commitment to fostering a harmonious and productive workplace environment.
Date: May 29, 2024
Tags: Information Security, ISO/IEC 27001, ISO/IEC 42001, Artificial Intelligence, GDPR
-------------------------------------------------------------------------------
Find out more about ISO training and certification services
Training: ISO/IEC 27001 Information Security Management System - EN | PECB
ISO/IEC 42001 Artificial Intelligence Management System - EN | PECB
General Data Protection Regulation (GDPR) - Training Courses - EN | PECB
Webinars: https://pecb.com/webinars
Article: https://pecb.com/article
-------------------------------------------------------------------------------
For more information about PECB:
Website: https://pecb.com/
LinkedIn: https://www.linkedin.com/company/pecb/
Facebook: https://www.facebook.com/PECBInternational/
Slideshare: http://www.slideshare.net/PECBCERTIFICATION
Introduction to AI for Nonprofits with Tapp Network
Dive into the world of AI! Experts Jon Hill and Tareq Monaur will guide you through AI's role in enhancing nonprofit websites and basic marketing strategies, making it easy to understand and apply.
PCOS corelations and management through Ayurveda.
This presentation includes basic of PCOS their pathology and treatment and also Ayurveda correlation of PCOS and Ayurvedic line of treatment mentioned in classics.
Types of Herbal Cosmetics its standardization.
Physiology and chemistry of skin and pigmentation, hairs, scalp, lips and nail, Cleansing cream, Lotions, Face powders, Face packs, Lipsticks, Bath products, soaps and baby product,
Preparation and standardization of the following : Tonic, Bleaches, Dentifrices and Mouth washes & Tooth Pastes, Cosmetics for Nails.
How to Build a Module in Odoo 17 Using the Scaffold Method
Odoo provides an option for creating a module by using a single line command. By using this command the user can make a whole structure of a module. It is very easy for a beginner to make a module. There is no need to make each file manually. This slide will show how to create a module using the scaffold method.
Digital Artifact 1 - 10VCD Environments Unit
Digital Artifact 1 - 10VCD Environments Unit - NGV Pavilion Concept Design
clinical examination of hip joint (1).pdf
described clinical examination all orthopeadic conditions .
ANATOMY AND BIOMECHANICS OF HIP JOINT.pdf
it describes the bony anatomy including the femoral head , acetabulum, labrum . also discusses the capsule , ligaments . muscle that act on the hip joint and the range of motion are outlined. factors affecting hip joint stability and weight transmission through the joint are summarized.
Recently uploaded (20)
Executive Directors Chat Leveraging AI for Diversity, Equity, and Inclusion
Executive Directors Chat Leveraging AI for Diversity, Equity, and Inclusion
Assessment and Planning in Educational technology.pptx
Assessment and Planning in Educational technology.pptx
How to Manage Your Lost Opportunities in Odoo 17 CRM
How to Manage Your Lost Opportunities in Odoo 17 CRM
Azure Interview Questions and Answers PDF By ScholarHat
Azure Interview Questions and Answers PDF By ScholarHat
Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...
Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...
Pride Month Slides 2024 David Douglas School District
Pride Month Slides 2024 David Douglas School District
Chapter 4 - Islamic Financial Institutions in Malaysia.pptx
Chapter 4 - Islamic Financial Institutions in Malaysia.pptx
ISO/IEC 27001, ISO/IEC 42001, and GDPR: Best Practices for Implementation and...
ISO/IEC 27001, ISO/IEC 42001, and GDPR: Best Practices for Implementation and...
Introduction to AI for Nonprofits with Tapp Network
Introduction to AI for Nonprofits with Tapp Network
How to Build a Module in Odoo 17 Using the Scaffold Method
How to Build a Module in Odoo 17 Using the Scaffold Method
Film vocab for eal 3 students: Australia the movie
Film vocab for eal 3 students: Australia the movie
Media pack
- 1. Media Pack Target Audience Data Readers and Her Pop have a strong band and a good relationship with each other, they understand the likes and dislikes. Her Pop is produced by Sindle’s Studios who also have many other brands and products, there is a range of audiences from mothers, to children, to fathers, they inform to all their needs. ‘The World’s Best Brand and Magazine.’ ‘Five stars.’ ‘Would recommend.’ Information Circulation: 40,023 Readership: 344,000 Medium age: 17 ABC1 Profile: 44% Students: 68% Males: 15% Females: 85% Facebook: 6,000 Twitter: 8,000 Page Imps: 2,916,928 Company Her Pop is a brand new Magazine bringing new and creative ideas into the genre of pop, it is unlike any others and is easily affordable as we aim to please full-time students who may not be able to afford the regular traditional magazines, this sets us aside from originality. We also aim to reach more young readers than any other magazine. We has a company have over 20 years of experience and is the biggest brand to be successful in different category's. We have many subsidiary company's and cater for most needs. We have a net work of £8 Billion. Music Her Pop loves music, our specialities are Pop and Rock. We are considered by our readers to be an integral part of the scene rather than just a commentator or journalist. We know all the latest tracks and events. Our readers adore music, in fact, our readers are music consumers purchasing over the average on music goods and more likely to spend their wages on music than any other luxury. www.HerPopMagazineOnline.com Audiences Interest